Understanding the Psychology of Mobile Phone Use and Mobile Shopping of the 1990s Cohort in China

2014 ◽  
Vol 4 (3) ◽  
pp. 68-84 ◽  
Author(s):  
Matthew J. Haught ◽  
Ran Wei ◽  
Yang Xuerui ◽  
Jin Zhang

As the first of its kind, this study presents a theory-informed large-scale survey of China's most independent-minded and media-savvy citizens — the 1990s cohort of the Millennial generation — to understand the psychology of their mobile telephoning and shopping habits. In doing so, we applied the lifestyle segmentation approach to predict mobile media consumption and mobile shopping. Using data collected from a probability sample 1,600 respondents from China's leading cities, this study identifies six population segments within the 1990s cohort and analyzed the media consumption and mobile shopping habits for each segment. Results show mobile shopping was in its infancy in China. The segment of Online Social Climbers spend the most on mobile handsets and on mobile services, while the Bargain-Seekers segment spent the least. Implications of the findings for mobile marketers are discussed.

2018 ◽  
pp. 88-105 ◽  
Author(s):  
Matthew J. Haught ◽  
Ran Wei ◽  
Yang Xuerui ◽  
Jin Zhang

As the first of its kind, this study presents a theory-informed large-scale survey of China's most independent-minded and media-savvy citizens — the 1990s cohort of the Millennial generation — to understand the psychology of their mobile telephoning and shopping habits. In doing so, we applied the lifestyle segmentation approach to predict mobile media consumption and mobile shopping. Using data collected from a probability sample 1,600 respondents from China's leading cities, this study identifies six population segments within the 1990s cohort and analyzed the media consumption and mobile shopping habits for each segment. Results show mobile shopping was in its infancy in China. The segment of Online Social Climbers spend the most on mobile handsets and on mobile services, while the Bargain-Seekers segment spent the least. Implications of the findings for mobile marketers are discussed.


2010 ◽  
Vol 213 ◽  
pp. R43-R51 ◽  
Author(s):  
Alan Barrett ◽  
Jean Goggin

Using data from a large-scale survey of employees in Ireland, we estimate the extent to which people who have emigrated from Ireland and returned earn more relative to comparable people who have never lived abroad. In so doing, we test the hypothesis that migration can be part of a process of human capital formation. We find through OLS estimation that returners earn 7 per cent more than comparable stayers. We test for the presence of self-selection bias in this estimate but the tests suggest that the premium is related to returner status. The premium holds for both genders, is higher for people with postgraduate degrees and for people who migrated beyond the EU to the US, Canada, Australia and New Zealand. The results show how emigration can be positive for a source country when viewed in a longer-term context.


2018 ◽  
Vol 80 (8) ◽  
pp. 697-713 ◽  
Author(s):  
Klaus Schoenbach ◽  
Marium Saeed ◽  
Robb Wood

How do audiences in the Middle East and North Africa respond to the dramatic expansion of content offered with the advent of online video? Rapid internet adoption in the region signifies the latest expansion of content menus available to audiences since television. In this article, we determine who—as a consequence of this expansion—diversifies their content preferences online and on traditional television, and who maintains the same preferences, regardless of platform. To answer these questions, this study applies Everett Rogers' diffusion of innovations theory, using data from a large-scale survey on media use in the Middle East and North Africa. The results reveal: In the Middle East and North Africa in 2016, classic characteristics of innovators and early adopters are no longer significant predictors that one will be receptive to different genres of content online versus on television. Instead, more significant predictors are the television landscape in one’s country, being interested in new content of all kinds, and the characteristics of the genres themselves.


2019 ◽  
Vol 28 (3) ◽  
pp. 218-231 ◽  
Author(s):  
James T Walker ◽  
Ammon Salter ◽  
Rita Fontinha ◽  
Rossella Salandra

Abstract The marked increase in the use of metrics, such as journal lists, to assess research has had a profound effect on academics’ working lives. While some view the diffusion of rankings as beneficial, others consider their diffusion as a malicious development, which further acerbates a tendency towards managerialism in academia, and undermine the integrity and diversity of academic research. Using data from a large-scale survey and a re-grading of journals in a ranking used by Business and Management UK scholars—the Academic Journal Guide—as a pseudo-experiment, we examine what determines negative and positive perceptions of rankings. We find that the individuals who published in outlets that were upgraded were less hostile to the ranking than those who did not benefit from these changes, and that individuals were also less hostile to the ranking if outlets in their field had benefited from re-grading in the new list. We also find that the individuals who published in outlets that were upgraded were more positive to the ranking than those who did not benefit from these changes, and that individuals were also more positive to the ranking if outlets in their field had benefited from re-grading in the new list.


2020 ◽  
Vol 6 (14) ◽  
pp. eaay9344
Author(s):  
Hans J. G. Hassell ◽  
John B. Holbein ◽  
Matthew R. Miles

Is the media biased against conservatives? Although a dominant majority of journalists identify as liberals/Democrats and many Americans and public officials frequently decry supposedly high and increasing levels of media bias, little compelling evidence exists as to (i) the ideological or partisan leanings of the many journalists who fail to answer surveys and/or identify as independents and (ii) whether journalists’ political leanings bleed into the choice of which stories to cover that Americans ultimately consume. Using a unique combination of a large-scale survey of political journalists, data from journalists’ Twitter networks, election returns, a large-scale correspondence experiment, and a conjoint survey experiment, we show definitively that the media exhibits no bias against conservatives (or liberals for that matter) in what news that they choose to cover. This shows that journalists’ individual ideological leanings have unexpectedly little effect on the vitally important, but, up to this point, unexplored, early stage of political news generation.


2019 ◽  
Vol 30 (1) ◽  
pp. 27-33 ◽  
Author(s):  
Kristie Young ◽  
Rachel Osborne ◽  
Sjaan Koppel ◽  
Judith Charlton ◽  
Raphael Grzebieta ◽  
...  

Using data from the Australian Naturalistic Driving Study (ANDS), this study examined patterns of secondary task engagement (e.g., mobile phone use, manipulating centre stack controls) during everyday driving trips to determine the type and duration of secondary task engaged in. Safety-related incidents associated with secondary task engagement were also examined. Results revealed that driver engagement in secondary tasks was frequent, with drivers engaging in one or more secondary tasks every 96 seconds, on average. However, drivers were more likely to initiate engagement in secondary tasks when the vehicle was stationary, suggesting that drivers do self-regulate the timing of task engagement to a certain degree. There was also evidence that drivers modified their engagement in a way suggestive of limiting their exposure to risk by engaging in some secondary tasks for shorter periods when the vehicle was moving compared to when it was stationary. Despite this, almost six percent of secondary tasks events were associated with a safety-related incident. The findings will be useful in targeting distraction countermeasures and policies and determining the effectiveness of these in managing driver distraction.


2021 ◽  
Vol 118 (6) ◽  
pp. e2005241118
Author(s):  
Ymir Vigfusson ◽  
Thorgeir A. Karlsson ◽  
Derek Onken ◽  
Congzheng Song ◽  
Atli F. Einarsson ◽  
...  

Epidemic preparedness depends on our ability to predict the trajectory of an epidemic and the human behavior that drives spread in the event of an outbreak. Changes to behavior during an outbreak limit the reliability of syndromic surveillance using large-scale data sources, such as online social media or search behavior, which could otherwise supplement healthcare-based outbreak-prediction methods. Here, we measure behavior change reflected in mobile-phone call-detail records (CDRs), a source of passively collected real-time behavioral information, using an anonymously linked dataset of cell-phone users and their date of influenza-like illness diagnosis during the 2009 H1N1v pandemic. We demonstrate that mobile-phone use during illness differs measurably from routine behavior: Diagnosed individuals exhibit less movement than normal (1.1 to 1.4 fewer unique tower locations; P<3.2×10−3), on average, in the 2 to 4 d around diagnosis and place fewer calls (2.3 to 3.3 fewer calls; P<5.6×10−4) while spending longer on the phone (41- to 66-s average increase; P<4.6×10−10) than usual on the day following diagnosis. The results suggest that anonymously linked CDRs and health data may be sufficiently granular to augment epidemic surveillance efforts and that infectious disease-modeling efforts lacking explicit behavior-change mechanisms need to be revisited.


Author(s):  
Miriam J. Metzger ◽  
Andrew J. Flanagin ◽  
Ryan Medders ◽  
Rebekah Pure ◽  
Alex Markov ◽  
...  

The vast amount of information available online makes the origin of information, its quality, and its veracity less clear than ever before, shifting the burden on individual users to assess information credibility. Contemporary youth are a particularly important group to consider with regard to credibility issues because of the tension between their technical and social immersion with digital media, and their relatively limited development and life experience compared to adults (Metzger & Flanagin, 2008). Although children may be highly skilled in their use of digital media, they may be inhibited in terms of their ability to discern quality online information due to their level of cognitive and emotional development, personal experience, or familiarity with the media apparatus compared to adults. This chapter presents the findings of a large-scale survey of children in the U.S. ages 11-18 years examining young people’s beliefs about the credibility of information available online, and the strategies they use to evaluate it. Findings from the study inform theoretical, practical, and policy considerations in relation to children’s digital literacy skills concerning credibility evaluation.


Politics ◽  
2017 ◽  
Vol 38 (4) ◽  
pp. 428-442 ◽  
Author(s):  
Daniel Stockemer ◽  
André Blais ◽  
Filip Kostelka ◽  
Chris Chhim

The Eurovision Song Contest is not only the largest song contest worldwide but also probably the world’s largest election for a non-political office. In this article, we are interested in the voting behaviour of Eurovision viewers. Do they vote sincerely, strategically according to rational choice assumptions (i.e. for the song they believe will be the likely winner) or for another song? Using data from a large-scale survey carried out in Europe, we find interesting voting patterns with regard to these questions. Roughly one-fourth of the survey participants would vote for either their preferred song or for the song they think will win. However, the percentage of strategic voters is lower (11%). In contrast, many individuals (i.e. 36% of participants) would vote for another song, one that is neither their preferred song, the likely winner, nor a rational choice. The reasoning behind these remaining votes may include neighbourhood voting, ethnic voting, and voting for one’s favourite European country.


2019 ◽  
Vol 47 (4) ◽  
pp. 599-620
Author(s):  
Thomas Schillemans ◽  
Rune Karlsen ◽  
Kristoffer Kolltveit

Pressure from the media affects the daily work of bureaucrats and induces ‘media stress’, with potentially critical effects on the quality of public policy. This article analyses how bureaucrats’ daily work has been adapted to the media (‘mediatised’) and which groups of bureaucrats experience the most media-stress. Reporting the results of an original and large-scale survey (N=4,655) this article demonstrates that levels of media-stress vary among different groups of civil servants. In turn, its analysis suggests that media-stress is more pronounced in the Netherlands than in Norway, is more concentrated in the lower rungs of administrative hierarchies and is related to media pressures on organisations. By untangling the underlying logic of mediatisation and the dynamics of media-stress, this article makes an important contribution to extant scholarship and also provides a series of practical recommendations.


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