scholarly journals Pengaruh Social Influence Terhadap Behavioral Intention Penggunaan Marketplace Pada UMKM Di Kota Bandung

2021 ◽  
Vol 1 (1) ◽  
pp. 1
Author(s):  
Nurhalimah Nurhalimah
Keyword(s):  
Social Influence ◽  
Structural Equation Model ◽  
Behavioral Intention ◽  
Behavioral Intentions ◽  
Structural Equation ◽  
Equation Model ◽  
Unified Theory ◽  
Use Of Technology

Tujuan dari penelitian ini adalah untuk mengetahui pengaruh social influence (Pengaruh Sosial) terhadap behavioral intentions (minat pemanfaatan) pengguna Marketplace di Kota Bandung. Penelitian ini menggunakan teori Model Unified Theory of Acceptance and use of Technology (UTAUT). Metode pengumpulan data yang digunakan dalam penelitian ini dilakukan dengan cara menyebarkan kuesioner pada 400 orang UMKM yang telah menggunakan  aplikasi Marketplace. Penelitian ini menggunakan pendekatan Kuantitatif dengan medote asosiatif kasual yaitu metode yang digunakan untuk mengetahui ada dan tidaknya pengaruh variabel bebas terhadap variabel terikat, teknik analisis data menggunakan Metode statistic Multivariate Structural Equation Model (SEM). Berdasarkan penelitian ini variabel dependen dipengaruhi oleh variabel independen. Hasil penelitian ini menunjukan Pengaruh Social Influence terhadap Behavioral Intention penggunaan Marketplace pada UMKM di Kota Bandung yaitu sebesar 0.897 dan dari semua variabel independen mempunyai pengaruh secara simultan terhadap variabel dependen sebesar 173.596. Pengguna Marketplace perlu lebih meningkatkan sosialisasi kepada masyarakat khususnya UMKM dan memberikan pemahaman bahwa dengan menggunakn Marketplace dapat lebih meningkatkan bisnis mereka.

scholarly journals Analisis Perilaku Penerimaan EDMODO pada Perkuliahan Dengan Model UTAUT

2016 ◽  
Vol 2 (3) ◽  
pp. 1-10 ◽  
Author(s):  
Kurniabudi . ◽  
Setiawan Assegaff
Keyword(s):  
Social Influence ◽  
Survey Data ◽  
Structural Equation Model ◽  
Behavioral Intention ◽  
Structural Equation ◽  
Equation Model ◽  
Unified Theory ◽  
Use Of Technology ◽  
Effort Expectancy ◽  
E Learning

Penggunan perangkat e-learning di STIKOMDB diharapkan dapat meningkatkan efektifitas dan efisiensi pembelajaran. Penelitian ini bertujuan untuk menganalisa penerimaan perangkat e-learning pada pembelajaran menggunakan Unified Theory of Acceptance and Use of Technology ( UTAUT ). Responden penelitian adalah mahasiswa STIKOMDB yang menggunakan perangkat e-learning pada pembelajaran. Data dikumpulkan menggunakan metode survey. Data dianalisa menggunakan Structural Equation Model (SEM). Penelitian menunjukkan bahwa that Expectancy Performance , Price Value dan Habit memiliki pengaruh yang signifikan terhadap Behavioral Intention. Sedangkan Effort Expectancy, Facilitating Condition, Social Influence dan Hedonic Motivation tidak memiliki pengaruh terhadap Behavioral Intention. Model penelitian menghasilkan nilai R2 sebesar 0.639 yang memiliki arti bahwa model cukup subtansial untuk memprediksi penerimaan perangkat e-Learning pada pembelajaran

scholarly journals ANALISIS PENERAPAN MODEL UTAUT (UNIFIED THEORY OF ACCEPTANCE AND USE OF TECHNOLOGY) TERHADAP PERILAKU PENGGUNA SISTEM INFORMASI (STUDI KASUS: SISTEM INFORMASI AKADEMIK PADA STTNAS YOGYAKARTA)

2017 ◽  
Vol 7 (2) ◽  
pp. 165
Author(s):  
Trie Handayani ◽  
Sudiana Sudiana
Keyword(s):  
Information Systems ◽  
Social Influence ◽  
Behavioral Intention ◽  
Structural Equation ◽  
Equation Modeling ◽  
Analysis Tool ◽  
Unified Theory ◽  
Use Of Technology ◽  
Academic Information ◽  
The Impact

The appears of the popularity of web technologies and applications have created a vast opportunity for organizations, including institutions of higher education. With the presence of Academic information systems (SiAkad) that is in STTNAS, then do some research to find out the intention of the behavior in the use of Academic information systems using the UTAUT model (Unified Theory Of Acceptance And Use Of Technology). The phenomenon underlying this study is: not yet optimal use of Academic information systems by civitas academic (professors, students and employees) in the process of learning and socializing, so the existence of maximal and haven't yet SiAkad his crisp utilization impact of its use for the entire civitas academic. The study was limited in its scope: the analysis of the influence of Performance Expextancy, Expextancy Effort, Social Influence and Facilitating Condition against the intention SiAkad usage behavior in STTNAS in Yogyakarta. The data in the study on the test with the SEM analysis tool (Structural Equation Modeling). SEM is a tool of statistical analysis that are used to complete the research of multilevel models simultaneously. SEM can be used to solve equations with variables that make up the path. Research results based on the analysis and discussion is a variable PerformanceExpectancy (PE), Social Influence (SI) and Facilitating Condition (FC) effect significantly to Behavioral Intention, while variable Effort Expectancy (EE) provides results that are not significant. Fourth overall Predictor is only able to explain the impact on behavioral intention of 37,6 percent.

Penerapan Metode Unified Theory Of Acceptence And Use Of Technology (UTAUT) Dalam Memprediksi Behavioral Intentions Pada Penggunaan E-Commerce Shopee Dikalangan Mahasiswa (Studi Kasus Di Fakultas Tarbiyah Dan Keguruan UIN Ar-Raniry)

2019 ◽  
Vol 10 (2) ◽  
pp. 9-14
Author(s):  
Hanifah Oktana Putri ◽  
Bustami Yusuf
Keyword(s):  
Teacher Training ◽  
Social Influence ◽  
Behavioral Intention ◽  
Behavioral Intentions ◽  
Unified Theory ◽  
Positive Effects ◽  
Performance Expectancy ◽  
Use Of Technology ◽  
Effort Expectancy ◽  
Facilitating Conditions

This study aims to determine the effect of performance expectancy, effort expectancy, social influence, facilitating conditions on Behavioral intentions among students Tarbiyah and Teacher Training Faculty (FTK), State Islamic University of Ar-Raniry (UIN Ar-Raniry), in using e-commerce Shopee. The sample used in this study were students who had used e-commerce Shopee. We used the Unified Theory of Acceptance and Use of Technology (UTAUT) methodology in this study by distributing questionnaires both in paper based and by utilizing the google form application. The results of this study indicate that the four factors studied has the positive effects on Behavioral Intention of FTK’s students by 42%.

scholarly journals ANALISIS PENERIMAAN PENGGUNA SISTEM INFORMASI PERPUSTAKAAN DAN ARSIP DAERAH KABUPATEN BULELENG MENGGUNAKAN MODEL UNIFIED THEORY OF ACCEPTANCE AND USE OF TECHNOLOGY (UTAUT)

2019 ◽  
Vol 8 (2) ◽  
pp. 394
Author(s):  
Nita Rianadewi ◽  
Dewa Gede Hendra Divayana ◽  
I Made Ardwi Pradnyana
Keyword(s):  
Social Influence ◽  
Behavioral Intention ◽  
Unified Theory ◽  
Performance Expectancy ◽  
Use Of Technology ◽  
Effort Expectancy ◽  
Facilitating Conditions ◽  
Use Behavior

Sistem Informasi Perpustakaan dan Arsip (SIPA) adalah sebuah website yang dikembangkan oleh perpustakaan daerah di kabupaten Buleleng sebagai alternative dalam mendukung pengelolaan dan mempermudah pengguna. Penelitian ini bertujuan untuk menganalisis pemanfaatan Sistem Informasi Perpustakaan dan Arsip (SIPA) di Kabupaten Buleleng dengan berdasarkan menggunakan Model Unified Theory Of Acceptance and Use Of Technology (UTAUT) dengan menggunakan empat variabel bebas yakni  performance expectancy,  effort expectancy, social influence dan  facilitating conditions sebagai variable bebas dengan  behavioral intention dan use behavior sebagai variable terikat dan variable moderator Age, Gender dan experience. Variabel Ekpektansi Kinerja dan variabel Ekspektasi usaha tidak berpengaruh positif terhadap  minat penggunaan Sistem Informasi Perpustakaan. Pengaruh sosial berpengaruh positif terhadap minat penggunaan, Kondisi yang memfasilitasi berpengaruh positif terhadap perilaku penggunaan Sistem Informasi Perpustakaan, Variabel moderator jenis kelamin tidak memperkuat hubungan antara ekspektasi kinerja, ekspektansi usaha dan pengaruh sosial terhadap minat penggunaan Sistem Informasi Perpustakaan. Variabel moderator umur tidak memperkuat hubungan antara ekspektasi kinerja, ekspektansi usaha dan pengaruh sosial dengan minat penggunaan.Variabel moderator  umur  memperkuat hubungan antara  kondisi yang memfasilitasi  dengan  perilaku pengguna, variable moderator pengalaman memperkuat hubungan antara pengaruh sosial terhadap minat penggunaan Sistem Informasi Perpustakaan, variable moderator pengalaman memperkuat hubungan antara kondisi yang memfasilitasi terhadap perilaku pengguna Sistem Informasi Perpustakaan.  Kata Kunci :  Sistem Informasi Perpustakaan,  Ekspektansi Kinerja, Ekspektansi Usaha, Pengaruh Sosial, Kondisi Pemfasilitasi, Minat Penggunaan,  Perilaku pengguna, UTAUT

Behavioral Intention towards E-Government in Malaysia

2015 ◽  
pp. 1951-1964 ◽  
Author(s):  
Ayankunle A. Taiwo ◽  
Alan G. Downe ◽  
Siew-Phaik Loke
Keyword(s):  
Behavioral Intention ◽  
Structural Equation Modelling ◽  
Structural Equation ◽  
Behavioural Intention ◽  
Unified Theory ◽  
Policy Makers ◽  
Performance Expectancy ◽  
Equation Modelling ◽  
Use Of Technology ◽  
The People

This study examines an amplified unified theory of acceptance and use of technology (UTAUT) in the context of eGovernment to get a better understanding of users' behaviour towards eGovernment. Two hundred and six respondents (206) participated in the study and the data was analysed using structural equation modelling (SEM). The study revealed that Performance Expectancy, Risk Taking Propensity, Attitude towards Computer and Web Trust dimensions are essential precursor of behavioural intention of Malaysians towards eGovernment. The study further suggests that policy-makers can increase eGovernment usage by creating applications that meets expected demands and needs of the people with provision of trust facilitating environment and security conditioned systems.

Users' Acceptance of Online Literature Databases in a Thai University

2018 ◽  
Vol 10 (1) ◽  
pp. 54-70
Author(s):  
Wornchanok Chaiyasoonthorn ◽  
Watanyoo Suksa-ngiam
Keyword(s):  
Behavioral Intention ◽  
Structural Equation ◽  
Unified Theory ◽  
Academic Literature ◽  
Use Of Technology ◽  
Research Organizations ◽  
Facilitating Conditions ◽  
Research Students ◽  
Use Behavior ◽  
Thai University

Online literature databases are important for higher education and research organizations since they represent a vast collection of academic literature that researchers can utilize and review previous research conducted so far. The study aims to test a theory explaining what drive research students adopt online academic literature databases. Unified Theory of Acceptance and Use of Technology 2 (Venkatesh, Thong, & Xu, 2012) is a new theory in Information Systems that should be tested in a different circumstance. The study surveyed 614 respondents in a Thai university. The data are analysed using structural equation modelling (SEM). The results show that behavioral intention and facilitating conditions did not influence use behavior where as other paths suggested by UTAUT2 are still significant. However, only gender moderates the path from facilitating conditions to behavioral intention. The order moderators did not moderate the path suggested by the theory.

scholarly journals Analisis Penerimaan dan Penggunaan Transportasi Online di Kalangan Pelajar (Studi Kasus: SMA di Kecamatan Blimbing, Kota Malang)

2021 ◽  
Vol 15 (2) ◽  
pp. 1
Author(s):  
Geraldo James Sahertian ◽  
Addin Aditya ◽  
Siti Aminah
Keyword(s):  
Social Influence ◽  
Behavioral Intention ◽  
Unified Theory ◽  
Transportation Services ◽  
Purposive Sampling ◽  
Performance Expectancy ◽  
Use Of Technology ◽  
Effort Expectancy ◽  
Facilitating Conditions ◽  
Use Behavior

Penggunaan telepon pintar atau smartphone di Indonesia, dan di dukung oleh kemajuan teknologi informasi yang semakin pesat, berkembanglah transportasi  berbasis online atau biasa disebut ojek online. Ojek online  memberikan akses kemudahan bagi masyarakat dan pelajar yang menggunakan aplikasi tersebut, dengan melakukan transaksi pemesanan melalui aplikasi maka ojek tersebut akan datang. Namun berdasarkan informasi dari TribunJatim News yang di dapatkan bahwa ojek online mengalami kenaikan yang cukup signifikan, yang membuat sebagian masyarakat khususnya kalangan pelajar mengeluh akan kebijakan tarif yang diberlakukan mulai Agustus 2019, maka dari itu diperlukan adanya analisis untuk melihat bagaimana kalangan pelajar menerima dan menggunakan layanan transportasi online tersebut. Penelitian ini bertujuan untuk mengetahui bagaimana penerimaan dan penggunaan terhadap layanan transportasi online GOJEK, di kalangan pelajar SMA Kecamatan Blimbing Kabupaten Malang Jumlah sampel yang diambil sebanyak 160. Penelitian ini menggunakan model Unified Theory Of Acceptance and use of Technology (UTAUT) dengan variabel behavioral intention dan use behavior sebagai variabel dependen dan menggunakan variabel indenpenden yaitu performance excpectancy, effort expectancy, social influence, dan facilitating conditions. Metode yang digunakan pada penelitian ini dengan penyebaran kuesioner menggunakan teknik sampling purposive sampling. Untuk pengelohan data, menggunakan program SPSS untuk menguji instrument penelitian dan model penelitian. Hasil yang didapatkan dari penelitian ini adalah penerimaan dan penggunaan dikalangan pelajar terhadap layanan terhadap layanan transportasi online dipengaruhi oleh faktor social influence, facilitating conditions, behavioral intention, use behavior, sedangkan faktor performance expectancy dan effort excpectancy tidak menggunakan layanan transportasi online. The use of smartphones or smartphones in Indonesia, and supported by increasingly rapid advances in information technology, has developed-based transportation online or commonly known as motorcycle taxis  online. taxis Online provide easy access for people and students who use the application, motorcycle by making an order transaction through the application, the ojek will come. However, based on information from TribunJatim News, it was obtained that motorcycle taxis online have increased quite significantly, which made some people, especially students complain about the tariff policy that was implemented starting in August 2019, therefore an analysis is needed to see how students receive and use the service.transportation online . This study aims to determine how the acceptance and use of transportation services online GOJEK, among high school students in Blimbing District, Malang Regency. The number of samples taken is 160. This study uses the Unified Theory of Acceptance and use of Technology (UTAUT) model with variables. behavioral intention and  use behavior as the dependent variable and using independent variables, namely performance expectancy, effort expectancy, social influence, and facilitating conditions. The method used in this study by distributing questionnaires using purposive sampling technique. For data collection, use the SPSS program to test research instruments and research models. The results obtained from this study are that acceptance and use among students of transportation services is online influenced by social influences, facilitating conditions, behavioral intention, use behavior, while performance expectancy expectancy and  effort factors do not use transportation services online.

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