When a material is stretched, the extension is proportional to the stretching force, with the elastic modulus defined as the constant of proportionality. This is called Hooke’s law and was discovered by Robert Hooke, just after the end of the English civil wars in the mid-17th century. This chapter examines the underlying atomic forces responsible for Hooke’s law, the use of tensors to describe three-dimensional stresses and strains in a material, and the relationships between the different elastic moduli under different loading conditions. Hooke was the son of a clergyman, born and brought up on the Isle of Wight, a royalist stronghold, where King Charles I fled after his imprisonment by Parliament, only to be recaptured and executed. Hooke was smuggled to London and then Oxford under the protection of Royalist academics, where he became a member of the group of intellectuals who, after the restoration of the monarchy, led the Enlightenment and set up the Royal Society. He took on many jobs: Lab Assistant to Robert Boyle, Curator at the Royal Society, Professor of Geometry at Gresham’s College, City Surveyor for the rebuilding of London after the Great Fire, and First Officer in Christopher Wren’s architectural firm. He was paranoid about his need for money and about people stealing his scientific ideas. He feuded with many of the great scientists of his age, claiming that he invented their ideas first, notably with Newton about his theories of gravity.