The Role of Online Trust in Forming Online Shopping Intentions

2020 ◽  
Vol 10 (1) ◽  
pp. 32-57 ◽  
Author(s):  
Bandar Alharthey
Keyword(s):  
Saudi Arabia ◽  
Online Shopping ◽  
Positive Impact ◽  
Primary Data ◽  
Online Trust ◽  
Correlational Design ◽  
Proposed Model ◽  
Shopping Experience ◽  
The Impact

The main focus of this study is to investigate the impact of online shopping trust towards online shopping intentions in the Kingdom of Saudi Arabia, while the online shopping experience of consumers will be assessed for moderation between attitudes and intentions. The nature of the study is quantitative and a correlational design has been selected for the study. Primary data is collected from a sample of 452 people having online experience in major cities of Saudi Arabia including Jubail, Riyadh, and Jeddah. SPSS and Smart PLS are used to run different statistical techniques to test the proposed model. The results of the study show that online trust positively impacts online shopping attitudes which in turn positively affect intentions, also online shopping experience of consumers has a positive impact as a moderator between online shopping attitude and online shopping intention.

scholarly journals An Exploratory Study on the Role of Feasibility Study on Sustainability of Business in Kenya: A Case of Supermarkets in Nairobi County

2022 ◽  
Vol 6 (1) ◽  
pp. 57-70
Author(s):  
Paul Kilote Jumah ◽  
◽  
Thomas Githui ◽  
Martin Kweyu ◽  
◽  
...  
Keyword(s):  
Positive Impact ◽  
Feasibility Studies ◽  
Target Population ◽  
Business Environment ◽  
Economic Feasibility ◽  
Primary Data ◽  
Technical Feasibility ◽  
Business Sustainability ◽  
The Impact

Organizational strategic feasibility studies are critical in mitigating uncertainty in the business environment and enhancing growth and performance. This study sought to ascertain the role of feasibility studies in the sustainability of supermarkets in Nairobi County, Kenya. The study's specific objectives were to determine the impact of technical feasibility, economic feasibility, operational feasibility, and legal feasibility on the sustainability of supermarkets in Nairobi County, Kenya. A descriptive research design was used for the study. The study's target population was seven major supermarkets: Naivas, QuickMart, Cleanshelf, The Game Store, Chandarana, Eastmatt, and Carrefour. A questionnaire was used to collect primary data. Findings indicated that technical feasibility is positively and significantly related to the business sustainability of supermarkets in Nairobi County. The findings also revealed that economic feasibility is positively and significantly related to the business sustainability of supermarkets in Nairobi County. The findings revealed a positive and significant relationship between operational feasibility and business sustainability of supermarkets in Nairobi County. Finally, the findings revealed that the legal feasibility and business sustainability of Nairobi County supermarkets are positively and significantly related. The study concluded that technical feasibility, economic feasibility, operational feasibility, and legal feasibility all have a positive impact on supermarket business sustainability. The study recommends that supermarkets should become acquainted with the technical technology that is available on the market and evaluate those that are appropriate for their needs. Managers of Nairobi County supermarkets increase the level of internal and external benchmarking in their supermarkets for economic benefit assessments. Keywords: Technical Feasibility, Economic Feasibility, Operational Feasibility, Legal Feasibility, Sustainability & Supermarkets.

scholarly journals Women Empowerment: Analysis of the Role of Self Help Groups in Empowering Rural Women in Goa

2016 ◽  
Vol 3 (2) ◽  
Author(s):  
Elizabeth Joey Joey Henriques
Keyword(s):  
Rural Women ◽  
Positive Impact ◽  
Primary Data ◽  
Women Empowerment ◽  
Self Help ◽  
Employment Generation ◽  
Self Help Groups ◽  
The Impact ◽  
Self Help Group

Self Help Groups have emerged as an important mechanism to bring about socio-economic change in society. Various studies indicate the positive impact that SHGs have had on employment generation, savings, incomes, poverty alleviation and women empowerment. The present study, based on primary data sourced from women members of SHGs located in the state of Goa is an attempt to understand the impact of group membership on its members, particularly women. An attempt has also been made to throw light on the pivotal role that the Self Help Group Promoting Agencies essay in realising the goal of women empowerment. The study also analyses the independence that women exhibit in taking decisions, be it in the economic or political domain.

scholarly journals The role of company competitiveness as mediation variable the impact of supply chain practices on operational performance

2021 ◽  
pp. 125-132
Author(s):  
Maat Pono
Keyword(s):  
Supply Chain ◽  
Structural Equation ◽  
Positive Impact ◽  
Important Variable ◽  
Operational Performance ◽  
Primary Data ◽  
Significance Level ◽  
Food And Beverage ◽  
The Impact

This study aimed to explain the role of supply chain practices on operational performance, and supply chain practices on company competitiveness and to analyze the impact of company competitiveness on operational performance. In addition, we also investigate the impact of supply chain practices on operational performance through role of company competitiveness as mediation variable. The study was conducted in South Sulawesi Province, Indonesia. Primary data were collected by questionnaire instrument from 108 food and beverage companies. Method of analysis was both descriptive statistical analysis, and Structural Equation Modelling (SEM). The study also used Sobel test to determine significance level of mediation role in the model. The results show that supply chain practices could give a positive impact on operational performance. Supply chain practices also gave a positive impact and significant on company competitiveness. Then, company competitiveness had a positive impact and significant on operational performance. Additionally, supply chain practices also had a positive impact on operational performance indirectly through the role of company competitiveness as mediation variable. Hence, supply chain practice was the most important variable to increase both company competitiveness and operational performance. Each company is recommended to implement this variable as competitive weapon in order to get a better operational performance and competitiveness as well.

scholarly journals The Impact of Digital Transformation in Singapore e-Tail Market

2019 ◽  
Vol 8 (11) ◽  
pp. 2320-2324 ◽  
Keyword(s):  
Online Shopping ◽  
Customer Experience ◽  
Digital Transformation ◽  
Primary Data ◽  
Business World ◽  
Innovative Strategy ◽  
Deviation Analysis ◽  
Shopping Experience ◽  
The Individual ◽  
The Impact

The radical and rapid customer shift from Bricks-and-Mortar retail to e-Tail (electronic retail) in the e-commerce landscape demands the enterprise to relook their business model by adding innovative strategy to survive in the highly competitive and digitally driven marketplace. To succeed in today’s business world i.e., e-business world, the e-tailers must focus on leveraging the right digital technologies for enhancing the e-customer shopping experience. In order to provide a better customer shopping experience, e-tailers need to seamlessly enable customers to quickly and easily locate their desired products/services both online and in-store. Retail industry is one of the few top segments that is projected to reap the benefits of today’s digital transformation waves. In recent years, a number of fundamental changes have occurred in the corporate world which have caused the emergence of Customer Experience Management as both a strategic field and a rapid-growing enterprise, complete with a wide array of tools and solution sets. This study aims to reveal the challenges experienced by Singapore customers during online shopping and identify the ways to overcome the customer challenges in online shopping which create the opportunities for web store owners. Given the importance of the data for this research, quantitative data has been collected though primary data source. The individual email of Singapore online shoppers has been collected and validated using the “Atomic Email Studio” Software. A structured questionnaire has been sent using Google forms. 164 samples were collected and considered for research. To attain the given objectives, the statistical tools such as Measure of Central Tendency, Standard Deviation, Analysis of Variance (ANOVA), Levey-Jennings Control, Correlation and Multiple Regression have been used. NCSS Version 10.0.5 software has been used in this research to execute the statistical and graphical tests. Customer Perceived Value (CPV), which is modern industry accepted measure of the Customer Experience, derived from customer responses to the questionnaire. The results highlights that there is a significant relationship between e-tail factors and Customer Experience

Click & Collect Retailing: A Study on Its Influence on the Purchase Intention of Customers

2021 ◽  
Vol 9 (2) ◽  
pp. 239-251
Author(s):  
Karthik S ◽  
Kavitha R. Gowda ◽  
Jayanta Banerjee
Keyword(s):  
Purchase Intention ◽  
Online Shopping ◽  
Secondary Data ◽  
Perceived Usefulness ◽  
Primary Data ◽  
Retail Sector ◽  
Proposed Model ◽  
Shopping Experience ◽  
Product Risk ◽  
Buying Behaviour

The retail sector, over the years, has evolved dramatically to provide better service to its customers. With the superior convenience of online shopping and tangible experience of in-store shopping, retail industries are looking forward to integrating both modes, thus embracing omni channel to provide better service to their customers. The prime objective of the research is to investigate the level of influence that using the Click & Collect online shopping mode can have on customer purchase intention and to ascertain the effects that online and offline shopping attributes have on this intention. The study emphasizes the usefulness of integrating both the shopping modes, thus embracing omni channel in the retail sector to provide a better shopping experience to the customers. The primary data were collected from 356 respondents.  Secondary data were collected by reviewing articles, research papers, extant studies and newspaper articles. In the analysis, the buying behaviour through an e-commerce platform and customers’ purchase intentions are taken as the dependent variable. Product risk, online trust, website quality, offline experience and perceived usefulness are identified as the independent variables. The data thus collected were processed for regression tests using IBM SPSS 25 software to analyse the results. The Stimulus-Organism-Response model was deployed as the proposed model for the research. The results obtained from the research will allow retailers to understand the customer's buying behaviour towards the new Click & Collect system better by identifying the key variables that influence their purchase intention. 

scholarly journals ROLE OF REGRET AVERSION AND LOSS AVERSION EMOTIONAL BIASES IN DETERMINING INDIVIDUAL INVESTORS’ TRADING FREQUENCY: MODERATING EFFECTS OF RISK PERCEPTION

2021 ◽  
Vol 9 (3) ◽  
pp. 1373-1386
Author(s):  
Sayed Ibtasam Shafqat ◽  
Imran Riaz Malik
Keyword(s):  
Risk Perception ◽  
Loss Aversion ◽  
Positive Impact ◽  
Primary Data ◽  
Individual Investors ◽  
Trading Frequency ◽  
Regret Aversion ◽  
The Impact ◽  
The Relationship

Purpose: This study aims to investigate the moderating effect of risk perception on the relationship among emotional biases (i.e., regret aversion and loss aversion) and the trading frequency of individual investors in the context of the Pakistan Stock Exchange (PSX). Approach / Methodology: This study is conducted under the philosophical assumptions of the positivist paradigm and the approach is deductive. The convenience sampling technique is used for sample selection of registered individual investors on the database of PSX. This led the study towards designing a cross-sectional study. Furthermore, 384 questionnaires are used for the collection of primary data from a population of 0.22 million registered PSX individual investors. The direction and degree of relationship among variables of concern are analyzed by the multiple linear regression techniques. The structural Equation Modelling (SEM) technique is used for authentication of moderation results. Findings: The results depict that regret aversion and loss aversion have statistically significant and negative impacts on individual investors’ trading frequency. Whereas, risk perception has an insignificant & positive impact on individual investors’ trading frequency. Moreover, risk perception is found to moderate the relationship between these two emotional behavioral biases. Originality/Value: This current study is a pioneer in developing links between individual investors’ trading frequency, loss aversion, regret aversion, and risk perception. The article also contributes to the literature of behavioral finance, specifically while understanding the role of emotional biases in investment strategies. So, this article engenders the reader's thoughtfulness to find plausible explanations in minimizing the impact of emotional biases in trading frequency and decision-making of individual investors. Implications: This study implies that emotional biases and risk perception cause and moderate the magnitude of the trading frequency of individual investors. The regulatory bodies such as the Securities and Exchange Commission of Pakistan (SECP) and PSX can launch training programs for individual investors to train them in coping up with such emotional biases and risk perception. This might result in the enhancement of the market capitalization of the stock market.

Websites' hue-context congruence as a vector of trust and behavioral intentions

2021 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
Lilia Khrouf ◽  
Azza Frikha
Keyword(s):  
Emerging Markets ◽  
Behavioral Intentions ◽  
Online Shopping ◽  
Product Category ◽  
Content Type ◽  
Online Trust ◽  
Mediating Role ◽  
Shopping Experience ◽  
Single Category

PurposeThis paper aims to determine the effect of the congruence between a website's background color and its context (product category) on online trust and resulting behavioral intentions in emerging markets.Design/methodology/approachAn online experiment, conducted on 240 web-surfers, compared two versions of a website (high vs low color-context congruence) in terms of online trust and resulting behavioral intentions. The authors also studied the moderating role of the online shopping experience on the color-context congruence impact on online trust.FindingsResults revealed that a website's color-context congruence enhances online trust. The authors have also demonstrated that online trust plays a mediating role in the relationship between color-context congruence and behavioral intentions. Moreover, they found out that the influence of the color-context congruence on online trust is enhanced when the web-surfer is highly experienced in online shopping.Research limitations/implicationsThis research contributes to fill in the theoretical gaps and to better understand the influence of color-context congruence on online trust and behavioral intentions in emerging markets. Indeed, past studies had focused on the color impact on online trust without taking into consideration congruence with the website context. However, this study is limited to a single category of products (tourist products) and only two colors (blue and red) were manipulated in the experiment.Practical implicationsThis study highlights the importance of selecting a background's color that matches with the sold product category to reassure web-surfers so that they trust the commercial website and express some favorable intentions like buying.Originality/valuePrior studies had focused on the website's color effect on online trust neglecting color-context congruence. Our study helps to highlight the importance of selecting background colors matching the product category.

scholarly journals The Role of Twitter Medium in Business with Regression Analysis and Statistical Modelling

2021 ◽  
Vol 2021 ◽  
pp. 1-12
Author(s):  
Jia Cong ◽  
Zubair Ahmad ◽  
Basim S.O. Alsaedi ◽  
Osama Abdulaziz Alamri ◽  
Ibrahim Alkhairy ◽  
...  
Keyword(s):  
Positive Impact ◽  
Statistical Tests ◽  
Statistical Modelling ◽  
Proposed Model ◽  
Media Platform ◽  
Heavy Tailed ◽  
Linear Regression Modeling ◽  
The Impact ◽  
A Company

Marketing refers to the strategies a company undertakes to promote its brands to its potential audience. Advertising provides useful venues for marketing to promote a company’s survives/goods to the audience. It has a positive impact on the sale of services or products. In this study, we consider a well-known online medium called Twitter (the fourth most popular social media platform used by marketers) to check its impact on sales. For this purpose, the simple linear regression modeling approach is implemented to test the significance and usefulness of Twitter advertising on sale. Statistical tests such as t-test and correlation test are adopted to test the hypothesis of the “impact of Twitter advertising on sales.” Based on the findings of this study, it is observed that Twitter advertising has a positive impact on sales. Furthermore, a new statistical model called the exponential T-X exponentiated exponential is introduced. The proposed model is very interesting and possesses heavy-tailed characteristics which are useful in finance and other related sectors. Finally, the applicability of the new model is illustrated by considering the sales data.

Strategic Role of Zakat in Multidimensional Quality of Life in Sijunjung, Indonesia

2018 ◽  
Vol 15 (1) ◽  
pp. 55-72
Author(s):  
Herlin Hamimi ◽  
Abdul Ghafar Ismail ◽  
Muhammad Hasbi Zaenal
Keyword(s):  
Quality Of Life ◽  
Positive Impact ◽  
Wealth Distribution ◽  
Absolute Poverty ◽  
Before And After ◽  
The Status ◽  
Being There ◽  
The Impact

Zakat is one of the five pillars of Islam which has a function of faith, social and economic functions. Muslims who can pay zakat are required to give at least 2.5 per cent of their wealth. The problem of poverty prevalent in disadvantaged regions because of the difficulty of access to information and communication led to a gap that is so high in wealth and resources. The instrument of zakat provides a paradigm in the achievement of equitable wealth distribution and healthy circulation. Zakat potentially offers a better life and improves the quality of human being. There is a human quality improvement not only in economic terms but also in spiritual terms such as improving religiousity. This study aims to examine the role of zakat to alleviate humanitarian issues in disadvantaged regions such as Sijunjung, one of zakat beneficiaries and impoverished areas in Indonesia. The researcher attempted a Cibest method to capture the impact of zakat beneficiaries before and after becoming a member of Zakat Community Development (ZCD) Program in material and spiritual value. The overall analysis shows that zakat has a positive impact on disadvantaged regions development and enhance the quality of life of the community. There is an improvement in the average of mustahik household incomes after becoming a member of ZCD Program. Cibest model demonstrates that material, spiritual, and absolute poverty index decreased by 10, 5, and 6 per cent. Meanwhile, the welfare index is increased by 21 per cent. These findings have significant implications for developing the quality of life in disadvantaged regions in Sijunjung. Therefore, zakat is one of the instruments to change the status of disadvantaged areas to be equivalent to other areas.

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