scholarly journals The Implementation of Enterprise Business Intelligence: Case Study Approach

2012 ◽  
pp. 1-15
Author(s):  
Min-Hooi Chuah ◽  
Kee-Luen Wong
Keyword(s):  
Business Intelligence ◽  
Case Study Approach ◽  
Study Approach

A Study of Business Intelligence Strategy Development by Large Organizations

2019 ◽  
pp. 326-339
Author(s):  
Carmine Carmine Sellitto ◽  
Paul Hawking
Keyword(s):  
Business Intelligence ◽  
Business Strategy ◽  
Strategic Alignment ◽  
Important Predictor ◽  
Strategy Development ◽  
Informational Needs ◽  
Information Presentation ◽  
Case Study Approach ◽  
Study Approach

Organizations have adopted business intelligence solutions with a mixed degree of benefits. Some businesses highlight significant outcomes, while others identify limitations or shortfalls in the benefits derived. Notably, the alignment of business strategy with the adoption of business intelligence processes has been an important predictor of firms being able to achieve organizational wide benefits. The chapter uses a case study approach to document the informational needs achieved through aligning organizational strategy and the adoption of business intelligence solution at two distinct companies. The adoption approaches used by each firm, although different, reflect the important areas in which business intelligence is most useful—strategic alignment, governance, and information presentation.

Business Intelligence Strategy

2017 ◽  
Vol 8 (2) ◽  
pp. 17-30 ◽  
Author(s):  
Paul Hawking ◽  
Carmine Sellitto
Keyword(s):  
Business Intelligence ◽  
Effective Strategy ◽  
Case Study Approach ◽  
Study Approach ◽  
Organizational Benefits ◽  
Key Aspects ◽  
Industry Sectors

Business Intelligence has been adopted across numerous industry sectors where the commensurate benefits have been reported as being significant to those that fall short of expectations. Indeed, an effective strategy that aligns company objectives and Business Intelligence has been shown to be an important factor in firm realizing organizational benefits. Using a case study approach, the paper documents the key aspects of two companies' Business Intelligence strategy that directly enhanced informational requirements. The paper presents a novel description of Business Intelligence strategies that will provide valuable lessons for not only researchers, but also industry practitioners.

A Fast-Moving Consumer Goods Company and Business Intelligence Strategy Development

2017 ◽  
Vol 13 (2) ◽  
pp. 22-33
Author(s):  
Paul Hawking ◽  
Carmine Sellitto
Keyword(s):  
Business Intelligence ◽  
Consumer Goods ◽  
Fast Moving ◽  
Subsequent Development ◽  
Strategy Development ◽  
Case Study Approach ◽  
Study Approach ◽  
Fast Moving Consumer Goods ◽  
Business Technology

The paper used the case study approach to report on how a Fast Moving Consumer Goods (FMCG) company developed their Business Intelligence strategy. Many companies are aware of the benefits that Business Intelligence brings to the corporation— however struggle to have an appropriate or well defined strategy. The authors document in the paper how the company experienced limited benefits with their initial Business Intelligence implementation— however, the subsequent development of a Business Intelligence strategy allowed the firm to redress initial project short-comings across several business areas. The company's Business Intelligence strategy included elements that directly addressed governance and resource management, business technology alignment, innovation and skills capability. The research investigated the experiences of a global FMCG company regarding their Business Intelligence use and the findings may not be generalizable.

Developing an Effective Strategy for Organizational Business Intelligence

2017 ◽  
pp. 222-237
Author(s):  
Paul Hawking ◽  
Carmine Carmine Sellitto
Keyword(s):  
Business Intelligence ◽  
Effective Strategy ◽  
Case Study Approach ◽  
Study Approach ◽  
Organizational Benefits ◽  
Guiding Principles ◽  
Industry Sectors

Business Intelligence has been adopted across numerous industry sectors where the commensurate benefits have been reported as being significant to those that fall short of expectations. Indeed, an effective strategy that aligns company objectives and Business Intelligence has been shown to be an important factor in firm realizing organizational benefits. Using a case study approach, the paper documents the salient aspects of an energy company's Business Intelligence strategy that directly enhanced informational requirements. The firm's strategy embodied the adherence to certain guiding principles ensuring that the introduction of Business Intelligence directly addressed the company's needs. The paper presents a novel description of a company's Business Intelligence strategy that will provide valuable lessons for not only researchers, but also industry practitioners.

Overcoming Challenges of International Migration Research: A Case Study Approach in Southern Mexico

2016 ◽  
Vol 13 (1) ◽  
pp. 131-143
Author(s):  
Julie Boyles
Keyword(s):  
International Migration ◽  
Common Ground ◽  
Data Gathering ◽  
Ethnographic Case Study ◽  
Case Study Approach ◽  
Southern Mexico ◽  
Mixed Methods Approach ◽  
Study Approach ◽  
Migration Research

An ethnographic case study approach to understanding women’s actions and reactions to husbands’ emigration—or potential emigration—offers a distinct set of challenges to a U.S.-based researcher.  International migration research in a foreign context likely offers challenges in language, culture, lifestyle, as well as potential gender norm impediments. A mixed methods approach contributed to successfully overcoming barriers through an array of research methods, strategies, and tactics, as well as practicing flexibility in data gathering methods. Even this researcher’s influence on the research was minimized and alleviated, to a degree, through ascertaining common ground with many of the women. Research with the women of San Juan Guelavía, Oaxaca, Mexico offered numerous and constant challenges, each overcome with ensuing rewards.

Prinsip Kearifan Lokal dalam Pengembangan Strategi Kehumasan pada Pemerintah Daerah Kabupaten Bandung

2020 ◽  
Vol 4 (2) ◽  
pp. 229-248
Author(s):  
Betty Tresnawaty
Keyword(s):  
Public Relations ◽  
Local Knowledge ◽  
Case Study Approach ◽  
West Java ◽  
Study Approach ◽  
Positive Image ◽  
The Government ◽  
The Impact ◽  
Public Relations Strategy

Public Relations of the Bandung Regency Government realizes that its area has a lot of potential for various local wisdom and has a heterogeneous society. This study aims to explore and analyze the values of local knowledge in developing public relations strategies in the government of Bandung Regency, West Java province. This study uses a constructivist interpretive (subjective) paradigm through a case study approach. The results showed that the Bandung Regency Government runs its government based on local wisdom. Bandung Regency Public Relations utilizes local insight and the region's potential to develop a public relations strategy to build and maintain a positive image of Bandung Regency. The impact of this research is expected to become a source of new scientific references in the development of public relations strategies in every region of Indonesia, which is very rich with various philosophies.Humas Pemerintah Kabupaten Bandung menyadari wilayahnya memiliki banyak potensi kearifan lokal yang beragam, serta memiliki masyarakatnya yang heterogen. Penelitian ini bertujuan menggali dan menganalisis nilai-nilai kearifan lokal dalam pengembangan strategi kehumasan di pemerintahan Kabupaten Bandung provinsi Jawa Barat.  Penelitian ini menggunakan paradigma interpretif (subjektif) konstruktivis melalui pendekatan studi kasus. Hasil penelitian menunjukkan bahwa Pemerintah Kabupaten (Pemkab) Bandung menjalankan pemerintahannya berlandaskan pada kearifal lokal. Humas Pemkab Bandung memanfaatkan kearifan lokal dan potensi wilayahnya untuk mengembangkan strategi humas dalam membangun dan mempertahankan citra positif Kabupaten Bandung.Dampak penelitian ini diharapkan menjadi sumber rujukan ilmiah baru dalam pengembangan strategi kehumasan di setiap daerah Indonesia yang sangat kaya dengan beragam filosofi. 

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