scholarly journals The Symbol of Cosmetic Products as Social Distinction and the False Needs of Shopping for Cosmetics at Department Stores Aroused by Women’s Magazines

2021 ◽  
Vol 09 (01) ◽  
pp. 1-11
Author(s):  
Gulcin Ipek Kalender
Keyword(s):  
Women's Magazines ◽  
Cosmetic Products ◽  
Department Stores ◽  
Social Distinction

scholarly journals Marketing Strategies of Imported Herbal Cosmetic Products in Thailand

2011 ◽  
Vol 3 (4) ◽  
pp. 217-221
Author(s):  
Rojanadilok Rojanadilok ◽  
Bunchapattanasakda .
Keyword(s):  
Social Network ◽  
Herbal Product ◽  
Marketing Strategies ◽  
Direct Mail ◽  
Primary Data ◽  
Price Strategy ◽  
Selling Price ◽  
Cosmetic Products ◽  
Department Stores ◽  
Promotion Strategies

This research investigated the factors that influence marketing strategies of imported herbal cosmetic products in Thailand. The study is qualitative research using in - depth interview to collect primary data and use content analysis to analyze the obtained data. The facial herbal cosmetics products using in this study were moisturizer, whitening lotions, creams, powder, toner, make up cleansing, mask, cleansing oil, soap bar, anti-aging lotions and creams which imported from Australia and the USA. Findings from the study found that product A positioned itself as a premium biodynamic natural plus innovation technology product using the greenhouse concept. The shops were decorated using recycle woods. The products’ packaging give customers a sense of the source, herb images grow around the boxes and bottles, whilst the text grows with the image, creating a sense of energy. Product A conscious of the environment and strive to source and use the most environmentally aware materials where possible. The retail price strategy depends on local marketing promotions. It has the stand-alone shops plus day spa and counters in department stores. The advertisement media strategies focus on magazine, direct mail, social network advertisement; facebook. Product B sets the position as an innovative organic beauty solution using pure certified organic ingredients without paraben, petroleum, and silicones. Recycled materials were used to make packaging and printed using soy ink. It has shop online and 12 counters in department stores. The local price strategy is discount on vocation. The promotion strategies focused on premium product and cash discount. The advertisement strategies of product B focused on magazines, direct mail, social network advertisement; facebook and popular brand ambassadors. Product C set position as ancient herbal product. The product’s formulations have made with the unique natural ingredients, effective botanical extracts with the latest innovations from around the world since a 160 years old formula. The products avoid using of preservative and perfume. It has 8 counters in department stores and used the recyclable packaging so that product C concentrate the efforts and cost on the substance and quality of products which reflex selling price. The advertisement strategies focused on brochure and social network advertisement (facebook and twitter) while selling promotion strategies of the product are free premium sampling, customers refer friends, and 28 days satisfaction guarantee for refund.

Aspiration: Mechanics of Social Distinction

2010 ◽  
Author(s):  
Tania Ahmad ◽  
Zhanara Mauruzbayeva ◽  
Rachael Joo ◽  
Csilla Kalocsai ◽  
Thet Win ◽  
...  
Keyword(s):  
Social Distinction

Byron and Romantic Concepts of Inspiration

Romanticism ◽  
2019 ◽  
Vol 25 (2) ◽  
pp. 180-189
Author(s):  
Rolf Lessenich
Keyword(s):  
Romantic Period ◽  
Romantic Irony ◽  
Social Distinction ◽  
Ideal World ◽  
The Creation ◽  
The Ideal

Though treated marginally in histories of philosophy and criticism, Byron was deeply involved in Romantic-Period controversies. In that post-Enlightenment, science-orientated age, the Platonic-Romantic concept of inspiration as divine afflatus linking the prophet-priest-poet with the ideal world beyond was no longer tenable without an admixture of doubt that turned religion into myth. As a seriously-minded Romantic sceptic in the Pyrrhonian tradition and commuter between the genres of sensibility and satire, Byron often refers to the prophet-poet concept, acting it out in pre-Decadent poses of inspiration, yet undercutting it with his typical Romantic Irony. In contrast to Goethe, who insisted on an inspired poet's sanity, he saw inspiration both as a social distinction and as a pathological norm deviation. The more imaginative and poetical the creation, the more insane is the poet's mind; the more realistic and prosaic, the more compos it is, though an active poet is never quite sane in the sense of Coleridge's ‘depression’, meaning his non-visitation by his ‘shaping spirit of imagination’.

Introduction of the Detection Methods of Genetic Modifications Content in Food, Feed and Cosmetic Products

2008 ◽  
Vol 4 (2) ◽  
pp. 40-48 ◽  
Author(s):  
Ya.B. Blume ◽  
◽  
M.O. Bannikova ◽  
P.A. Karpov ◽  
I.K. Komarnitsky ◽  
...  
Keyword(s):  
Detection Methods ◽  
Cosmetic Products ◽  
Genetic Modifications

MAVENSHIP BEHAVIOUR AND TRIAL OF DECORATIVE COSMETIC PRODUCTS BY FEMALE CONSUMERS

2019 ◽  
Vol 2019 ◽  
pp. 669-671
Author(s):  
Zinhle Lindani Dlamini ◽  
◽  
Nobukhosi Dlodlo
Keyword(s):  
Cosmetic Products ◽  
Female Consumers

Sustainable Development of Cosmetic Products in the Frame of the Laboratory Market

2018 ◽  
Vol 7 (2) ◽  
pp. 62-66
Author(s):  
Anita Tolnay ◽  
András Koris ◽  
Robert Magda
Keyword(s):  
Sustainable Development ◽  
Special Focus ◽  
International Studies ◽  
Manufacturing Companies ◽  
Cosmetic Products ◽  
Life Cycle Assessment Methodology ◽  
Market Growth ◽  
Research Activities ◽  
Cosmetic Industry ◽  
Laboratory Market

Abstract The main objective of the current study is to highlight sustainable development from the perspective of the cosmetics industry producing ‘eco-friendly’ products. In the last decades an enhancing interest is being experienced towards sustainable development among cosmetics manufacturing companies, scientific research and development (R & D) laboratories as well as green consumers in the need for natural products safer for health and less toxic for the environment. Several international studies show that cosmetic products formulated with natural ingredients developed by cosmetic industry has a higher annual market growth than for synthetic products. R & D puts special focus on new innovative technologies in green cosmetic products to meet the frequently updated requirements of regulations in compliance with the current legislation. Scientific laboratory market has an increasing importance to evaluate natural and organic raw materials. In this work the authors attempt to focus on the growing importance of research activities to sustainable cosmetics production in life cycle assessment methodology. Naturally, the conceptual scope and extent of this study do not permit all the possible issues to be examined from every aspects due to lack of data, thus it will be endeavored to point out merely the most relevant considerations in the field of cosmetic industry.

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