Data Management and Big Data Analytics

2022 ◽  
pp. 1614-1633
Author(s):  
Vellingiri Jayagopal ◽  
Basser K. K.

The internet is creating 2.5 quintillion bytes of data, and according to the statistics, the percentage of data that has been generated from last two years is 90%. This data comes from many industries like climate information, social media sites, digital images and videos, and purchase transactions. This data is big data. Big data is the data that exceeds storage and processing capacity of conventional database systems. Data in today's world (big data) is usually unstructured and qualitative in nature and can be used for various applications like sentiment analysis, increasing business, etc. About 80% of data captured today is unstructured. All this data is also big data.

Author(s):  
Vellingiri Jayagopal ◽  
Basser K. K.

The internet is creating 2.5 quintillion bytes of data, and according to the statistics, the percentage of data that has been generated from last two years is 90%. This data comes from many industries like climate information, social media sites, digital images and videos, and purchase transactions. This data is big data. Big data is the data that exceeds storage and processing capacity of conventional database systems. Data in today's world (big data) is usually unstructured and qualitative in nature and can be used for various applications like sentiment analysis, increasing business, etc. About 80% of data captured today is unstructured. All this data is also big data.


2021 ◽  
pp. 074391562199967
Author(s):  
Raffaello Rossi ◽  
Agnes Nairn ◽  
Josh Smith ◽  
Christopher Inskip

The internet raises substantial challenges for policy makers in regulating gambling harm. The proliferation of gambling advertising on Twitter is one such challenge. However, the sheer scale renders it extremely hard to investigate using conventional techniques. In this paper the authors present three UK Twitter gambling advertising studies using both Big Data analytics and manual content analysis to explore the volume and content of gambling adverts, the age and engagement of followers, and compliance with UK advertising regulations. They analyse 890k organic adverts from 417 accounts along with data on 620k followers and 457k engagements (replies and retweets). They find that around 41,000 UK children follow Twitter gambling accounts, and that two-thirds of gambling advertising Tweets fail to fully comply with regulations. Adverts for eSports gambling are markedly different from those for traditional gambling (e.g. on soccer, casinos and lotteries) and appear to have strong appeal for children, with 28% of engagements with eSports gambling ads from under 16s. The authors make six policy recommendations: spotlight eSports gambling advertising; create new social-media-specific regulations; revise regulation on content appealing to children; use technology to block under-18s from seeing gambling ads; require ad-labelling of organic gambling Tweets; and deploy better enforcement.


Author(s):  
Shaila S. G. ◽  
Monish L. ◽  
Lavanya S. ◽  
Sowmya H. D. ◽  
Divya K.

The new trending technologies such as big data and cloud computing are in line with social media applications due to their fast growth and usage. The big data characteristic makes data management challenging. The term big data refers to an immense collection of both organised and unorganised data from various sources, and nowadays, cloud computing supports in storing and processing such a huge data. Analytics are done on huge data that helps decision makers to take decisions. However, merging two conflicting design principles brings a challenge, but it has its own advantage in business and various fields. Big data analytics in the cloud places rigorous demands on networks, storage, and servers. The chapter discusses the importance of cloud platform for big data, importance of analytics in cloud and gives detail insight about the trends and techniques adopted for cloud analytics.


Author(s):  
Matthew Sadiku ◽  
Justin Foreman ◽  
Sarhan Musa

The use of digital devices and systems such smart phones, computers, the Internet, and social media has resulted in a massive volume of data which is exponentially increasing daily. Such data is processed using multiple techniques, collectively known as big data analytics. Big data analytics is the process of examining large amounts of data (big data) to uncover hidden patterns, correlations, and other insights. Analyzing big data enables organizations and businesses to make better and faster decisions. This paper briefly presents the fundamental concepts of big data analytics and its tools.


2021 ◽  
Vol 29 (1) ◽  
pp. 177-185
Author(s):  
Gunasekaran Manogaran ◽  
P. Mohamed Shakeel ◽  
S. Baskar ◽  
Ching-Hsien Hsu ◽  
Seifedine Nimer Kadry ◽  
...  

Author(s):  
Shweta Kumari

n a business enterprise there is an enormous amount of data generated or processed daily through different data points. It is increasing day by day. It is tough to handle it through traditional applications like excel or any other tools. So, big data analytics and environment may be helpful in the current scenario and the situation discussed above. This paper discussed the big data management ways with the impact of computational methodologies. It also covers the applicability domains and areas. It explores the computational methods applicability scenario and their conceptual design based on the previous literature. Machine learning, artificial intelligence and data mining techniques have been discussed for the same environment based on the related study.


Author(s):  
Joice K. Joseph ◽  
Karunakaran Akhil Dev ◽  
A.P. Pradeepkumar ◽  
Mahesh Mohan

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