A Study of the Application of Technology Acceptance Model (TAM) to E learning among undergraduate students in India- A Structural Equation Modelling Approach

Undergraduate Students ◽

Structural Equation ◽

Ease Of Use ◽

Perceived Usefulness ◽

Primary Data ◽

E Learning ◽

Technological developments in the field of education have paved the way for e-learning. Massive Open Online Courses (MOOC) and online certification courses have become widely popular among students especially those in higher education. Today, E-learning platforms have provided the end users the opportunity to pursue online certifications, gain knowledge and skills, and learn from experts in different fields from the comfort of their homes. Students are an important stakeholder in this knowledge transfer process. Therefore, it is important to understand their attitude towards e learning and their expectation from such platforms. This paper attempts to study the concept of Technology Acceptance Model (TAM) in e-learning among undergraduate students in India to understand their perception and behaviour towards e-learning. The main research methods used were: the questionnaire for primary data collection, journals and research articles for secondary data collection. Excel and Statistical Product and Service Solutions (SPSS) were used to process the collected data, test the hypotheses, statistical analysis, analyse the results and achieve research objectives. Microsoft Word was used for textual representation of final results and interpretations. Hypothetical model based on TAM was framed and six research variables were identified for the study: Perceived Usefulness, Capability, Perceived ease-of-use, Intention to Use, Trustworthiness, Actual Use. The research helped to understand the components of TAM, analyse and identify the relation between TAM and E learning, and revealed that undergraduate students in India have positive perception of E-learning.

ANALISIS PENERIMAAN E-LEARNING MENGGUNAKAN TECHNOLOGY ACCEPTANCE MODEL (TAM) (STUDI KASUS: UNIVERSITAS ATMA JAYA YOGYAKARTA)

Jurnal Terapan Teknologi Informasi ◽

10.21460/jutei.2017.12.20 ◽

2017 ◽

Vol 1 (2) ◽

pp. 87-98 ◽

Cited By ~ 1

Author(s):

Flourensia Sapty Rahayu ◽

Djoko Budiyanto ◽

David Palyama

Keyword(s):

Technology Acceptance ◽

Behavioral Intention ◽

Structural Equation ◽

Ease Of Use ◽

Perceived Usefulness ◽

Perceived Ease Of Use ◽

Actual Usage ◽

E Learning ◽

Dalam implementasi sebuah sistem informasi di suatu institusi, perlu dipertimbangkan bagaimana penerimaan pengguna terhadap sistem informasi tersebut. Penerapan sistem informasi dapat dikatakan gagal jika pengguna ternyata tidak dapat menerima atau tidak mau menggunakan sistem informasi tersebut. Sebagai sebuah institusi pendidikan, Universitas Atma Jaya Yogyakarta (UAJY) juga mengimplementasikan sistem e-learning untuk mendukung proses belajar mengajar. Pengguna wajib dari e-learning ini adalah dosen dan mahasiwa. Sejak diterapkan belum pernah diadakan evaluasi mengenai penerimaan pengguna terhdap sistem e-learning ini. Penelitian ini dilakukan untuk melakukan pengujian terhadap penerimaan pengguna (mahasiswa) terhadap e-learning dengan menggunakan Technology Acceptance Model (TAM). Pengujian dilakukan dengan mengukur pengaruh antar variabel dalam model TAM yang meliputi variabel Perceived Ease of Use, Perceived Usefulness, Attitude Toward Using, Behavioral Intention dan Actual Usage. Metode pengujian statistik yang dilakukan yaitu uji statistik validitas, reliabilitas, normalitas, dan menguji pengaruh faktor menggunakan Structural Equation Model (SEM). Sumber data didapatkan dengan metode kuesioner yang dibagikan kepada responden mahasiswa UAJY dari seluruh fakultas. Dari enam hipotesis yang diajukan satu hipotesis dinyatakan tidak diterima, yaitu hipotesis yang menyatakan Perceived Usefulnes berpengaruh terhadap Behavioral Intention. Kelima hipotesis yang lain yaitu Perceived Ease of Use berpengaruh terhadap Perceived Usefulnes, Perceived Usefulnes berpengaruh terhadap Attitude Toward Using, Perceived Ease of Use berpengaruh terhadap Attitude Toward Using, Attitude Toward Using berpengaruh terhadap Behavioral Intention, Behavioral Intention berpengaruh terhadap Actual Usage dinyatakan dapat diterima.

Analisa Pengaruh Penerapan E-Learning Terhadap Keaktifan Mahasiswa Dalam Kegiatan Belajar Mengajar

Jurnal Ilmiah Betrik ◽

10.36050/betrik.v7i01.9 ◽

2016 ◽

Vol 7 (01) ◽

pp. 19-27

Author(s):

Sasmita

Keyword(s):

Technology Acceptance ◽

Structural Equation ◽

Ease Of Use ◽

Perceived Usefulness ◽

Perceived Ease Of Use ◽

Equation Modelling ◽

E Learning ◽

Acceptance Model ◽

Behavioral Intention To Use

Penelitian ini memiliki tujuan untuk untuk menganalisa pengaruh penerapan e-learning terhadap keaktifan mahasiswa pada kegiatan pembelajaran di Sekolah Tinggi Teknologi Pagar Alam sehingga menjadi masukan dalam hal pengembangannya ke depan menggunakan Technology Acceptance Model (TAM). Variabel-Variabel yang digunakan ada 5 (lima) variabel yaitu Kegunaan persepsian (perceived usefulness), Sikap terhadap menggunakan teknologi (Attidute towards using technology, Minat perilaku menggunakan teknologi (Behavioral Intention to USe) kemudahan penggunaan persepsian (perceived ease of use)19,dan Penggunaan Teknologi Sesungguhnya (Actual Techology Use). Data yang digunakan dalam penelitian ini adalah data primer dari penyebaran kuesioner pada 150 mahasiswa pengguna e-learning di Sekolah Tinggi Teknologi Pagar Alam. Metode analisis menggunakan Structural Equation Modelling (SEM). Pengolahan data menggunakan SPSS.

Analisis Technology Acceptance Model Penerimaan Website Ilmukomputer.Com Pada Mahasiswa Teknik Informatika

Jurnal Teknologi Informasi dan Terapan ◽

10.25047/jtit.v7i1.130 ◽

2020 ◽

Vol 7 (1) ◽

pp. 33-38

Author(s):

Sri Hadianti ◽

Heckel Sungkar ◽

Resti Kartika Dewi ◽

Siti Nurlela ◽

Achmad Rifai ◽

...

Keyword(s):

Technology Acceptance ◽

Computer Science ◽

Learning Community ◽

Ease Of Use ◽

Perceived Usefulness ◽

Primary Data ◽

Perceived Ease Of Use ◽

E Learning ◽

Website Ilmukomputer.com is an e-Learning community that shares literature and lecture materials for free in the field of computing aka computer science and information technology in the Indonesian language. The main mission is to take part in the efforts to educate the nation's children, especially in computer science education, because the content of the website Ilmukomputer.com contains about computer science is more detailed again compared with the science of engineering faculty students get on campus.This research is done by using Technology Acceptance Model (TAM) method. This research uses 3 (three) variables, namely Perceived usefulness, Perceived Ease of Use and Attitude Toward Using. The data used are primary data obtained through questionnaire survey to students of Faculty of Informatics Engineering in Kota Bandung who has been using Ilmukomputer.com Website as a medium of information with a sample of 100 people. Data processed using SPSS software version 22.The results of this study note that the perception of benefit significantly affect the user attitude that is equal to 0.652 or 65.2%, the perception of ease of influence on user attitudes that is equal to 0.735 or 73.5%, and perceptions of usefulness, perceived ease of use significantly influence the attitude of users with the level Relationship R 0.877 = 87.7% and Rsquare 0.770 = 77%.

The adoption of tablet PCs by South African college students: an application of the technology acceptance model

Problems and Perspectives in Management ◽

10.21511/ppm.14(1).2016.03 ◽

2016 ◽

Vol 14 (1) ◽

pp. 23-29 ◽

Cited By ~ 1

Author(s):

Richard Shambare ◽

Kudzanai Shambare

Keyword(s):

Technology Acceptance ◽

South African ◽

Structural Equation ◽

Ease Of Use ◽

Perceived Usefulness ◽

Perceived Ease Of Use ◽

Tablet Pcs ◽

E Learning ◽

This paper reports the results of a study that investigated South African tertiary education students’ adoption patterns of tablet PCs as an e-learning medium. Utilizing structural equation modelling techniques, the study tested the hypothesized effects of perceived ease of use and perceived usefulness, two constituent variables of the technology acceptance model (TAM), to predict the adoption of tablet PCs among college students. Self-completion questionnaires were used to collect data from a sample of 344 students from a South African college. From the study, two important findings were made. First, the association of innovation awareness and adoption was established. Second, the relationship among perceived ease of use, perceived usefulness, and the adoption of new technology in situations involving discontinuous innovations is clarified. In addition, the study makes two contributions. It is the first to utilize structural equation modelling to study the adoption of tablet PCs within the context of e-learning in South Africa. More importantly, the study develops a technology usage model for discontinuous e-learning innovations

JIA (Jurnal Ilmiah Agribisnis) : Jurnal Agribisnis dan Ilmu Sosial Ekonomi Pertanian ◽

Socio-Economic Profile and Perception of Pepper Smallholders on the Use of Information Technology

10.37149/jia.v6i3.17840 ◽

2021 ◽

Vol 6 (3) ◽

pp. 93

Author(s):

Novyandra Ilham Bahtera ◽

Evahelda Evahelda ◽

Eddy Jajang Jaya Atmaja ◽

Riko Irwanto

Keyword(s):

Information Technology ◽

Data Collection ◽

Technology Acceptance ◽

Ease Of Use ◽

Perceived Usefulness ◽

School Level ◽

Primary Data ◽

Economic Profile ◽

The economic growth in the agriculture sector contributes to the income of the Bangka Belitung Island Province. In the few decades, pepper production in Indonesia retains its position as one of the biggest producers in the world. However, pepper production in the province goes down. Consequently, the income of pepper farmers reduces. Understanding the farmers' demographic and their perception of the technology acceptance model will help policymakers provide the best empowerment program and agricultural support program to uplift their welfare. The study aims to understand the socio-economic profile and the perception of pepper farmers towards the technology acceptance model using information technology in pepper farming activity. The data collection process was conducted from August to November 2019. Structured questionnaires and face-to-face data collection methods were applied to earn the primary data from 100 pepper smallholders in Bangka Tengah and Bangka Selatan, Bangka Belitung Island Province. Descriptive analysis was used to identify the respondents' profiles and explain their skills and awareness to adopt information technology in their farming activity. The study revealed that most of the pepper farmers were in the average age of 45 years old, held elementary school level, received income of about 5.7 million, was experienced farmers with 20 years of pepper farming activity, and had about 2.1 – 5 ha of land area. The majority of the pepper smallholders offered low scores to the proportion of perceived usefulness and perceived ease of use. The results benefit the policymaker and farmer in providing a better farming activity and offering the best program to empower pepper farmers.

Exploring Students' Acceptance of Google Classroom during the Covid-19 Pandemic by Using the Technology Acceptance Model in West Sumatera Universities

The Electronic Journal of e-Learning ◽

10.34190/ejel.19.4.2348 ◽

2021 ◽

Vol 19 (4) ◽

pp. pp233-240

Author(s):

Ahmad Fauzi ◽

Raju Wandira ◽

Domi Sepri ◽

Afdhil Hafid

Keyword(s):

Technology Acceptance ◽

Learning Process ◽

Structural Equation ◽

Teaching And Learning ◽

Ease Of Use ◽

Perceived Usefulness ◽

Equation Modeling ◽

E Learning ◽

The learning process in West Sumatera, Indonesia, changed into an online-based system due to the Covid-19 pandemic, which involved educators and students using many platforms of e-learning for teaching and learning. Therefore, the purpose of this research is to evaluate the use of e-learning platforms among students at universities in West Sumatera, Indonesia, during the Covid-19 pandemic, particularly widely used Google Classroom. This research employs the Technology Acceptance Model (TAM) by considering relevant external factors related to the pandemic situation and examining their effects on the acceptance of Google Classroom. A questionnaire was distributed from December 11th to December 31st, 2020, to collect data via an online-based survey. Using Cochran's formula with a confidence level of 95%, 383 students were selected as samples, while Structural Equation Modeling (SEM) was applied as a method for data analysis. The result showed that the facility had made the learning process easy for students, which influenced its usefulness. The facility is related to the possession of the required tools and knowledge to utilize the technology, alongside the significant effect on ease of use and usefulness. When adequately provided, the ease and benefit of using Google Classroom are maximally felt when distance learning is ongoing. Consequently, the ease of use positively influenced the benefits of the platform as its features were simple and benefited the students during the learning process. The usefulness of Google Classroom also had a positive influence on attitude towards the platform, and this variable finally determined the intention to use, which was significantly influenced by the perceived usefulness of e-learning. Therefore, this study shows that factors that determine facility, such as the internet, devices used by students, or knowledge to use Google Classroom, are important in online learning during the Covid-19 pandemic.

An Application of the Technology Acceptance Model to Individual Protective Measures (IPMs) Against Viruses

Cascade Journal of Knowledge ◽

10.46290/cjok000013 ◽

2021 ◽

pp. 0-7:51 minutes

Author(s):

Matti Haverila ◽

Salma Husain

Keyword(s):

Social Influence ◽

Technology Acceptance ◽

Structural Equation ◽

Ease Of Use ◽

Perceived Usefulness ◽

Protective Measures ◽

Influenza Pandemics ◽

Environmental Measures ◽

This presentation describes Technology Acceptance Model (TAM) when using individual protective measures (IPMs) against the spreading of viruses like COVID-19. The constructs in TAM are perceived usefulness, and ease of use, attitude towards the use of IPMs and the actual use as well as social influence, which were measured with relevant indicator variables. The statistical method used in the analysis was Partial Least Squares Structural Equation Modelling (PLS-SEM). IPMs include personal protective measures for everyday use (e.g., voluntary home isolation, respiratory etiquette, and hand hygiene); Personal protective measures for influenza pandemics (e.g., voluntary home quarantine, and use of face masks in community settings); and Environmental measures (e.g., routine cleaning of frequently touched surfaces). The results indicate that all relationships were significant also so that the effect sizes were large to medium with the exception of social influence -> perceived usefulness and social influence -> attitude towards usage.

Analisis Persepsi Kegunaan, Kemudahan dan Kerumitan Terhadap Data Pemicu di Approweb Pada Kantor Pelayanan Pajak Pratama

Journal of Accounting and Finance (JAF) ◽

10.52103/jaf.v1i1.85 ◽

2020 ◽

Vol 1 (1) ◽

pp. 56-69

Author(s):

Recky Suhartanto Lawata ◽

Fadliah Nasaruddin ◽

Ratna Sari

Keyword(s):

Regression Analysis ◽

Data Collection ◽

Technology Acceptance ◽

Perceived Usefulness ◽

Primary Data ◽

The West ◽

Negative Effect ◽

Acceptance Model ◽

Positive Effect

Penelitian bertujuan untuk menganalisis pengaruh persepsi kegunaan, kemudahan dan kerumitan Technology Acceptance Model (TAM) terhadap data pemicu di approweb, pada Kantor Pelayanan Pajak Pratama Makassar Barat. Penelitian ini menggunakan data primer melalui survei kepada 36 orang responden dari account representative di Kantor Pelayanan Pajak Pratama Makassar Barat. Teknik pengumpulan data melalui kuesioner data dianalisis dengan menggunakan aplikasi SPSS. Pengujian hipotesis menggunakan analisis regresi berganda. Hasil penelitian ini menunjukkan bahwa kebermanfaatan berpengaruh positif dan signifikan sedangkan kemudahan berpengaruh positif tidak signifikan dan kerumitan berpengaruh negatif signifikan terhadap data pemicu di aplikasi approweb. Hasil penelitian ini membuktikan teori TAM dari persepsi kebermanfaatan data pemicu di aplikasi approweb bermanfaat bagi account representative. The study aims to analyze the effect of perceived usefulness, ease and complexity of the Technology Acceptance Model (TAM) on trigger data in the Approweb, at the West Makassar Pratama Tax Office. This study uses primary data through a survey of 36 respondents from account representatives at the West Makassar Pratama Tax Office. Data collection techniques through data questionnaires were analyzed using the SPSS application. Hypothesis testing uses multiple regression analysis. The results of this study indicate that usefulness has a positive and significant effect while ease of positive effect is not significant and complexity has a significant negative effect on trigger data in approweb applications. The results of this study prove the TAM theory from the perceived usefulness of trigger data in the approweb application is beneficial for account representatives.

Analisis Penggunaan E-Commerce Terhadap Peningkatan Permintaan Kuantitas Produk Pada UMKM di Kabupaten Banyumas (Suatu Pendekatan Teori Technology Acceptance Model)

JURNAL ILMU MANAJEMEN DAN BISNIS ◽

10.17509/jimb.v10i1.15371 ◽

2019 ◽

Vol 10 (1) ◽

pp. 63-74

Author(s):

Dona Primasari ◽

Sudjono Sudjono ◽

Nining Abriani

Keyword(s):

Technology Acceptance ◽

Structural Equation ◽

Sampling Technique ◽

Ease Of Use ◽

Perceived Usefulness ◽

Equation Modeling ◽

Perceived Ease Of Use ◽

Acceptance Model ◽

Use Behavior

Abstract. The long-term objective of this research is to enrich the development of science, especially the development of SMEs related to the adoption of information technology with studies using the Technology Acceptance Model. The specific aim of the research is to examine what factors are inhibiting the adoption of e commerce technology in SMEs in Banyumas Regency, as well as examining whether e-commerce adoption has an impact on increasing the demand for product quantities in SMEs. Collecting data in this study was carried out by distributing questionnaires through direct interviews with SMEs in Banyumas District who were respondents. The sampling technique in this study using random sampling technique. Whereas for data analysis using Statistical Product and Service Solution (SPSS) version 22.0 and Structural Equation Modeling (SEM) with AMOS program. The results of the study show that the Technology Acceptance Model theory is able to explain the institutions of SMEs actors to use e-commerce technology. Keywords: E-commerce, perceived usefulness, perceived ease of use, use behavior,TAM (Technology Acceptance Model) Abstrak. Tujuan jangka panjang penelitian ini adalah untuk memperkaya perkembangan ilmu, khususnya pengembangan UMKM terkait dengan adopsi teknologi informasi dengan kajian menggunakan Technology Acceptance Model. Tujuan khusus penelitian adalah untuk menelaah faktor-faktor apakah yang menghambat adopsi teknologi e commerce pada UMKM di Kabupaten Banyumas, serta menelaah apakah adopsi e- commerce berdampak pada peningkatan permintaaan kuantitas produk pada UKM. Pengumpulan data dalam penelitian ini dilakukan dengan menyebarkan kuesioner melalui antar langsung kepada pelaku UMKM di Kabupaten Banyumas yang menjadi responden. Teknik pengambilan sampel dalam penelitian ini dengan menggunakan teknik random sampling. Sedangkan untuk analisis data mengunakan Statistical Product and Service Solution (SPSS) versi 22.0 dan Structural Equation Modeling (SEM) dengan program AMOS. Hasil penelitian menunjukkan bahwa teori Technology Acceptance Model mampu menjelaskan instensi para pelaku UMKM untuk menggunakan teknologi e-commerce. Hasil penelitian juga berhasil menerima 3 (tiga) hipotesis yaitu Perceived usefulnes berpengaruh terhadap use behavior, Perceived ease of use berpengaruh terhadap use behavior, use behavior berpengaruh terhadap peningkatan permintaan kuantitas produk. Hasil penelitian juga menunjukkan implementasi e-commerce tidak berpengaruh terhadap persepsi manfaat (perceived usefulness), Implementasi e-commerce tidak berpengaruh terhadap persepsi kemudahan pengoperasian sistem (perceived ease of use) atau dengan kata lain menolak 2 (dua) hipotesis lainnya.Keywords. E-commerce, perceived usefulnes, perceived ease of use, use behavior,peningkatan permintaan, TAM (Technology Acceptance Model)

Validating the TAM model in Haryana state of India: During COVID-19

ISBR Management Journal ◽

10.52184/isbrmj.v6i01.107 ◽

2021 ◽

Vol 6 (1) ◽

Author(s):

komal Goyal ◽

Ashutosh Nigam ◽

Neha Goyal ◽

Manisha Goyal

Keyword(s):

Technology Acceptance ◽

Ease Of Use ◽

Perceived Usefulness ◽

Learning System ◽

Perceived Ease Of Use ◽

Tam Model ◽

E Learning ◽

Continuous Usage Intention ◽

Purpose -Response to the sudden pandemic, COVID-19 drastic shift of work practices requires the implementation of an e-learning system, but their adoption requires a thorough understanding of the user acceptance process. Our key effort is to incorporate a framework, “internet experience” to determine the existing Technology Acceptance Model (TAM) applicability in describing students’ s e-learning decisions in Haryana state. Design/methodology- The researcher has administered a questionnaire based on TAM’s constructs and collected data from UG and PG students of Haryana state of India. Findings – The results revealed that perceived usefulness (PU) has a significant positive relationship with continuous usage intention (CUI) whilst, perceived ease of use (PEOU), computer self-efficacy (CSE) and internet experience (IE) have not. Attitude towards E-learning system (ATELS) has found no relevance in this model. Originality/value Majority research has been done using the TAM model in a developed nation. Empirical study has not been done in Haryana state so far.