An analysis to understand the role of machine learning, robotics and artificial intelligence in digital marketing

2021 ◽  
Author(s):  
Raja Sarath Kumar Boddu ◽  
Ashwinkumar A. Santoki ◽  
Shopita Khurana ◽  
Poonam Vitthal Koli ◽  
Ravi Rai ◽  
...  
Keyword(s):  
Artificial Intelligence ◽  
Machine Learning ◽  
Digital Marketing

scholarly journals An analytical survey on the role of machine learning algorithms in case of intrusion detection

2020 ◽  
Vol 5 (19) ◽  
pp. 32-35
Author(s):  
Anand Vijay ◽  
Kailash Patidar ◽  
Manoj Yadav ◽  
Rishi Kushwah
Keyword(s):  
Artificial Intelligence ◽  
Machine Learning ◽  
Intrusion Detection ◽  
Intrusion Detection System ◽  
Detection System ◽  
Learning Algorithms ◽  
Machine Learning Algorithms ◽  
Handling Mechanism ◽  
The Impact

In this paper an analytical survey on the role of machine learning algorithms in case of intrusion detection has been presented and discussed. This paper shows the analytical aspects in the development of efficient intrusion detection system (IDS). The related study for the development of this system has been presented in terms of computational methods. The discussed methods are data mining, artificial intelligence and machine learning. It has been discussed along with the attack parameters and attack types. This paper also elaborates the impact of different attack and handling mechanism based on the previous papers.

scholarly journals The Interplay of Knowledge Representation with Various Fields of Artificial Intelligence in Medicine

2019 ◽  
Vol 28 (01) ◽  
pp. 027-034 ◽  
Author(s):  
Laszlo Balkanyi ◽  
Ronald Cornet
Keyword(s):  
Artificial Intelligence ◽  
Machine Learning ◽  
Neural Networks ◽  
Fuzzy Logic ◽  
Knowledge Representation ◽  
Expert Systems ◽  
Frequency Analysis ◽  
Medical Subject Headings ◽  
Subject Headings

Introduction: Artificial intelligence (AI) is widespread in many areas, including medicine. However, it is unclear what exactly AI encompasses. This paper aims to provide an improved understanding of medical AI and its constituent fields, and their interplay with knowledge representation (KR). Methods: We followed a Wittgensteinian approach (“meaning by usage”) applied to content metadata labels, using the Medical Subject Headings (MeSH) thesaurus to classify the field. To understand and characterize medical AI and the role of KR, we analyzed: (1) the proportion of papers in MEDLINE related to KR and various AI fields; (2) the interplay among KR and AI fields and overlaps among the AI fields; (3) interconnectedness of fields; and (4) phrase frequency and collocation based on a corpus of abstracts. Results: Data from over eighty thousand papers showed a steep, six-fold surge in the last 30 years. This growth happened in an escalating and cascading way. A corpus of 246,308 total words containing 21,842 unique words showed several hundred occurrences of notions such as robotics, fuzzy logic, neural networks, machine learning and expert systems in the phrase frequency analysis. Collocation analysis shows that fuzzy logic seems to be the most often collocated notion. Neural networks and machine learning are also used in the conceptual neighborhood of KR. Robotics is more isolated. Conclusions: Authors note an escalation of published AI studies in medicine. Knowledge representation is one of the smaller areas, but also the most interconnected, and provides a common cognitive layer for other areas.

The present and future role of artificial intelligence and machine learning in anesthesiology

2020 ◽  
Vol Publish Ahead of Print ◽  
Author(s):  
John C. Alexander ◽  
Bryan T. Romito ◽  
Murat Can Çobanoğlu
Keyword(s):  
Artificial Intelligence ◽  
Machine Learning ◽  
Future Role

scholarly journals ASSESSMENT OF TRENDS IN THE APPLICATION OF DIGITAL MARKETING

10.23856/3303 ◽  
2019 ◽  
Vol 33 (2) ◽  
pp. 28-35 ◽  
Author(s):  
Inta Kotane ◽  
Daina Znotina ◽  
Serhii Hushko
Keyword(s):  
Artificial Intelligence ◽  
Machine Learning ◽  
Applied Research ◽  
Business Models ◽  
Digital Marketing ◽  
The Internet ◽  
Sources Of Information ◽  
Scientific Publications ◽  
Method Analysis ◽  
Descriptive Method

One of the conditions for the future development of companies is the identification and use of digital capabilities. In recent years, the environment in which we live and work has changed radically. If the emergence of the Internet was revolutionary in the way we communicate and obtain information, currently the availability and mobility of technologies affects consumers' habits and promotes the transformation of classic business models. Aim of the study: to explore and learn about the development trends of digital marketing. Applied research methods: monographic descriptive method, analysis, synthesis, statistical method. The study based on scientific publications, statistics and other sources of information. The results of the study show that in 2019 digital marketing tools are most actively used: artificial intelligence / augmented reality / machine learning; video marketing; chatbots, virtual assistants.

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