Mobile Business Applications

2009 ◽  
pp. 2163-2168
Author(s):  
Cheon-Pyo Lee
Keyword(s):  
Mobile Applications ◽  
Financial Management ◽  
Sales Force ◽  
Customer Relationship ◽  
Mobile Technologies ◽  
Mobile Business ◽  
Sales Force Automation ◽  
Business Applications ◽  
Scale Usage ◽  
E Mail

As an increasing number of organizations and individuals are dependent on mobile technologies to perform their tasks, various mobile applications have been rapidly introduced and used in a number of areas such as communications, financial management, information retrieval, and entertainment. Mobile applications were initially very basic and simple, but the introduction of higher bandwidth capability and the rapid diffusion of Internet-compatible phones, along with the innovations in the mobile technologies, allow for richer and more efficient applications. Over the years, mobile applications have primarily been developed in consumer-oriented areas where products such as e-mail, games, and music have led the market (Gebauer & Shaw, 2004). According to the ARC group, mobile entertainment service will generate $27 billion globally by 2008 with 2.5 billion users (Smith, 2004). Even though mobile business (m-business) applications have been slow to catch on mobile applications for consumers and are still waiting for larger-scale usage, m-business application areas have received enormous attention and have rapidly grown. As entertainment has been a significant driver of consumer-oriented mobile applications, applications such as delivery, construction, maintenance, and sales of mobile business have been drivers of m-business applications (Funk, 2003). By fall of 2003, Microsoft mobile solutions partners had registered more than 11,000 applications including e-mail, calendars and contacts, sales force automation, customer relationship management, and filed force automation (Smith, 2004). However, in spite of their huge potential and benefits, the adoption of m-business applications appears much slower than anticipated due to numerous technical and managerial problems.

Mobile Business Applications

2007 ◽  
pp. 442-445
Author(s):  
C. Lee
Keyword(s):  
Information Retrieval ◽  
Mobile Applications ◽  
Financial Management ◽  
Mobile Technologies ◽  
Management Information ◽  
Mobile Business ◽  
Business Applications ◽  
Rapid Diffusion

As an increasing number of organizations and individuals are dependent on mobile technologies to perform their tasks, various mobile applications have been rapidly introduced and used in a number of areas such as communications, financial management, information retrieval, and entertainment. Mobile applications were initially very basic and simple, but the introduction of higher bandwidth capability and the rapid diffusion of Internet-compatible phones, along with the innovations in the mobile technologies, allow for richer and more efficient applications.

The Application of the Innovative Mobile Technologies in the Business Environment

2011 ◽  
pp. 170-190
Author(s):  
Nabeel A.Y. Al-Qirin
Keyword(s):  
Technological Development ◽  
Business Environment ◽  
Mobile Technologies ◽  
Mobile Business ◽  
The Road ◽  
Business Applications ◽  
Long Run ◽  
The Rich ◽  
Near Future ◽  
E Mail

This chapter looks at mobile business (MoB) from technological, social, economical, and environmental perspectives. The issues that surround MoB and hence, influence its success at the wider scale in the long run, are dependent on significant factors addressed in this chapter. The chapter defines MoB and looks at different mobile technologies and standards that enable MoB. The chapter then looks at the different factors and contexts that would influence MoB success at a broader level, highlighting issues, gaps, and challenges. It is emphasised that unless such implications are addressed, the wide diffusion of MoB will not materialise in the near future. Despite the rapid technological development and the enthusiasm about the MoB innovation among researchers and professionals, the road toward true MoB is still a long one. What exist now in the market are just complementary solutions. At this level, at the lower end, MoB is the toy of the teenagers; at the higher end it is the toy of the rich or the executive who cannot tolerate to be away from his/her e-mail. There are indeed some useful business applications for MoB, especially in logistics and distribution, but the remaining potential masses that have tasted the beauty of Internet browsing are not yet prepared to compromise that with ill-specified mobile technologies, e.g., devices, wireless communications, and deficient and stripped down contents. Still, MoB stands strong as a futuristic direction and one day we will be there, wearing MoB.

scholarly journals Software Engineering and New Emerging Technologies

Economics ◽  
2015 ◽  
pp. 1541-1563
Author(s):  
Sergio Ricardo Mazini
Keyword(s):  
Software Engineering ◽  
Information Integration ◽  
Research Method ◽  
Emerging Technologies ◽  
Sales Force ◽  
Mobile Technologies ◽  
Sales Force Automation ◽  
Industrial Companies

This chapter presents an approach to the role of software engineering in developing solutions for new mobile technologies, like tablets. It discusses the importance of the new standards brought by emerging technologies such as engineering and how software must adapt to this new reality in order to identify the needs of data, information, integration, shares, and other issues that will contribute to the life cycle of these solutions. The chapter also discusses the contribution of users in the development process and improve these solutions. The research method is the case study conducted in industrial companies that use a digital catalog solution and sales force automation for tablets. This chapter presents a new approach based on commercial tablets which is supported by a platform of software and services called commercially Nimiam (www.nimiam.com.br).

Planning for the Introduction of Mobile Applications to Support the Sales Force

2009 ◽  
pp. 36-54
Author(s):  
Chihab BenMoussa
Keyword(s):  
Mobile Applications ◽  
New Technology ◽  
Sales Force ◽  
Mobile Technologies ◽  
Risk Of Falling ◽  
Potential Value ◽  
A Value ◽  
Performance Gains ◽  
Systems Studies ◽  
Implementation Stage

Performance gains from SFA investments have often been obstructed by the sales force’s unwillingness to accept and use available systems. Studies show that a strong reason for resistance by the sales force to the technology is the failure to convince salespeople of the advantages and benefits of the new technology. Consequently firms face the challenge of selecting SFA technologies that their sales force will perceive as valuable and accept to use to enhance its performance. This issue becomes more challenging when it comes to introducing emerging technologies such as mobile technologies, where there is a risk of falling into the trap of overestimating/underestimating their potential value. The present study proposes a value-based approach for planning the introduction of Mobile applications to support the sales force. The approach suggested provides guidelines on how to determine whether or not mobile technologies would add value to the sales force before those technologies actually get selected and implemented. Good planning of SFA investment would help firms avoid resistance of the sales force towards the implemented systems, rather than having to treat it at the post-implementation stage.

The Hidden Minefields in the Adoption of Sales Force Automation Technologies

2002 ◽  
Vol 66 (3) ◽  
pp. 98-111 ◽  
Author(s):  
Cheri Speier ◽  
Viswanath Venkatesh
Keyword(s):  
Customer Relationship Management ◽  
Management Strategies ◽  
Relationship Management ◽  
Voluntary Turnover ◽  
Sales Force ◽  
Customer Relationship ◽  
Job Fit ◽  
Sales Force Automation ◽  
Person Organization Fit ◽  
Automation Tools

Sales force automation technologies are increasingly used to support customer relationship management strategies; however, commentary in the practitioner press suggests high failure rates. The authors use identity theory as a lens to better understand salesperson perceptions associated with technology rejection. They collected survey data from 454 salespeople across two firms that had implemented sales force automation tools. The results indicate that immediately after training, salespeople had positive perceptions of the technology. However, six months after implementation, the technology had been widely rejected, and salesperson absenteeism and voluntary turnover had significantly increased. There were also significant decreases in perceptions of organizational commitment, job satisfaction, person–organization fit, and person–job fit across both firms. Finally, salespeople with stronger professional commitment indicated more negative job-related perceptions as experience with the technology increased.

Overview and Understanding of Mobile Business in the Age of Communication

2011 ◽  
pp. 719-727
Author(s):  
Joseph. Barjis
Keyword(s):  
Mobile Devices ◽  
Wireless Networking ◽  
Mobile Technologies ◽  
Current Status ◽  
Mobile Business ◽  
Communication Infrastructure ◽  
Future Developments ◽  
Business Applications ◽  
Extended Discussion

This chapter provides an introduction, review and study of mobile businesses with emphasis on its supporting mobile technologies and wireless networking. The chapter first discusses the concept of mobile business where opportunities, motivations and needs for this type of business are studied. Following this discussion, the chapter studies the current status of mobiles business, key hardware and software solutions (business applications) available on the market. The chapter also discusses different mobile devices, communication infrastructure, supporting networks and other crucial components that make businesses mobile and able to be conducted anytime and anywhere. Finally, an extended discussion is focused on issues and future developments of mobile businesses along with some recommendations, and suggestions regarding mobile business.

Mobile technologies and supply chain management - lessons for the hospitality industry

2014 ◽  
Vol 20 (2) ◽  
pp. 207-219
Author(s):  
Tomislav Car ◽  
Ljubica Pilepić ◽  
Mislav Šimunić
Keyword(s):  
Supply Chain ◽  
Supply Chain Management ◽  
Mobile Technology ◽  
Mobile Applications ◽  
Hospitality Industry ◽  
Mobile Technologies ◽  
Successful Implementation ◽  
Mobile Business ◽  
Chain Management

Purpose – The purpose of this paper is to define preconditions and integration capabilities of the mobile business in supply chain management (SCM) in the hospitality industry via mobile devices and mobile applications. The aims of this paper are to reflect on what mobile technology has to offer and to draw attention to the role of mobile applications and their use in the SCM. Although mobile technologies are present in almost all areas, they are not used to their full potential. Design – The paper defines the concept of supply chain management in the hospitality industry and provides information about benefits of its successful implementation. Furthermore, this paper highlights the role of mobile technologies and mobile applications in supply chain management in the hospitality industry that bring numerous benefits starting with cost reduction, increased functionality, productivity, efficiency and ending up with satisfied users of logistics products in the hospitality industry. Methodology/approach - Based on an extensive literature review, the authors propose new solutions, such us “Bring Your Own Device” (BYOD) in the field of mobile business. Therefore, this paper attempts to investigate the possibilities offered by mobile technologies in the SCM. Findings – The paper introduces new trends in the field of mobile technology and emphasizes their importance and the impact in the management of modern supply chain. Furthermore, the findings in this paper may be useful in developing mobile solutions for SCM in the hospitality industry. Originality – This article provides useful insights for all participants in supply chain to better understand the benefits of the application of mobile technologies and mobile applications in the management of modern supply chain. The paper can also serve as a basis for further research in the area of application of mobile technologies in creating logistics products in the hospitality industry.

scholarly journals Mobile Strategy for E-Business Solution

2011 ◽  
pp. 1162-1171
Author(s):  
Anthony S. Atkins
Keyword(s):  
Competitive Advantage ◽  
Mobile Technology ◽  
Customer Relationship ◽  
Mobile Technologies ◽  
Application Framework ◽  
Mobile Business ◽  
Business Application ◽  
Technology Applications ◽  
Device Applications ◽  
Commercial Applications

It is becoming evident that mobile technology can enhance a current e-business system to provide competitive advantage in business activities. These enhancements in mobile device applications such as in mobile hotel checkin system, m-payment system for parking tickets, and mobile donor transplant system are evolving with usage of wireless technology such as Wi-Fi, Bluetooth, and WiMax (Worldwide Interoperability for Microwave Access). Other examples include wearable mobile technologies used in military observation tactics and civilian clothing accessories for entertainment purposes. The lack of current mobile strategies, can cause some businesses to over spend or under utilize potential mobile applications. The use of a mobile strategic framework will help provide the insights to improving companies in their commercial operations and examples of these mobile solutions are outlined in relation to commercial applications which have been implemented in hospitals, retail Supply Chain Management (SCM), and in Customer Relationship Management (CRM). These types of systems are known to improve quality of service and provide competitive advantage. A mobile framework is presented to introduce the application of user mobility to mobile usage as an extension of existing Intranet, Extranet, and Internet e-business application. This Mobile Business Application Framework could assist practitioners in identifying the financial and competitive aspects in relation to mobile technology applications into their business infrastructure.

Software Engineering and New Emerging Technologies

2017 ◽  
pp. 1586-1609
Author(s):  
Sergio Ricardo Mazini
Keyword(s):  
Software Engineering ◽  
Information Integration ◽  
Research Method ◽  
Emerging Technologies ◽  
Sales Force ◽  
Mobile Technologies ◽  
Sales Force Automation ◽  
Industrial Companies

This chapter presents an approach to the role of software engineering in developing solutions for new mobile technologies, like tablets. It discusses the importance of the new standards brought by emerging technologies such as engineering and how software must adapt to this new reality in order to identify the needs of data, information, integration, shares, and other issues that will contribute to the life cycle of these solutions. The chapter also discusses the contribution of users in the development process and improve these solutions. The research method is the case study conducted in industrial companies that use a digital catalog solution and sales force automation for tablets. This chapter presents a new approach based on commercial tablets which is supported by a platform of software and services called commercially Nimiam (www.nimiam.com.br).

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