Corporate Entrepreneurship in Colombia
This chapter focuses on analyzing intra-entrepreneurship and corporate entrepreneurship as business renewal strategies, and to this end, it explores the case of two Colombian companies in the manufacturing sector. This is a qualitative study based on the analysis of contrast cases that were carried out in three phases: organizational characterization of companies, identification of corporate entrepreneurship through two dimensions of analysis (research, development, and innovation – R&D&I; and use of new technologies), and a contrast analysis among comparative firms. In this sense, a review of the literature was made to define the variables associated with intra-entrepreneurship and corporate entrepreneurship and how they have developed in the companies.