scholarly journals Innovation in Food and Health: Study Into Challenges and Opportunities for Dutch Small and Medium Sized Enterprises

2013 ◽  
Vol 3 (1) ◽  
pp. 28
Author(s):  
Joop Vree-van Straten ◽  
Annet J. C. Roodenburg

<p>This article focuses on the opportunities and challenges Dutch Small and Medium sized Enterprises (SMEs) in the food and beverage industry are facing with respect to innovation in food and health. An online questionnaire was developed to give an overview on attitudes and activities of SMEs with respect to innovation; their interest in trends, among which were health and wellbeing; and their view on logos as a possible way of communication. The questionnaire was held May 2011 with a response of n = 110. Results show that innovation is important for SMEs: over 80% of the SMEs are innovating in products and over 60% in processes. The most appealing trends are: Health and wellbeing, ‘Puur en Eerlijk’ (Note 1) and sustainability. Of the SMEs 70-80% indicate to have a current, and 85% a future interest in these trends. Furthermore 43% used the health logo on part of their product portfolio. Logos that communicate health and sustainability are most popular; 23% of the SMEs indicated not to be interested in the use of logos in general. In conclusion, the identified opportunities for innovation in food and health are: a large willingness to innovate and the increasing interest in the already appealing trend of nutrition and health. There is a moderate interest in (health) logos. Challenges are time, costs, knowledge on innovation in general and lack of specific knowledge on nutrition and health, and unclarities around use and added value (informative and increasing sales) of logos. Also, taste is considered as important as health and cannot be compromised.</p>

Author(s):  
Anusha Thakur

Green supply chain management (GSCM) is defined as the delivery of various products and services from the different manufacturers, suppliers, and end customers through the information flow in terms of environment. Moreover, unlike the conventional supply chain processes, green supply chain process is engaged in the implementation of various environment friendly ideas as well as strategies in it. GSCM includes different ways to amend the negative environmental impacts along with the improvement in efficiency, increased profitability and costs. In today's scenario, the consumers are shifting their preferences from unsustainable products to sustainable food products, thereby opting green for the same. This chapter emphasizes the necessities of the green supply chain processes as well as the strategies adopted by the firms, particularly in India in the food and beverage industry. The chapter focuses on the trends, impacts, challenges, and opportunities of GSCM.


2018 ◽  
Vol 82 (6) ◽  
pp. 49-70 ◽  
Author(s):  
Paola Cillo ◽  
David A. Griffith ◽  
Gaia Rubera

The marketing–finance interface literature has investigated the direct link between innovativeness and stock returns. The authors extend this research by focusing on two open questions: How and under what conditions is innovativeness associated with stock returns? Answering these questions is important for managers who have to defend innovation investments to board members and time the introductions of new products. The authors investigate large individual investors and their national culture in the food and beverage industry. Combining multiple data sets, they first examine the relationship between innovativeness and large individual investors’ stock holding decisions (i.e., to sell, hold onto, or buy a firm’s stocks). The results indicate that national culture moderates this relationship. At the firm level, the authors show that large investors’ stock holding partially mediates the innovativeness–stock returns relationship and that the culture of a firm’s large investors moderates this mediated relationship. Thus, they unveil a special segment of investors, large individual investors, who influence the extent to which firms benefit from innovativeness in the stock market in the food and beverage industry.


Author(s):  
Maria Rijanto

<p><em>The Food Industry is one of industry currently surviving and promising in Indonesia. In 2019 the food and beverage industry in Indonesia increased by 6.77%, and contributed to the national GDP of 7.35% so that this industrial sector can be relied upon. The home industry is one of the business segments that does not require large capital and can absorb a lot of labors. In the city of Bekasi, the market snack industry is one of the industries that is in great demand so that it is growing. This research was conducted in one of the home industries in Harapan Indah, Bekasi. In Harapan Indah, traditional snack industry has tight market competition. Mayona is home industry of traditional snack that has been established since 2002, currently Mayona has the goal of maximizing revenue in order to remain competitive in the current market industry. This research is using qualitative method. the respondents in this study were selected using purposive sampling. Respondent of this research are Mayona owner, Mayona employees, Mayona reseller,owner of retail traditional snack, consumer of enduser Mayona, and consumers of retail traditional snack. This study aims to 1) find out the strengths and weaknesses that Mayona currently has using SWOT analysis, 2) find out what are the external challenges and opportunities of Mayona by using SWOT analysis and Porter's Five Force analysis in the Mayona environment, 3) Propose appropriate strategies to Mayonna is differentiation by creating a competitive advantage.</em></p><p><strong>Abstrak dalam Bahasa Indonesia.</strong> Salah satu industri yang saat ini dapat bertahan dan menjanjikan adalah industri makanan. Di tahun 2019 industri makanan dan minuman di Indonesia mengalami kenaikan 6,77%, dan memberi kontribusi terhadap PDB nasional sebesar 7,35% sehingga sector industry ini dapat diandalkan. <em>Home industry </em>merupakan salah satu segmen usaha yang tidak membutuhkan modal besar dan dapat menyerap banyak tenaga kerja. Di kota Bekasi industri jajanan pasar termasuk industri yang banyak diminati sehingga mengalami pertumbuhan. Penelitian ini dilakukan pada salah satu <em>home industry </em>yang ada di Perumahan Harapan Indah kota Bekasi. Di perumahan Harapan Indah industri jajanan pasar memiliki persaingan yang ketat. Mayona merupakan salah satu <em>home industry </em>jajanan pasar yang sudah berdiri sejak tahun 2002, saat ini Mayona memiliki tujuan yaitu memaksimalkan pendapatan agar dapat tetap bersaing didalam industri jajanan pasar saat ini. Penelitian ini merupakan penelitian kualitatif, responden dalam penelitian ini dipilih dengan menggunakan <em>purposive sampling</em>. Responden dalam penelitian ini terdiri dari pemilik Mayona, karyawan Mayona, <em>resellser </em>Mayona, pemilik tempat titip jual, konsumen <em>enduser </em>Mayona, dan konsumen di tempat titip jual. Penelitian ini bertujuan untuk <sup>1)</sup> mengetahui keunggulan dan kelemahan yang dimiliki Mayona saat ini dengan menggunakan analisis SWOT, <sup>2)</sup> mengetahui yang menjadi tantangan dan kesempatan Mayona dengan menggunakan analisis SWOT dan analisis <em>Porter’s Five Force </em>pada lingkungan eksternal Mayona, <sup>3)</sup> Usulan strategi yang tepat untuk Mayona adalah diferensiasi dengan menciptakan keunggulan kompetitif.</p>


Author(s):  
Jean L. Wiecha ◽  
Mary K. Muth

Efforts in the United States and abroad to address the chronic disease epidemic have led to the emergence of voluntary industry agreements as a substitute for regulatory approaches to improve the healthfulness of foods and beverages. Because of the lack of access to data and limited budgets, evaluations of these agreements have often been limited to process evaluation with less focus on outcomes and impact. Increasing scientific scope and rigor in evaluating voluntary food and beverage industry agreements would improve potential public health benefits and understanding of the effects of these agreements. We describe how evaluators can provide formative, process, and outcome assessment and discuss challenges and opportunities for impact assessment. We explain how logic models, industry profiles, quasi-experimental designs, mixed-methods approaches, and third-party data can improve the effectiveness of agreement design and evaluation. These methods could result in more comprehensive and rigorous evaluation of voluntary industry agreements, thus providing data to bolster the public health impacts of future agreements. However, improved access to data and larger evaluation budgets will be needed to support improvements in evaluation.


2016 ◽  
Vol 2 (2) ◽  
pp. 69 ◽  
Author(s):  
Nur Atiqah Rochin Demong ◽  
Abdul Kadir Othman ◽  
Salmi Bawasa

Customer satisfaction is the ultimate aim to food and beverage F&B industry as it ascertains that satisfied customers will stay loyal and reduce the amount of complaints towards their brand of choice. The main purpose of the research is to understand the influencing factors on customer satisfaction towards American brand in F&B industry in Malaysia. Convenience sampling method was used involving the respondents that consist of customers and shoppers within five mega malls in Kuala Lumpur to represent the total population of the study. The researcher used a multiple regression analysis to analyze 384 data from customers. The results indicate a positive and significant influence of all influencing factors (perceived quality, perceived value and Customer Expectation) on customer satisfaction. Customer expectation is seen to be the factor that was highly influential towards satisfaction, followed by perceived quality and perceived value. The implications of the study are discussed in the paper.


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