scholarly journals Increasing Electric Vehicle Uptake by Updating Public Policies to Shift Attitudes and Perceptions: Case Study of New Zealand

Energies ◽  
2021 ◽  
Vol 14 (10) ◽  
pp. 2920
Author(s):  
Gail Helen Broadbent ◽  
Graciela Isabel Metternicht ◽  
Thomas Oliver Wiedmann

Actions to reduce greenhouse gas emissions are required from all actors. Adopting plug-in electric vehicles (EV) would reduce light motor vehicle travel emissions, a significant and rising emissions source. To encourage EV uptake, many governments have implemented policies which may be less effective than desired. Using New Zealand as a case study, we surveyed private motorists. The results show that consumers are heterogeneous, with varying car-buying motivations, perceptions, attitudes to EVs and awareness of policies. Uniquely, we segmented motorists into four attitudinal groups to ascertain characteristics potentially affecting EV readiness to provide evidence to improve policies and aid social marketing. Our results show the next-most-ready to buy EVs are early mainstream consumers—designated the EV Positives—who were most concerned about vehicle range, perceptions of EV expense, charging-related inconvenience and the unknown value proposition of batteries, and were relatively unaware of incentives compared to EV Owners. The EV Positives favored incentives designed to effect purchase price reductions and increase nation-wide fast-charger deployment. To increase awareness of EVs and shift perceptions of EV expense and inconvenience, we suggest policies that potentially increase EV adoption rates and suggest reframing the language to appeal to EV Positives through information programs. Increasing EV procurement by organizations could increase opportunities for positive information dissemination via employees.

2019 ◽  
Vol 68 (8/9) ◽  
pp. 652-673 ◽  
Author(s):  
Maja Krtalić ◽  
Ivana Hebrang Grgić

Purpose The purpose of this paper was to explore how small immigrant communities in host countries collect, disseminate and present information about their home country and their community, and the role of formal societies and clubs in it. Design/methodology/approach This paper presents the results of a case study of the Croatian community in New Zealand. To illustrate how cultural and technological changes affected information dissemination and communication within the community, the case study presents both historical and current situations. Methods used in this case study included a content analysis of historical newspapers published in New Zealand by the Croatian community, content analysis of current webpages and social networking sites, and interviews with participants who have management roles in Croatian societies and communities in New Zealand. Data were collected from December 2018 to February 2019. Findings Formally established clubs and societies, but also informal groups of immigrants and their descendants can play a significant role in providing their members with information about the culture, social life and events of the home country. They also play a significant role in preserving part of the history and heritage which is relevant, not only for a specific community but also for the history and culture of a home country. Originality/value The methodology used in the research is based on data from community archives and can be used for studying other small immigrant communities in New Zealand or abroad. The case study presented in the paper illustrates how the information environment of small immigrant communities develops and changes over the years under the influence of diverse political, social and technological changes.


2021 ◽  
Author(s):  
◽  
Douglas George Clover

<p>Anthropogenic global climate change caused by the emissions of greenhouse gases (GHGs) from the combustion of fossil fuels is one of the greatest environmental threats faced by society. Electric vehicles (EVs), which use lithium-ion battery technology, have been proposed as a means of reducing GHG emissions produced by light passenger vehicles (LPVs). The ability of this vehicle technology to assist in reducing GHG emissions will depend on the market uptake and the effect that a growing EV fleet has on the GHG emissions produced by the electricity sector.   This thesis is the first use of stated choice methods in New Zealand to develop a vehicle demand model that takes detailed account of car buyers’ preferences for EV purchase price, driving range, performance, fuel and battery costs, and charging network availability.  A nationwide stated choice survey of New Zealand car buyers was undertaken in 2010 (n=281). The data from the survey was used to estimate a mixed multinomial logit discrete choice model, which was linked to a vehicle stock model of the New Zealand LPV fleet developed for this research. These two models were then used to simulate the New Zealand vehicle stock and energy demand, and the LPV fleet’s GHG emissions over a twenty year period.  The Electricity Commission’s mixed integer programming ‘generation expansion model’ (GEM) was used to take account of the additional GHG emissions produced by the electricity sector in response to meeting the electricity demand estimates from the vehicle stock model.  The results of this study indicate that, assuming the current state of EV technology and only modest reductions in EV prices over the modelling period, there would be sufficient demand for EVs to reduce, by 2030, the annual GHG emissions produced by the LPV fleet to approximately 80% of levels emitted in 2010. Changes in technology or vehicle design that reduce the cost of batteries and the purchase price of EVs would have the greatest impact in increasing the demand for these vehicles, and would further reduce the GHG emissions produced by the LPV fleet.  The electricity sector modelling indicates that less than 730 MW of additional generation capacity will be required to be built if network operators can prevent EVs from charging during periods of peak demand, but without this capability, up to 4,400 MW of additional generation capacity could be required. The modelling also indicates that a policy environment where the use of coal-fuelled electricity generation is permitted and the price of carbon limited to $25 per tonne, the increased electricity sector GHG emissions that would result offset 88% of the cumulative GHG emission reductions achieved by the introduction of EVs into the LPV fleet. A policy raising the price of carbon to $100 per tonne would reduce the offsetting effect to 30%.  EVs are an emerging technology with considerable potential for further development. The results of this study indicate that even at current prices and levels of technological performance, EVs have the capacity to make a significant contribution to New Zealand’s efforts to reduce GHG emissions. However, the ability to realise this potential is dependent on vehicle manufacturers’ willingness to produce EVs in sufficient quantities and models so that they can fully compete in the market with internal combustion engine vehicles; and on policies that discourage the future use of coal-fuelled electricity generation.</p>


2021 ◽  
Author(s):  
◽  
Douglas George Clover

<p>Anthropogenic global climate change caused by the emissions of greenhouse gases (GHGs) from the combustion of fossil fuels is one of the greatest environmental threats faced by society. Electric vehicles (EVs), which use lithium-ion battery technology, have been proposed as a means of reducing GHG emissions produced by light passenger vehicles (LPVs). The ability of this vehicle technology to assist in reducing GHG emissions will depend on the market uptake and the effect that a growing EV fleet has on the GHG emissions produced by the electricity sector.   This thesis is the first use of stated choice methods in New Zealand to develop a vehicle demand model that takes detailed account of car buyers’ preferences for EV purchase price, driving range, performance, fuel and battery costs, and charging network availability.  A nationwide stated choice survey of New Zealand car buyers was undertaken in 2010 (n=281). The data from the survey was used to estimate a mixed multinomial logit discrete choice model, which was linked to a vehicle stock model of the New Zealand LPV fleet developed for this research. These two models were then used to simulate the New Zealand vehicle stock and energy demand, and the LPV fleet’s GHG emissions over a twenty year period.  The Electricity Commission’s mixed integer programming ‘generation expansion model’ (GEM) was used to take account of the additional GHG emissions produced by the electricity sector in response to meeting the electricity demand estimates from the vehicle stock model.  The results of this study indicate that, assuming the current state of EV technology and only modest reductions in EV prices over the modelling period, there would be sufficient demand for EVs to reduce, by 2030, the annual GHG emissions produced by the LPV fleet to approximately 80% of levels emitted in 2010. Changes in technology or vehicle design that reduce the cost of batteries and the purchase price of EVs would have the greatest impact in increasing the demand for these vehicles, and would further reduce the GHG emissions produced by the LPV fleet.  The electricity sector modelling indicates that less than 730 MW of additional generation capacity will be required to be built if network operators can prevent EVs from charging during periods of peak demand, but without this capability, up to 4,400 MW of additional generation capacity could be required. The modelling also indicates that a policy environment where the use of coal-fuelled electricity generation is permitted and the price of carbon limited to $25 per tonne, the increased electricity sector GHG emissions that would result offset 88% of the cumulative GHG emission reductions achieved by the introduction of EVs into the LPV fleet. A policy raising the price of carbon to $100 per tonne would reduce the offsetting effect to 30%.  EVs are an emerging technology with considerable potential for further development. The results of this study indicate that even at current prices and levels of technological performance, EVs have the capacity to make a significant contribution to New Zealand’s efforts to reduce GHG emissions. However, the ability to realise this potential is dependent on vehicle manufacturers’ willingness to produce EVs in sufficient quantities and models so that they can fully compete in the market with internal combustion engine vehicles; and on policies that discourage the future use of coal-fuelled electricity generation.</p>


2019 ◽  
Vol 10 (1) ◽  
pp. 85-104 ◽  
Author(s):  
Phill Sherring

Purpose The purpose of this paper is to highlight the case study of the Ministry for Primary Industries’ (MPI) Border Compliance Social Marketing programme. This programme aims to change the behaviour of international visitors to New Zealand. This is to protect New Zealand’s important horticultural and agricultural industries and environment from harmful pests and diseases. The programme encourages travellers to leave potential biosecurity risk items at home, or at least declare them to border staff or dispose of in special amnesty bins at New Zealand’s airports on arrival. It also influences local communities to advocate to friends and family overseas on MPI’s behalf. Design/methodology/approach Aimed at visitors with the highest identified risk, the programme uses a range of interventions in the pre-travel, in-journey and upon-arrival stages of travel. It is underpinned by social marketing theory and models, qualitative and ethnographic research and an understanding of the passenger journey. Findings The programme has delivered a significant reduction in the number of passengers being caught with prohibited items and has influenced behaviours in packing bags before travel and declaring items for inspection on arrival in New Zealand. Originality/value The programme contributes to the New Zealand biosecurity system, which protects the country’s key horticultural and agricultural industries. For example, the horticultural industry contributes $5.6bn annually to the New Zealand economy. It also protects native flora and fauna, which is a large attraction to overseas visitors, and contributes to the $12.9bn tourism industry.


2018 ◽  
Vol 45 (2) ◽  
pp. 292-308 ◽  
Author(s):  
Rosi Crane ◽  
B. J. GILL

William Smyth, unable to get work in a New Zealand museum, ran a commercial taxidermy business at Caversham, Dunedin, from about 1873 to 1911 or 1912. His two decades of correspondence with Thomas Frederic Cheeseman at the Auckland Museum provide a case study of Smyth's professional interaction with one of New Zealand's main museums. We have used this and other sources to paint a picture of Smyth's activities and achievements during a time when there was great interest in New Zealand birds but few local taxidermists to preserve their bodies. Besides the Auckland Museum, Smyth supplied specimens to various people with museum connections, including Georg Thilenius (Germany) and Walter Lawry Buller (New Zealand). Smyth was probably self-taught, and his standards of preparation and labelling were variable, but he left a legacy for the historical documentation of New Zealand ornithology by the large number of his bird specimens that now reside in public museum collections in New Zealand and elsewhere.


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