How Mobile Technologies Enable Best Business Practice

2011 ◽  
pp. 124-139 ◽  
Author(s):  
Vaida Kadyte
Keyword(s):  
Mobile Technology ◽  
Paper Industry ◽  
Business Practice ◽  
Mobile Technologies ◽  
Mobile Business ◽  
Business Applications ◽  
Doing Business ◽  
Conceptual Thought ◽  
Empirical Illustration

Within the last 10 years, a number of sophisticated mobile devices have become available to assist not only in managing appointments and contacts but also to provide a tool for enhancing user experience and introducing new collaborative ways of doing business. However, little conceptual thought and empirical illustration has been given to how industrial organisations are using the potential offered by mobile technology. This chapter is based on putting into practice the main conceptual ideas of the Freedom Economy in the domain of mobile business applications through action research methodology. We present an in-depth case study on implementing mobile solutions in the fine-paper industry and aim to investigate to what extent mobile technologies pose a challenge to contemporary industrial life and how they will eventually enable firms to achieve the best business practice.

Mobile Business Applications

2009 ◽  
pp. 2163-2168
Author(s):  
Cheon-Pyo Lee
Keyword(s):  
Mobile Applications ◽  
Financial Management ◽  
Sales Force ◽  
Customer Relationship ◽  
Mobile Technologies ◽  
Mobile Business ◽  
Sales Force Automation ◽  
Business Applications ◽  
Scale Usage ◽  
E Mail

As an increasing number of organizations and individuals are dependent on mobile technologies to perform their tasks, various mobile applications have been rapidly introduced and used in a number of areas such as communications, financial management, information retrieval, and entertainment. Mobile applications were initially very basic and simple, but the introduction of higher bandwidth capability and the rapid diffusion of Internet-compatible phones, along with the innovations in the mobile technologies, allow for richer and more efficient applications. Over the years, mobile applications have primarily been developed in consumer-oriented areas where products such as e-mail, games, and music have led the market (Gebauer & Shaw, 2004). According to the ARC group, mobile entertainment service will generate $27 billion globally by 2008 with 2.5 billion users (Smith, 2004). Even though mobile business (m-business) applications have been slow to catch on mobile applications for consumers and are still waiting for larger-scale usage, m-business application areas have received enormous attention and have rapidly grown. As entertainment has been a significant driver of consumer-oriented mobile applications, applications such as delivery, construction, maintenance, and sales of mobile business have been drivers of m-business applications (Funk, 2003). By fall of 2003, Microsoft mobile solutions partners had registered more than 11,000 applications including e-mail, calendars and contacts, sales force automation, customer relationship management, and filed force automation (Smith, 2004). However, in spite of their huge potential and benefits, the adoption of m-business applications appears much slower than anticipated due to numerous technical and managerial problems.

Overview and Understanding of Mobile Business in the Age of Communication

2011 ◽  
pp. 719-727
Author(s):  
Joseph. Barjis
Keyword(s):  
Mobile Devices ◽  
Wireless Networking ◽  
Mobile Technologies ◽  
Current Status ◽  
Mobile Business ◽  
Communication Infrastructure ◽  
Future Developments ◽  
Business Applications ◽  
Extended Discussion

This chapter provides an introduction, review and study of mobile businesses with emphasis on its supporting mobile technologies and wireless networking. The chapter first discusses the concept of mobile business where opportunities, motivations and needs for this type of business are studied. Following this discussion, the chapter studies the current status of mobiles business, key hardware and software solutions (business applications) available on the market. The chapter also discusses different mobile devices, communication infrastructure, supporting networks and other crucial components that make businesses mobile and able to be conducted anytime and anywhere. Finally, an extended discussion is focused on issues and future developments of mobile businesses along with some recommendations, and suggestions regarding mobile business.

Supporting Marketing Practices

E-Marketing ◽  
2012 ◽  
pp. 1-15
Author(s):  
Süphan Nasir
Keyword(s):  
Mobile Communication ◽  
Value Added ◽  
Mobile Network ◽  
Mobile Technologies ◽  
Mobile Marketing ◽  
Mobile Business ◽  
Doing Business ◽  
Wide Range ◽  
Mobile Network Operators ◽  
Corporate Customers

The concept of mobile communication has been rapidly changing all over the world and the Global System for Mobile communication (GSM) business has been evolving from voice services to value added services (VAS). The rapid growth in mobile technology enables Mobile Network Operators (MNOs) to provide a wide range of VAS to their corporate customers and these VAS change and transform companies’ way of doing business. The purpose of this chapter is to analyze the corporate VAS of a MNO, which has gained global acceptance and recognition, as a case study in order to understand how the mobile communication changes the companies’ way of doing business. The key supporting mobile technologies, services and solutions, which are provided by the case company to its corporate customers, are reviewed in order to comprehend the mobile technologies, practices, and devices that support mobile business (m-business) and mobile marketing (m-marketing) applications.

Mobile technologies and supply chain management - lessons for the hospitality industry

2014 ◽  
Vol 20 (2) ◽  
pp. 207-219
Author(s):  
Tomislav Car ◽  
Ljubica Pilepić ◽  
Mislav Šimunić
Keyword(s):  
Supply Chain ◽  
Supply Chain Management ◽  
Mobile Technology ◽  
Mobile Applications ◽  
Hospitality Industry ◽  
Mobile Technologies ◽  
Successful Implementation ◽  
Mobile Business ◽  
Chain Management

Purpose – The purpose of this paper is to define preconditions and integration capabilities of the mobile business in supply chain management (SCM) in the hospitality industry via mobile devices and mobile applications. The aims of this paper are to reflect on what mobile technology has to offer and to draw attention to the role of mobile applications and their use in the SCM. Although mobile technologies are present in almost all areas, they are not used to their full potential. Design – The paper defines the concept of supply chain management in the hospitality industry and provides information about benefits of its successful implementation. Furthermore, this paper highlights the role of mobile technologies and mobile applications in supply chain management in the hospitality industry that bring numerous benefits starting with cost reduction, increased functionality, productivity, efficiency and ending up with satisfied users of logistics products in the hospitality industry. Methodology/approach - Based on an extensive literature review, the authors propose new solutions, such us “Bring Your Own Device” (BYOD) in the field of mobile business. Therefore, this paper attempts to investigate the possibilities offered by mobile technologies in the SCM. Findings – The paper introduces new trends in the field of mobile technology and emphasizes their importance and the impact in the management of modern supply chain. Furthermore, the findings in this paper may be useful in developing mobile solutions for SCM in the hospitality industry. Originality – This article provides useful insights for all participants in supply chain to better understand the benefits of the application of mobile technologies and mobile applications in the management of modern supply chain. The paper can also serve as a basis for further research in the area of application of mobile technologies in creating logistics products in the hospitality industry.

scholarly journals Mobile Strategy for E-Business Solution

2011 ◽  
pp. 1162-1171
Author(s):  
Anthony S. Atkins
Keyword(s):  
Competitive Advantage ◽  
Mobile Technology ◽  
Customer Relationship ◽  
Mobile Technologies ◽  
Application Framework ◽  
Mobile Business ◽  
Business Application ◽  
Technology Applications ◽  
Device Applications ◽  
Commercial Applications

It is becoming evident that mobile technology can enhance a current e-business system to provide competitive advantage in business activities. These enhancements in mobile device applications such as in mobile hotel checkin system, m-payment system for parking tickets, and mobile donor transplant system are evolving with usage of wireless technology such as Wi-Fi, Bluetooth, and WiMax (Worldwide Interoperability for Microwave Access). Other examples include wearable mobile technologies used in military observation tactics and civilian clothing accessories for entertainment purposes. The lack of current mobile strategies, can cause some businesses to over spend or under utilize potential mobile applications. The use of a mobile strategic framework will help provide the insights to improving companies in their commercial operations and examples of these mobile solutions are outlined in relation to commercial applications which have been implemented in hospitals, retail Supply Chain Management (SCM), and in Customer Relationship Management (CRM). These types of systems are known to improve quality of service and provide competitive advantage. A mobile framework is presented to introduce the application of user mobility to mobile usage as an extension of existing Intranet, Extranet, and Internet e-business application. This Mobile Business Application Framework could assist practitioners in identifying the financial and competitive aspects in relation to mobile technology applications into their business infrastructure.

Mobile Technology and Learning

2018 ◽  
pp. 87-108 ◽  
Author(s):  
Benjamin Deaton ◽  
Josh Herron ◽  
Cynthia C. M. Deaton
Keyword(s):  
Mobile Learning ◽  
Mobile Technology ◽  
Teaching And Learning ◽  
Learning Culture ◽  
Mobile Technologies ◽  
Technology And Learning ◽  
Learning Frameworks

With an awareness of the unique characteristics of an increasingly mobile world and referencing socio-material mobile learning frameworks, this chapter will provide an overview of the initial stages and growth of mobile learning. The authors also discuss university initiatives to support mobile learning, and examine the implications of mobile technologies for teaching and learning. Additionally, the chapter will introduce a case study detailing the Mobile Learning Innovation at Anderson University (SC) and highlight its impact on the teaching and learning culture on its campus.

Mobile Business Applications

2007 ◽  
pp. 442-445
Author(s):  
C. Lee
Keyword(s):  
Information Retrieval ◽  
Mobile Applications ◽  
Financial Management ◽  
Mobile Technologies ◽  
Management Information ◽  
Mobile Business ◽  
Business Applications ◽  
Rapid Diffusion

As an increasing number of organizations and individuals are dependent on mobile technologies to perform their tasks, various mobile applications have been rapidly introduced and used in a number of areas such as communications, financial management, information retrieval, and entertainment. Mobile applications were initially very basic and simple, but the introduction of higher bandwidth capability and the rapid diffusion of Internet-compatible phones, along with the innovations in the mobile technologies, allow for richer and more efficient applications.

Supporting Marketing Practices

2010 ◽  
pp. 158-172
Author(s):  
Süphan NASIR
Keyword(s):  
Mobile Communication ◽  
Value Added ◽  
Mobile Network ◽  
Mobile Technologies ◽  
Mobile Marketing ◽  
Mobile Business ◽  
Doing Business ◽  
Wide Range ◽  
Mobile Network Operators ◽  
Corporate Customers

The concept of mobile communication has been rapidly changing all over the world and the Global System for Mobile communication (GSM) business has been evolving from voice services to value added services (VAS). The rapid growth in mobile technology enables Mobile Network Operators (MNOs) to provide a wide range of VAS to their corporate customers and these VAS change and transform companies’ way of doing business. The purpose of this chapter is to analyze the corporate VAS of a MNO, which has gained global acceptance and recognition, as a case study in order to understand how the mobile communication changes the companies’ way of doing business. The key supporting mobile technologies, services and solutions, which are provided by the case company to its corporate customers, are reviewed in order to comprehend the mobile technologies, practices, and devices that support mobile business (m-business) and mobile marketing (m-marketing) applications.

The Application of the Innovative Mobile Technologies in the Business Environment

2011 ◽  
pp. 170-190
Author(s):  
Nabeel A.Y. Al-Qirin
Keyword(s):  
Technological Development ◽  
Business Environment ◽  
Mobile Technologies ◽  
Mobile Business ◽  
The Road ◽  
Business Applications ◽  
Long Run ◽  
The Rich ◽  
Near Future ◽  
E Mail

This chapter looks at mobile business (MoB) from technological, social, economical, and environmental perspectives. The issues that surround MoB and hence, influence its success at the wider scale in the long run, are dependent on significant factors addressed in this chapter. The chapter defines MoB and looks at different mobile technologies and standards that enable MoB. The chapter then looks at the different factors and contexts that would influence MoB success at a broader level, highlighting issues, gaps, and challenges. It is emphasised that unless such implications are addressed, the wide diffusion of MoB will not materialise in the near future. Despite the rapid technological development and the enthusiasm about the MoB innovation among researchers and professionals, the road toward true MoB is still a long one. What exist now in the market are just complementary solutions. At this level, at the lower end, MoB is the toy of the teenagers; at the higher end it is the toy of the rich or the executive who cannot tolerate to be away from his/her e-mail. There are indeed some useful business applications for MoB, especially in logistics and distribution, but the remaining potential masses that have tasted the beauty of Internet browsing are not yet prepared to compromise that with ill-specified mobile technologies, e.g., devices, wireless communications, and deficient and stripped down contents. Still, MoB stands strong as a futuristic direction and one day we will be there, wearing MoB.

scholarly journals Mobile Strategy for E-Business Solution

2009 ◽  
pp. 104-112
Author(s):  
Anthony S. Atkins
Keyword(s):  
Competitive Advantage ◽  
Mobile Technology ◽  
Customer Relationship ◽  
Mobile Technologies ◽  
Application Framework ◽  
Mobile Business ◽  
Business Application ◽  
Technology Applications ◽  
Device Applications ◽  
Commercial Applications

It is becoming evident that mobile technology can enhance a current e-business system to provide competitive advantage in business activities. These enhancements in mobile device applications such as in mobile hotel checkin system, m-payment system for parking tickets, and mobile donor transplant system are evolving with usage of wireless technology such as Wi-Fi, Bluetooth, and WiMax (Worldwide Interoperability for Microwave Access). Other examples include wearable mobile technologies used in military observation tactics and civilian clothing accessories for entertainment purposes. The lack of current mobile strategies, can cause some businesses to over spend or under utilize potential mobile applications. The use of a mobile strategic framework will help provide the insights to improving companies in their commercial operations and examples of these mobile solutions are outlined in relation to commercial applications which have been implemented in hospitals, retail Supply Chain Management (SCM), and in Customer Relationship Management (CRM). These types of systems are known to improve quality of service and provide competitive advantage. A mobile framework is presented to introduce the application of user mobility to mobile usage as an extension of existing Intranet, Extranet, and Internet e-business application. This Mobile Business Application Framework could assist practitioners in identifying the financial and competitive aspects in relation to mobile technology applications into their business infrastructure.

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