(De)Signing Authority: The Indexical Dimension of Typography in Academic Communication

Design Issues ◽  
2021 ◽  
Vol 37 (4) ◽  
pp. 46-58
Author(s):  
Jürgen Spitzmüller
Keyword(s):  
Graphic Design ◽  
Scientific Communication ◽  
Social Positioning ◽  
Disciplinary Practice ◽  
Scholarly Identity ◽  
Academic Communication ◽  
Discursive Context ◽  
Design Drawing

Abstract Graphics in scientific communication are not just a means to elegantly convey, condense, or systematize “facts.” As any form of communication, they are bound to, or enregistered in, the discursive context of previous uses. Graphics, thus, do not only visualize information (in an iconic or symbolic way), they also contextualize (i.e., index) the practices, communities, and genres of particular fields and thereby serve as effective emblems of scholarly identity. This article elaborates on the indexical or emblematic dimension of academic graphic design. Drawing on sociolinguistic theory of social positioning and identification, it will be argued how graphic design is a disciplinary practice in the double sense of the word.

Social media communication of the scientific and technological literature in emergency under COVID-19

2021 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
Jiapei Li ◽  
Liming Sun ◽  
Xin Feng ◽  
Peiyi He ◽  
Yue Zhang
Keyword(s):  
Social Media ◽  
Science Communication ◽  
Scientific Communication ◽  
Media Communication ◽  
Content Type ◽  
Social Media Networks ◽  
Communication Law ◽  
Social Media Platforms ◽  
Academic Communication ◽  
Social Media Communication

PurposeThis paper takes the current COVID-19 pandemic raging around the world as a realistic background and uses the informal scientific communication mode in social media as the theoretical basis. It aims to explore the characteristics and rules of scientific communication in social media under emergency events, grasp the potential and risks of scientific communication in social media in special times and provide a perspective of academic communication for the scientific response.Design/methodology/approachThe authors select the enumeration data of the early COVID-19 theme papers spread on social media networks as the research object, apply descriptive statistical analysis to the basic statistical distribution of variables and use factor analysis and visualization methods to explore the law and characteristics of the spread of scientific papers on social media platforms.FindingsIt was found that users of the COVID-19 paper are mainly in North America, Europe and South America, followed by those in East Asia, Southeast Asia and Oceania. The users are mainly public figures, doctors and other practitioners, science communicators and scientists. The process of social media communication reflects three ways of knowledge construction, social interaction and academic communication, and there are three ways of communication law and changing trend of cross transition and integration.Originality/valueThis study observes the function and role of science communication in social media in a special period from a unique perspective of academic communication, so as to promote academic means to fight against the epidemic.

scholarly journals THIRTY-YEAR ANNIVERSARY OF OPERA SLAVICA (CZECHIA) – SCIENTIFIC COMMUNICATION, FUTURE AND DEVELOPMENT

2021 ◽  
pp. 105-108
Author(s):  
Elena KREYTCHOVA
Keyword(s):  
Digital Libraries ◽  
Information Exchange ◽  
Online Communication ◽  
Scientific Communication ◽  
Academic Community ◽  
Academic Exchange ◽  
Peer Reviewing ◽  
The Future ◽  
Academic Communication ◽  
Further Development

The text presents the journal Opera Slavica published by the Faculty of Arts of the Masaryk University in Brno, Czech Republic, which is a specialized philological journal that publishes articles, reviews and academic materials in the field of linguistics and literary Slavonic studies. The article also deals with the issue of the academic philological journals, their current state and the challenges they may face in the future emphasizing that the further development of information exchange in the field of digitized periodicals will focus on the provision of a wider range of services for the end user. The modern opportunities and further development of the Internet are a prerequisite for reassessment of the ideas of communication in the academic community, for the dissemination of scientific knowledge and for the place of specialized journals in the context of this academic communication. In this context of virtual scientific communication the presence of academic periodicals in the digital libraries will be of great importance. In the future academic communication, in particular in the field of philology, significant specialization of electronic archives with a focus on a particular scientific field is expected. The text also outlines some problems in contemporary academic exchange, especially peer reviewing, predatory journals, online communication, etc.

ANALISIS VISUAL PADA SAMPUL DEPAN MAJALAH DESAIN GRAFIS “CONCEPT” EDISI ULTAH PERDANA (Sebuah Kajian Semiotika)

DeKaVe ◽  
2013 ◽  
Vol 1 (2) ◽  
Author(s):  
Prayanto WH
Keyword(s):  
Graphic Design ◽  
Roland Barthes ◽  
Specific Design ◽  
Design Work ◽  
Design Elements ◽  
Semiotic Approach ◽  
Short Time ◽  
Content Information ◽  
Magazine Cover

Magazine is one of the forms of mass media that has fungsikomunikasi to convey information to mass audiences. The cover is an important element because it is through cover / cover one can guess the contents of the magazine, as well as further interested to know further information contained therein. On a magazine cover consists of drawings and writings are arranged in such a way that looks interesting and has meaning Press publications, especially magazines, today's not enough just to rely on the quality of news or manuscript, although verbal aspect is very important. It must be recognized that the visual aspects (design) as the cover / envelope has crucial role to capture the prospective reader. For the cover of a magazine is a window that shows the content information, can be either a text or photographs, illustrations, and design elements. The function of a magazine cover is to attract, dazzle prospective readers, by way influence the thoughts flow in a short time. So it's no wonder much current the magazine publisher who made the cover of such a way as to attract the attention of prospective readers. Thus the task of designers to magazine cover to create designs that attract the attention of the reader becomes increasingly severe. This study tries to analyze a visual on the front cover Magazine Graphic Design 'Concept' birthday inaugural edition by using the Roland Barthes' semiotic approach. As Roland Barthes (1984), any simple "design work (magazine cover)" continue to play in management of the sign. So that will generate a message (image) specific. Design cover, usually contains the elements of the sign in the form of objects, context of the environment, people or other beings who provide meaning to objects, and text (of writing) that reinforce the meaning.Keyword: cover, magazine Concept, semiotics

THE PROBLEM OF EXPRESSION NON-CATEGORICAL STATEMENTS IN LINGUISTIC TEXTS

2020 ◽  
Vol 3 (3) ◽  
pp. 91-97
Author(s):  
Nigora Mukhamedova ◽  
Keyword(s):  
Mental Content ◽  
Scientific Communication ◽  
Scientific Text ◽  
The Subject ◽  
Evaluative Attitude

The article deals with the issues based on the study of non-categorical statements in a linguistic text in modern English. The essence of scientific communication is a message, or the transmission by means of language of some mental content, including the expression of an intellectual-evaluative attitude to the subject of speech. The content of intellectual assessments is conditioned by knowledge and experience of intellectual and material activities of people.In a scientific text, this attitude can be the result of verifying the truth of what is expressed by the author himself or by another scientist or a team of researchers, as well as confirmation or refutation of apreviously formed assessment that served as the basis for further discussion

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