A Functional Model of Interacting Systems: A Semiotic Approach

1994 ◽  
pp. 105-125 ◽  
Author(s):  
D. Benyon
Keyword(s):  
Functional Model ◽  
Semiotic Approach ◽  
Interacting Systems

Exploring digital interactivity: a multimodal and social semiotic approach to intersemiotic construction in COVID China website

2021 ◽  
Vol 0 (0) ◽  
Author(s):  
Dan Shi
Keyword(s):  
Action Potentials ◽  
Functional Model ◽  
Construction Process ◽  
Linguistic Features ◽  
Visual Spatial ◽  
Semiotic Approach ◽  
Per Se ◽  
Semiotic Perspective ◽  
And Control ◽  
Meaning Representation

Abstract This paper explores intersemiotic construction and digital interactivity through a multimodal social semiotic lens examining the semiotic instantiations of interactive signs on the homepage of “Fighting COVID-19 the Chinese Way” (covid-19.chinadaily.com.cn), a website created to disseminate information on news and development of COVID prevention and control practices in China to contribute to global efforts to fight the pandemic. The study focuses on how digital interactivity is afforded by the COVID China website, where the interactive signs are ideationally and compositionally constructed for meaning representation and interpersonally for text-viewer relation construal. From the multimodal social semiotic perspective, systemic functional model-based cluster and intersemiotic analyses are applied to explore the visual, spatial, and linguistic features that contribute to the design and construction of interactive semiotic signs on the COVID China website and afford digital interactivity for viewers’ action potentials. This study extends the analytical focus to the semiotic instantiations of interactive signs and their intersemiotic construction process that stimulate the enabling of interactivity, instead of the interactivity per se, and demonstrates how different semiotic instantiations of interactive signs are featured and interact to afford digital interactivity. It argues for an integrated lens in analysis to look at the interactive signs not only as signs of action with action-enabling forms but also as signs of meanings that afford user-page interactivity.

Tubuh dan Seksualitas Perempuan dalam Iklan Resik V dan Sumber Ayu

Metahumaniora ◽  
2017 ◽  
Vol 7 (2) ◽  
pp. 30
Author(s):  
Mayang Nurmala Indah
Keyword(s):  
Sexual Desire ◽  
Visual Data ◽  
Semiotic Approach

ABSTRAKPenelitian ini membahas tubuh dan seksualitas perempuan dalam iklan ResikV dan Sumber Ayu. Iklan yang diteliti adalah Resik V Khasiat Manjakani versi InnekeKhoeserawati dan Sumber Ayu Sabun Daun Sirih versi Dian Nitami. Penelitian inimenggunakan pendekatan semiotika, dengan mengkaji tanda-tanda pada iklan di dalamdata tekstual maupun visual baik secara denotatif dan konotatif. Tujuan penelitian iniadalah untuk memperoleh gambaran mengenai tubuh dan seksualitas perempuan didalam iklan. Penelitian ini menunjukkan bahwa genitalia perempuan ditempatkan sebagairepresentasi keseluruhan diri perempuan. Penggambaran seksualitas perempuan didalam iklan menunjukkan beberapa kecenderungan yaitu perempuan sebagai penjagakeharmonisan rumah tangga, sebagai penjamin terpenuhinya hasrat seksual laki-laki,serta adanya tuntutan bagi perempuan untuk mempertahankan kemudaan tubuh danseksualitasnya. Kedua iklan juga mengerucutkan perempuan pada fungsinya sebagaiistri yang mengurusi suami serta pada fungsi domestik sebagai pengurus rumah tangga.Kata Kunci: iklan, perempuan, seksualitas, semiotika, tubuhABSTRACTThis research discusses body and sexuality of woman in Resik V and Sumber Ayuadvertising. Spesifically, the ads discussed here are Resik V Khasiat Manjakani in InnekeKoesherawati’s version and Sumber Ayu Sabun Daun Sirih in Dian Nitami’s version. This researchapplies semiotic approach in which the signs in textual and visual data are examined in thedennotatif and connotatif order. The aim of this research is that to find out how women’s bodyand sexuality are represented in Resik V and Sumber Ayu. This research shows that woman’sgenital organ is positioned as the representation of the whole woman’s Self. The description ofwomen’s sexuality in both advertisings points out several tendencies which are as follows. Firstly,woman is positioned as a person who is responsible to keep the marriage in harmony. Secondly,woman is pictured as person who guarrantees the fulfilment of man’s sexual desire. Thirdly, theads indicate a demand on woman to keep their body and sexuality young and fresh. It can also besaid that both Resik V and Sumber Ayu narrow the function of woman as wife who is in chargein serving their husband well and focus to highlight the domestic function of woman.Keywords: advertising, body, semiotics, sexuality, woman

ANALISIS VISUAL PADA SAMPUL DEPAN MAJALAH DESAIN GRAFIS “CONCEPT” EDISI ULTAH PERDANA (Sebuah Kajian Semiotika)

DeKaVe ◽  
2013 ◽  
Vol 1 (2) ◽  
Author(s):  
Prayanto WH
Keyword(s):  
Graphic Design ◽  
Roland Barthes ◽  
Specific Design ◽  
Design Work ◽  
Design Elements ◽  
Semiotic Approach ◽  
Short Time ◽  
Content Information ◽  
Magazine Cover

Magazine is one of the forms of mass media that has fungsikomunikasi to convey information to mass audiences. The cover is an important element because it is through cover / cover one can guess the contents of the magazine, as well as further interested to know further information contained therein. On a magazine cover consists of drawings and writings are arranged in such a way that looks interesting and has meaning Press publications, especially magazines, today's not enough just to rely on the quality of news or manuscript, although verbal aspect is very important. It must be recognized that the visual aspects (design) as the cover / envelope has crucial role to capture the prospective reader. For the cover of a magazine is a window that shows the content information, can be either a text or photographs, illustrations, and design elements. The function of a magazine cover is to attract, dazzle prospective readers, by way influence the thoughts flow in a short time. So it's no wonder much current the magazine publisher who made the cover of such a way as to attract the attention of prospective readers. Thus the task of designers to magazine cover to create designs that attract the attention of the reader becomes increasingly severe. This study tries to analyze a visual on the front cover Magazine Graphic Design 'Concept' birthday inaugural edition by using the Roland Barthes' semiotic approach. As Roland Barthes (1984), any simple "design work (magazine cover)" continue to play in management of the sign. So that will generate a message (image) specific. Design cover, usually contains the elements of the sign in the form of objects, context of the environment, people or other beings who provide meaning to objects, and text (of writing) that reinforce the meaning.Keyword: cover, magazine Concept, semiotics

STRUCTURAL AND LOGISTIC MODEL OF MATERIAL FLOWS ON DIGITALLIVESTOCK FARM

2020 ◽  
pp. 26-32
Author(s):  
VLADIMIR V KIRSANOV VLADIMIR V ◽  
Keyword(s):  
Functional Model ◽  
Base Stations ◽  
Farm Animals ◽  
Biological Objects ◽  
Livestock Breeding ◽  
Video Images ◽  
Genetic Potential ◽  
Common Control ◽  
Biotechnical System ◽  
Multi Agent

The problems of the digitalization of livestock enterprises are closely related to the construction of models and algorithms describing the functioning of individual technological processes and subsystems united by a common control system. Based on the cluster approach, three groups of tasks for the intellectualization and digitalization of objects in livestock breeding are formulated: 1) recognition of images of biological objects and models of their group and individual behavior, 2) genomic assessment of farm animals, prediction of their genetic potential, with the possibility of better adaptation to technologies and specifi c economic conditions, 3) multi-agent management of automated and robotic technical means. The authors initialized the video images of biological objects, developed a structural and functional model of a complex biotechnical system “Man-Machine-Animal”, including automated workstations of key specialists, signal receiving-and-transmitting base stations, technological modules for animal service (feeding, watering, milking, microclimate, etc.), representing local biotechnical systems. The paper presents a structural-and-logistic “funnel” model of a livestock farm functioning. The model includes vectors of incoming material fl ows, outgoing production fl ows and outgoing byproducts (production waste) described using appropriate formalizations. The authors provide the structural typifi cation of technological modules and subsystems for their mathematical analysis and subsequent digital transformation of livestock farms.

Development of Sales Modules for Agricultural E-Commerce Using Dynamic System Development Method

2019 ◽  
Vol 5 (2) ◽  
pp. 95-103
Author(s):  
Rosa Delima ◽  
Halim Budi Santoso ◽  
Gerry Herbiyan Aditya ◽  
Joko Purwadi ◽  
Argo Wibowo
Keyword(s):  
Dynamic System ◽  
Communication Technology ◽  
Process Model ◽  
System Development ◽  
Functional Model ◽  
Agricultural Products ◽  
Development Method ◽  
Short Development Time ◽  
Information And Communication ◽  
Business Study

E-Commerce is a process model of selling and buying goods using information and communication technology. This business model offers a broad market for products owned by the seller. However this sales model is not yet common for agricultural products. Most of the process of buying and selling agricultural products is still done conventionally. The lack of agricultural e-commerce sites is the main reason for the research conducted. This research will develop an agricultural e-commerce system. This system has two main modules that are sales module and purchasing module. This article specifically develops sales modules for agricultural e-commerce. In the development of modules applied Dynamic System Development Method. The used of this model is based on characteristic of the project which have limited number of development team and short development time. The development stages consist of pre-project, feasibility study, business study, functional model iteration, and design and build iteration. In this study a prototype has been produced for the sales module on agricultural e-commerce that is being developed

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