scholarly journals ANALISIS FAKTOR-FAKTOR YANG MEMPENGARUHI MINAT NASABAH MENGGUNAKAN M-BANKING BERDASARKAN TEORI TAM

KEUNIS ◽  
2021 ◽  
Vol 9 (2) ◽  
pp. 160
Author(s):  
Christine Clara Caroline
Keyword(s):  
Subjective Norms ◽  
Ease Of Use ◽  
Perceived Ease Of Use ◽  
Perceived Benefit

<p>Sampel penelitian ini adalah 207 responden yang menggunakan M-Banking di Yogyakarta. SEM AMOS yang digunakan dan hasilnya Perceived ease of use (PEOU) berpengaruh positif terhadap sikap (A) pengguna M-Banking, Subjective Norms (NS) berpengaruh positif terhadap minat menggunakan (ITU) M-Banking, Persepsi kemudahan penggunaan (PEOU) memiliki efek positif pada manfaat yang dirasakan (PU). M-Banking, Perceived Benefit (PU) berpengaruh positif terhadap Minat Menggunakan (ITU) M-Banking, Subjective Norms (SN) berpengaruh positif terhadap Perceived Benefit (PU) M-Banking, Subjective Norms (NS) berpengaruh positif terhadap minat menggunakan (ITU) M-Banking, Sikap (A) berpengaruh positif terhadap minat menggunakan (ITU) M-Banking.</p>

Intention to Use E-Banking in a Newly Emerging Country

2014 ◽  
Vol 10 (2) ◽  
pp. 103-120 ◽  
Author(s):  
Long Pham ◽  
Doan Ngoc Phi Anh
Keyword(s):  
Structural Equation ◽  
Distribution Channel ◽  
Developed Countries ◽  
Subjective Norms ◽  
Ease Of Use ◽  
Equation Modeling ◽  
Intention To Use ◽  
Extensive Literature ◽  
Perceived Ease Of Use ◽  
Perceived Benefit

E-banking is seen as the newest delivery channel for banking services in many developed countries and is believed to have a significant impact on the bank market. It is contended that e-banking is providing numerous opportunities for banks and non-bank financial institutions to add a low cost distribution channel to their existent distribution channels in order to better serve their customers by offering high quality products and services. Little research on factors influencing the intention to use e-banking has been implemented in newly emerging countries such as Vietnam. Thus, this study has, based on an extensive literature review on e-banking benefits for both banks and their customers and relevant theories on innovation adoption, proposed a comprehensive model of e-banking intention to use by customers in Vietnam. Based on the structural equation modeling technique, both linear and non-linear effects were tested. The results show that subjective norms, perceived ease of use, trust, and perceived benefit were statistically significant in directly influencing intention to use e-banking. In addition, subjective norms, perceived ease of use, and trust were statistically significant in indirectly influencing intention to use e-banking via perceived benefit. Practical implications and future studies were also discussed.

scholarly journals Behavioral intentions of technology teachers to implement an engineering-focused curriculum

2021 ◽  
Vol 8 (1) ◽  
Author(s):  
Kuang-Chao Yu ◽  
Pai-Hsing Wu ◽  
Kuen-Yi Lin ◽  
Szu-Chun Fan ◽  
Sy-Yi Tzeng ◽  
...  
Keyword(s):  
Behavioral Intentions ◽  
Behavioral Control ◽  
Subjective Norms ◽  
Ease Of Use ◽  
Perceived Usefulness ◽  
Perceived Behavioral Control ◽  
Perceived Ease Of Use ◽  
Teachers Perceptions ◽  
Technology Teachers ◽  
Factors Influencing

Abstract Background Teaching engineering at a high school level has been a subject of substantial concern during recent curriculum reforms. Many countries are increasingly including engineering-focused subjects in their technology curriculum guidelines. However, technology teachers face challenges regarding the optimal implementation of an engineering-focused curriculum. It is essential to understand technology teachers’ perceptions of and behavior in classroom practices when teaching an engineering-focused curriculum. To explore the factors influencing the effective implementation of the curriculum, this study aimed to explore the association between technology teachers’ perceptions regarding curriculum guidelines (i.e., perceived ease of use, perceived usefulness, and beliefs) and their behavioral intentions. In addition, this study explored how these perceptions change for teachers who participated in a professional development program (PDP) for teaching an engineering-focused curriculum compared with those who did not participate in the program (NoPDP). Results In this study, structural equation modeling was used to investigate factors potentially influencing teachers’ behavioral intentions, including subjective norms and perceived behavioral control. The results showed that technology teachers’ behavioral intentions were influenced by their perceptions of the curriculum's usefulness. Subjective norms and perceived behavioral control were also significant determinants of behavioral intentions. Moreover, the results differed between the two groups. Perceived usefulness had direct and indirect effects on the behavioral intentions of the PDP and NoPDP groups, respectively. Conclusions We constructed a model of technology teachers’ behavioral intentions to implement an engineering-focused curriculum and identified factors influencing technology teachers’ behavioral intentions to implement an engineering-focused curriculum. Our conclusions are as follows: (1) the model was adequate for determining the factors influencing technology teachers’ behavioral intentions; (2) in the PDP group, perceived usefulness, subjective norms, and perceived behavioral control were significantly associated with behavioral intentions; and (3) in the NoPDP group, perceived usefulness and perceived ease of use were associated with behavioral intentions and self-reported behavior only via the mediating factor of beliefs. The above influencing factors should be taken into account when planning professional development programs for pre- and in-service teachers, as these programs will have implications regarding the successful implementation of an engineering-focused curriculum.

The role of personalization on continuance intention in food service mobile apps

2019 ◽  
Vol 31 (2) ◽  
pp. 734-752 ◽  
Author(s):  
Jee-Won Kang ◽  
Young Namkung
Keyword(s):  
Perceived Risk ◽  
Mobile Apps ◽  
Perceived Value ◽  
Food Service ◽  
Ease Of Use ◽  
Perceived Ease Of Use ◽  
Content Type ◽  
Perceived Benefit ◽  
Privacy Calculus

PurposeThis paper aims to examine consumers’ behaviors toward personalized services offered by branded mobile apps in the food service industry by applying privacy calculus theory and technology acceptance model (TAM). Further, this research identified the moderating role of technology anxiety.Design/methodology/approachAn online survey was carried out to investigate the role of personalization on continuance intention toward branded mobile apps. In total, 348 valid responses were analyzed to test hypotheses using structural equation modeling.FindingsThe results show that personalization had significantly affected perceived benefit, perceived risk and perceived ease of use. Perceived benefit had positive effects on perceived value of disclosure, but perceived risk did not affect perceived value of disclosure. Perceived value of disclosure and perceived ease of use were linked to trust. Trust, in turn, positively affected intentions to use mobile apps. With regard to the moderating effect of technology anxiety, it had a significant moderating impact on the relationship between personalization and perceived risk. However, it did not moderate the relationship between personalization and perceived benefit.Practical implicationsThe findings of this study could provide useful theoretical and practical implications related to the successful implementation of mobile marketing.Originality/valueThis study proposes the integrated model of privacy calculus theory and the TAM for deeper understanding of the customers’ responses toward personalization of branded mobile apps.

scholarly journals Factors Affecting the Utilization of Hospital Management Information System in PKU Muhammadiyah Bantul General Hospital

2021 ◽  
Vol 1 (2) ◽  
pp. 20
Author(s):  
Yeni Komalasari
Keyword(s):  
Information System ◽  
Technology Acceptance ◽  
General Hospital ◽  
Management Information System ◽  
Univariate Analysis ◽  
Hospital Management ◽  
Ease Of Use ◽  
Perceived Ease Of Use ◽  
Management Information ◽  
Perceived Benefit

Hospitals are important institution in organizing health system in Indonesia. Because of its important role, it is crucial to ensure the data credibility. Therefore, protected by law, hospitals obliged to maintain their system information. This study conducted adopting Technology Acceptance Model (TAM) variable. This study was held in Bantul Regional General Hospital using cross sectional approach. Population of this study is all staff who are identified to be involved in the use of hospital management information system in PKU Muhammadiyah Bantul General Hospital as much as 325 staff. Sample were taken using proportionate stratified random sampling as much as 85 staff. Research data obtained by distributing questionnaires and analyzed using chi square and Mann Whitney test. Univariate analysis showed not good perceived benefit (58,8%), good perceived ease of use (52,9%) and not good attitude of using (69,4%). Bivariate analysis showed variables affecting utilization of hospitals management information system are perceived benefit (p=0,001), perceived ease of use (p=0,018) and attitude of using (p=0,021). Multivariate analysis showed the most affecting variables towards utilization of hospitals management information system are perceived benefit (p=0,008) and perceived of ease use (p=0,049).

scholarly journals ANTECEDENTS OF SMS ADVERTISING ACCEPTANCE AMONG YOUNG VIETNAMESE CONSUMERS

2010 ◽  
Vol 13 (4) ◽  
pp. 52-60
Author(s):  
Anh Ngoc Van Pham ◽  
Hau Nguyen Le
Keyword(s):  
Subjective Norms ◽  
Ease Of Use ◽  
Perceived Usefulness ◽  
The Other ◽  
Intention To Use ◽  
Perceived Ease Of Use ◽  
Empirical Results ◽  
Two Factors ◽  
The Impact

This study aims to investigate the impact of four antecedent factors on the acceptance of SMS advertising among young Vietnamese consumers. The empirical results indicate that “perceived usefulness”, “perceived ease of use”, “trust” and “subjective norms” have significant influences on the intention to use SMS advertising. Of these factors, “subjective norms” and “perceived usefulness” have stronger influences than the other two factors.

scholarly journals Intention To Buy Air Ticket Online Of Vietnamese Consumers

2021 ◽  
Author(s):  
Ha Nam Khanh Giao ◽  
Huynh Quoc Tuan
Keyword(s):  
Perceived Risk ◽  
Negative Impact ◽  
Positive Impact ◽  
Linear Regression Analysis ◽  
Ease Of Use ◽  
Impact Factors ◽  
Perceived Ease Of Use ◽  
Buying Behavior ◽  
Factors Affecting ◽  
Perceived Benefit

The study aimed to identify and measure the factors affecting the intention to buy air ticket online in Vietnam by surveying 331 consumers aged 18 and over who bought air ticket online. The SPSS 20 tool was used to analyze the reliability of the scale through the Cronbach's Alpha coefficient, EFA exploratory factor analysis, and linear regression analysis. Research results show that positive impact factors, decreasing by their strength, include: Perceived Benefit, Reliability, Reputation, Subjective Norm, Perceived Ease of Use. Meanwhile, Perceived Risk has a negative impact on the intention to buy air ticket of consumers. The results also help managers recognize the importance of the factors that affect the buying behavior of the consumers, and consequently make appropriate strategic adjustments and actions in the competitive process for air ticket online presently.

scholarly journals Persepsi Manfaat, Persepsi Kemudahan, Norma Subjektif, Kualitas Informasi dan Minat Penggunaan: Studi pada Pengguna E-commerce

2021 ◽  
Vol 31 (5) ◽  
pp. 1318
Author(s):  
I Made Fery Aditya ◽  
I Made Pande Dwiana Putra
Keyword(s):  
College Students ◽  
Technology Acceptance ◽  
Information Quality ◽  
Linear Regression Analysis ◽  
Subjective Norms ◽  
Ease Of Use ◽  
Perceived Usefulness ◽  
Perceived Ease Of Use ◽  
Quality Of Information

E-commerce is a general concept in the process of buying and selling products or services through the internet network. The Technology Acceptance Model theory explains the factors that influence the behavior of users of information systems, The purpose of this study is to obtain empirical evidence of the effect of perceived usefulness, perceived ease of use, subjective norms, and quality of information on interest in using e-commerce. This research was conducted on all active college students majoring in Accounting class 2016 at the Faculty of Economics and Business, Udayana University, totaling 115 college students. The sampling method used in this study was saturated sampling and the data analysis technique in this study used multiple linear regression analysis. Based on the analysis conducted, it was found that perceived usefulness, perceived ease of use, subjective norms and quality of information had a positive effect on the interest in using e-commerce. Keywords: Perceived Usefulness; Perceived Ease Of Use; Subjective Norms; Information Quality; E-Commerce.

scholarly journals Determinant of Taxpayer’s Behavioral Intention to Use ­E­System in Taxation

2017 ◽  
Vol 7 (2) ◽  
pp. 1035
Author(s):  
Reni Surmayanti ◽  
Made Sudarma ◽  
Roekhudin Roekhudin
Keyword(s):  
Behavioral Intention ◽  
Subjective Norms ◽  
Ease Of Use ◽  
Perceived Usefulness ◽  
Intention To Use ◽  
Perceived Ease Of Use ◽  
Behavior Control ◽  
Amount Of Information ◽  
Perceived Behavior Control ◽  
Behavioral Intention To Use

Determinant of Taxpayer’s Behavioral Intention to Use ­E­System in Taxation. The purpose ofthis research is to examine the effect of attitude, subjective norms, perceived behavior control,perceived usefulness, perceived ease of use, self-efficacy and amount of information towardstaxpayer’s behavioral intention to use e-system in taxation. This research was conducted in KPPPratama Kuala Tungkal. Data collection method used is survey method by spreading the questionnaire. The sample of research is Personal Taxpayer (WPOP) who use e-system. Data analysis using Partial Least Square (PLS) with warpPLS software version 3.0. This research foundthatattitude, subjective norms and perceived behavior control does not affect the taxpayer’sbehavioral intention to use e-system in taxation. Perceived usefulness, perceived ease of use,self-efficacy and amount of information affects the taxpayer’s behavioral intention to use esystem in taxation.Keywords: Behavioral intention, e-system, Personal Taxpayer (WPOP).

Mobile Commerce Adoption From Consumers Perspective

2018 ◽  
Vol 9 (2) ◽  
pp. 12-27 ◽  
Author(s):  
Radwan Moh'd Al-Dwairi ◽  
Laith M.K. Al-Shraideh ◽  
Emad A. Abu-Shanab
Keyword(s):  
Service Quality ◽  
Technology Acceptance ◽  
Subjective Norms ◽  
Ease Of Use ◽  
Perceived Usefulness ◽  
Adoption Process ◽  
Perceived Ease Of Use ◽  
Perceived Trust ◽  
Perceived Security ◽  
Acceptance Model

In response, to little research focused on how Jordanians perceive and respond to m-commerce and the main factors that govern its adoption and use, this article proposes a conceptual model that extends the technology acceptance model (TAM) with important factors related to consumers and companies like perceived trust, perceived security, subjective norms and service quality. The proposed model was validated and then tested utilizing a sample of 200 students. Results indicate that a perceived ease of use, a perceived usefulness and service quality are the major drivers of m-commerce adoption among Jordanian users. In contrast perceived trust, perceived security, and subjective norms are not significant toward the adoption process. A detailed analysis and results follows this article.

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