Strategies to Motivate Brokers Adopting On-line Trading in Hong Kong Financial Market

2002 ◽  
Vol 05 (04) ◽  
pp. 471-489 ◽  
Author(s):  
Adela S. M. Lau
Keyword(s):  
Hong Kong ◽  
Statistical Analysis ◽  
Theory Of Planned Behavior ◽  
Planned Behavior ◽  
Financial Market ◽  
Belief Structure ◽  
Proposed Model ◽  
Online Trading ◽  
On Line ◽  
Adoption Model

This paper aims to study what factors affect the adoption of online trading towards brokers in Hong Kong. By using the adoption model, Decomposed Version Theory of Planned Behavior (DTPB), we identify the factors that affect brokers towards online trading. A hypothesized model has been proposed to design the questionnaire. A statistical analysis has been conducted to investigate whether the attributes, variables, and belief structure of the proposed model correlated with each other or not. After such analysis, the factors that influenced brokers' behavior have been identified as well as the strengths of their relationships. Such results are very helpful to support the planning of related parties in launching Internet trading.

A Household Internet Adoption Model Based on Integration of Technology Acceptance Model, Theory of Planned Behavior, and Uses and Gratifications Theory

2012 ◽  
Vol 4 (1) ◽  
pp. 51-69 ◽  
Author(s):  
Shima Mohebbi ◽  
Vahid Khatibi ◽  
Abbas Keramati
Keyword(s):  
Theory Of Planned Behavior ◽  
Technology Acceptance ◽  
Planned Behavior ◽  
Technology Acceptance Model ◽  
Uses And Gratifications ◽  
Equation Modeling ◽  
Uses And Gratifications Theory ◽  
Internet Adoption ◽  
Adoption Model ◽  
Acceptance Model

Existing theories in the technology acceptance and Internet adoption fields have examined the adoption among users, which can be classified into two categories: technological and behavioral perspectives. In this paper, the authors propose an integrated household Internet adoption model combining both perspectives to provide a holistic view on the subject. For this purpose, the three primal models of technology acceptance and usage behavior, the technology acceptance model (TAM), theory of planned behavior (TPB), and uses and gratifications theory (U&G), are selected to construct the integrated model. In this way, based on the dimensions of the studied theories, specific constructs are defined to integrate these dimensions according to their similarities and appropriateness. The relationship between the proposed model’s constructs are then hypothesized based on the literature findings, and examined in a case study of household Internet adoption among Iranian households. Also, structural equation modeling (SEM) is used to illustrate the relationships’ coefficients between proposed model constructs, and derived implications for the Internet adoption among Iranian households are discussed based on the research findings.

scholarly journals Inovatividade, envolvimento, atitude e experiência na adoção da compra on-line

2011 ◽  
Vol 51 (6) ◽  
pp. 568-584 ◽  
Author(s):  
Abrão Caro ◽  
José Afonso Mazzon ◽  
Barbara Caemmerer ◽  
Matthias Wessling
Keyword(s):  
Theory Of Planned Behavior ◽  
Least Squares ◽  
Partial Least Squares ◽  
Planned Behavior ◽  
On Line

Este trabalho procura analisar as inter-relações entre a inovatividade, o envolvimento, a atitude dentro do modelo Theory of Planned Behavior (TPB) decomposto desenvolvido na psicologia social, e a experiência com a Internet com o processo de adoção da compra pela internet. Foi elaborado um modelo integrativo que possibilitasse explicar a relação entre esses fatores e a compra pela internet, e foi desenvolvida uma pesquisa de campo considerando uma amostra não probabilística de estudantes. Foi utilizado o método multivariado de modelagem de equações estruturais, aplicado por meio da técnica Partial Least Squares (PLS) para a verificação, explicação e comparação das relações entre os construtos. Os resultados mostram que a intenção da compra pela internet é diretamente influenciada pela atitude e pela inovatividade, e a atitude é influenciada pelo envolvimento. Não foi encontrada relação entre a experiência com a internet e a compra pela internet.

Application of the Extended Theory of Planned Behavior to Understand Holiday Purchase Intention During the COVID-19 Period

2021 ◽  
pp. 268-284
Author(s):  
Gönül Göker ◽  
Ilknur Ayar
Keyword(s):  
Statistical Analysis ◽  
Theory Of Planned Behavior ◽  
Planned Behavior ◽  
Purchase Intention ◽  
Analysis Method ◽  
Extended Theory ◽  
Statistical Analysis Method ◽  
The Impact

This study aimed to evaluate the holiday purchasing intentions of touristic consumers during the COVID-19 pandemic within the scope of the expanded TPB, which is empirically tested in very large areas in the disclosure of behaviors. In this study, in addition to TPB variables, fatigue variable was included. With the long-term nature and intensity of COVID-19, many people have naturally experienced some kind of physical or psychological fatigue. The impact of this fatigue caused by COVID-19 on the intention to buy holidays can be critical. In the first part of the study, holiday purchasing intentions, COVID-19 pandemic period, theory of planned behavior, and fatigue were explained. In the methodological part of the study, 389 people who were potential touristic consumers were surveyed. The data collected from the participants were measured by statistical analysis method, and the findings were reached.

Social workers’ adaptation in times of pandemic crisis: A Hong Kong case

2021 ◽  
pp. 002087282110645
Author(s):  
Henry Wai Hang Ling ◽  
Michelle Shum ◽  
Chi Kin Kwan ◽  
Mingdie Xu
Keyword(s):  
Hong Kong ◽  
Social Work ◽  
Focus Group ◽  
Theory Of Planned Behavior ◽  
Social Workers ◽  
Planned Behavior ◽  
The Social ◽  
Group Sessions ◽  
New Situation

Through the lens of the theory of planned behavior, this article explores how social workers adapt to a new situation due to the outbreak of the COVID-19 pandemic. Three focus group sessions were conducted with 23 social workers from child and youth, family, and elderly services in Hong Kong. Three major themes were generated: (1) repositioning the social work profession, (2) renegotiating contracts with funders, and (3) exploring novel intervention methods. Implications of the findings are discussed. To ensure social workers can respond effectively in crises, an evolving nature of the profession is advocated to enshrine its spirit to serve.

Theory of Planned Behavior-Based Models for Breastfeeding Duration Among Hong Kong Mothers

2003 ◽  
Vol 52 (3) ◽  
pp. 148-158 ◽  
Author(s):  
Joan E. Dodgson ◽  
Susan J. Henly ◽  
Laura Duckett ◽  
Marie Tarrant
Keyword(s):  
Hong Kong ◽  
Theory Of Planned Behavior ◽  
Planned Behavior ◽  
Breastfeeding Duration ◽  
Behavior Based

scholarly journals Perception of Hong Kong Teenagers and Young Adults on Esports Participation: A Qualitative Study Using Theory of Planned Behavior

2021 ◽  
Vol 12 ◽  
Author(s):  
Ming Yu Claudia Wong ◽  
Pak-Kwong Chung ◽  
Kailing Ou ◽  
Ka-Man Leung
Keyword(s):  
Young Adults ◽  
Hong Kong ◽  
Qualitative Study ◽  
Theory Of Planned Behavior ◽  
Planned Behavior ◽  
Sport Participation ◽  
Video Gaming ◽  
Psychological Benefits ◽  
Physical Strain ◽  
Teenagers And Young Adults

Esports is a rapidly growing industry worldwide, and it is making significant inroads in Hong Kong as well. However, owing to debates regarding the distinction between Esports and video gaming and the potential negative effects of engaging in Esports, its development in Hong Kong is still in its infancy. Therefore, this qualitative study investigated the perceptions and attitudes of teenagers and young adults toward Esports development and engagement, using the theory of planned behavior. Twenty-five teenagers and young adults (male = 24, female =1) participated in this study, with their ages ranging from 15 to 29 years. Our results revealed the views of Hong Kong teenagers and young adults on the beneficial and deleterious outcomes (goal setting and achievement, physical health, socialization and teamwork, psychological benefits, academics and time distribution, physical strain, negative social image, and perception toward sport participation), subjective norms (parents, peers, teachers, and modeling effect), and barriers and facilitators (balance between academics and Esports, capability, career prospects and future reality, psychological benefits, and peer encouragement and support) of participating in Esports. Additionally, the results of this qualitative study may contribute toward a deeper understanding of Hong Kong Esports players to develop a theory of planned behavior construct for capturing the beliefs and perceptions of Hong Kong teenagers toward Esports.

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