The Technology Acceptance Model and Other User Acceptance Theories

Author(s):  
Joseph Bradley

As global business markets become increasingly competitive, firms look to information technology to manage and improve their performance. Timely and accurate information is a key to gaining performance efficiency. Yet, firms may invest in technology only to find that their users are not willing to accept and use the new technology. This chapter explores the technology acceptance model and other theories of user acceptance.

2010 ◽  
Vol 6 (3) ◽  
pp. 34-55 ◽  
Author(s):  
Fahad AL Harby ◽  
Rami Qahwajim ◽  
Mumtaz Kamala

Security is an increasingly important issue for business, and with it, the need for authentication. The use of biometric systems for personal authentication is a response to the rising issue of authentication and security. As with any new technology, user acceptance is often hard to measure, thus, in this work, a study of user acceptance of a biometrics authentication system in e-commerce, such as online banking within the Saudi society, was conducted. The study examined whether Saudis are practically willing to accept this technology by involving 306 participants in a large scale laboratory experiment that actively tested a biometric authentication system in combination of a survey. The Technology Acceptance Model (TAM) was adopted as the theoretical basis to develop the research framework in which the model has proven its efficiency as a good predictor for the study’s application.


Author(s):  
Patrícia Silva

This chapter reviews the literature about the Technology Acceptance Model (TAM), which is an information systems models theory that explain how users come to accept use a technology determined. The model suggests that when users are presented with a new technology, a number of factors influence their decision about how and when they will use it. While TAM is one of the most influential models used in the studies of the technology acceptance and empirically proved to have high validity, it must be used to a certain extent with caution, because with the internationalization of companies, there is a growing need to understand how cultural factors can affect the ability of a multinational organization to adopt and use information technologies. This model provides a foundation for further research to understand why users accept or reject information technology and how to improve the acceptance.


Author(s):  
Darmawan Napitupulu ◽  
Jimmy Abdel Kadar ◽  
Rahmi Kartika Jati

Successful implementation of Information Technology can be judged or predicted from the user acceptance. Technology acceptance model (TAM) is a model that is built to analyze and understand the factors that influence the acceptance of the use of technologies based on the users perspective. In other words, TAM offers a powerful explanation related to acceptance of the technology and its behavior. TAM model has been applied widely to evaluate various information systems (IS) or information technology (IT), but it is the lack of research related to the evaluation of the TAM model itself. This study aims to determine whether the model used TAM is still relevant today considering rapid development of information communication technology (ICT). In other words, this study would like to test whether the TAM measurement indicators are valid and can represent each dimension of the model. The method used is quantitative method with factor analysis approach. The results showed that all indicators valid and can represent each dimension of TAM, those are perceived usefulness, perceived ease of use and behavioral intention to use. Thus the TAM model is still relevant used to measure the user acceptance of technology.


Think India ◽  
2019 ◽  
Vol 22 (3) ◽  
pp. 402-409
Author(s):  
Deepak Shrivastava ◽  
Apurva Shrivastava ◽  
Gyan Prakash

Tech-friendliness in this new era is an important quotient considered and the persons’ acceptance towards the technology frequency matters a lot. But still the frequency varies from person to person, this brought in the concept of Technology Acceptance Model given by Fred Davis in 1989. The theory of TAM is based on two theories that are Theory of Reasoned Action and Theory of Planned Behavior, TAM is extended version of these two. Green Banking is a new technology introduced by the banks that focuses on the growth of Sustainable development and Banking system too. Thus, banks ask their customers to use it or practice it in their daily life transactions. But every customer has their own point of view on the usage of Green banking. Thus, the research aims to understand the customers’ perception towards the Green Banking for this TAM is used. The research states that Perceived risk is the primary factor that is followed by perceived usefulness and perceived ease of use that impacts the decision to use green banking. Thus, the behavioral intention results in actual use of green banking usage for which people are trying to accept the new technology. So, the banks have earned points for creating awareness among their customers but still they have to work hard and clarify their customers’ problems and vanish that hitch that is stopping them to use green banking easily.


2018 ◽  
Author(s):  
Weam Alfayez ◽  
Arwa Alumran ◽  
Dr Saja A. Al-Rayes

BACKGROUND Many theories/ models adopted from behavioral sciences literature or developed within the field of information technologies could help in understanding the technology acceptance, usage, and effective adoption. OBJECTIVE The main aim of this paper is to review the different theories/ models that can help in understanding information technology/system acceptance and use, and to choose the most appropriate theoretical framework that could be applied to understand the factors influencing physicians’ use of the Electronic Health Record system (EHR) at King Fahd Military Medical Complex (KFMMC) in Dhahran city, Saudi Arabia. METHODS The theories/ models were reviewed using scientific databases. The inclusion criteria were if the theories/ models used to explain individual behaviors toward accepting and using of information technology including the once conducted within the healthcare. RESULTS The review showed that there were five theories/ models were used within information technology studies to understand the technology acceptance and used. There were Theory of Reasoned Action, Theory of Planned Behaviour, Innovation Diffusion Theory, Unified theory of acceptance and use of technology, and Technology Acceptance Model. Each has different explanatory power of technology use. The most appropriate theoretical framework to understand the reason behind physician use of the EHR at KFMMC would be the Technology Acceptance Model (TAM). TAM model could explain up to 75% of the variation in the behavioral intention (acceptance), and up to 62% of the variation in the actual use. It is the gold standard for assessing the usage of health technologies and systems. In fact, the TAM model is one of the core models used to explore the physician’s perceptions of the Electronic Health Record system adoption. CONCLUSIONS This review showed that there are different theories available in the literature can be used to justify the reason behind electronic health record acceptance. TAM is one of the effective, simplest models used to understand the factors influencing physicians to use the EHR-system. Further studies need to apply the TAM model to check its ability in explaining the reason behind EHR within different hospitals in Saudi Arabia


2019 ◽  
Vol 27 (4) ◽  
pp. 245
Author(s):  
Mehrdad Farzandipour ◽  
Somayyeh Ravandi ◽  
Hamidreza Gilasi ◽  
Nabiallah Soleimani

2020 ◽  
Vol 4 (1) ◽  
pp. 11-22
Author(s):  
Deli Deli

Implementation of Augmented Reality for Earth Layer Structure on Android Based as A Learning Media isa research that aims to help in presenting material to Elementary School children. The research methodchosen in the completion of this study uses the 4D method (Define, Design, Develop and Disseminate) witha data collecting method using Technology Acceptance Model (TAM) built one construct with threedimensions of user assessment level of technology acceptance to support the basis of questionnaire design.AR design supported by 3D models, in order to be able to support the details of each explanation of thematerial contained, thus helping users to understand the material and ease of interaction on the media.The final result obtained in this research is that the application is stated to be able to help the school, it is used as a media display in the classroom so students do not need to imagine themselves, but simply byusing learning media is able to present the material to students.Keywords: Learning Media, 4D Method, User Acceptance Test, Augmented reality, Android.


2018 ◽  
Vol 14 (2) ◽  
pp. 113-125
Author(s):  
Mariatul Ulfa Mansyur ◽  
Bambang Hariadi ◽  
Wuryan Andayani

Abstract: A Behavioral Study on Middle-Class Consumers in Adopting M-Commerce in East Java. The objective of this study is to examine factors that influence the behavioral intention of consumers in using and adopting m-commerce. This study combines Technology Acceptance Model (TAM), Theory of Planned Behavior (TPB), and Innovation Diffusion Theory (IDT). The data of this study were collected through a survey and samples were selected by using convenience sampling technique with SEM-PLS requirement as many as ten times the number of paths. The data were analyzed using Partial Least Square (PLS). The results of this study show that perceived usefulness, perceived ease of use, social influence, and personal innovativeness affecs behavioral intention. Furthermore, behavioral intention affects actual user, i.e. consumers, to use and adopt m-commerce information technology. This study implies that vendors of m-commerce information technology and management should pay more attention to and reconsider perceived usefulness, perceived ease of use, social influence, personal innovativeness, behavioral intention, and consumers as actual users, when they make decision regarding adoption and appliance of m-commerce.Keywords: m-commerce information technology adoption, consumer behavior, Technology Acceptance Model, Theory of Planned Behavior, Innovation Diffusion TheoryAbstrak: Studi Keperilakuan Konsumen Kelas Menengah dalam Pengadopsian M-Commerce di Jawa Timur. Studi ini bertujuan untuk menguji faktor-faktor yang memengaruhi minat perilaku konsumen dalam menggunakan maupun mengadopsi m-commerce. Studi ini merupakan penggabungan model Technology Acceptance Model (TAM), Theory of Planned Behavior (TPB), dan Innovation Diffusion Theory (IDT). Studi ini menggunakan metode survey, sampel dipilih dengan menggunakan teknik convenience sampling, dan teknik analisis yang digunakan adalah SEM-PLS. Studi ini menemukan bahwa konstruk persepsi kegunaan, persepsi kemudahan penggunaan, pengaruh sosial dan keinovatifan pribadi berpengaruh terhadap minat perilaku. Selanjutnya, studi ini juga menemukan bahwa minat perilaku berpengaruh terhadap pengguna yang sesungguhnya, yaitu konsumen, terkait dengan penggunaan maupun adopsi m-commerce. Implikasi studi ini adalah vendor layanan teknologi informasi m-commerce dan manajemen harus memperhatikan dan mempertimbangkan lagi persepsi kegunaan, persepsi kemudahan, pengaruh sosial, keinovatifan pribadi, minat perilaku dan konsumen sebagai pengguna sesungguhnya dalam mengambil keputusan terkait dengan pengenalan dan adopsi m-commerce.Kata kunci: Adopsi Teknologi Informasi M-commerce, Perilaku Konsumen, Technology Acceptance Model, Theory of Planned Behavior, Innovation Diffusion Theory


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