Hellenism? An Introduction
This chapter introduces the themes of the volume and the individual contributions. It argues that the cultural history of the Hellenistic East transcends the political time frame often associated with the period in Anglophone publications. Therefore, the framework of this study is extended to include the fourth century BCE as well as the first three centuries CE in order to closely investigate the processes of cultural interaction often associated with the term Hellenism. It offers examples of the presence of adapted Greek cultural and political elements in the communities of the Eastern Mediterranean, it raises the question of cross-cultural exchange and its impact on Greekness itself, and it opens the debate on whether terms such as Hellenism, Hellenistic, and Hellenization are still useful to describe the cultural processes in the period under investigation.