THE EFFECT OF SOCIAL INFLUENCE ON MARKET INEQUALITIES IN THE MOTION PICTURE INDUSTRY

2008 ◽  
Vol 11 (02) ◽  
pp. 273-287 ◽  
Author(s):  
SEBASTIANO A. DELRE ◽  
THIJS L. J. BROEKHUIZEN ◽  
WANDER JAGER
Keyword(s):  
Decision Making ◽  
Social Influence ◽  
Simulation Model ◽  
Motion Picture ◽  
Social Influences ◽  
Motion Picture Industry ◽  
Market Outcomes ◽  
Agent Based ◽  
Empirical Survey ◽  
The Impact

In this paper we investigate the degree to which two social influences, namely imitation and coordinated consumption, effectuate inequalities in the motion picture industry. We develop an agent-based model based on micro movie visitors' decision-making that generates the observed macro market outcomes. The simulation model makes use of the findings of an empirical survey amongst 1112 cinema visitors. We find that social influences explain market inequalities and that the impact of coordinated consumption on market inequalities is stronger than the impact of imitation.

scholarly journals Application of Agent-based Modeling for Cultural Information-based Decisions Making

2020 ◽  
Vol 88 ◽  
pp. 8-28
Author(s):  
Rimvydas Laužikas ◽  
Darius Plikynas ◽  
Vytautas Dulskis ◽  
Leonidas Sakalauskas ◽  
Arūnas Miliauskas
Keyword(s):  
Social Capital ◽  
Simulation Model ◽  
Cultural Participation ◽  
Agent Based Simulation ◽  
Research Issues ◽  
Agent Based ◽  
Cultural Events ◽  
The Social ◽  
Cultural Processes ◽  
The Impact

The impact of cultural processes on personal and social changes is one of the important research issues not only in contemporary social sciences but also for simulation of future development scenarios and evidence-based policy decision making. In the context of the theoretical concept of cultural values, based on the system theory and theory of social capital, the impact of cultural events could be analyzed and simulated by focussing on the construction/deconstruction of social capital, which takes place throughout the actor’s cultural participation. The main goal of this research is the development of measuring metrics, and agent-based simulation model aimed at investigation of the social impact of cultural processes.  This paper provides new insights of modeling the social capital changes in a society and its groups, depending on cultural participation. The proposed measurement metrics provide the measurement facility of three key components: actors, cultural events and events flow and social capital. It provides the initial proof of concept simulation results, - simplified agent-based simulation model showcase. The NetLogo MAS platform is used as a simulation environment.  

scholarly journals When imitating successful others fails: Accidentally successful exemplars inspire risky decisions and can hamper performance

2020 ◽  
Vol 73 (6) ◽  
pp. 941-956
Author(s):  
Wijnand AP van Tilburg ◽  
Nikhila Mahadevan
Keyword(s):  
Decision Making ◽  
Social Influence ◽  
Risk Taking ◽  
Social Contexts ◽  
Gambling Behaviour ◽  
Risky Decision Making ◽  
Regression To The Mean ◽  
Risky Behaviour ◽  
Risky Decision ◽  
The Impact

We examined the impact of viewing exemplars on people’s behaviour in risky decision-making environments. Specifically, we tested if people disproportionally choose to view and then imitate the behaviour of successful (vs. unsuccessful) others, which in the case of risky decision-making increases risk-taking and can hamper performance. In doing so, our research tested how a fundamental social psychological process (social influence) interacts with a fundamental statistical phenomenon (regression to the mean) to produce biases in decision-making. Experiment 1 ( N = 96) showed that people indeed model their own behaviour after that of a successful exemplar, resulting in more risky behaviour and poorer outcomes. Experiment 2 ( N = 208) indicated that people disproportionately choose to examine and then imitate most successful versus least successful exemplars. Experiment 3 ( N = 381) replicated Experiment 2 in a context where participants were offered the freedom to examine any possible exemplar, or no exemplar whatsoever, and across different incentive conditions. The results have implications for decision-making in a broad range of social contexts, such as education, health, and finances where risk-taking can have detrimental outcomes, and they may be particularly helpful to understand the role of social influence in gambling behaviour.

Agent Based Model to Analyze Consumer Behavior in Consuming the Electricity Energy

2015 ◽  
Vol 72 (4) ◽  
Author(s):  
Erma Suryani ◽  
Rully Agus Hendrawan ◽  
Umi Salama ◽  
Lily Puspa Dewi
Keyword(s):  
Consumer Behavior ◽  
Simulation Model ◽  
Environmental Awareness ◽  
Electricity Consumption ◽  
Point Of View ◽  
Agent Based Model ◽  
Agent Based Simulation ◽  
Agent Based ◽  
Save Energy ◽  
The Impact

Several studies have been conducted regarding save energy in consuming the electricity through the simple changes in routines and habits. In the case of electricity consumption, consumer behavior might influenced by several factors such as consumer profession, season, and environmental awareness. In this paper, we developed an Agent Based Model (ABM) to analyze the behavior of different agents in consuming the electricity energy for each type of profession (agent) as well as their interaction with the environment. This paper demonstrates a prototype agent based simulation model to estimate the electricity consumption based on the existing condition and some scenarios to reduce the electricity consumption from consumer point of view. From the scenario results, we analyzed the impact of the save energy to increase the electrification ratio. 

scholarly journals Networks of influence and infection: parental choices and childhood disease

2009 ◽  
Vol 6 (38) ◽  
pp. 811-814 ◽  
Author(s):  
Ken T. D. Eames
Keyword(s):  
Decision Making ◽  
At Risk ◽  
Social Influence ◽  
Social Group ◽  
Childhood Disease ◽  
The Impact ◽  
Modelling Approach

Clusters of unvaccinated individuals are at risk of outbreaks of infection. When an individual's decision to choose vaccination is influenced by the choices of his social group, such clusters can readily arise. However, when the interactions that influence decision-making and those that permit the transmission of infection are different—for instance, when parents make vaccination decisions on behalf of their children—it is unclear how large the impact of this social influence will be. Here we use a modelling approach to represent social influence within a network of parents and the transmission of infection through a network of children. We show that the effect of social influence depends on the amount of overlap between the two different networks; large overlap means that clusters of parents who choose not to vaccinate are likely to have interacting children, generating clusters of unvaccinated children. Spatially local connections can further increase the impact of social influence. Outbreaks are most likely when parents who do not vaccinate have children who interact.

scholarly journals Multiobjective Decision Making Policies and Coordination Mechanisms in Hierarchical Organizations: Results of an Agent-Based Simulation

2014 ◽  
Vol 2014 ◽  
pp. 1-12 ◽  
Author(s):  
Stephan Leitner ◽  
Friederike Wall
Keyword(s):  
Decision Making ◽  
Performance Improvement ◽  
Coordination Mode ◽  
Agent Based Simulation ◽  
Agent Based ◽  
Multiobjective Decision Making ◽  
Overall Performance ◽  
Hierarchical Organizations ◽  
The Impact ◽  
Adaptive Walk

This paper analyses how different coordination modes and different multiobjective decision making approaches interfere with each other in hierarchical organizations. The investigation is based on an agent-based simulation. We apply a modified NK-model in which we map multiobjective decision making as adaptive walk on multiple performance landscapes, whereby each landscape represents one objective. We find that the impact of the coordination mode on the performance and the speed of performance improvement is critically affected by the selected multiobjective decision making approach. In certain setups, the performances achieved with the more complex multiobjective decision making approaches turn out to be less sensitive to the coordination mode than the performances achieved with the less complex multiobjective decision making approaches. Furthermore, we present results on the impact of the nature of interactions among decisions on the achieved performance in multiobjective setups. Our results give guidance on how to control the performance contribution of objectives to overall performance and answer the question how effective certain multiobjective decision making approaches perform under certain circumstances (coordination mode and interdependencies among decisions).

scholarly journals Consumer Diversity In Multicultural Arenas: An Investigation Of Social Influences Between Asians And Westerners

2011 ◽  
Vol 5 (12) ◽  
Author(s):  
Kritika Kongsompong
Keyword(s):  
Decision Making ◽  
Locus Of Control ◽  
Social Influence ◽  
Cultural Orientation ◽  
Purchasing Decisions ◽  
External Locus ◽  
Cultural Orientations ◽  
High Level ◽  
The Impact ◽  
Consumer Diversity

The impact of peoples orientation with regard to Collectivism/Individualism and to Locus of Control on the extent to which they are subject to social influence has never been investigated cross culturally in the context of consumer behavior in making purchasing decisions. The objective of this research is to compare the cultural orientations of people in the East and West, and to observe the effect of social influence in their decision making. In particular, this paper examines and adds evidence to the mutually exclusive cultures: Singapore, Thailand, Australia, and America. Hofstedes typology of cultures is reconfirmed and empirically associated with specific social influence variables on decision making. The findings provide either whole or partial supports for the hypotheses. In general, high collectivism is positively related with external locus of control and results in high level of social influence. There are exceptions, however, which highlight the need to incorporate other factors into understanding the role that cultural orientation plays in decision making.

scholarly journals Hofstede’s Collectivistic Values and Sustainable Growth of Online Group Buying

2019 ◽  
Vol 11 (4) ◽  
pp. 1016 ◽  
Author(s):  
Bangwool Han ◽  
Minho Kim
Keyword(s):  
Social Influence ◽  
Personality Traits ◽  
Social Influences ◽  
Cultural Dimensions ◽  
Sustainable Growth ◽  
Mediation Process ◽  
Group Buying ◽  
Cultural Orientations ◽  
The Impact ◽  
Online Group

This study investigates the moderating effects of consumer personality traits and the mediating effects of social influence susceptibility in consumers on the relationship between individuals’ cultural orientations and intentions toward online group buying (OGB). The Big Five personality dimensions, normative social influence, and Hofstede’s cultural dimensions are considered. Because understanding what motivates consumer intentions toward OGB is a major focus of firms and OGB website operators, this study contributes to the topic by identifying consumers’ personality traits and levels of susceptibility to social influences, which impact OGB intentions. Findings in Study 1 reveal that consumer personality traits (e.g., agreeableness) moderate the impact of individual cultural orientations (i.e., collectivism) on intentions toward OGB. Study 2 describes the mediation process of susceptibility to normative social influences on OGB intentions. The findings from this study bridge a literature gap in the context of OGB by demonstrating how OGB site operators can improve marketing strategies, leading to increase sustainable purchase intention. The article concludes with managerial implications by providing insights for online group buying sites and firms, particularly those that target collectivistic cultural markets.

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