Google trends to identify public’s Interest in bowel cancer, A Web Based Analysis.

2020 ◽  
Vol 5 (4) ◽  
pp. 01-04
Author(s):  
T Manzoor

Aims: Bowel Cancer is one of the commonest cancers in UK. Google Trends were used to evaluate public’s search interest regarding bowel cancer. We hypothesize that the search data in Google Trends may be influenced by “Bowel cancer awareness month” campaign and that in future this might be a useful surrogate to monitor the effectiveness of public health campaigns. Methods: Google Trends were used to extract data presented as “Relative search volume index”(SVI) ranging between 0 to 100. “Bowel Cancer” was used as a search term to collect the relevant data for the last 5 years ( January 2015 to December 2019), All the peaks were assessed and their correlation with bowel cancer awareness month was noted. Results: We noticed an upward trend for the searched term during the months of April for most of the years where peak of search touched 90%. It corresponds with bowel cancer awareness month campaign. A downward trend was also noticed during the months of December during all years where it went down to 53%. This may represent avoidance of health related searches during the happy holiday period. Conclusion: Our study shows an encouraging association between bowel cancer awareness month campaign and public’s search interest. Results can be used in future to start effective awareness strategies and leverage future interventions.

Author(s):  
Lei Liu ◽  
Peng Wang ◽  
Su-Qin Jiang ◽  
Zi-Rong Zhong ◽  
Ting-Zheng Zhan ◽  
...  

Abstract Background This study aims to understand whether there is a seasonal change in the internet search interest for Toxoplasma by using the data derived from Google Trends (GT). Methods The present study searched for the relative search volume (RSV) for the search term ‘Toxoplasma’ in GT within six major English-speaking countries (Australia, New Zealand [Southern Hemisphere] and Canada, Ireland, the UK and the USA [Northern Hemisphere] from 1 January 2004 to 31 December 2019, utilizing the category of ‘health’. Data regarding the RSV of Toxoplasma was obtained and further statistical analysis was performed in R software using the ‘season’ package. Results There were significantly seasonal patterns for the RSV of the search term ‘Toxoplasma’ in five countries (all p<0.05), except for the UK. A peak in December–March and a trough in July–September (Canada, Ireland, the UK and the USA) were observed, while a peak in June/August and a trough in December/February (Australia, New Zealand) were also found. Moreover, the presence of seasonal patterns regarding RSV for ‘Toxoplasma’ between the Southern and Northern Hemispheres was also found (both p<0.05), with a reversed meteorological month. Conclusions Overall, our study revealed the seasonal variation for Toxoplasma in using internet search data from GT, providing additional evidence on seasonal patterns in Toxoplasma.


2020 ◽  
Author(s):  
Fernando Garcia-Souto ◽  
Jose Juan Pereyra-Rodriguez

BACKGROUND In recent years, the Internet has become an essential tool where people seek information about health care. OBJECTIVE The aim of this study is to use data from Google Trends to analyze worldwide public interest in psoriasis and its different treatment modalities, and to analyze the possible seasonality of searches. METHODS A worldwide search was carried out through Google Trends from 2004 to 2019. A combination of terms related to psoriasis treatments was introduced. Join-point regression has been performed. Google Trends assigns a relative search volume index to the search terms. Comparison annual relative search volume, annual percentage change, and average annual percentage change (AAPC) were analyzed to assess loss or gain of interest. RESULTS Our study reflects an increase interest in secukinumab (AAPC: 33.7), ixekizumab (AAPC: 23.3) and apremilast (AAPC: 21.4). It shows less interest in methotrexate (AAPC: -3.6), retinoids (AAPC: -9.8), cyclosporine (AAPC: -9.8), phototherapy (AAPC: -6.3), etanercept (AAPC: -14.9), infliximab (AAPC: -14) and adalimumab (AAPC: -5.8). Seasonality was found in the search term “psoriasis”. CONCLUSIONS Secukinumab followed by ixekizumab, and apremilast have been the treatments that have aroused the most interest. Our results show current psoriasis search trends and its different treatments based on Google trend analysis.


F1000Research ◽  
2021 ◽  
Vol 9 ◽  
pp. 1201
Author(s):  
Dewi Rokhmah ◽  
Khaidar Ali ◽  
Serius Miliyani Dwi Putri ◽  
Khoiron Khoiron

Background: The COVID-19 pandemic has triggered individuals to increase their healthy behaviour in order to prevent transmission, including improving their immunity potentially through the use of alternative medicines. This study aimed to examine public interest on alternative medicine during the COVID-19 pandemic using Google Trends in Indonesia. Methods: Employing a quantitative study, the Spearman rank test was used to analyze the correlation between Google Relative Search Volume (RSV) of various search terms, within the categories of alternative medicine, herbal medicine and practical activity, with COVID-19 cases. In addition, time lag correlation was also investigated. Results: Public interest toward alternative medicine during COVID-19 pandemic in Indonesia is dramatically escalating. All search term categories (alternative medicine, medical herbal, and alternative medicine activities) were positively associated with COVID-19 cases (p<0.05). The terms ‘ginger’ (r=0.6376), ‘curcumin’ (r=0.6550) and ‘planting ginger’ (0.6713) had the strongest correlation. Furthermore, time lag correlation between COVID-19 and Google RSV was also positively significant (p<0.05). Conclusion: Public interest concerning alternative medicine related terms dramatically increased after the first COVID-19 confirmed case was reported in Indonesia. Time lag correlation showed good performance using weekly data. The Indonesian Government will play an important role to provide and monitor information related to alternative medicine in order for the population to receive the maximum benefit.


2019 ◽  
Author(s):  
Anne Zepecki ◽  
Sylvia Guendelman ◽  
John DeNero ◽  
Ndola Prata

BACKGROUND Individuals are increasingly turning to search engines like Google to obtain health information and access resources. Analysis of Google search queries offers a novel approach, which is part of the methodological toolkit for infodemiology or infoveillance researchers, to understanding population health concerns and needs in real time or near-real time. While searches predominantly have been examined with the Google Trends website tool, newer application programming interfaces (APIs) are now available to academics to draw a richer landscape of searches. These APIs allow users to write code in languages like Python to retrieve sample data directly from Google servers. OBJECTIVE The purpose of this paper is to describe a novel protocol to determine the top queries, volume of queries, and the top sites reached by a population searching on the web for a specific health term. The protocol retrieves Google search data obtained from three Google APIs: Google Trends, Google Health Trends (also referred to as Flu Trends), and Google Custom Search. METHODS Our protocol consisted of four steps: (1) developing a master list of top search queries for an initial search term using Google Trends, (2) gathering information on relative search volume using Google Health Trends, (3) determining the most popular sites using Google Custom Search, and (4) calculating estimated total search volume. We tested the protocol following key procedures at each step and verified its usefulness by examining search traffic on <i>birth control</i> in 2017 in the United States. Two separate programmers working independently achieved similar results with insignificant variation due to sample variability. RESULTS We successfully tested the methodology on the initial search term <i>birth control</i>. We identified top search queries for <i>birth control</i>, of which <i>birth control pill</i> was the most popular and obtained the relative and estimated total search volume for the top queries: relative search volume was 0.54 for the pill, corresponding to an estimated 9.3-10.7 million searches. We used the estimates of the proportion of search activity for the top queries to arrive at a generated list of the most popular websites: for the pill, the Planned Parenthood website was the top site. CONCLUSIONS The proposed methodological framework demonstrates how to retrieve Google query data from multiple Google APIs and provides thorough documentation required to systematically identify search queries and websites, as well as estimate relative and total search volume of queries in real time or near-real time in specific locations and time periods. Although the protocol needs further testing, it allows researchers to replicate the steps and shows promise in advancing our understanding of population-level health concerns. INTERNATIONAL REGISTERED REPORT RR1-10.2196/16543


2019 ◽  
Vol 10 (4) ◽  
pp. 747-763 ◽  
Author(s):  
Gorete Dinis ◽  
Zélia Breda ◽  
Carlos Costa ◽  
Osvaldo Pacheco

Purpose This paper aims to conduct a review of the literature published, between 2006 and 2018, that used search engine data on tourism and hospitality research, namely, Google Insights for Search and Google Trends. More specifically, it intends to identify the purpose and context of the data use, ascertaining the main findings and reviewing the methodological approaches. Design/methodology/approach A systematic literature review of Scopus indexed research has been carried out. Given the novelty of search engine data use in tourism and hospitality research and the relatively low number of search results in Scopus, other databases were used to broaden the scope of analysis, namely, EBSCO and Google Scholar. The papers selected were subjected to content and statistical analyses. Findings Google Trends data use in tourism and hospitality research has increased significantly from 2012 to 2017, mainly for tourism forecasting/nowcasting; knowing the interest of users’ searches for tourist attractions or destinations; showing the relationship between the official tourism statistics and the search volume index of Google Trends; and estimating the effect of one event on tourism demand. The categories and search terms used vary with the purpose of the study; however, they mostly focus on the travel category and use the country as the search term. Originality/value Google Trends has been increasingly used in research publications in tourism and hospitality, but the range of its applications and methods used has not yet been reviewed. Therefore, a systematic review of the existing literature increases awareness of its potential uses in tourism and hospitality research and facilitates a better understanding of its strengths and weaknesses as a research tool.


F1000Research ◽  
2020 ◽  
Vol 9 ◽  
pp. 1201
Author(s):  
Dewi Rokhmah ◽  
Khaidar Ali ◽  
Serius Miliyani Dwi Putri ◽  
Khoiron Khoiron

Background: The COVID-19 pandemic has triggered individuals to increase their healthy behaviour in order to prevent transmission, including improving their immunity potentially through the use of alternative medicines. This study aimed to examine public interest on alternative medicine during the COVID-19 pandemic using Google Trends in Indonesia. Methods: Employing a quantitative study, the Spearman rank test was used to analyze the correlation between Google Relative Search Volume (RSV) of various search terms, within the categories of alternative medicine, herbal medicine and practical activity, with COVID-19 cases. In addition, time lag correlation was also investigated. Results: Public interest toward alternative medicine during COVID-19 pandemic in Indonesia is dramatically escalating. All search term categories (alternative medicine, medical herbal, and alternative medicine activities) were positively associated with COVID-19 cases (p<0.05). The terms ‘ginger’ (r=0.6376), ‘curcumin’ (r=0.6550) and ‘planting ginger’ (0.6713) had the strongest correlation. Furthermore, time lag correlation between COVID-19 and Google RSV was also positively significant (p<0.05). Conclusion: Public interest concerning alternative medicine related terms dramatically increased after the first COVID-19 confirmed case was reported in Indonesia. Time lag correlation showed good performance using weekly data. The Indonesian Government will play an important role to provide and monitor information related to alternative medicine in order for the population to receive the maximum benefit.


Lupus ◽  
2019 ◽  
Vol 28 (12) ◽  
pp. 1435-1440 ◽  
Author(s):  
G C Wu ◽  
F Cao ◽  
H H Shen ◽  
L Q Hu ◽  
Y Hu ◽  
...  

Objective This study aims at investigating the global public interest in seeking information about systemic lupus erythematosus (SLE) using Google Trends (GT). Methods An electronic search was performed using GT with the search term lupus as well as the option of disease from January 2004 to December 2018. Cosinor analysis was applied to detect the seasonality of SLE-related relative search volume (RSV). In addition, analysis on SLE-related topics including “hot topics” and “top rising topics” was also conducted. Results Overall, SLE-related RSV showed a decreasing trend from January 2004 to December 2013 and then demonstrated a slowly increasing trend from January 2014 to December 2018. Cosinor test showed no significant seasonal variation in SLE-related RSV ( p > .025). RSV peaked in May and reached the trough in November. The top seven rising topics were Selena Gomez, Sjögren syndrome, autoimmunity, rheumatoid arthritis, rheumatology, antinuclear antibody and autoimmune disease. Conclusion The results from GT analysis showed slowly increasing internet searches for SLE in recent years. This trend was followed by a peak of RSV in May and reached its lowest level in November. However, globally, the results did not reveal a significant seasonal variation in GT for SLE. Additionally, the top fast-growing topics regarding SLE may be valuable for doctors and nurses to provide timely education of the disease to patients, as well as promote the development of public health.


Author(s):  
Mikołaj Kamiński ◽  
Igor Łoniewski ◽  
Wojciech Marlicz

We aimed to rank the most common locations of pain among Google users globally and locally and analyze secular and seasonal trends in pain-related searches in the years 2004–2019. We used data generated by Google Trends (GT) to identify and analyze global interest in topics (n = 24) related to locations of pain and how these progressed over time. We analyzed secular trends and time series decomposition to identify seasonal variations. We also calculated the interest in all topics with reference to the relative search volume (RSV) of “Abdominal pain”. Google users were most commonly interested in “Headache” (1.30 [times more frequently than “Abdominal pain”]), “Abdominal pain” (1.00), and “Back pain” (0.84). “Headache” was the most frequent search term in n = 41 countries, while “Abdominal pain” was the most frequent term in n = 27 countries. The interest in all pain-related topics except “Dyspareunia” increased over time. The sharpest increase was observed for “Abdominal pain” (5.67 RSV/year), and “Toothache” (5.52 RSV/year). Most of the topics revealed seasonal variations. Among pain-related topics, “Headache,” “Abdominal pain,” and “Back pain” interested most Google users. GT is a novel tool that allows retrospective investigation of complaints among Internet users.


10.2196/16543 ◽  
2020 ◽  
Vol 9 (7) ◽  
pp. e16543
Author(s):  
Anne Zepecki ◽  
Sylvia Guendelman ◽  
John DeNero ◽  
Ndola Prata

Background Individuals are increasingly turning to search engines like Google to obtain health information and access resources. Analysis of Google search queries offers a novel approach, which is part of the methodological toolkit for infodemiology or infoveillance researchers, to understanding population health concerns and needs in real time or near-real time. While searches predominantly have been examined with the Google Trends website tool, newer application programming interfaces (APIs) are now available to academics to draw a richer landscape of searches. These APIs allow users to write code in languages like Python to retrieve sample data directly from Google servers. Objective The purpose of this paper is to describe a novel protocol to determine the top queries, volume of queries, and the top sites reached by a population searching on the web for a specific health term. The protocol retrieves Google search data obtained from three Google APIs: Google Trends, Google Health Trends (also referred to as Flu Trends), and Google Custom Search. Methods Our protocol consisted of four steps: (1) developing a master list of top search queries for an initial search term using Google Trends, (2) gathering information on relative search volume using Google Health Trends, (3) determining the most popular sites using Google Custom Search, and (4) calculating estimated total search volume. We tested the protocol following key procedures at each step and verified its usefulness by examining search traffic on birth control in 2017 in the United States. Two separate programmers working independently achieved similar results with insignificant variation due to sample variability. Results We successfully tested the methodology on the initial search term birth control. We identified top search queries for birth control, of which birth control pill was the most popular and obtained the relative and estimated total search volume for the top queries: relative search volume was 0.54 for the pill, corresponding to an estimated 9.3-10.7 million searches. We used the estimates of the proportion of search activity for the top queries to arrive at a generated list of the most popular websites: for the pill, the Planned Parenthood website was the top site. Conclusions The proposed methodological framework demonstrates how to retrieve Google query data from multiple Google APIs and provides thorough documentation required to systematically identify search queries and websites, as well as estimate relative and total search volume of queries in real time or near-real time in specific locations and time periods. Although the protocol needs further testing, it allows researchers to replicate the steps and shows promise in advancing our understanding of population-level health concerns. International Registered Report Identifier (IRRID) RR1-10.2196/16543


2020 ◽  
Author(s):  
Yuanzhuo Wang ◽  
Hanlin Zhang ◽  
Qingyue Zheng ◽  
Keyun Tang ◽  
Qiuning Sun

Abstract Introduction: Raynaud’s phenomenon is a common disorder affecting body extremities. As infodemiological methods developed, online search tools could be used to explore the public interest of the disease. The study aimed to determine the annual trend, seasonal pattern, and associated topics of Raynaud’s phenomenon.Methods: Google Trends was used to collect the data. “Raynaud syndrome” was selected as the search term. Data on monthly relative search volume (RSV) were collected from 4 selected countries (United States, United Kingdom, Australia, and New Zealand) and globally. Related topics were obtained, and annual related topics were also collected for analysis.Results: The maximum RSV appeared in January 2019, and the minimum value was observed in August 2011. The peak for RSV occurred in winter, and the bottom appeared in summer. In top related topics, “Maurice Raynaud” was the most related. In rising related topics, disease manifestations and autoimmune connective diseases were highly concerned. For annual related topics, associated diseases were attracting more attention over time.Conclusions: The population is interested in related diseases, pathogenesis, and treatment. There was a peak in winter for searching and revealed that there might be a positive correlation between disease attack and seasonal variation.


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