scholarly journals Factors influencing business of mobile telecommunication service providers in Vietnam

2018 ◽  
pp. 393-404 ◽  
Author(s):  
Ha Thanh Hai ◽  
Khong Sin Tan ◽  
Yee Yen Yuen
Author(s):  
Shamini Howshigan ◽  
V. R. Ragel

The mobile telecommunications service providers face technical hitches to meet customer loyalty, to increase the market share. Therefore, service providers should be conscious of the factors affecting customer loyalty in building strong relationships. This study aims to investigate the effectiveness of switching barrier on customer loyalty with regards to customer satisfaction in mobile telecommunication service providers. The objective of this study is to identify the level, relationship and impact of switching barrier on customer satisfaction and loyalty. Finally, the study examines the mediating role of satisfaction. This study was based on the customer’s perspectives and their experiences with mobile telecommunications service in Batticaloa. Data were obtained from the sample 200 customers, and stratified random sampling was used. The descriptive statistics, correlation and regression analysis were used to analyse the data. The results revealed that the switching barrier has a significant impact on loyalty and satisfaction. Same as satisfaction has significant impact on loyalty. And also, switching barrier impact on customer loyalty significantly through customer satisfaction. The study contributes to existing theoretical and practical knowledge by providing evidence regarding the relationships between switching barrier on customer loyalty, and customer satisfaction. The telecommunication service providers, in Sri Lanka; it is growing rapidly with high competition between the service providers. Hence, this research has the potential to contribute to the overall telecommunication service providers in terms of how to maintain long-term relationships between the service providers and their customers through the strategies of switching barrier.


2019 ◽  
Vol 8 (4) ◽  
pp. 4266-4271

In research of consumer behavior, a substantial amount of interest has been given to the create brand personality which refers to the set of people distinctiveness associated with brands. even though a few explorations on recognition of personalities of brands in India, this research scrutinizing attempted with conceptualization to determine the personality of mobile telecommunication brands in India. Researchers investigated perception of consumers in India regarding the few mobile telecommunication service brands with using 200 customers as a sample. The all constructs were defined with the help of five brand personality dimensions. The scrutinizing revealed that each brand represents its own personality dimension while sharing more than one key personality factors.


2015 ◽  
Vol 8 (3) ◽  
Author(s):  
Anculien H. Schoeman ◽  
Theuns L. Steyn ◽  
Karl Homeier

The purpose of the article is to explore the VAT practices of mobile telecommunication service providers in South Africa. First, literature dealing with the general VAT principles in South Africa such as the VAT Act No. 89 of 1991 and that of other countries was considered, where after the Melbourne Agreement, which specifically deals with the VAT on international telecommunication services, was considered. As the provisions of the general VAT principles as portrayed in the VAT Act (89/1991) and those of the Melbourne Agreement differ, the tax managers at three major South African telecommunication service providers were interviewed to determine which principles they apply in practice. From the interviews conducted, it was clear that South African telecommunication service providers apply the principles of the Melbourne Agreement and levy VAT at 14% on international telecommunications services provided to its customers and VAT at 0% to foreign network operators for services rendered to non-residents while in South Africa. This is, however, contrary to the normal VAT principles that a service is zero-rated when a service is exported and consumed outside of South Africa and VAT levied at 14% when the service is provided to a non-resident present in South Africa at the time the service is rendered.


Author(s):  
Fredrick Friday John ◽  
Oluwadamilare Daniel Atolagbe

Advertisements are onerous ways of representing the identity of producers and consumers who are both agents of social life, and mobile telecommunication advertisement is not an exception. However, this has not attracted sufficient attention in linguistic studies. This study investigates the bidirectional framing of the identities of telecommunication service providers and the subscribers in twelve MTN and GLO advertisements, aired on popular mainstream television stations between 2014 and 2017. These were downloaded from youtube, where they are trended as unsolicited adverts to reach millions of users. The qualitative analytical approach was adopted, using transitivity, in the systemic functional linguistic (SFL) framework, as theory, to analyse transcribed texts from the advertisements. The findings show that copywriters use material, mental, verbal, relational and existential processes to frame service providers as welfarists, supremacists and benefactors/beneficiaries, and the subscribers as consumerists, opportunists and beneficiaries/benefactors.  The supremacist’ and welfarist’ identities are used as indexes to establish the stiff competition between and among service providers to gain more subscribers. The results also show that welfare services are initiated as basis for out-doing self and other-self services. The enthusiasm of the subscribers to use services account for their framing as ‘consumerists’ and ‘opportunists.’ The beneficiary and benefactor identities are bidirectional, as both service providers, and subscribers mutually benefit from each other in a one-to-one relation. The study concludes that transitivity processes are indelible linguistic resources used in telecommunication advertisement to bidirectionally frame the identities of service providers and subscribers, with a view to enhancing consumerism.


2017 ◽  
Vol 26 (44) ◽  
pp. 85 ◽  
Author(s):  
Carlos Mario Restrepo ◽  
Octavio José Salcedo-Parra ◽  
Juan Manuel Sánchez-Céspedes

In this paper, the main features of MPLS Traffic Engineering are presented to illustrate how telecommunication service providers use them to create interconnections between each other in order to offer telecom services satisfying QoS commitments. Based on previous traffic models, a new model, which deals with traffic queue balancing for different Classes of Service, and for a provider using another provider´s network is presented. The model output shows that carrying another operator’s traffic may increase delays in an undesirable manner, forcing the carrier to increase the serving rate of LSRs until Utilization is below 60 %. In order to validate the model, a number of network scenarios are implemented in the Wolfram Mathematica 10.1 Study Version, based on study case configurations of an MPLS network. The total global model is useful for future implementation of test-beds of interconnected providers under an MPLS environment.


2021 ◽  
Vol 7 (4) ◽  
pp. 212
Author(s):  
Katarzyna Turoń ◽  
Andrzej Kubik

The market for shared mobility services is growing very quickly. New types of vehicles have been introduced, and the offer of available services and functionalities has expanded, the purpose of which is to improve the quality of service. Despite all the improvements, it is still not possible to speak of achieving full availability of systems that meet the needs of users. This is due to the reluctant involvement of operators of shared mobility systems in joining Mobility as a Service platforms based on the idea of open innovation. The aim of the article is to analyze the factors influencing the limitations in the development of open innovations in the form of Mobility as a Service (MaaS) services. The authors focus on identifying the challenges and concerns faced by shared mobility service providers. The article supports the development of the concept of open innovation in shared mobility services. It also contains practical recommendations for the development of MaaS systems. The results of the developed research can be used by operators of shared mobility services, transport authorities, or IT service providers providing MaaS services to strengthen cooperation and integration using the language of mutual benefit.


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