Delivery mode planning for distribution to brick-and-mortar retail stores: discussion and literature review

2017 ◽  
Vol 30 (4) ◽  
pp. 785-812 ◽  
Author(s):  
Sara Martins ◽  
Pedro Amorim ◽  
Bernardo Almada-Lobo
Keyword(s):  
Literature Review ◽  
Delivery Mode ◽  
Retail Stores ◽  
Brick And Mortar

The Cue-of-the-Cloud Effect: When Reminders of Online Information Availability Increase Purchase Intentions and Choice

2016 ◽  
Vol 53 (5) ◽  
pp. 699-711 ◽  
Author(s):  
Rajesh Bhargave ◽  
Antonia Mantonakis ◽  
Katherine White
Keyword(s):  
Consumer Behavior ◽  
Product Information ◽  
Purchase Intentions ◽  
The Internet ◽  
Retail Stores ◽  
Online Information ◽  
Information Availability ◽  
Brick And Mortar ◽  
Cloud Effect ◽  
Positive Feelings

In offline purchasing settings (e.g., retail stores), consumers often encounter reminders that product information can be found on the Internet. The authors refer to a reminder of the availability of online information as a “cue-of-the-cloud” and explore its unique consequences on offline consumer behavior. This research finds that when consumers are presented with relatively large amounts of information in offline purchasing situations, a cue-of-the-cloud can enhance purchase intentions and choice behaviors. This occurs because the cue increases consumers’ confidence in being able to retain and access the information seen in-store, which engenders positive feelings about the decision to purchase. Four studies, including two experiments in real brick-and-mortar field settings, demonstrate the consequences of a cue-of-the-cloud, along with some novel moderators of these effects.

Service Convenience

2015 ◽  
Vol 7 (3) ◽  
pp. 1-14 ◽  
Author(s):  
Paul Stephens ◽  
Matthew McGowan
Keyword(s):  
College Students ◽  
Factor Analysis ◽  
Literature Review ◽  
Web Sites ◽  
Online Environment ◽  
Business Courses ◽  
Service Environment ◽  
Online Purchases ◽  
Service Convenience ◽  
Brick And Mortar

In this research, the authors assess the applicability of the SERVCON model to the e-commerce (e-service) environment in the context of student textbook purchases. Following a literature review, a survey was developed based on previous scales; items were modified to fit the e-commerce environment. The survey was administered to college students in business courses, and 281 usable responses were received. Factor analysis resulted in several items being dropped, but the six factor SERVCON model was validated in the online environment. The validated model was used to compare service convenience perceptions between students purchasing books online and students purchasing books by traditional methods (brick-and-mortar). The service convenience measures for online purchases than brick-and-mortar purchases for decision, access, benefit, transaction, and postbenefit convenience. The study validates the SERVCON model in the e-service environment, and extends work that explains consumer behavior in e-services. Traditional bookstores need to explore options to improve services in the brick-and-mortar environment. Online vendors can improve their web sites to provide better service convenience to their customers.

About the Challenges to Start E-Commerce Activity in SMEs

2014 ◽  
pp. 490-508 ◽  
Author(s):  
Rauno Rusko ◽  
Joni Pekkala
Keyword(s):  
Literature Review ◽  
Incremental Value ◽  
Brick And Mortar

This chapter introduces the challenges that SMEs face while starting e-commerce activity in the Northern Finland context. Based on the project results, six interviews, and the preliminary outcomes of the questionnaire, this study focuses on push-pull effects to start e-commerce activities. Following this framework, the structure of this study is twofold. At first, the authors ask why a firm, which already has an existing traditional brick-and-mortar shop, would develop its business exploiting digital solutions and e-commerce. In other words, what is the attainable incremental value for this kind of firm via e-commerce? Second, what kinds of attractive possibilities will e-commerce provide for the business of the firm? Both of these perspectives are concentrated on the phase in which the firm takes in the use e-commerce activities. The authors study this phase, basing the analysis on the literature review, questionnaire, and six interviews of SME entrepreneurs. The outcomes of this chapter show the relevance of push-pull perspective in the studies about the first steps of e-commerce.

EVALUATION OF THE OFFER OF FOOD SOUVENIRS IN DESTINATION VARNA

2020 ◽  
Author(s):  
Hristina Filipova ◽  
Keyword(s):  
Literature Review ◽  
Local Culture ◽  
Tourist Destination ◽  
Strong Bond ◽  
Tourism Experience ◽  
Brick And Mortar

Souvenirs play important role in the tourism experience. They create an ongoing relation between the tourist and the visited destination. An interesting subgroup are the food souvenirs. They have a very strong bond with the local culture and are considered a "preferred" gift for family, friends and colleagues. Every tourist destination should develop and promote these types of souvenirs. The aim of the following paper is to evaluate the offer of food souvenirs in Varna and to fill the gap in the specialized literature regarding this topic. In order to achieve that a literature review is conducted. Furthermore, observation of five brick-and-mortar stores and several internet sites is made. Varna shows a lack of food souvenirs representing the destination.

Shopper’s Paradise

2019 ◽  
Vol 1 (2) ◽  
pp. 1-129
Author(s):  
Arthur Asa Berger
Keyword(s):  
Popular Culture ◽  
Everyday Life ◽  
Farmers Markets ◽  
Retail Stores ◽  
Department Stores ◽  
Advertising Agencies ◽  
Garden Of Eden ◽  
Brick And Mortar ◽  
Internet Presence ◽  
Big Box

Abstract This book deals with an important aspect of everyday life and popular culture in which everyone engages, often more than once a week, which involves shopping in retail stores of one kind or another. We need to eat and continually replenish our supply of food, so we shop at supermarkets and farmers markets and we need to have clothes to wear and many other things, so we shop in department stores, big-box stores like Costco and Walmart, and various other kinds of stores. Much of our shopping is done online, on sites such as Amazon.com, the most important online retailer in America. Its popularity has challenged traditional brick and mortar stores, most of which now have an internet presence and many of which are going out of business—a phenomenon sometimes called “the retail apocalypse.” This term, let me point out, has religious implications. The subtext of Shopper’s Paradise involves the notion, only dimly perceived by most people, there is a paradisical element to shopping and that in curious ways, shopping represents an unrecognized attempt to return to the Garden of Eden, where all our wants were taken care of by God. We have replaced the talking snake in the Garden with advertising agencies and marketing experts. Now, depending on our incomes, we rely on stores ranging from Neiman Marcus to Dollar stores to help us take care of our needs. Shopper’s Paradise demonstrates how ubiquitous and varied retail stores, explains how they function, and suggests, by their very presence, that they play an important role in our lives.

scholarly journals MOOCs at the Crossroads: A Literature Review and Reflection Drawing upon Discourse Analysis

2019 ◽  
Author(s):  
Laila Mohebi ◽  
Marcelo F. Ponce
Keyword(s):  
Discourse Analysis ◽  
Literature Review ◽  
Online Courses ◽  
Low Cost ◽  
Massive Open Online Courses ◽  
Completion Rates ◽  
Massive Open Online ◽  
Brick And Mortar ◽  
Key Aspects

This study is a synthesis of 159 articles that were selected for their relevance to comprehend key aspects of the Massive Open Online Courses (MOOCs) phenomenon, from a discourse analysis perspective. Since 2011, MOOCs are expanding worldwide so that the number of subscribers outpointed 101 million at the end of 2018. This paper explores the question whether the MOOCs are the embodiment of the global one-world classroom or whether, instead, they represent a low-cost alternative tailored to a segment that doesn´t have enough time or resources to attend a brick-and-mortar college. In addition, the review tackles the link between motivation and low completion rates. Finally, we discuss the need to devise better methods to assess the pedagogical value of MOOCs.

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