Analytics

Author(s):  
Fay Cobb Payton

Business analytics (BA), often termed business intelligence (BI), applications can carefully provide insight into the (in)significance of these factors in healthcare system’s ability to treat AIDS/HIV, in general. In particular, demographic variables that relate to cultural, socioeconomic status and community dimensions of those most impacted (namely Black Americans in the United States which is the focus of this writing) by the AIDS/HIV epidemic are often disregarded. For the broader community, the questions to address are diverse. What can business analytics inform us about Black Americans infected by AIDS/HIV? What are the broader cultural issues that are not often modeled by analytical tools? How do these findings stand to impact public policy and how the healthcare community can better assist those living with the disease? In this chapter, I take on these questions by first reviewing major issues and trends in AIDS/HIV and IT literatures by focusing on health disparities in one historically underserved group, namely Black Americans. Next, I present public health conceptual framework that augments this discourse by depicting those factors uncovered in traditional information technology/systems works. This paper concludes with recommendations for future research opportunities for examining AIDS/HIV public policy issues.

2021 ◽  
pp. 456-473
Author(s):  
Joshua Shifrinson

When a great power rises, what strategies does it adopt and why? Despite substantial interest in these questions due to concerns surrounding the rise of China and concomitant decline of the United States, research on rising state grand strategy remains underdeveloped. Not only do analysts lack a consistent way of describing how risers’ grand strategies vary, but insight into the drivers of rising state strategy remains inchoate. Accordingly, this chapter analyzes existing research, highlights the problems rising states confront in crafting grand strategy, advances a new framework for discussing strategy, and suggests avenues for future research.


Author(s):  
Michael B. Friedman ◽  
Lisa Furst ◽  
Paul S. Nestadt ◽  
Kimberly A. Williams ◽  
Lina Rodriguez

2016 ◽  
Vol 10 (2) ◽  
pp. 196-211 ◽  
Author(s):  
Adam Okulicz-Kozaryn

Purpose The purpose of this viewpoint is to introduce happiness research for public policy and administration scholars and practitioners. It focuses on what can be useful for the discipline, provides relevant examples and presents the most recent findings and directions for future research. Design/methodology/approach This paper is a combination of literature review, argumentation and illustrations. Findings Over the past few decades, there has been a tremendous growth in happiness research, and over the past few years, this research has started addressing policy issues such as housing, transportation and inequality. Strikingly, public policy and administration discipline has failed to notice these developments. Happiness research has great potential, and it can be used in many theoretical and practical ways to advance the common good. Originality/value Happiness is extremely important and useful for public policy and administration and yet largely overlooked in the discipline. Existing literature reviews are not written with the discipline in mind, and this viewpoint is aimed at filling this gap.


Author(s):  
Richard T. Cole ◽  
Elizabeth Taylor Quilliam

As Internet marketing has evolved, customized online games created to promote specific brands or products have been embraced by food marketers. At the same time that these advergames, a hybrid of entertainment and advertising, have emerged, childhood obesity in the United States has reached what some consider epidemic proportions. Advertising to children is frequently implicated as contributing to children’s poor dietary choices, and ultimately to childhood obesity and its attendant medical risks. In this chapter, we describe the nature of advergames, consider their effectiveness as teaching tools and advertisements, and suggest public policy issues related to the continued use of advergames to promote non-nutritious foods to children.


1995 ◽  
Vol 14 (1) ◽  
pp. 83-94 ◽  
Author(s):  
Lisa Peñaloza

The author addresses marketing and public policy implications stemming from the presence of Mexican immigrant consumers in the United States economy. Their transnational consumption experiences raise a number of policy issues as the result of cultural differences in language, currency, processes of identity formation, and relations with others. In addition, the author discusses more general social issues regarding the significance of marketing activities situated at the nexus of consumption and labor in the global economy.


2018 ◽  
Vol 5 (2) ◽  
pp. 44
Author(s):  
Matthew R. Hodgman

Business is consistently among the most popular college majors in the United States. In order to better understand the skills business employers believe recent business school graduates need to possess and the degree to which business graduates are prepared for the workplace, this study reviewed the literature pertaining to employers’ perceptions of the skills needed by recent business school graduates and the degree to which business graduates possess these skills. This literature review provides insight into the skills business employers are considering when assessing business graduates for possible employment opportunities. Sources were reviewed and analyzed for reoccurring ideas or themes in the literature. Three themes emerged from the review: (a) the skills desired by business employers, (b) the skills gap between competencies required by business employers and those possessed by graduating business students, and (c) the need to align business school curricula with the needs of the workplace. Suggestions for institutions and future research are offered based on the emergent themes.


2003 ◽  
Vol 22 (1) ◽  
pp. 71-82 ◽  
Author(s):  
Ross D. Petty

Wireless advertising messaging is a newly developing form of advertising in the United States that includes short text messages sent to cellular telephones, personal data assistants, and other wireless devices. This article examines the legal and public policy issues raised by this novel form of advertising.


Water Policy ◽  
2008 ◽  
Vol 10 (S1) ◽  
pp. 1-10 ◽  
Author(s):  
Petra Hellegers ◽  
David Zilberman ◽  
Pasquale Steduto ◽  
Peter McCornick

Major changes are occurring with far reaching implications for the existing equilibria or disequilibria in the water-energy-food-environment interface. The increased demand of energy worldwide will reflect directly and indirectly on water-dependent systems. Direct implications will come from higher energy prices, which make extraction and conveyance of water more costly. Indirect implications will be in the form of demand for alternative energy sources. It triggers demand for hydropower and remains a major driver—along with some environmental policies—for biofuel expansion. The key question is how these effects may alter water allocation and influence food security, rural poverty and environmental sustainability. This paper sets the background and context of this special issue by highlighting some of the major water-related policy issues related to the subject and provides an overview and synthesis of the papers in this special issue. Besides offering insight into how these papers address these questions in the practical context of few selected countries and basins, this paper also indicates some key areas for future research on the subject.


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