A Collaborative Framework for Medical Tourism Service Supply Chain Operations

2020 ◽  
pp. 188-219
Author(s):  
Saliha Karadayi-Usta ◽  
Seyda Serdarasan
Keyword(s):  
Supply Chain ◽  
Medical Tourism ◽  
Sustainable Business ◽  
Business Plans ◽  
Demand Planning ◽  
Service Supply Chain ◽  
Execution Phase ◽  
Tourism Service ◽  
Tools And Techniques ◽  
Tourism Services

Medical tourism is a combination of medical and tourism services that attracts medical travelers to destination countries. Collaboration between the members of the medical tourism service supply chain (MTSSC) is important to maintain a sustainable business. Thus, in this chapter, the authors use Collaborative Planning Forecasting Replenishment (CPFR) model as a reference and adapt it for medical tourism services. The focus of this chapter is on the collaboration between an assistance company and a medical institution. This chapter suggests a collaborative MTSSC operations framework including steps, tools, and techniques for collaboration arrangement and joint business plans, demand planning and forecasting, balancing the demand and capacity, the execution phase, and the final performance measurement. It describes how multiple supply chain partners intelligence could be combined to fulfill demand of medical tourists by aligning the planned actions and available resources with the real execution process by a set of tools and techniques.

scholarly journals A conceptual model of medical tourism service supply chain

2020 ◽  
Vol 13 (2) ◽  
pp. 246
Author(s):  
Saliha Karadayi-Usta ◽  
Seyda SerdarAsan
Keyword(s):  
Supply Chain ◽  
Conceptual Model ◽  
Business Processes ◽  
Medical Tourism ◽  
Relationship Management ◽  
Service Supply Chain ◽  
Proposed Model ◽  
Tourism Service ◽  
Tourism Services ◽  
Depth Interviews

Purpose: Medical tourism service requires involvement of multiple parties from the service network, however medical tourism is not well studied from a supply chain management perspective. This study suggests a conceptual model of medical tourism service supply chain (MTSSC) to provide a clearer understanding of its nature, and defines its business processes.Design/methodology/approach: Triangulation which makes use of literature review, in-depth interviews, and expert evaluations was applied to develop and validate the suggested model. The proposed model is initialized based on the relevant literature. In-depth interviews were used to refine and finalize the model. Expert evaluations ensure the trustworthiness of the model and the business process definitions.Findings: The proposed model uses a nested process structure rather than a one-dimensional supply chain model, where the assistance company maintains an intermediary role between the patient and all the service providers (e.g. medical institutions, transportation, accommodation). Additionally, the conceptual model identifies seven business processes: service design, service recovery management, customer relationship management, supplier relationship management, demand management, capacity and resource management, and service delivery management.Practical implications: The results provide a better understanding of the MTSSC structure and processes, and a recognition of the MTSSC members. The process definitions give the members an idea about their roles in the service design and delivery in practice. Additionally, a better understanding of the system as a whole leads to better process development and control. MTSSC members may shape their organizations internally and supply chain-wide by considering this conceptual model. Moreover, the model acts as a basis for supply chain collaboration decisions.Originality/value: The conceptual model is built upon the theories and practice of medical tourism services, supply chain management, and service operations management. This study contributes to the theory of medical tourism services management by explaining the MTSSC concepts and business processes, and extends existing knowledge.

The effectiveness and outcomes of the Muslim-friendly medical tourism supply chain

2017 ◽  
Vol 8 (4) ◽  
pp. 732-752 ◽  
Author(s):  
Muhammad Khalilur Rahman ◽  
Suhaiza Zailani
Keyword(s):  
Supply Chain ◽  
Organizational Performance ◽  
Structural Equation ◽  
Medical Tourism ◽  
Positive Impact ◽  
Production Network ◽  
Content Type ◽  
Service Supply Chain ◽  
Tourism Service ◽  
Tourism Supply Chain

Purpose This paper is specifically developed on the basis of a pragmatic model for the Muslim-friendly medical tourism supply chain industry. The purpose of this study is to investigate the effectiveness and viability of the Muslim-friendly medical tourism supply chain practices in Malaysia. Design/methodology/approach A framework for the service supply chain management of the Muslim-friendly medical tourism with the effective outcomes was theoretically developed and explored in this study, using a structural equation modelling with the partial least squares technique. A structured questionnaire was developed, distributed and collected from 38 Islamic-friendly hospitals, 9 Muslim-friendly medical agencies and 44 Muslim-friendly hotels that will form the potential relevant associations of the medical tourism supply chain practices in Malaysia. Findings The findings provide reliable evidence that the effectiveness of the Muslim-friendly medical tourism supply-chain practice has a positive impact on the Muslim-friendly medical tourism supply chain. In addition, the Muslim-friendly medical tourism supply chain practice has also a significant and positive impact on the organizational performance as a whole. The result also demonstrates that collaboration is dependent on the demand management, whilst the productivity is not associated with it. Originality/value Practicing and implementing a Muslim-friendly medical tourism service supply chain is important, in the sense that the Muslim patients’ demand on the choice of halal practice of medical treatment and halal food consumption criteria. This investigation is the first to embark on the research on the Muslim medical tourism supply chain production network in Malaysia. This study provides practitioners with the important related data to improve their policies and their performances in the organization. The statistical results provide indispensable valuable information in comprehending the critical medical tourism supply chain practices and most specially to assist the Muslim-friendly medical tourism sector to offer quality medical tourism service that suits and attracts the Muslim medical tourists’ broad needs regionally and abroad.

Role of Internet in the Development of Medical Tourism Service in Tunisia

2017 ◽  
pp. 271-294
Author(s):  
Olfa Bouzaabia ◽  
Rym Bouzaabia ◽  
Kais Mejri
Keyword(s):  
Medical Tourism ◽  
Digital Marketing ◽  
The Internet ◽  
Emerging Country ◽  
Tourism Service ◽  
Internet Revolution ◽  
Tourism Services ◽  
Practical Recommendations

Medical tourism is gaining importance through the last decades thanks to internationalization. in this area, internationalization has been facilitated by the internet revolution that enables instantaneous transmission of text, audio and visual data as well as graphics, which makes the medical consultation distance shorter and moreover reliable. a state of the art on internationalization, medical tourism and digital marketing has been presented. Furthermore, the authors, through a rich case study of the International Medical Embassy, examined the role played by the different digital marketing techniques in the development of medical tourism services in an emerging country such as Tunisia. based that, theoretical as well as practical recommendations are presented.

Role of Internet in the Development of Medical Tourism Service in Tunisia

2017 ◽  
pp. 859-883
Author(s):  
Olfa Bouzaabia ◽  
Rym Bouzaabia ◽  
Kais Mejri
Keyword(s):  
Medical Tourism ◽  
Digital Marketing ◽  
The Internet ◽  
Emerging Country ◽  
Tourism Service ◽  
Internet Revolution ◽  
Tourism Services ◽  
Practical Recommendations

Medical tourism is gaining importance through the last decades thanks to internationalization. in this area, internationalization has been facilitated by the internet revolution that enables instantaneous transmission of text, audio and visual data as well as graphics, which makes the medical consultation distance shorter and moreover reliable. a state of the art on internationalization, medical tourism and digital marketing has been presented. Furthermore, the authors, through a rich case study of the International Medical Embassy, examined the role played by the different digital marketing techniques in the development of medical tourism services in an emerging country such as Tunisia. based that, theoretical as well as practical recommendations are presented.

scholarly journals Evaluation Index System of Surgical Tourism Service Organizations in China: An Empirical Research

2022 ◽  
Author(s):  
Dan Zhang ◽  
Yan Yue ◽  
Meixia Liao ◽  
Ting-Fang Liu
Keyword(s):  
Evaluation System ◽  
Public Hospital ◽  
Medical Tourism ◽  
Services Quality ◽  
International Standards ◽  
Three Dimensions ◽  
Theoretical Research ◽  
Validity And Reliability ◽  
Tourism Service ◽  
Tourism Services

Abstract Background: Healthcare tourism is an emerging economy with the most potential in China's health industry before the COVID-19 pandemic. Surgical medical health tourism accounts for a large part of medical tourism services in China, which has higher requirements for quality and safety. By contrast, measurement tools and theoretical research are insufficient in China. The aim of this study was to develop a set of reliable and feasible indicators by augmenting the original Donabedian’s quality model to evaluate surgical tourism services’ quality.Methods: Literature review and focus group interview were used to generate indicators for surgical tourism services’ quality. The basic framework of the evaluation system was based on the structure-process-outcome Donabedian model. The screening and weight setting were conducted through analytic hierarchy process (AHP) and a two-round Delphi consultation with 13 panelists. Validity and reliability of experts were tested by the experts' positive coefficient, authority coefficient, and coordination coefficient. Reliability of the questionnaire was assessed by a pretest distributed within an international medical department of a public hospital in China.Results: Based on the Donabedian’s quality theory, the novel evaluation system of surgical tourism service institutions with 3 dimensions, 9 first-level items and 39 second-level items was constructed. The three dimensions consist of structure (0.315), process (0.287), and outcome (0.398), with each dimension set several indicators and each indicator given a weight. Of the two rounds of Delphi consultation, the response rates were 86.67% and 100%. The coordination coefficient of expert opinions in the two rounds of consultation were 0.49 and 0.65 (p<0.05). For the empirical study, the self-evaluation score of a public hospital was 86, which could obtain a rating of two stars.Conclusions: The established evaluation system identified three different dimensions of surgical tourism services’ quality which fit for practical healthcare improvement in safety and quality. It can reflect the access criterion of surgical tourism institutions, provide references on better choices of surgical services for tourists, and can be applied by healthcare managers and policy makers to allocate resources more efficiently and promote more surgical tourism services to international standards.

Role of Internet in the Development of Medical Tourism Service in Tunisia

2017 ◽  
pp. 211-241
Author(s):  
Olfa Bouzaabia ◽  
Rym Bouzaabia ◽  
Kais Mejri
Keyword(s):  
Medical Tourism ◽  
Digital Marketing ◽  
The Internet ◽  
Emerging Country ◽  
Tourism Service ◽  
Internet Revolution ◽  
Tourism Services ◽  
Practical Recommendations

Medical tourism is gaining importance through the last decades thanks to internationalization. in this area, internationalization has been facilitated by the internet revolution that enables instantaneous transmission of text, audio and visual data as well as graphics, which makes the medical consultation distance shorter and moreover reliable. a state of the art on internationalization, medical tourism and digital marketing has been presented. Furthermore, the authors, through a rich case study of the International Medical Embassy, examined the role played by the different digital marketing techniques in the development of medical tourism services in an emerging country such as Tunisia. based that, theoretical as well as practical recommendations are presented.

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