Case Study: Word Play

2012 ◽  
pp. 95-102
Author(s):  
Allen B. Downey
Keyword(s):  
Word Play ◽  
Study Word

scholarly journals Stroop test software. The Tastiva proposal

2016 ◽  
Vol 9 (2) ◽  
pp. 47-52
Author(s):  
María Claudia Scurtu ◽  
Vicente Manzano-Arrondo ◽  
Juan Francisco Rodríguez Testal
Keyword(s):  
Stroop Test ◽  
Computer Assisted ◽  
Emotional Stroop ◽  
Sexual Content ◽  
Methodological Issues ◽  
Emotional Information ◽  
Study Word ◽  
Emotional Information Processing ◽  
The University

There has been a great deal of research on emotional information processing within the field of clinical psychology. Many tests have been developed and the emotional Stroop test is one of the most used. However, some versions of the Stroop test have methodological issues when used to study word-colour interferences, especially when the words are emotionally charged. We present a computer-assisted version of the emotional Stroop test called Tastiva, which is highly versatile, useful, and accessible, in addition to being easy to use and widely applicable. The Tastiva software and User Manual is available on the University of Seville website: http://grupo.us.es/recursos/Tastiva/index.htm. We also present a case study using neutral and sexual content words, in which the program calculates the word exposure time by analysing the behaviour of the respondent. One of its novel contributions is the graphic presentation of meas-ures: response time, errors, and non-response to stimuli.

scholarly journals FIELD MODELLING OF SPEECH GENRE (CASE STUDY OF ELITE BRAND GOODS IN INSTAGRAM)

2021 ◽  
Vol 31 (5) ◽  
pp. 997-1004
Author(s):  
E.A. Savochkina
Keyword(s):  
Field Model ◽  
Expressive Vocabulary ◽  
Word Play ◽  
The Core ◽  
Speech Genres ◽  
Interactive Nature ◽  
Speech Genre ◽  
Different Levels ◽  
Core Features

The article is striving to describe one of the genres of advertising discourse - the advertising of elite brand goods in Instagram - through the theory of speech genres. The study is based on the following principles of the theory: all communication phenomena can be described through their primary or secondary nature; any speech genre has a field structure. A field consists of a core represented by features opposing this genre to other genres, and periphery represented by shared features. Field features of a genre are represented by language units of different levels grouped around some invariant content which depends on the topic and aim of communication. We have built a field model of speech genre of advertising of elite brand goods in Instagram, where the core features are word-play, highly expressive vocabulary and allusions which all aim to create positive image of elite goods. The field periphery has been split into closer periphery (common for all e-advertising) and farther periphery (represented by features common for advertising in general). The features of closer periphery are instant, ubiquitous and interactive nature. The features of farther periphery are informative and evaluative character, inducement and creolized nature.

scholarly journals Modelling Speech Genre as a Field (case Study of Elite Brand Goods in Instagram)

2021 ◽  
pp. 47-60
Author(s):  
Savochkina Elena
Keyword(s):  
Field Model ◽  
Expressive Vocabulary ◽  
Word Play ◽  
The Core ◽  
Speech Genres ◽  
Interactive Nature ◽  
Speech Genre ◽  
Different Levels ◽  
Core Features

The article is striving to describe one of the genres of advertising discourse – the advertising of elite brand goods in Instagram – through the theory of speech genres. The study is based on the following principles of the theory: all communication phenomena can be described through their primary or secondary nature; any speech genre has a field structure. A field consists of a core represented by features opposing this genre to other genres, and periphery represented by shared features. Field features of a genre are represented by language units of different levels grouped around some invariant content which depends on the topic and aim of communication. We have built a field model of speech genre of advertising of elite brand goods in Instagram, where the core features are word-play, highly expressive vocabulary and allusions which all aim to create positive image of elite goods. The field periphery has been split into closer periphery (common for all e-advertising) and farther periphery (represented by features common for advertising in general). The features of closer periphery are instant, ubiquitous and interactive nature. The features of farther periphery are informative and evaluative character, inducement and creolized nature.

Case Study: Word of Mouth

1996 ◽  
Vol 26 (4) ◽  
pp. 19 ◽  
Author(s):  
Paul Brenner ◽  
Ellen M. McGee
Keyword(s):  
Word Of Mouth ◽  
Study Word

The Genesis and Internal Dynamics of El Salvador's People's Revolutionary Army, 1970–1976

2014 ◽  
Vol 38 (01) ◽  
pp. 102-129
Author(s):  
ALBERTO MARTÍN ÁLVAREZ ◽  
EUDALD CORTINA ORERO
Keyword(s):  
Latin America ◽  
El Salvador ◽  
Early Years ◽  
Left Wing ◽  
Internal Dynamics ◽  
Internal Coherence ◽  
The 1960S

AbstractUsing interviews with former militants and previously unpublished documents, this article traces the genesis and internal dynamics of the Ejército Revolucionario del Pueblo (People's Revolutionary Army, ERP) in El Salvador during the early years of its existence (1970–6). This period was marked by the inability of the ERP to maintain internal coherence or any consensus on revolutionary strategy, which led to a series of splits and internal fights over control of the organisation. The evidence marshalled in this case study sheds new light on the origins of the armed Salvadorean Left and thus contributes to a wider understanding of the processes of formation and internal dynamics of armed left-wing groups that emerged from the 1960s onwards in Latin America.

Culture and the plasticity of perception

2020 ◽  
Vol 43 ◽  
Author(s):  
Michael Lifshitz ◽  
T. M. Luhrmann
Keyword(s):  
Cultural Context ◽  
Sensory Experience ◽  
Cultural Learning ◽  
The World

Abstract Culture shapes our basic sensory experience of the world. This is particularly striking in the study of religion and psychosis, where we and others have shown that cultural context determines both the structure and content of hallucination-like events. The cultural shaping of hallucinations may provide a rich case-study for linking cultural learning with emerging prediction-based models of perception.

Dual systems for all: Higher-order, role-based relational reasoning as a uniquely derived feature of human cognition

2019 ◽  
Vol 42 ◽  
Author(s):  
Daniel J. Povinelli ◽  
Gabrielle C. Glorioso ◽  
Shannon L. Kuznar ◽  
Mateja Pavlic
Keyword(s):  
Temporal Reasoning ◽  
Higher Order ◽  
Important Case ◽  
Human Cognition ◽  
Relational Reasoning ◽  
Dual Systems ◽  
First Order ◽  
Reasoning System ◽  
Role Based

Abstract Hoerl and McCormack demonstrate that although animals possess a sophisticated temporal updating system, there is no evidence that they also possess a temporal reasoning system. This important case study is directly related to the broader claim that although animals are manifestly capable of first-order (perceptually-based) relational reasoning, they lack the capacity for higher-order, role-based relational reasoning. We argue this distinction applies to all domains of cognition.

Sociocultural memory development research drives new directions in gadgetry science

2019 ◽  
Vol 42 ◽  
Author(s):  
Penny Van Bergen ◽  
John Sutton
Keyword(s):  
Episodic Memory ◽  
Autobiographical Memory ◽  
Developmental Psychology ◽  
Cross Cultural ◽  
Memory Development ◽  
Development Research ◽  
Cultural Research ◽  
New Directions ◽  
Cross Cultural Research

Abstract Sociocultural developmental psychology can drive new directions in gadgetry science. We use autobiographical memory, a compound capacity incorporating episodic memory, as a case study. Autobiographical memory emerges late in development, supported by interactions with parents. Intervention research highlights the causal influence of these interactions, whereas cross-cultural research demonstrates culturally determined diversity. Different patterns of inheritance are discussed.

Construction of plastic contact deformation maps on ceramics: a case study on aluminum nitride

1996 ◽  
Vol 54 ◽  
pp. 636-637
Author(s):  
D. L. Callahan
Keyword(s):  
Plastic Deformation ◽  
Aluminum Nitride ◽  
Mechanical Response ◽  
Three Dimensional ◽  
Bright Field Image ◽  
Perfectly Plastic ◽  
Contrast Analysis ◽  
Deformation Patterns

Modern polishing, precision machining and microindentation techniques allow the processing and mechanical characterization of ceramics at nanometric scales and within entirely plastic deformation regimes. The mechanical response of most ceramics to such highly constrained contact is not predictable from macroscopic properties and the microstructural deformation patterns have proven difficult to characterize by the application of any individual technique. In this study, TEM techniques of contrast analysis and CBED are combined with stereographic analysis to construct a three-dimensional microstructure deformation map of the surface of a perfectly plastic microindentation on macroscopically brittle aluminum nitride.The bright field image in Figure 1 shows a lg Vickers microindentation contained within a single AlN grain far from any boundaries. High densities of dislocations are evident, particularly near facet edges but are not individually resolvable. The prominent bend contours also indicate the severity of plastic deformation. Figure 2 is a selected area diffraction pattern covering the entire indentation area.

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