Application of Graphic Language Automatic Arrangement Algorithm in the Design of Visual Communication

2021 ◽  
pp. 60-66
Author(s):  
Zhengfang Ma
Keyword(s):  
Visual Communication ◽  
Graphic Language

scholarly journals Stickers: design tools of the dynamic visual communication

2021 ◽  
Author(s):  
Nataliia Skliarenko ◽  
Marina Kolosnichenko
Keyword(s):  
Visual Communication ◽  
Continuous Process ◽  
Design System ◽  
Dynamic Visualization ◽  
Design Tools ◽  
Visual Communications ◽  
Color Changes ◽  
Visual Markers ◽  
Close Relationship ◽  
Graphic Language

The purpose of the article. In the work, we showed design tools of visual communications designing with the stickers using. The problem of informing increase of message and level of its perception closely relates to forming of a dynamic image. Research methodology is founded on the basis of the system design approach, and also some methods such as structural and compositional, functional, artistic, and imaginative design-analysis. The scientific novelty of the work. We found out that people can use stickers as an integral part of the design system for dynamic information creation which is the most effective for perception. We focus on the fact that design tools can solve the problems of interaction of visual communications with material objects, persons, and the environment by dynamic means. Conclusions. We emphasize attention on analyzing the visualization processes that happen by stickers repetition with minor transformations on the moving constructions. By using the animation effect, designers manage to create the continuous process illusion. During the work, we analyze the using of template stickers. Their artistic and graphic language is formed on the person’s involvement in communication by the combining of some elements within a defined structure. We proved that using smell and steam. With the development of innovative technologies, stickers-indicators, which become visual markers of dynamic changes in the chemical and biological composition of products, become relevant. We described the close relationship between hidden dynamic signs and visual color changes of stickers. We studied that the design of dynamic visual communications relates to the using of stickers as relevant tools of structuring space. The participation of stickers in the process of visual arrangement of public installations appears over time and is carried out on the basis of a constant flow of people. As result all of the described visual transformations relate to the use of stickers and require the rethinking of traditional semantic and visual-plastic constructions that belong to the openness and intelligibility of the message. Keywords: sticker, visual communication, dynamic visualization, template sticker, design system.  

scholarly journals 3. The Graphic Communication Actor: Generating Visual Rhetoric for Development Initiatives

2020 ◽  
Vol 20 (1) ◽  
pp. 262-279
Author(s):  
Sylvester Zifegha Ebigbagha
Keyword(s):  
Content Analysis ◽  
Visual Rhetoric ◽  
Visual Communication ◽  
Target Audience ◽  
Media Production ◽  
Graphic Communication ◽  
Public Expression ◽  
Input And Output ◽  
Graphic Language ◽  
Development Initiatives

AbstractThe art of using language for public expression in order to persuade target audience to support development initiatives is a key reason for graphic communication. This requires communication actors particularly, the graphic encoder to know salient input and output variables of communication for effective mediation. However, the prevalence ignorance of these variables, often results in ineffective media production that is counter-productive to development. Therefore, this paper focused on production of practical rhetoric in graphic language for development programmes. The paper employed the critical-historical-analytic examination and content analysis methods. It introduced the reader to the need for practical rhetoric in visual communication. Furthermore, it highlighted the salient input and output variables that the graphic communication actor need be conversant with in order to produce visual rhetoric, using the McGuire’s Communication/persuasion Matrix. And it exemplified graphic media that result from application or neglect of the knowledge of the variables. The paper found that consideration of the variables afforded production of effective rhetoric in graphic language. The paper ended with the need for graphic encoders to internalize knowledge of the input and output variables and utilize it during the process of media production to generate visual rhetoric with desired effect.

scholarly journals The Graphic Communication Actor: Generating Visual Rhetoric for Development Initiatives

2020 ◽  
pp. 1-10
Author(s):  
Ebigbagha Zifegha Sylvester
Keyword(s):  
Content Analysis ◽  
Visual Rhetoric ◽  
Visual Communication ◽  
Target Audience ◽  
Media Production ◽  
Graphic Communication ◽  
Public Expression ◽  
Input And Output ◽  
Graphic Language ◽  
Development Initiatives

The art of using language for public expression in order to persuade target audience to support development initiatives is a key reason for graphic communication. This requires communication actors particularly, the graphic encoder to know salient input and output variables of communication for effective mediation. However, the prevalence ignorance of these variables, often results in ineffective media production that is counter-productive to development. Therefore, this paper focused on production of practical rhetoric in graphic language for development programmes. The paper employed the critical-historical-analytic examination and content analysis methods. It introduced the reader to the need for practical rhetoric in visual communication. Furthermore, it highlighted the salient input and output variables that the graphic communication actor need be conversant with in order to produce visual rhetoric, using the McGuire’s Communication/persuasion Matrix. And it exemplified graphic media that result from application or neglect of the knowledge of the variables. The paper found that consideration of the variables afforded production of effective rhetoric in graphic language. The paper ended with the need for graphic encoders to internalize knowledge of the input and output variables and utilize it during the process of media production to generate visual rhetoric with desired effect.

KEEFEKTIFAN MEDIA KOMUNIKASI VISUAL SEBAGAI PENUNJANG PROMOSI PADA PERGURUAN TINGGI RAHARJA

CCIT Journal ◽  
2015 ◽  
Vol 9 (1) ◽  
pp. 77-86
Author(s):  
Lusyani Sunarya ◽  
Po Abas Sunarya ◽  
Jasmine Dara Assyifa
Keyword(s):  
Visual Communication ◽  
Communication Media ◽  
Media Campaign ◽  
Prospective Students ◽  
Media Campaigns ◽  
Great Opportunity ◽  
Information And Communication ◽  
The Media ◽  
Fierce Competition ◽  
The University

The development of visual communication media at this time is very helpful in supporting information and communication. But often presented visual communication  media  are  less  effective  and appropriate. While so many universities in Indonesia, the increasingly fierce competition in attracting new students. Media Visual Communication can be applied to college in introducing or raising the image and popularity or promote and provide information to prospective students. In essence, in this case the effectiveness of media campaigns assessed in spreading information, influence or persuade prospective students and new student to join the university. The method used by the questionnaires to assess the effectiveness of implemented that have been implemented such as  brochures,  banners, posters, billboards, catalogs, paper bag,  flyers  and  merchandise.  In  conclusion,  this  article specifically assess visual communication media from case studies in Perguruan Tinggi Raharja considered effective and consistent contribution.. This study found a great opportunity to improve the promotion of additional digital marketing media campaign called the college through the  stages resulting in some visual communication media that can be received by the target audience. To create a media campaign needs planning in accordance with the background of the problem so that the media are made to overcome the problems encountered

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