scholarly journals Use of Facebook Social Media as Product Marketing Media

2022 ◽  
Vol 3 (1) ◽  
pp. 1-5
Author(s):  
Muhammad Anshari Hutasuhut ◽  
Siti Hazrah ◽  
Vania Sally Nabila ◽  
Nurbaiti Nurbaiti
Keyword(s):  
Social Media ◽  
Web Based ◽  
Access Information ◽  
Product Marketing

Everyone needs information to support their activities, so try to access information as quickly as possible. To introduce products or services that will be sold, companies or small and medium-sized businesses need promotions, and the pattern in the field of business through Facebook or through a web-based shop is very encouraging. The creator utilizes an enlightening subjective examination approach where the information gathered is predominantly as words and sentences, or pictures that have more significance than numbers or frequencies. Execution of the utilization of Facebook web- based media incorporates building data methodologies, planning advancements and building networks by using gatherings and fanspages.

scholarly journals Learning from mistakes on social media

2019 ◽  
Vol 36 (8) ◽  
pp. 453-455 ◽  
Author(s):  
Sarah Edwards ◽  
Damian Roland
Keyword(s):  
Emergency Medicine ◽  
Social Media ◽  
Knowledge Translation ◽  
The Other ◽  
Learning Materials ◽  
Web Based ◽  
Academic Literature ◽  
East Midlands ◽  
Access Information ◽  
Incorrect Information

BackgroundClinicians in the emergency care specialties often access information via social media (SM) to supplement their learning. The rapid and user-centred dissemination of information via SM speeds knowledge translation and means unnoticed errors may propagate quickly. East Midlands Emergency Medicine Educational Media is a UK web-based resource that produces emergency medicine-related learning materials. In October 2018, we inadvertently shared two sets of incorrect learning materials via SM because of a non-intentional mistake. We highlight how these errors were perpetuated and then corrected.MethodIn October 2018, two separate posts were published on Facebook, Instagram, Twitter and Reddit. One was an incorrect ECG where a paced rhythm was published instead of an ECG of hypocalcaemia; the other was incorrect information contained within an infographic. We reviewed the analytics of the posts, on each of the SM platforms.ResultsThe ECG mistake was picked up on Facebook 40 hours after posting by a follower. The infographic mistake was picked up on Reddit, within 3 hours. Despite these mistakes, and their correction, they continued to be shared on both Twitter and Facebook. The posts reached over 15 000 people.ConclusionHighlighting errors in educational content shared on SM is rarely reported in academic literature. We feel disclosure, and adding an update to the post is the best methodology to amend errors. We invite debate on a strategy to elucidate the number of errors in medical educational resources shared via SM and strategies on how to correct and improve them.

Estimating the number of cases during COVID-19 pandemics using a web-based tool: first week results of “COVID-19 TRENDS” social media project in the Araba-Alava province in Basque country, Spain. (Preprint)

2020 ◽  
Author(s):  
Ignacio Garitano ◽  
Manuel Linares ◽  
Laura Santos ◽  
Ruth Gil ◽  
Elena Lapuente ◽  
...  
Keyword(s):  
Public Health ◽  
Social Media ◽  
Response Rate ◽  
Basque Country ◽  
Case Definition ◽  
Public Health Action ◽  
Web Based ◽  
Health Action ◽  
Estimate Number ◽  
Media Project

UNSTRUCTURED On 28th February a case of COVID-19 was declared in Araba-Álava province, Spain. In Spain, a confinement and movement restrictions were established by Spanish Government at 14th March 2020. We implemented a web-based tool to estimate number of cases during the pandemic. We present the results in Áraba-Álava province. We reached a response rate of 10,3% out a 331.549 population. We found that 22,4 % fulfilled the case definition. This tool rendered useful to inform public health action.

scholarly journals Quantifying Media Effects, Its Content, and Role in Promoting Community Awareness of Chikungunya Epidemic in Bangladesh

Epidemiologia ◽  
2021 ◽  
Vol 2 (1) ◽  
pp. 84-94
Author(s):  
Mst. Marium Begum ◽  
Osman Ulvi ◽  
Ajlina Karamehic-Muratovic ◽  
Mallory R. Walsh ◽  
Hasan Tarek ◽  
...  
Keyword(s):  
Social Media ◽  
Web Based ◽  
Study Objective ◽  
The Public ◽  
Mainstream Media ◽  
Related Information ◽  
Vector Borne ◽  
Media Outlet ◽  
And Control

Background: Chikungunya is a vector-borne disease, mostly present in tropical and subtropical regions. The virus is spread by Ae. aegypti and Ae. albopictus mosquitos and symptoms include high fever to severe joint pain. Dhaka, Bangladesh, suffered an outbreak of chikungunya in 2017 lasting from April to September. With the goal of reducing cases, social media was at the forefront during this outbreak and educated the public about symptoms, prevention, and control of the virus. Popular web-based sources such as the top dailies in Bangladesh, local news outlets, and Facebook spread awareness of the outbreak. Objective: This study sought to investigate the role of social and mainstream media during the chikungunya epidemic. The study objective was to determine if social media can improve awareness of and practice associated with reducing cases of chikungunya. Methods: We collected chikungunya-related information circulated from the top nine television channels in Dhaka, Bangladesh, airing from 1st April–20th August 2017. All the news published in the top six dailies in Bangladesh were also compiled. The 50 most viewed chikungunya-related Bengali videos were manually coded and analyzed. Other social media outlets, such as Facebook, were also analyzed to determine the number of chikungunya-related posts and responses to these posts. Results: Our study showed that media outlets were associated with reducing cases of chikungunya, indicating that media has the potential to impact future outbreaks of these alpha viruses. Each media outlet (e.g., web, television) had an impact on the human response to an individual’s healthcare during this outbreak. Conclusions: To prevent future outbreaks of chikungunya, media outlets and social media can be used to educate the public regarding prevention strategies such as encouraging safe travel, removing stagnant water sources, and assisting with tracking cases globally to determine where future outbreaks may occur.

scholarly journals Patterns of use and perceived value of social media for population health among population health stakeholders: a cross-sectional web-based survey

2021 ◽  
Vol 21 (1) ◽  
Author(s):  
Sungwon Yoon ◽  
Sharon Wee ◽  
Vivian S. Y. Lee ◽  
Jing Lin ◽  
Julian Thumboo
Keyword(s):  
Social Media ◽  
Community Engagement ◽  
Population Health ◽  
Preventive Care ◽  
Health Professionals ◽  
Healthcare Professionals ◽  
Web Based ◽  
Healthy Behaviors ◽  
Time Investment ◽  
Patterns Of Use

Abstract Background Although existing studies have described patterns of social media use in healthcare, most are focused on health professionals in one discipline. Population health requires a multi-disciplinary approach to ensure diversity and to include diverse stakeholders. To date, what is known about using social media in population health is focused on its potential as a communication tool. This study aims to investigate patterns of use and perceived value of social media usage among stakeholders in population health practice, policy, or research. Methods We conducted a web-based survey of delegates attending the Singapore Population Health Conversations and Workshop. We designed a 24-item questionnaire to assess 1) social media use in terms of type of platform and frequency of use; 2) perceptions of social media relevance and impact on population health; and 3) top three areas in population health that would benefit from social media. We used descriptive and logistic regression analyses to assess the relationships between variables. Results Of the 308 survey respondents, 97.7% reported that they use social media in some form. Messaging (96.8%) was the most dominant activity when using social media. Challenges in implementing social media for population health were time investment by health care professionals (56.2%) and patient adoption (52.9%). The top three population health areas that would benefit most from using social media were the promotion of healthy behaviors (60.7%), community engagement (47.7%), and preventive care (40.6%). Older respondents (> = 40 years) were less likely to view social media as useful for the promotion of healthy behaviors (OR = 0.34; 95% CI: 0.19–0.60). Non-social/healthcare professionals were more likely to consider social media to be useful for community engagement (OR = 1.74; 95% CI: 1.10–2.76). For preventive care, older respondents (OR = 0.51; 95% CI: 0.32–0.82) and non-social/healthcare professionals were less likely to view social media as useful (OR = 0.61; 95% CI: 0.38–0.97). Conclusions Our findings suggest that it may be important to select the specific care areas that would benefit most from using social media. The time investment needed by population health professionals should be fully addressed in planning to maximize the application and potential value of social media.

Our Potential and Challenges of Social Media in Promoting Women’s Health

2020 ◽  
Vol 07 (01) ◽  
pp. 4-7
Author(s):  
Neelesh Pandey ◽  
Keyword(s):  
Social Media ◽  
Health Communication ◽  
Women’S Health ◽  
Women's Health ◽  
Present Article ◽  
Communication Process ◽  
Traditional Media ◽  
Web Based ◽  
The Public

Women’s health is a matter of concern for very countries. The advancement in the field of internet and emergence of social media has affected communication process to a great extent. As social media has advantage over traditional media because of web based applications, it can be used to promote health communication especially women’s health which is neglected over the time. The present article attempts to find out the potential and challenges of social media for using as a tool to promote and aware the public on women’s health.

scholarly journals Not Just a Headache: Qualitative Study About Web-Based Self-Presentation and Social Media Use by People With Migraine

10.2196/10479 ◽  
2019 ◽  
Vol 21 (6) ◽  
pp. e10479 ◽  
Author(s):  
Carly Pearson ◽  
Rosanna Swindale ◽  
Peter Keighley ◽  
Alison Ruth McKinlay ◽  
Leone Ridsdale
Keyword(s):  
Social Media ◽  
Qualitative Study ◽  
Media Use ◽  
Social Media Use ◽  
Web Based ◽  
Self Presentation
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