scholarly journals An Empirical Study on Online Learners’ Continuance Intentions in China

2021 ◽  
Vol 13 (2) ◽  
pp. 889
Author(s):  
Yiwen Li ◽  
Norihiro Nishimura ◽  
Hisanori Yagami ◽  
Hye-Sook Park

Online education in China is developing at a rapid pace due to its unique advantages, and its sustainable development is becoming increasingly crucial. Thus, this study attempted to understand learners’ continuance intentions in an online learning environment and examined the factors influencing online learners’ continuous retention. The research model for the influencing factors and study hypotheses were constructed based on multiple theoretical and synthesized perspectives, such as the information system success model; interactions between students, content, and instructors; and the theory of perceived value. To achieve the stated objectives, we conducted a questionnaire survey, in which 382 valid responses were collected from Chinese respondents from 32 provinces in China in April and May 2020. Furthermore, this study primarily employed Structural Equation Modeling (SEM) and Partial Least Squares Structural Equation Modeling (PLS-SEM) to test the constructed model. The results indicate that service quality, course quality, and student–instructor interaction have indirect and positive effects on learners’ continuance intentions for online learning, while the variable of perceived value is a significant mediator for online learners’ retention and has a direct influence on their continuance intentions. Student–student interaction and student–content interaction do not have direct or indirect effects on online learners’ continuance intentions.

2010 ◽  
Vol 32 (2) ◽  
pp. 176-192 ◽  
Author(s):  
Ian David Boardley ◽  
Maria Kavussanu

In this study, we examined (a) the effects of goal orientations and perceived value of toughness on antisocial behavior toward opponents and teammates in soccer and (b) whether any effects were mediated by moral disengagement. Male soccer players (N = 307) completed questionnaires assessing the aforementioned variables. Structural equation modeling indicated that ego orientation had positive and task orientation had negative direct effects on antisocial behavior toward opponents. Further, ego orientation and perceived value of toughness had indirect positive effects on antisocial behavior toward opponents and teammates which were mediated by moral disengagement. Collectively, these findings aid our understanding of the effects of personal influences on antisocial behavior and of psychosocial mechanisms that could facilitate such antisocial conduct in male soccer players.


2018 ◽  
Vol 1 (2) ◽  
pp. 138-149
Author(s):  
Hotden L Nainggolan ◽  
Marlon Sihombing ◽  
Tavi Supriana ◽  
Ma’ruf Tafsin

Penelitian ini bertujuan mengetahui pengaruh kondisi internal pertanian terhadap sistem pertanian terintegrasi padi sawah dengan ternak kerbau dan pengembangan wilayah di Kabupaten Humbang Hasundutan. Metode analisis dengan R/C ratio dan pemodelan persamaan struktural (Structural Equation Modeling). Hasil penelitian; a) sistem pertanian terintegrasi padi sawah dan ternak kerbau lebih efisien dibandingkan usahatani non integrasi (R/C integrasi 2,4795 > R/C non-integrasi), b) Kondisi internal pertanian berpengaruh positif signifikan terhadap sistem pertanian terintegrasi dengan bobot regresi standar 0.52,p<0.001, c) Kondisi internal pertanian berpengaruh langsung tidak signifikan terhadap pengembangan wilayah dengan bobot regresi standar 0.24, p < 0.001; c) Kondisi internal pertanian berpengaruh tidak langsung terhadap pengembangan wilayah melalui sistem pertanian terintegrasi padi sawah dan ternak kerbau sebesar 0.28, total pengaruh kondisi internal pertanian terhadap pengembangan wilayah sebesar 0.52. Berdasarkan hasil penelitian disarankan agar: a) pemerintah daerah melakukan pelatihan kepada petani yang mengelola pertanian sistem integrasi agar lebih baik, b) pemerintah memperhatikan kelanyakan sarana prasarana pertanian, khususnya fasilitas jalan, irigasi, c) pemerintah menyediakan bibit berkualitas, penyuluhan tentang beternak yang baik, d) pemerintah melakukan pelatihan terhadap petani dalam mengembangkan usahataninya sehingga pendapatan meningkat dan berdampak pada pengembangan wilayah, e) pemerintah membantu petani untuk mendapatkan modal usahatani yang lebih fleksibel dan harga output yang stabil.   This study aims to determine the effect of agricultural internal conditions on the integrated agricultural system between paddy field and buffalo livestock on the Humbang Hasundutan regional development. Using R / C ratio and Structural Equation Modeling, this study finds that a) the integrated agricultural system is more efficient than the non-integrated ones, with the integration R / C = 2.4795 that is higher than the non-integration one, b) Internal agricultural conditions have significant positive effects on integrated farming systems with standard regression weights of 0.52 and p <0.001, c) Internal conditions of agriculture have a direct and insignificant effect on regional development with a standard regression weight of 0.24 and p <0.001; c) Internal conditions of agriculture have an indirect effect on regional development through an integrated farming system of paddy rice and buffalo livestock of 0.28, and total effect of internal agricultural conditions on regional development of 0.52. Based on the results it is suggested that: a) the regional government should conduct training to improve the farmers agricultural integration system management, b) the government should pay attention to the maintenance of agricultural infrastructure, especially road facilities, irrigation, c) the government provides quality seeds, good information about raising livestock , d) the government should conduct trainings to support the development of farmers’ business and income increases, which at the end impacts the regional development, e) the government helps farmers to obtain more flexible farming capital and stable output prices.


Author(s):  
Pribanus Wantara

This paper wants to examine the relationship of service quality, perceived value, satisfaction and loyalty with religious tourists who visit the island of Madura in 2015. The structural equation modeling results support the hypothesis that service quality affects directly the satisfaction and loyalty, and satisfaction directly affects loyalty, but the results do not support the hypothesis that the perceived value directly affects the satisfaction and perceived value directly affects loyalty. Quality of service only has direct and indirect influence on loyalty through satisfaction. So the stage of tourism development in Madura, quality of service is very important in building loyalty and satisfaction tourists


2020 ◽  
Vol 24 (1) ◽  
pp. 169-184
Author(s):  
Dae-Hui Lee

The purpose of this study is to evaluate the relationship among experience, perceived value, and attendance satisfaction in exhibitions. It used structural equation modeling (SEM) technique to examine the causal relationships and develop a structural model that identified the influencing dimensions of experience and perceived value on attendance satisfaction, both directly and indirectly. The results of structural equation modeling analyses uncovered significant relationships among experience, perceived value, and satisfaction. First, relatively important factors of both experience (i.e., entertainment, escapism, and education) and perceived value (i.e., emotional value, economic value, and social value) applied in the exhibition industry were discovered. Second, a clear experience–perceived value–satisfaction chain was confirmed, with direct and indirect effects. Third, the mediating role of perceived value between experience and attendance satisfaction was identified. Lastly, identifying the significant direct and indirect relationships between experience and perceived value can be the key to discovering marketing strategies of how to ultimately maximize satisfaction of exhibition attendees. The findings provide the opportunity to derive both theoretical and managerial implications.


2021 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
Jihye Park ◽  
Dongwoo Ko

PurposeThe purpose of the present research was to examine the effects of content, spatial, temporal and social presences stimulated by augmented reality (AR) technology on game enjoyment and continuing behavioral intention.Design/methodology/approachA total of 355 mobile AR game players participated in an online survey posted via the nationwide crowdsourcing web service in the US. A structural equation modeling was conducted using a maximum-likelihood estimation procedure to test the relationships among the variables.FindingsResults of structural equation modeling revealed the mechanism through which multiple dimensions of presence on the mobile AR game generated positive effects on consumer responses and showed the effects of four dimensions of presence stimulated by the AR technology on game enjoyment, performance and behavioral intention. Content, spatial, temporal and social presences are integrated to create a sense of realness. These dimensions of presence simultaneously increased game enjoyment that influenced the perceived game performance, commitment to it and ultimately the intention to play other mobile AR games.Originality/valueAlthough AR technology brings a unique experience to the game player, research on the effects of its use in mobile games on consumer responses is currently limited. The results of this study add value to the existing mobile game literature and provide practical insights for mobile game service providers on how to enhance players’ game enjoyment and continuing behavior.


2017 ◽  
Vol 21 (3) ◽  
pp. 363
Author(s):  
Yasintha Soelasih

Train users in Indonesia began to increase, it can be seen from the data of passengers as a whole increased from year to year. These improvements must be supported with the customer perceived value, because it will affect of rail users. Long distance train in Indonesia distinguished its kind, namely the executive, business and economics. In this study, it more emphasis on the train executives, especially in Java. Issues examined here is whether the customer perceived value have an influence on satisfaction and commitment resulting in loyalty. This affects the sustainability of a rail business, because the level of competition arise among existing transportation, whether by air, land or sea. Sampling was done by simple random sampling, the number of respondents was 323. The instrument was tested with reliability and validity. The data used to answer the problem by using structural equation modeling with six hypotheses were tested. The results indicate that the hypothesis occurs between the customer perceived value influence consumer satisfaction and commitment. The effect between satisfaction and commitment to loyalty shows that satisfaction has no effect on loyalty, commitment while consumers have an influence on loyalty.


2017 ◽  
Vol 1 (01) ◽  
pp. 55
Author(s):  
Pribanus Wantara

<p>This paper wants to examine the relationship of service quality, perceived value, satisfaction and loyalty with religious tourists who visit the island of Madura in 2015. The structural equation modeling results support the hypothesis that service quality affects directly the satisfaction and loyalty, and satisfaction directly affects loyalty, but the results do not support the hypothesis that the perceived value directly affects the satisfaction and perceived value directly affects loyalty. Quality of service only has direct and indirect influence on loyalty through satisfaction. So the stage of tourism development in Madura, quality of service is very important in building loyalty and satisfaction tourists.</p><p><br />Keywords: Loyalty, Madura Island, Perceived Value, Satisfaction, Service Quality</p>


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