scholarly journals Socio-Economic Profile and Perception of Pepper Smallholders on the Use of Information Technology

Author(s):  
Novyandra Ilham Bahtera ◽  
Evahelda Evahelda ◽  
Eddy Jajang Jaya Atmaja ◽  
Riko Irwanto

The economic growth in the agriculture sector contributes to the income of the Bangka Belitung Island Province. In the few decades, pepper production in Indonesia retains its position as one of the biggest producers in the world. However, pepper production in the province goes down. Consequently, the income of pepper farmers reduces. Understanding the farmers' demographic and their perception of the technology acceptance model will help policymakers provide the best empowerment program and agricultural support program to uplift their welfare. The study aims to understand the socio-economic profile and the perception of pepper farmers towards the technology acceptance model using information technology in pepper farming activity. The data collection process was conducted from August to November 2019. Structured questionnaires and face-to-face data collection methods were applied to earn the primary data from 100 pepper smallholders in Bangka Tengah and Bangka Selatan, Bangka Belitung Island Province. Descriptive analysis was used to identify the respondents' profiles and explain their skills and awareness to adopt information technology in their farming activity. The study revealed that most of the pepper farmers were in the average age of 45 years old, held elementary school level, received income of about 5.7 million, was experienced farmers with 20 years of pepper farming activity, and had about 2.1 – 5 ha of land area. The majority of the pepper smallholders offered low scores to the proportion of perceived usefulness and perceived ease of use. The results benefit the policymaker and farmer in providing a better farming activity and offering the best program to empower pepper farmers.

2021 ◽  
pp. 243-252
Author(s):  
Mridul Gupta ◽  
Sai Keerthana Thammi

Technological developments in the field of education have paved the way for e-learning. Massive Open Online Courses (MOOC) and online certification courses have become widely popular among students especially those in higher education. Today, E-learning platforms have provided the end users the opportunity to pursue online certifications, gain knowledge and skills, and learn from experts in different fields from the comfort of their homes. Students are an important stakeholder in this knowledge transfer process. Therefore, it is important to understand their attitude towards e learning and their expectation from such platforms. This paper attempts to study the concept of Technology Acceptance Model (TAM) in e-learning among undergraduate students in India to understand their perception and behaviour towards e-learning. The main research methods used were: the questionnaire for primary data collection, journals and research articles for secondary data collection. Excel and Statistical Product and Service Solutions (SPSS) were used to process the collected data, test the hypotheses, statistical analysis, analyse the results and achieve research objectives. Microsoft Word was used for textual representation of final results and interpretations. Hypothetical model based on TAM was framed and six research variables were identified for the study: Perceived Usefulness, Capability, Perceived ease-of-use, Intention to Use, Trustworthiness, Actual Use. The research helped to understand the components of TAM, analyse and identify the relation between TAM and E learning, and revealed that undergraduate students in India have positive perception of E-learning.


2019 ◽  
Vol 4 (15) ◽  
pp. 48-58
Author(s):  
Novyandra Ilham Bahtera ◽  
Evahelda Evahelda ◽  
Eddy Jajang Jaya Atmaja ◽  
Iwan Setiawan ◽  
Riko Irwanto

Nowadays, the use of information technology becomes a new business model in which consumers are more open to demand their needs and take over the decision of the ideal product. However, farmers as the producers of agriculture commodities seem to be reluctant to using information technology in selling their products. The study aims to examine the effect of the perceived usefulness and perceived ease of use of information technology towards the attitude of using information technology in pepper farmers’ marketing practices through the technology acceptance model. The study used face-to-face data collection and a structured questionnaire to obtain the primary data from 100 pepper farmers in Bangka Tengah and Bangka Selatan. The finding of the study shows that perceived usefulness and perceived ease of use affect significantly the attitude of using information technology among the pepper farmers in marketing practices. The results will be useful for the government and NGO to provide tools on how to disseminate the technology to potential users.


2020 ◽  
Vol 1 (1) ◽  
pp. 56-69
Author(s):  
Recky Suhartanto Lawata ◽  
Fadliah Nasaruddin ◽  
Ratna Sari

Penelitian bertujuan untuk menganalisis pengaruh persepsi kegunaan, kemudahan dan kerumitan Technology Acceptance Model (TAM) terhadap data pemicu di approweb, pada Kantor Pelayanan Pajak Pratama Makassar Barat. Penelitian ini menggunakan data primer melalui survei kepada 36 orang responden dari account representative di Kantor Pelayanan Pajak Pratama Makassar Barat. Teknik pengumpulan data melalui kuesioner data dianalisis dengan menggunakan aplikasi SPSS. Pengujian hipotesis menggunakan analisis regresi berganda. Hasil penelitian ini menunjukkan bahwa kebermanfaatan berpengaruh positif dan signifikan sedangkan kemudahan berpengaruh positif tidak signifikan dan kerumitan berpengaruh negatif signifikan terhadap data pemicu di aplikasi approweb. Hasil penelitian ini membuktikan teori TAM dari persepsi kebermanfaatan data pemicu di aplikasi approweb bermanfaat bagi account representative. The study aims to analyze the effect of perceived usefulness, ease and complexity of the Technology Acceptance Model (TAM) on trigger data in the Approweb, at the West Makassar Pratama Tax Office. This study uses primary data through a survey of 36 respondents from account representatives at the West Makassar Pratama Tax Office. Data collection techniques through data questionnaires were analyzed using the SPSS application. Hypothesis testing uses multiple regression analysis. The results of this study indicate that usefulness has a positive and significant effect while ease of positive effect is not significant and complexity has a significant negative effect on trigger data in approweb applications. The results of this study prove the TAM theory from the perceived usefulness of trigger data in the approweb application is beneficial for account representatives.


2020 ◽  
Vol 10 (2) ◽  
pp. 205-215
Author(s):  
Tony Wijaya ◽  
Santi Budiman

This study aims to examine the intention of adopting information technology for SMEs in DIY through the expansion of the technology acceptance model. This research continues the previous research related to aspects of obstacles experienced in the development of SME businesses. The research conducted a survey using a sample of SMEs entrepreneurs in DIY. The data analysis technique in this study uses structural equation models that are assisted by the AMOS program. Overall, the expansion model of the technology acceptance model in predicting the intention of adopting SME’s information technology in this study fulfils the model fit rules, which means that the model developed in this study is by existing empirical conditions. In particular, the results of the study prove the influence of business competition pressure on the usefulness of SME owners. It also found that ease of use and perceived usefulness have an effect on the attitudes towards SMEs information technology adoption of SMEs owners, and the attitudes on the adoption of SMEs information technology affect the intention of adopting SME’s information technology.


2020 ◽  
Vol 10 (22) ◽  
pp. 8299
Author(s):  
Eun Soo Park ◽  
Min Seo Park

The use of information technology is spreading in the construction field. However, the use of information technology in the construction field does not conform to the requirements and characteristics of users who use information technology. This fact is blindly accepted by the government and client demands, which is an impediment to the dissemination of information technology in the construction field. To improve the use of information technology in the construction field, this study analyzes the factors of acceptance of information technology according to the characteristics of users who use information technology in the construction field based on Davis’ technology acceptance model. As a result of the analysis, we found that if users consider IT in the construction industry easy to use, spontaneous attitude and behavioral intention are to be expected. Moreover, acceptance type, educational satisfaction, usage enjoyment, and usage experience are the factors that impact perceived usefulness, and educational satisfaction and usage enjoyment impact perceived ease of use as well. This study aims to derive factors that maximize the approachability and usefulness of users through the use of a technology acceptance model in construction prior to the application of new information technology in the construction field.


Info ◽  
2015 ◽  
Vol 17 (3) ◽  
pp. 58-68 ◽  
Author(s):  
Sumedha Chauhan

Purpose – The purpose of this paper is to understand the acceptance of mobile-money (m-money) among target populations, i.e. below-poverty-line citizens in India, using the technology acceptance model (TAM). The m-money service is a major initiative that can enable the provision of low-cost and speedy money transfer through mobile phones, especially in developing countries such as India. For a large section of the population in India, m-money can act as a way to achieve financial inclusion. However, for m-money to succeed, users should accept the initiative wholeheartedly. Design/methodology/approach – The survey data were collected from 225 actual and prospective m-money users and analysed using partial least square technique. Findings – The findings imply that the trust and the core constructs of TAM such as perceived usefulness, trust and attitude towards usage contribute in influencing the intention to accept m-money. Perceived ease of use neither impacts perceived usefulness nor attitude towards usage. Practical implications – This research also provides possible explanations for the significant relationships between the constructs and discusses how this information can be used to enhance the acceptance of m-money among poor Indians. Originality/value – This research is original and is based on primary data collection and its interpretation. It provides thorough empirical insights on the acceptance of m-money among poor Indian citizens which is currently a weakly addressed and empirically less explored area of research.


2020 ◽  
Vol 7 (1) ◽  
pp. 33-38
Author(s):  
Sri Hadianti ◽  
Heckel Sungkar ◽  
Resti Kartika Dewi ◽  
Siti Nurlela ◽  
Achmad Rifai ◽  
...  

Website Ilmukomputer.com is an e-Learning community that shares literature and lecture materials for free in the field of computing aka computer science and information technology in the Indonesian language. The main mission is to take part in the efforts to educate the nation's children, especially in computer science education, because the content of the website Ilmukomputer.com contains about computer science is more detailed again compared with the science of engineering faculty students get on campus.This research is done by using Technology Acceptance Model (TAM) method. This research uses 3 (three) variables, namely Perceived usefulness, Perceived Ease of Use and Attitude Toward Using. The data used are primary data obtained through questionnaire survey to students of Faculty of Informatics Engineering in Kota Bandung who has been using Ilmukomputer.com Website as a medium of information with a sample of 100 people. Data processed using SPSS software version 22.The results of this study note that the perception of benefit significantly affect the user attitude that is equal to 0.652 or 65.2%, the perception of ease of influence on user attitudes that is equal to 0.735 or 73.5%, and perceptions of usefulness, perceived ease of use significantly influence the attitude of users with the level Relationship R 0.877 = 87.7% and Rsquare 0.770 = 77%.


Think India ◽  
2019 ◽  
Vol 22 (3) ◽  
pp. 402-409
Author(s):  
Deepak Shrivastava ◽  
Apurva Shrivastava ◽  
Gyan Prakash

Tech-friendliness in this new era is an important quotient considered and the persons’ acceptance towards the technology frequency matters a lot. But still the frequency varies from person to person, this brought in the concept of Technology Acceptance Model given by Fred Davis in 1989. The theory of TAM is based on two theories that are Theory of Reasoned Action and Theory of Planned Behavior, TAM is extended version of these two. Green Banking is a new technology introduced by the banks that focuses on the growth of Sustainable development and Banking system too. Thus, banks ask their customers to use it or practice it in their daily life transactions. But every customer has their own point of view on the usage of Green banking. Thus, the research aims to understand the customers’ perception towards the Green Banking for this TAM is used. The research states that Perceived risk is the primary factor that is followed by perceived usefulness and perceived ease of use that impacts the decision to use green banking. Thus, the behavioral intention results in actual use of green banking usage for which people are trying to accept the new technology. So, the banks have earned points for creating awareness among their customers but still they have to work hard and clarify their customers’ problems and vanish that hitch that is stopping them to use green banking easily.


2019 ◽  
Vol 24 (1) ◽  
pp. 100-113
Author(s):  
Filona ◽  
Misdiyono

With the rapid growth of information technology, electronic money has played an important and central role in the e-payment. Development of electronic money is able to create a trend less-cash society, which is a society’s behavior using non- cash transactions by utilizing the simplicity offered through electronic transactions. The purpose of this research is to determine the factors affecting the intention to use electronic money. We designed a questionnaire and used it to survey a simple random sampling of people who use of e-money in DKI Jakarta. The actual samples used for the study are 125 respondents. We analyzed the data using Structured Equation Modeling to evaluate the strength of the hypothesized effects. The result of the analysis showed that perceived ease of use has no significant effect on attitudes towards the use of e-money. Perceived ease of use has a significant effect on the perceived usefulness of e-money. Perceived usefulness has no significant effect on the intention to use e-money. Perceived usefulness has a significant effect on attitudes towards the use of e-money. Attitude has a significant effect on the intention to use e-money. Subjective norm has a significant effect on the intention to use e-money. Perceived behavioral control has no significant effect on the intention to use e-money. Keywords: electronic money, technology acceptance model, the theory of planned behavior.


2021 ◽  
pp. 0-7:51 minutes
Author(s):  
Matti Haverila ◽  
Salma Husain

This presentation describes Technology Acceptance Model (TAM) when using individual protective measures (IPMs) against the spreading of viruses like COVID-19. The constructs in TAM are perceived usefulness, and ease of use, attitude towards the use of IPMs and the actual use as well as social influence, which were measured with relevant indicator variables. The statistical method used in the analysis was Partial Least Squares Structural Equation Modelling (PLS-SEM). IPMs include personal protective measures for everyday use (e.g., voluntary home isolation, respiratory etiquette, and hand hygiene); Personal protective measures for influenza pandemics (e.g., voluntary home quarantine, and use of face masks in community settings); and Environmental measures (e.g., routine cleaning of frequently touched surfaces). The results indicate that all relationships were significant also so that the effect sizes were large to medium with the exception of social influence -> perceived usefulness and social influence -> attitude towards usage.


Sign in / Sign up

Export Citation Format

Share Document