scholarly journals Unfolding the Association between the Big Five, Frugality, E-Mavenism, and Sustainable Consumption Behavior

2020 ◽  
Vol 12 (2) ◽  
pp. 490 ◽  
Author(s):  
Muhammad Awais ◽  
Tanzila Samin ◽  
Muhammad Awais Gulzar ◽  
Jinsoo Hwang ◽  
Muhammad Zubair
Keyword(s):  
Social Networking ◽  
Big Five ◽  
Social Networking Sites ◽  
Online Survey ◽  
Sustainable Consumption ◽  
Positive Association ◽  
Causal Modeling ◽  
Big Five Personality ◽  
Consumption Behavior ◽  
Using Data

Materialistic lifestyle, along with the increase in the world’s population, is leading to unlimited hyper-consumption due to raising the global demand for services and goods. Marketing strategies can be acclimatized to offer more viably to the vital segment of buyers by engaging e-mavens, their antecedents of big five personality traits, frugality, and sustainable consumption behavior are needed to comprehend. The study assessed the novel endeavor to exhibit a potential relationship among the big five, e-mavenism, frugality, and sustainable consumption behavior in social networking sites. This body of knowledge adds to comprehend sustainable consumption behavior and fills many gaps by using data from a sample (n = 387) of social networking sites users from China. Causal modeling technique (SEM) is affianced to evaluate the study hypotheses. The data from an online survey disclose a positive association of agreeableness, conscientiousness, extraversion, neuroticism, and openness to experience with e-mavenism. The results affirm that e-mavenism is positively correlated with frugality. Moreover, frugality is vital in the growth of sustainable consumption behavior as well. Eventually, e-mavenism positively influences sustainable consumption behavior. These results enhance understanding of sustainable consumption behavior and provide an opportunity that marketing managers may apply these constructs into their strategies to achieve competitive advantage.

Addiction to Social Networking Sites and User Responses

2021 ◽  
Vol 52 (4) ◽  
pp. 65-91
Author(s):  
Hamed Qahri-Saremi ◽  
Isaac Vaghefi ◽  
Ofir Turel
Keyword(s):  
Social Networking ◽  
Personality Traits ◽  
Survey Data ◽  
Big Five ◽  
Social Networking Sites ◽  
Big Five Personality Traits ◽  
Social Networking Site ◽  
Big Five Personality ◽  
User Behaviors ◽  
Person Centered Approach

Prior studies have primarily used "variable-centered" perspectives to identify factors underlying user responses to social networking site (SNS) addiction, their predictors and outcomes. This paper extends this perspective by taking a person-centered approach to examine (1) the prototypical subpopulations (profiles) of users' extent of SNS addiction and responses to it, (2) how affiliations with these profiles can explain user behaviors toward SNS use, and (3) how personality traits can predict affiliations with these profiles. To this end, we propose a typological theory of SNS addiction and user responses to it via two empirical, personcentered studies. Study 1 draws on survey data from 188 SNS users to develop a typology of users based on the extent of their SNS addiction and their responses to it. It further examines the relations between affiliation with these profiles and users' SNS discontinuance intention, as a typical behavioral response to SNS addiction. Study 2 uses survey data from 284 SNS users to validate the user typology developed in Study 1 and investigate its relations to users' Big Five personality traits. Our findings shed light on a typology of five prototypical profiles of SNS users-cautious, regular, consonant, dissonant, and hooked-who differ in their extent of SNS addiction and their cognitive, emotional, and behavioral responses to it. Our findings also demonstrate how Big Five personality traits can predict user affiliations with these prototypical profiles.

scholarly journals Professional networking: Exploring differences between offline and online networking

2021 ◽  
Vol 15 (1) ◽  
Author(s):  
Lea Baumann ◽  
Sonja Utz
Keyword(s):  
Social Networking ◽  
Interaction Effect ◽  
Social Networking Sites ◽  
Online Survey ◽  
Compensation Effect ◽  
Influence Factors ◽  
Positive Association ◽  
Mean Values ◽  
Professional Networking ◽  
Working People

Professional networking has mostly been researched in offline contexts. With professional social networking sites (SNS), such as LinkedIn or the German platform XING, professional networking can be extended to online contexts. Therefore, this study examines if people differ in the intensity of offline and online networking and if influence factors differentially predict offline and online networking. An exploratory online survey of working people (N = 326, Mage = 37 years, 56% women) revealed that mean values among the four different networking types did not differ significantly. However, people can be divided into four clusters of networkers (the minimal, the heavy, the mainly offline, and the mainly online networkers). When looking at influence factors, there is a positive association of people’s knowing about the benefits of networking and their networking intensity for all types of networking offline and online. Beyond that, the negative affective influence of anxiety towards unknown people on networking shows an interaction effect with networking type as it is stronger for offline networking than it is for online networking. The results indicate that professional social networking sites might help people with their networking pursuits by reducing negative emotions associated with networking, thereby contributing to a social compensation effect.

scholarly journals The Interplay of Online Network Homogeneity, Populist Attitudes, and Conspiratorial Beliefs: Empirical Evidence From a Survey on German Facebook Users

2020 ◽  
Author(s):  
Manuel Cargnino
Keyword(s):  
Social Networking ◽  
Empirical Evidence ◽  
Social Networking Sites ◽  
Online Survey ◽  
Process Information ◽  
Negatively Associated

Abstract Social networking sites are suspected to impede the communication between members of different political camps and thereby increase network homogeneity. This homogeneity can be a result of humans’ tendency to process information in confirmatory ways—a characteristic which is also ascribed to populist citizens and those who hold conspiratorial beliefs. It is hypothesized that populist views and conspiratorial beliefs are associated with higher exposure to like-minded information within Facebook. An online survey with German Facebook users (N = 469) revealed that populist attitudes are positively associated with conspiratorial beliefs but negatively associated with homogeneity. Conspiratorial beliefs are unrelated to homogeneity. Findings are discussed in the light of extant research.

Gender Differences in Relationship Between Resilience and Big Five Personality Traits in Japanese Adolescents

2017 ◽  
Vol 121 (5) ◽  
pp. 920-931 ◽  
Author(s):  
Shuhei Iimura ◽  
Kanako Taku
Keyword(s):  
Gender Differences ◽  
Personality Traits ◽  
Big Five ◽  
Online Survey ◽  
Big Five Personality Traits ◽  
Big Five Personality ◽  
School Students ◽  
Five Dimensions ◽  
Japanese Adolescents ◽  
Age Range

Prior work has indicated that female adolescents mature more quickly than males with regard to the various personality dimensions. From the developmental perspectives, this study aimed to explore gender differences in the relationships between resilience and the Big Five personality traits in Japanese adolescents. Middle school students ( N = 310, 155 females, age range = 14–15 years) participated in an online survey. The results demonstrated that females had higher Conscientiousness than males. Stepwise regression analyses indicated that Neuroticism was the most influential predictor of resilience in females, whereas Extraversion was the most important predictor in males. Multigroup path analysis demonstrated that the effect of Neuroticism on resilience was greater for females; however, the effects of all other variables did not differ across genders. Considering gender differences is important to understand the relationship between resilience and the Big Five dimensions among adolescents.

scholarly journals #SocialMedia: Exploring the Relationship of Social Networking Sites on Body Image, Self-Esteem, and Eating Disorders

2017 ◽  
Vol 3 (2) ◽  
pp. 205630511770440 ◽  
Author(s):  
Sara Santarossa ◽  
Sarah J. Woodruff
Keyword(s):  
Body Image ◽  
Eating Disorder ◽  
Social Networking ◽  
Social Networking Sites ◽  
Online Survey ◽  
Self Esteem ◽  
Social Networking Site ◽  
Dependent Relationship ◽  
Relationship Of ◽  
The Relationship

The aim of this study was to investigate whether problematic social networking site (SNS) use (i.e., degree of dependent relationship with SNSs), total SNS time/day, total SNS friends, and specific SNS activities were related to body image (BI), self-esteem (SE), and eating disorder (ED) symptoms/concerns. A sample of young adults ( N = 147) completed an online survey which measured SNS usage, problematic SNS use, BI, SE, and ED symptom/concerns. The findings revealed that females and males spent 4.1 ± 3.9 and 2.9 ± 2.8 hr on SNS, respectively, with the majority of time spent lurking (i.e., looking at another users’ profile but not actually communicating with them). Furthermore, problematic SNS use was found to be related to BI, SE, and ED symptoms/concerns. Moreover, SNS activities, such as lurking and posting comments on others’ profiles, were found to be related to BI, whereas SNS total time was found to be related to ED symptoms/concerns. Overall, this study demonstrates the possible correlational influence of SNSs on BI, SE, and ED symptoms/concerns.

Exploring Valued Personality Traits in Practicing Veterinarians

2021 ◽  
pp. e20210051
Author(s):  
Andrea J. Kunze ◽  
Christopher Seals
Keyword(s):  
Veterinary Medicine ◽  
Personality Traits ◽  
Big Five ◽  
Online Survey ◽  
Age Groups ◽  
Small Animal ◽  
Emotional Stability ◽  
Big Five Personality ◽  
Pet Owners ◽  
Medicine Community

We examined differences in valued Big Five personality traits of small animal veterinarians between members and nonmembers of the veterinary medicine community. Between fall 2019 and spring 2020, data were collected from an online survey sent to eligible persons across a US midwestern state. Eligible persons included veterinary office clients (i.e., pet owners) and persons practicing/training in veterinary medicine. Participants completed demographic questions and 10 Likert scale items about which Big Five personality characteristics they prefer in a veterinarian. Descriptive data were determined and checked for assumptions of linearity and normality. Data for the primary analyses were analyzed using Spearman’s correlations and Kruskal–Wallis H tests. Participants who were members of the veterinary community of practice valued the characteristic openness more than clients but valued emotional stability less than clients. Moreover, tests revealed that young adults (aged 18–24) valued extraversion more than all other age groups but least valued agreeableness. Last, participants aged 55 and older valued agreeableness and emotional stability more than the 18–44 age groups. Findings indicate individuals from different membership and age groups have varying preferences in what personality traits they expect in a veterinarian. Clients care more about their veterinarian being able to handle adversity. Older adults want their veterinarian to be trusting and creative. These findings encourage veterinary medical education to spotlight the development of skills congruent with these desired personality traits. Gaining such skills will be useful for veterinarians who seek to grow or build lasting relationships with clientele and colleagues.

Moderation effect of pleasure seeking and loss aversion in the relationship between personality traits and risky investment intention

Kybernetes ◽  
2021 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
Selim Aren ◽  
Hatice Nayman Hamamci ◽  
Safvan Özcan
Keyword(s):  
Personality Traits ◽  
Big Five ◽  
Loss Aversion ◽  
Online Survey ◽  
Big Five Personality Traits ◽  
Big Five Personality ◽  
Moderator Effect ◽  
Content Type ◽  
Risky Investment ◽  
Investment Intentions

Purpose The aim of this study, the moderating effect of pleasure-seeking and loss aversion, was investigated in relation to the big five personality traits with regard to risky investment intentions. Design/methodology/approach In the study, the data was obtained between January and November 2019 via an online survey with convenience sampling. The total number of subjects is 886. The authors used IBM SPSS Statistics for analysis. Exploratory factor analysis, correlation analysis, regression analysis and discriminant analysis were performed. Findings Significant relationships were found between five personality traits and risky investment intentions. In these relationships, the moderator effect of pleasure-seeking for extraversion, conscientiousness and neuroticism personality traits was also determined. Besides, investment preferences for choosing “unknown and new investment” against “known and experienced investment”, which is a typical feature of the balloon periods, were modeled with big five personality traits and motivation variables (pleasure-seeking and loss aversion) and the equation was formed. As a result, high accuracy classification success was obtained. Originality/value The study is unique owing to its findings. In addition, general risk aversion and risky investment intention were investigated simultaneously to explain the different findings in the literature regarding the attitude of big five personality traits to risk and personality traits that show consistent approach were identified.

Connecting and being connected: investigating friending practices across multiple social networking sites

2021 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
Chien Wen Yuan ◽  
Yu-Hao Lee
Keyword(s):  
Social Capital ◽  
Social Networking ◽  
Social Networking Sites ◽  
Online Survey ◽  
Social Ties ◽  
Relationship Maintenance ◽  
Strong Ties ◽  
Content Type ◽  
Bonding Social Capital ◽  
Amazon's Mechanical Turk

PurposeSocial networking sites (SNSs) offer people the possibility of maintaining larger networks of social ties, which also entails more complex relationship maintenance across multiple platforms. Whom to “friend” and via which platform can involve complex deliberations. This study investigates the relationships between users' perceived friending affordances of five popular SNSs (Facebook, Twitter, Instagram, Snapchat and LinkedIn) and their friending behaviors concerning strong ties, weak ties (existing and latent ties) and parasocial ties.Design/methodology/approachAn online survey using Qualtrics was provided to participants (N = 626) through Amazon's Mechanical Turk (MTurk). The survey asked their SNS use and their friending behaviors with different ties on each of the sites.FindingsUsers' friending decisions are dependent on an interplay of socio-technical affordances of each SNS and specific needs for the ties. The authors found that the affordances of bridging social capital and enjoyment are aligned with friending weak and parasocial ties, respectively. The affordances of bonding social capital were not valued to friend strong ties.Originality/valueThe study extends the affordance and social capital literature by assessing users' perceived, contextualized SNS affordances in relation to actual communication behaviors in friending different social ties. This approach provides contextualized insights to friending decisions and practices on SNSs.

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