scholarly journals An Extended Model of the Theory of Planned Behaviour to Predict Local Wine Consumption Intention and Behaviour

Foods ◽  
2021 ◽  
Vol 10 (9) ◽  
pp. 2187
Author(s):  
Edgar J. Sabina del Castillo ◽  
Ricardo J. Díaz Armas ◽  
Desiderio Gutiérrez Taño

The consumption of local agricultural products boosts the regional economy and employment whilst preserving the rural landscape and environment. In this research, the background of local wine consumption behaviour will be studied, using an extended model of the Theory of Planned Behaviour. Partial least squares structural equation modelling (PLS–SEM) was used to test the hypotheses. The study was conducted in the Canary Islands with a sample of 762 people. The results confirmed a relationship between intention and perceived behavioural control. Furthermore, the ethnocentric personality was found to have a positive influence and the cosmopolitan personality a negative influence. The personal norm and place identity were also confirmed to be related to attitudes towards such behaviour. This study contributes to the literature by adding constructs to this theory that are relevant to local wine consumption. It also addresses the implications for those involved in the marketing of local products.

Author(s):  
Guanghui Qiao ◽  
Xiao-li Zhao ◽  
Luqi Xin ◽  
Seokchool Kim

In this study, we examined South Korean residents’ travel-related behavioural intention for mainland China post-COVID-19 using an extended model of goal-directed behaviour. To do so, we integrated South Korean residents’ perceptions of country image (PCI), mass media, and concerns about travel into the framework of the original model of goal-directed behaviour (MGB). Structural equation modelling was used to identify the structural relationships among the latent variables. The results show that mass media had a positive influence on South Korean residents’ perception of China’s image, a negative influence on residents’ concerns, and a positive influence on residents’ behavioural intentions for travel overseas. Meanwhile, PCI had a positive influence on residents’ attitude towards travel overseas. The theoretical and practical implications of the study are discussed.


Buildings ◽  
2021 ◽  
Vol 11 (9) ◽  
pp. 401
Author(s):  
Qian-Cheng Wang ◽  
Ke-Xin Xie ◽  
Xuan Liu ◽  
Geoffrey Qi Ping Shen ◽  
Hsi-Hsien Wei ◽  
...  

The hospitality industry is an important energy consumer and carbon emitter. Behaviour-driven energy conservation is a strategy with great promise to strengthen the energy efficiency of hotel buildings. The aim of this study is to explore the driving psychological factors of hotel guests’ energy-saving intentions and behaviours. This paper constructs two extensions of the theory of planned behaviour (TPB) with personal norms, past behaviours, and self-determined motivation to explain the guests’ energy-saving behaviour in hotel buildings. This research compares the explanatory power of the original TPB and two extensions with structural equation modelling. The analysis is based on 530 valid, self-reported data from 827 surveyed hotel guests in Shanghai. The analysis suggests that the extended model gains greater explanatory power in predicting the behaviour patterns by employing the above three additional factors. In addition, self-determined motivation presents a more significant impact than other more developed TPB predictors, such as intention and perceived behaviour control. Aside from that, past behaviour replaces attitude as the most critical predictor of hotel energy-saving intention in the extended models. In addition to the existing interventions in office and residential buildings, the research highlights the role of self-determination in hotel energy conservation and further emphasises the long-term benefit of encouraging pro-environmental behaviours in hotel guests. The findings expand the existing research on pro-environmental behaviours and will contribute to energy-saving behaviour intervention in hotel buildings and policy formulations for sustainable hotel operation and maintenance.


2019 ◽  
Vol 17 ◽  
Author(s):  
Muhammad Salisu Khalil ◽  
Ho Yuek Ming ◽  
Latifah Abd Manaf ◽  
Amir Hamzah Sharaai ◽  
Aliyu Baba Nabegu

Although few studies have attempted to explain residents’ waste handling behaviour from social and psychological perspective, yet, there is little understanding regarding the influence of households’ moral obligation, consequences awareness, and perceived lack of facilitating conditions on forming recycling intention. This study aims at investigating the key determinants of household recycling intention using the extended theory of planned behaviour (TPB). Data collected from 422 households in Kano metropolis were analysed using structural equation modelling to determine the influence of each predictor on the recycling intention. The results indicate that attitude, subjective norms, personal norm, consequences awareness and perceived lack of facilitating conditions significantly predict recycling intention, with attitude being the most significant predictor of households’ intention. Additional analysis on the effect of households’ income level on their recycling intention shows that income level moderates the relationships between attitude and recycling intention, personal norms—recycling intention, and perceived lack of facilitating conditions— recycling intention. The findings provide valuable suggestions for recycling policies that can focus on households’ intention formation by providing recycling facilities, encouraging participation through market-driven recycling programs, and promoting recycling awareness and education.


2019 ◽  
Vol 17 (10) ◽  
Author(s):  
Muhammad Salisu Khalil ◽  
Ho Yuek Ming ◽  
Latifah Abd Manaf ◽  
Amir Hamzah Sharaai ◽  
Aliyu Baba Nabegu

Although few studies have attempted to explain residents’ waste handling behaviour from social and psychological perspective, yet, there is little understanding regarding the influence of households’ moral obligation, consequences awareness, and perceived lack of facilitating conditions on forming recycling intention. This study aims at investigating the key determinants of household recycling intention using the extended theory of planned behaviour (TPB). Data collected from 422 households in Kano metropolis were analysed using structural equation modelling to determine the influence of each predictor on the recycling intention. The results indicate that attitude, subjective norms, personal norm, consequences awareness and perceived lack of facilitating conditions significantly predict recycling intention, with attitude being the most significant predictor of households’ intention. Additional analysis on the effect of households’ income level on their recycling intention shows that income level moderates the relationships between attitude and recycling intention, personal norms—recycling intention, and perceived lack of facilitating conditions— recycling intention. The findings provide valuable suggestions for recycling policies that can focus on households’ intention formation by providing recycling facilities, encouraging participation through market-driven recycling programs, and promoting recycling awareness and education.


2020 ◽  
Vol 12 (6) ◽  
pp. 2484 ◽  
Author(s):  
Ahmad Nazrul Hakimi Ibrahim ◽  
Muhamad Nazri Borhan ◽  
Riza Atiq O.K. Rahmat

This research aimed to use the extended theory of planned behaviour (TPB) to determine whether it can explain users’ intention to use the bus-based park-and-ride (P&R) facilities in Putrajaya, Malaysia. This research introduced a new predictor related to the use of P&R facilities, namely trust. The survey involved 437 respondents. A structural equation model is used to show that trust positively influence the attitude and perceived behavioural control (PBC) towards the use of P&R facilities. However, the intention to use P&R facilities is not profoundly influenced by trust and subjective norm. Results also revealed that attitude, subjective norm, and PBC have a strong positive influence on the intention to use P&R facilities. In addition, several policy recommendations are discussed in this study. All things considered, the theory of planned behaviour was able to predict users’ intention to use P&R facilities in Malaysia. It is hoped that this research would increase researchers’ interest in conducting further investigation in this field and that the model is beneficial to service providers in helping them identify the factors that increase the number of P&R users.


Author(s):  
Winnie Wing Mui So ◽  
Irene Nga Yee Cheng ◽  
Lewis Ting On Cheung ◽  
Yu Chen ◽  
Stephen Cheuk Fai Chow ◽  
...  

Abstract This study aimed to explore the relationships between situational and psychological factors and Hong Kong citizens’ plastic waste management (PWM) intentions based on an extended theory of planned behaviour model with situational factors. A total of 996 Hong Kong permanent residents were surveyed, and data were analysed using structural equation modelling. The results revealed that situational factors had a direct and positive effect on PWM intention, but also affected PWM intention indirectly through their significant effects on attitude and perceived behavioural control regarding PWM. The implications for environmental education and policy are discussed.


2018 ◽  
Vol 14 (3) ◽  
pp. 228-248
Author(s):  
Rulli Hendriani ◽  
M. Syamsul Ma'arif ◽  
M. Joko Affandi

This study aims to 1) analyze the implementation of learning organization in PD ABC; 2) analyze the influence of learning organization towards performance improvement of PD ABC; 3) analyze the influence of leadership and organizational culture towards learning organizations, 4) analyze the influence of learning organization, leadership and organizational culture towards performance improvement of PD ABC, and 5) formulate a sustainable learning organization strategy to improve the performance of PD ABC. Methods in this research were Structural Equation Model (SEM) and Analytical Hierarchy Process (AHP). The results showed that 1) information systems and sharing of knowledge, organizational relationship, strategic leadership, collaboration and team learning need to be improved; 2) leadership has a positive influence and significant effect with learning organization but organizational culture has insignificant effect towards learning organization; 3) learning organization has a positive influence and significant effect towards improving PD ABC performance; learning organization has a positive influence and significant effect towards organizational performance, although leadership and organizational culture have a negative influence but insignificant effect towards performance organization; 4) in order to develop sustainable learning, PD ABC has to provide measurable evaluation and monitoring systems, transparent rewards and punishment, as well as competent people. Keywords: Leadership, learning organization, organizational culture, organizational performance, strategy Abstrak Penelitian ini bertujuan 1) menganalisis penerapan organisasi pembelajar di PDABC; 2) menganalisis pengaruh organisasi pembelajar terhadap organisasi pembelajar, 3) menganalisis pengaruh kepemimpinan dan budaya organisasi dengan organisasi pembelajar; 4) menganalisis pengaruh organisasi pembelajar, kepemimpinan, dan budaya organisasi terhadap peningkatan kinerja PD ABC; dan 5) memformulasikan strategi organisasi pembelajar berkelanjutan dalam upaya meningkatkan kinerja PD ABC. Metodologi penelitian ini mengambil data secara stratified random sampling ,analisadeskriptif,StructuralEquationModel (SEMLisrel), danAnalyticalHierarchy Process (AHP). Hasil penelitianadalah 1) sistem informasi dan penyebaran pengetahuan, hubungan organisasi,kepemimpinan strategis, kolaborasi dan pembelajaran tim masih perlu ditingkatkan; 2)kepemimpinan berpengaruh signifikan terhadap organisasi pembelajar, budaya organisasiberpengaruh tidak signifikan terhadap organisasi pembelajar; 3) organisasi pembelajarberpengaruh signifikan dengan kinerja organisasi, namun kepemimpinan dan budayaorganisasi secara langsung berpengaruh negatif namun tidak signifikan dengan kinerjaorganisasi 4) strategi meningkatkan kinerja PDABC melalui organisasi pembelajar yaitumenyediakan sistem evaluasi dan monitoring yang terukur serta reward dan punishment yangtransparan. Efektivitas kerja perlu didukung dengan penempatan orang yang tepat sesuai dengan kompetensinya dan melakukan pemberdayaan karyawan.Kata Kunci : Budaya organisasi, kepemimpinan, kinerja organisasi, organisasi pembelajar, strategi


2019 ◽  
Vol 7 (5) ◽  
pp. 150-160 ◽  
Author(s):  
Tigor Sitorus ◽  
Ratlan Pardede ◽  
Ardi

Purpose: This study aims at investigating and testing the mediated effect of Hedging on the effect of profitability and liquidity toward share price at shares of LQ-45, listed in Indonesian Stock Exchange from2011 to 2015. The current research was conducted because the phenomenon and the fluctuations in price of shares were unavoidable. Methodology: The Structural Equation Modelling (SEM) by Amos was used to analyze the 110 observations of data. Main Findings: The result of analysis shows that; (1) the liquidity gives not significantly negative influence to share price, (2) the liquidity gives  significantly negative influence to hedging, (3) the profitability gives significantly positive influence to share price, (4) the profitability gives significantly negative influence to hedging, (5). Hedging gives significantly positive influence to share price. Implications/Applications: The present study provides new evidence that the mediated effect of Hedging on the influence of liquidity and profitability toward share price has more strength compared to the direct influence of liquidity but not for profitability.


2020 ◽  
Author(s):  
Roberta Guglielmetti Mugion ◽  
Pasca Maria Giovina ◽  
Di Pietro Laura ◽  
Maria Francesca Renzi

Abstract Background. The paper is aimed at understanding the main antecedents related to the blood donation propensity related to both donors and non-donors. With our research, we are going to analyse the two perspectives in order to identify similarities and differences concentrating on the Italian context. Our findings can be useful also in the COVID-19 epoch in which blood availability continue to be a primary need of hospitals. Blood is a vital resource that strongly affects the efficacy and sustainability of every national healthcare system and the system’s ability to achieve the goal of universal coverage. This is especially true in the COVID-19 epidemic, in which there is the need for blood among hospitals. Methods. The purpose of this paper is to understand the main antecedents of citizens’ blood donation intention and the propensity to enhance word of mouth among both donors and non-donors. To fulfil this purpose, the Theory of Planned Behaviour is adopted as a theoretical lens. An empirical investigation was performed in Italy, adopting a mixed methods research design. First, a qualitative analysis was carried out through 30 in-depth interviews. Then, a survey was used to quantitatively investigate the intention to donate among both donors (N=173) and non-donors (N=87). A conceptual model was developed and tested through Structural Equation Modeling, developing a multi-group approach. Results. The present study confirms the relations proposed by the Theory of Planned Behaviour, even though some differences between the two groups are shown. The construct Information and Communication is crucial for donors, non-donors, and non-donor inhibitors. Service quality has an impact on the propensity to generate Word Of Mouth. Conclusion. This paper reveals the main differences between donor and non-donor perspectives. Fruitful insights for enhancing blood donation awareness are provided. Our findings can also be useful in the COVID-19 epidemic, in which there is more need for blood in hospitals.


2021 ◽  
Author(s):  
Hoai Nam Dang Vu ◽  
Martin Reinhardt Nielsen

Demand for rhino horn in Asian markets is driving a rhino poaching crisis in Africa. This study examined rhino horn demand using the theory of planned behaviour and the theory of interpersonal behaviour. We conducted a survey of 427 individuals in Hanoi, Vietnam, including 281 rhino horn users and 146 non-users. We empirically tested all constructs of the two theories predicting intention to purchase, including attitude, subjective norms, social factors, perceived behavioral control, facilitating conditions, affect, and habit using structural equation modelling. Perceived behavioral control and habit were the sole determinants of the intention to purchase rhino horn. Respondents with higher disposable income and better knowledge about how to purchase and use rhino horn and those with previous experience using rhino horn were more likely to intend to purchase this good. However, frequent users had a lower intention to purchase rhino horn in the near future than those having used rhino horn only once or a few times. We discuss the implications of our results for policy-making and the informed design of behaviour modification strategies to reduce rhino horn demand. Our study also highlights the benefit of combining different behavioral theories in studying sensitive behaviours such as the consumption of illegal luxury wildlife products.


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