Development of an Integrated TOPSIS-Quality Function Deployment Model for Sustainability Assessment of Indian Banks
The contribution of banks to sustainable advancement is supreme, considering the vital part they play in funding the economic actions of the human race. But, in the fast-changing banking ecosystem, quantifying the level of sustainability attained by financial institutions is a challenging task due to the need of considering a wide range of economic, environmental, and social dimensions concurrently. In this chapter, a novel method based on the technique for order preference by similarity to ideal solution (TOPSIS) and quality function deployment (QFD) is proposed for the first time to evaluate the sustainable efficiency of banking operations. The QFD technique is employed here to provide due importance to the customers' needs with respect to banks' sustainability, and subsequently calculate the priority weights of the considered criteria of sustainability principles. Then, TOPSIS is employed to rank alternatives based on the extent to which they conform to sustainability principles.