scholarly journals A Model of Literature Adoption in Higher Education: An Approach Using Historical Novels

2016 ◽  
Vol 2 (1) ◽  
pp. 67
Author(s):  
Francisco Rejon-Guardia ◽  
Andres Palma-Valenzuela

This article outlines an innovative teaching project based on methodology, evaluation and skills acquisition through the educational use of the historical novel in higher education. A Computer-Assisted Web Interviewing (CAWI) was administered to 119 students. The data obtained allowed the development of a structural equation model using PLS (Partial Least Squares) to evaluate the major relationships between variables. This study expands the framework of analysis by using measurement scales from the perspective of the Advanced Research Model of Innovation Adoption (AMIA). The analysis results in a behavioural model using robust and parsimonious hypotheses supporting the research questions raised, highlighting the appropriate use of extended AMIA models. The use of this genre is an opportunity to learn interesting facts, past situations autonomously and has a great potential of novelty that involves the active participation and learning process of students, breaking down time and space barriers and creating informal learning.

2020 ◽  
Vol 21 (7) ◽  
pp. 1507-1523
Author(s):  
Marian Buil Fabregá ◽  
Núria Masferrer ◽  
Josep Patau ◽  
Albert-P. Miró Pérez

Purpose The purpose of this research is to analyse the relationship between entrepreneurial skills and innovation commitment and entrepreneurial skills and environmental commitment as drivers of awareness on sustainable development of higher education students. Design/methodology/approach A sample of 1,318 business and management students out of the 3,535 students of Tecnocampus Pompeu Fabra University in Spain during the 2017-2018 academic year was selected to conduct a survey regarding their entrepreneurial skills and sustainability commitment, resulting in a total number of responses of 515. A structural equation model is proposed to contrast the hypothesis. Findings The statistical analysis showed the existence of a positive relation between the entrepreneurial skill of self-consciousness, innovation and environmental commitment to foster sustainability and sustainable development. It is one of the few studies related to the self-conciousness competence of the entrepreneurial skills which found, as a novelty, that the entrepreneurial skill of self-consciousness is the skill with the greater impact on innovation and environmental commitment. Research limitations/implications The limitations of the study are that it is based on a sample of students taking entrepreneurship courses at a specific Spanish University that is not representative of all entrepreneurs in all universities. Practical implications The research proposes including entrepreneurial skills programmes in higher education and research programmes as a way to assure commitment to innovation and environmental sustainability. Originality/value Promoting entrepreneurial skills among higher education students could act as drivers for sustainable development.


2020 ◽  
Vol 9 (4) ◽  
pp. 99
Author(s):  
Nguyen Tien Long ◽  
Nguyen Van Hanh

Higher education institutions are increasingly recognizing the importance of learning culture as a core factor for students' sustainable learning and development. While the development of blended learning environments in higher education institutions has been steadily increasing in recent years, but how to establish a blended learning culture in the classroom? The above problem can be solved when this study achieves its purpose to explore the factors of blended learning culture in the classroom. The focus of this study was to explore a structural equation model (SEM) of blended learning culture. A case study at the Hanoi University of Science and Technology (HUST), Vietnam was conducted and collected with a sample size large enough (339 students). The results of factor analysis have explored the core factors of the blended learning culture. The SEM analysis has achieved a first-order model of blended learning culture. And lastly, the SEM-values analysis for the existence of blended learning culture in the classroom has confirmed that they positively impact the acceptance of blended classrooms by students. Thus, a SEM of blended learning culture has provided a functional framework for educators to systematically cover all that create the success and sustainability of blended classroom culture in the classroom.


2018 ◽  
Vol 41 (12) ◽  
pp. 1411-1437 ◽  
Author(s):  
Abdur Rafik ◽  
Anjar Priyono

Purpose The purpose of this study is to explore and decompose a satisfaction model using alumni’s perspective for Islamic-based higher education institutions (IHEI) with the antecedent of perceived quality and value and the consequence of loyalty. Design/methodology/approach A study was used, using 44-item, a ten-point Likert-scale questionnaire administered to 360 alumni from various classes started from the 1970s till 2000s. Theoretical-based, national qualification framework of Indonesian higher education and management-based considerations were involved in developing a survey. Data were analyzed using partial least square-structural equation model and decomposed into strategic management map using importance-performance matrix analysis. Findings The most important determinants of alumni satisfaction and loyalty in IHEI is the IHEI’s ability to develop career capability through enriching knowledge. Moreover, the presence of good environment and Islamic value embodiment supporting learning programs on campus is the most significant trigger for the knowledge development. Research limitations/implications The results were generated from a specific department. Additional studies are needed to test if the results are not department (institution)-specific. Practical implications This study provides strategic directions for management to improve the critical aspects of the system by providing the inputs to the extent to which the service quality delivered may contribute to end-customers’ satisfaction. Originality/value It contributes to the literature on satisfaction and service quality issues by incorporating ideological aspect, by investigating the feasible model of customer satisfaction in the perspective of alumni for IHEI.


Author(s):  
Supparang Ruangvanich ◽  
Pallop Piriyasurawong

The study is to propose the structural equation model for sustainability in higher education about the use of cloud learning based on the technology acceptance model. Also, this well-known implemented-model was developed by Davis et al.’s technology acceptance model (TAM). The researchers instituted the hypothesized internal hierarchy among content quality, cloud computing, and social cloud for sustainability usage. The informed hypothesis was obtained from a scientific method known as the systematic literature review. After that, the higher education institutes in Thailand has given attention to the burgeoning of cloud learning due to the additional demand in line with technology development for tertiary instruction in the country. Nevertheless, the strength of its usage is not very outstanding, and there is a need to understand the student’s attitude on the sustainability usage of cloud learning from the perspectives of the technology acceptance model. This study indicated that sustainability usage was a significant predictor towards student to use cloud learning. As a result, it is seen that pupils' attitude plays a vital role in contributing to the sustainability to use cloud learning. The consequence of this study is expected to improve and upgraded cloud learning to be beneficial according to the needs of the students.


2020 ◽  
Vol 35 (1) ◽  
pp. 63-74
Author(s):  
Charitha Harshani Perera ◽  
Rajkishore Nayak ◽  
Long Thang Van Nguyen

PurposeThe growing competitive environment in which higher education institutes are immersed has caused them to strengthen their competitive position of a brand and its equity in emerging countries. However, there are several contradictions between the empirically approved determinants and the dimensions of brand equity in higher education. The purpose of this paper is to investigate the structural relationship between subjective norms, electronic word-of-mouth (eWOM), perceived brand credibility and brand equity, taking cross-culturally comparisons between Sri Lanka, and Vietnam.Design/methodology/approachA survey was used to collect data from a sample of 800 undergraduates of private higher education institutions in Sri Lanka and Vietnam in 2019. These data were gathered using purposive sampling and analyzed using a structural equation model. A total of 768 questionnaires were considered valid. In testing the hypothesis and structure among the variables, structural equation modelling was used to determine the relationship between subjective norms, eWOM, perceived brand credibility and brand equity for the higher education institutes in emerging countries.FindingsFor the conceptual framework, the author found that this structural equation model complies with the empirical data. The structural equation model shows that subjective norms, eWOM and perceived brand credibility were significantly related to brand equity. Perceived brand credibility was found to be the mediating variable. Further, the location was found to moderate the relationship between perceived brand credibility and brand equity, highlighting that Vietnamese students are more relying on perceived brand credibility in creating brand equity than their Sri Lankan counterparts.Research limitations/implicationsThe study was conducted at private higher education institutes in Sri Lanka and Vietnam. Future research could benefit from perceptions of undergraduates in public higher education institutes. This study discusses the implications of developing branding strategies for higher education institutions.Originality/valueThe current research contributes to the services marketing and branding literature in the higher education context. The paper presents the crucial elements in building brand equity for higher education institutes to fill the existing gaps in higher education branding literature. The findings of the current study provide strategies to improve the higher education sector.


IEEE Access ◽  
2020 ◽  
Vol 8 ◽  
pp. 91761-91769 ◽  
Author(s):  
Jose-Maria Romero-Rodriguez ◽  
Inmaculada Aznar-Diaz ◽  
Francisco-Javier Hinojo-Lucena ◽  
Gerardo Gomez-Garcia

2017 ◽  
Vol 35 (1) ◽  
pp. 2-20 ◽  
Author(s):  
Qijun Xie ◽  
Wei Song ◽  
Xiaobao Peng ◽  
Muhammad Shabbir

Purpose The present research aims to identify determinants for citizen’ behavioural adoption of e-government, explore relationships among these variables and investigate whether the proposed model can provide a more comprehensive manner to understand the adoption of e-government. Design/methodology/approach First, a survey is administered to collect data, then the Cronbach’s alpha is assessed for internal consistency of measurement scales; second, confirmatory factor analysis is conducted to evaluate the measurement model; finally, a structural equation model is used to test the proposed hypotheses and explore the determinants of e-government adoption. Findings Results indicate that the proposed model is a stable model with powerful explanatory of variation. In addition, some new relationships in the e-government context are found, whose disposition to trust has positive effect on social norms, whereas perceived risk negatively influences perceived behaviour control. Moreover, other key dominants have been investigated. Originality/value The findings have enabled us to better understand factors affecting intention and also provided a solid theoretical research model for future study.


2021 ◽  
Vol 9 (1) ◽  
pp. 65-74
Author(s):  
Anik Herminingsih ◽  
Mochammad Rizki

The Ministry of Research, Technology, and Higher Education has a vision that contains the quality of higher education, by quality assurance implementation that aims to build a quality culture of higher education.  Quality culture is an organizational value system that produces a conducive environment for the formation and continuous improvement of quality. The effects of quality culture on employee behaviors had been gained researchers attention, and as important factors for fostering knowledge sharing behaviors. This study conducted at Universitas Mercu Buana with 144 lecturers as samples. Data analysis by structural equation model and processed with AMOS software. The result of this study showed that quality culture affected positively human resource management practices, knowledge sharing among lecturers, then affected lecturer' engagement


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