New Media-Based Internal Communication of Academic Libraries A Case Anlysis Based on HZAU Library

2012 ◽  
Author(s):  
Zengzeng Tang ◽  
Tianji Wu ◽  
Cuixia Li
Keyword(s):  
New Media ◽  
Academic Libraries ◽  
Internal Communication

scholarly journals New Media Technology in Developing Effective Organizational Internal Communication

Humaniora ◽  
2017 ◽  
Vol 8 (1) ◽  
pp. 21
Author(s):  
Nur Kholisoh ◽  
Ria Sulastri
Keyword(s):  
New Media ◽  
Computer Mediated Communication ◽  
Research Result ◽  
Internal Communication ◽  
Communication Pattern ◽  
Media Technology ◽  
Mediated Communication ◽  
Media Communication ◽  
Computer Mediated

The article was intended to investigate various benefits of Whatsapp Messenger application for an effective intenal communication in PT Euro Management Indonesia. In addition, this research also aimed to map the organizational internal communication pattern through the use of Whatsapp Messenger application. The research used theories of organizaional communication, new media communication pattern, and computer mediated communication (CMC). Moreover, paradigm used in the research was constructivist with qualitative approach and the research method was case study. The research result finds that the use of new media Whatsapp Messenger as a tool of communication can build effective internal communication in PT Euro Management Indonesia. Moreover, it also shows that the internal organizational communication pattern in PT Euro Management Indonesia used in Whatsapp Messenger application is conversation pattern.

Civic Organizations and Internet Social Networks: A Case Study in the Province of Buenos Aires

2018 ◽  
Vol 45 (3) ◽  
pp. 236-249
Author(s):  
Ana Cecilia Silva
Keyword(s):  
New Media ◽  
Buenos Aires ◽  
Internal Communication ◽  
The Internet ◽  
Face To Face ◽  
Social Actors ◽  
Positioning Strategy ◽  
Protection Area ◽  
Use Of The Internet ◽  
Communication And Coordination

A neighborhood assembly in a medium-sized city in the province of Buenos Aires formed in connection with a petition for designation as a historical protection area uses the Internet to generate visibility spaces alternative to those of the traditional media and install its own agenda, to include in those new spaces the voices and perspectives of new social actors, and to organize and improve its own participatory management. Its use of Facebook has acquired some of the features of “community media.” At the same time, its use of the Internet for internal communication and coordination is clearly accessory to face-to-face interaction. There is a generational difference in access to and decision making about the content to be posted in the various media, and spokespersons have become authorized voices. Appealing to both the traditional and the new media is a crucial aspect of the assembly’s positioning strategy, but the strategy is in constant revision. La asamblea vecinal de una ciudad mediana de la Provincia de Buenos Aires, Argentina, que se formó en torno a una petición para designarse área de protección histórica utiliza la Internet para la construcción de espacios de comunicación alternativos a los medios tradicionales e instalar así su propia agenda, incluir las voces y perspectivas de nuevos actores sociales en esos nuevos espacios, y organizar y mejorar su propia administración participativa. El uso que le dan a Facebook ha adquirido algunas características de los “medios comunitarios.” Al mismo tiempo, el uso de la Internet para la comunicación y coordinación internas es claramente un accesorio a la interacción cara a cara. Hay una diferencia generacional en el acceso a y decisiones en torno al contenido que se publica en diversos medios, y los voceros se han convertido en voces autorizadas. La estrategia de posicionamiento de la asamblea apela a medios tanto tradicionales como nuevos, pero dicha estrategia está sujeta a revisión constante.

scholarly journals Public Relations and New Media in Employee Relations for Enhancing Employee’s Loyalty During the Pandemic

2021 ◽  
Vol 5 (3) ◽  
pp. 367
Author(s):  
Trifosa Joan Ervani ◽  
Lina Sinatra Wijaya
Keyword(s):  
New Media ◽  
Public Relations ◽  
Interpersonal Relationships ◽  
Work Motivation ◽  
Internal Communication ◽  
Employee Relations ◽  
Special Event ◽  
One Year ◽  
Outstanding Work ◽  
And Training

The Covid 19 pandemic occurred nowadays has resulted in many employees resigning due to discomfort at work. Therefore, every company needs to carry out an employee relations program to increase employee’s loyalty, especially during this pandemic. The aim of this study is to determine the employee’s loyalty which was formed by the implementation of the employee relations program carried out by Public Relations using new media during the pandemic. Data collection is done by conducting observations, documentation, and interviews. The results of this study shows that there are five forms of employee relations programs done to increase employee’s loyalty, among others, education and training programs, outstanding work motivation programs, award programs, special event programs, and internal communication media programs. The success of those employee relations program are shown by a decrease in the percentage of employee resignation, from 40% to 20% in one year. Evidence of employee’s loyalty formed by the employee relations program can also be seen from several attitudes and actions of employees that include obedience and compliance, responsibility, willingness to cooperate, sense of belonging, interpersonal relationships, and fondness for work. In addition, personal touch to employees has the greatest impact to increase employee’s loyalty to the Company.

scholarly journals Medición y evaluación de la comunicación en empresas seleccionadas del gremio de comunicadores de Cancún / Measurement and evaluation of communication in selected companies of the Cancun communicators union

2021 ◽  
Vol 11 (22) ◽  
pp. 97-118
Author(s):  
Magda Rivero-Hernández
Keyword(s):  
New Media ◽  
Public Relations ◽  
Evaluation Process ◽  
Structured Interview ◽  
Internal Communication ◽  
Research Approach ◽  
Active Member ◽  
Mexican Caribbean ◽  
Measurement And Evaluation ◽  
The Way

This paper inquired about how some selected professionals from the guild of communicators in Cancún grouped in the Association of Public Relations of Mexican Caribbean (ARPCM for its initials in Spanish) use measurement and evaluation. The research approach is qualitative, since the interest was to deepen in the phenomenon studied. A bibliographic and documentary review was used to form the theorical basis, as well as a semi-structured interview conducted virtually (which was recorded and subsequently transcribed) to a non-probabilistic purposive sample. Twenty-two subjects belonging to the ARPCM were chosen who met the following conditions: to be an active member of the Association in June 2021, that the terms Public Relations, Communication or Institutional Image appeared in the title of their position, and that they had been in the position for more than three years. Out of a population of 70 active members, 22 were selected: 2 belonging to civil associations, 5 to consulting agencies, 2 to hotels, 2 to restaurants, 3 to recreational parks, 2 to real estate agencies. 2 to travel agencies and 4 representing universities, from which 13 were women and 9 were men. Among the issues on which the interview focused were their conception of measurement and evaluation, whether they were doing it, and their satisfaction with the way in which they were currently carrying out this measurement and evaluation process. Also, there were inquiries about the indicators they used and if they were associated with their communication objectives, the main methods and the use given to the results, as well as the evaluation of the internal communication, indicators employed, among others. The results showed that they give the importance that these issues deserved, but are not completely satisfied with the way they put them into practice. On the other hand, they have evaluation indicators associated with their communication objectives, but the prevalence is on the measurement of products and effects, instead of results and impacts of communication; as well as they focus on reporting activities instead of goals, objectives and results that are correlated with those of the organization. At times of the so-called “new normality”, priority has been given to actions, messages, new media, but there is still something to be done for improvement in their evaluation; which is why, in the future, emphasis will have to be placed on this. Particularly, in improving knowledge about planning, goals, objectives, metrics, indicators, and their scope, as well as the possibilities to determine effects on the organization´s audiences. In view of the above, it is concluded that there is still a long way to go for the guild of communicators in Cancún in this regard.

scholarly journals Librarianship Presence in Virtual Worlds

2011 ◽  
pp. 384-399
Author(s):  
Jenny Baum ◽  
Kate Lyons
Keyword(s):  
New Media ◽  
Virtual Worlds ◽  
Academic Libraries ◽  
Virtual Communities ◽  
Public Libraries ◽  
Non Profit ◽  
Media And Technology

Librarianship has stereotypically been about books, communities, and the connection between the two. With the emergence of new media and technology, the concept of books has expanded to include information of all types and in multiple formats: eBooks, DVDs, videogames, electronic databases, et cetera. Meanwhile, the idea of community has stayed the same. For example, public libraries primarily serve communities defined by geographic lines; academic libraries serve their campus communities. In non-profit, medical or corporate libraries, communities are defined by their organization’s particular mission. However, now that virtual worlds are becoming mainstream, librarians are redefining community, just as they redefined books. With the emergence of virtual worlds, librarians are encountering virtual patrons, and communities defined by virtual lines that defy physical boundaries. This chapter discusses the librarians and organizations that are moving librarianship into virtual communities, as well as the first library initiatives in online worlds.

scholarly journals Adopting Online Internal Communication within Organisations: An Overview

2020 ◽  
Vol 22 (2) ◽  
pp. 61-75
Author(s):  
Paul Waititu
Keyword(s):  
New Media ◽  
Online Communication ◽  
Business Environment ◽  
Internal Communication ◽  
Global Business ◽  
Online Interactions ◽  
Media Technologies ◽  
Knowledge Based ◽  
Digital Era ◽  
Online Communication Tools

Due to the rapid growth of digital technologies and the dynamics in the global business milieu, organisational communication has experienced complex changes as organisations become knowledge-based, in a bid to enhance their competitive advantage. Consequently, internal communication has metamorphosed to accommodate emerging online communication tools, platforms and linkages. In response to this, online internal communication is being engrained in the organisational culture and employees are now expected to adopt the same for their interactions. Certainly, the extent of online internal communication in the organisation determines the level of employees’ online interactions, their performance and productivity in this digital era. Consequently, effective adoption of online internal communication (OIC) tools enable organisations to operate more efficiently and successfully in the changing business environment. However, the efficiency of OIC depends how well these organisations are able to manage their employees’ online interactions for information and knowledge sharing and managing relationships. This article highlights the adoption of OIC in organisations and the influence of the new media technologies in enhancing internal communication in the Kenyan context.

scholarly journals Spontane strategier i innovationsnetværk: materialitetens betydning for stabiliseringen af virtuelle verdner som professionelt kommunikationsmedie [Spontaneous strategies in innovation networks: The importance of materiality in stabilising virtual worlds]

2012 ◽  
Vol 28 (53) ◽  
pp. 19
Author(s):  
Emil Husted ◽  
Ursula Plesner
Keyword(s):  
New Media ◽  
Virtual Worlds ◽  
Innovation Process ◽  
Actor Network Theory ◽  
Internal Communication ◽  
Professional Communication ◽  
Virtual Spaces ◽  
Strategic Resources ◽  
Communication Processes ◽  
Innovation Processes

Much research has dealt with how social and organisational processes change when they take place in virtual spaces. This article considers innovation processes in which actors try to establish virtual worlds as platforms for professional communication. However, instead of focusing on internal communication processes in virtual worlds, the article seeks to question the dichotomy between physical and virtual worlds and to explore the importance of materiality in organising the virtual. Adopting a perspective inspired by actor-network theory, the article argues that physical places and objects do not only serve as context for innovation processes, but on the contrary are incorporated as strategic resources that actively help create the virtual worlds. The article is based on an empirical analysis of five Danish companies, and shows how companies make use of physical places and objects as strategic resources in the innovation process. Thus the article contributes to the literature on innovation in new media such as virtual worlds.

scholarly journals New Realities of Political Communications in Iceland and Norway

2014 ◽  
Vol 9 (1) ◽  
Author(s):  
Birgir Guðmundsson
Keyword(s):  
New Media ◽  
Political Communication ◽  
Political Process ◽  
Internal Communication ◽  
Media Technology ◽  
Digital Revolution ◽  
Political Communications ◽  
Special Groups ◽  
The Public Sphere ◽  
Communication Approach

Political communication in Iceland and in the Nordic Countries has undergone dramatic changes in the last decades. The political process has had to adjust to a new media landscape and to novel media technology at the same time as the media themselves are faced with transformed political realities. This paper reports a qualitative study on the way in which political parties in Iceland and Norway deal with a twofold change in political communication: on the one hand the change that has occurred with increasing commercialisation and professionalization of the traditional media; on the other, the change brought about by the digital revolution, with an explosion of media-outlets, communication possibilities and fragmentation of the public sphere. Five general dimensions are found to characterize the new realities of political communication in Norway and Iceland. These are: agenda setting; targeting of special groups; internal communication; professionalization; and a holistic communication approach.

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