Does the use of a multi-trait, multi-test approach to measure animal personality yield different behavioural syndrome results?

Abstract A multi-trait, multi-test approach to investigate the convergence or discrimination between behavioural tests putatively targeting the same or different animal personality traits has been recommended, yet whether and how the approaches affect the identification of behavioural syndrome(s), the suite of correlated personality traits, requires investigation. Here, we used behavioural measures collected from five commonly used behavioural tests targeting three personality traits, evaluated their convergence/discrimination through exploratory factor analysis (EFA), and then explored whether the identification of syndrome changed based on the approach we used to quantify personality traits. Our results indicated that tests presumably targeting the same personality trait actually measured distinct behavioural aspects. Syndrome defined using correlation changed due to how we identified personality traits, but not when using structural equation models (SEMs). Overall, this study emphasizes that it is critical to clarify the approach and terms we use for ‘personality traits’ in the field of animal personality.

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Examining the ParticipACTION brand using the brand equity pyramid

Journal of Social Marketing ◽

10.1108/jsocm-11-2017-0071 ◽

2018 ◽

Vol 8 (4) ◽

pp. 378-396 ◽

Cited By ~ 3

Author(s):

Alexander Lithopoulos ◽

Peter A. Dacin ◽

Tanya R. Berry ◽

Guy Faulkner ◽

Norm O’Reilly ◽

...

Keyword(s):

Factor Analysis ◽

Confirmatory Factor Analysis ◽

Exploratory Factor Analysis ◽

Brand Equity ◽

Structural Equation ◽

Structural Equation Models ◽

Equation Modeling ◽

Content Type ◽

Activity Promotion ◽

Confirmatory Factor

Purpose The brand equity pyramid is a theory that explains how people develop loyalty and an attachment to a brand. The purpose of this study is to test whether the predictions made by the theory hold when applied to the brand of ParticipACTION, a Canadian non-profit organization that promotes active living. A secondary objective was to test whether this theory predicted intentions to be more physically active. Design/methodology/approach A research agency conducted a cross-sectional, online brand health survey on behalf of ParticipACTION. Exploratory factor analysis and confirmatory factor analysis established the factor structure. Structural equation modeling was used to test the hypothesized model. Findings A nationally representative sample of Canadian adults (N = 1,191) completed the survey. Exploratory factor analysis and confirmatory factor analysis supported a hypothesized five-factor brand equity framework (i.e. brand identity, brand meaning, brand responses, brand resonance and intentions). A series of structural equation models also provided support for the hypothesized relationships between the variables. Practical implications Though preliminary, the results provide a guide for understanding the branding process in the activity-promotion context. The constructs identified as being influential in this process can be targeted by activity-promotion organizations to improve brand strength. A strong organizational brand could augment activity-promotion interventions. A strong brand may also help the organization better compete against other brands promoting messages that are antithetical to their own. Originality/value This is the first study to test the brand equity pyramid using an activity-promotion brand. Results demonstrate that the brand equity pyramid may be useful in this context.

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Examining the Measurement Model of International Posture and How It Relates to Personality Traits

SAGE Open ◽

10.1177/2158244020969673 ◽

2020 ◽

Vol 10 (4) ◽

pp. 215824402096967

Author(s):

Michiko Toyama ◽

Yoshitaka Yamazaki

Keyword(s):

Factor Analysis ◽

Confirmatory Factor Analysis ◽

Personality Traits ◽

Exploratory Factor Analysis ◽

Structural Equation ◽

Language Education ◽

Measurement Model ◽

Equation Modeling ◽

Confirmatory Factor ◽

International Posture

This study had two aims: to attempt to verify the construct validity of the measure of international posture—which refers to attitudes toward the international community—in foreign language education and to explore how international posture structurally relates to personality traits. A total of 163 Japanese undergraduate students participated in the study. To examine the first aim, exploratory factor analysis was conducted, followed by confirmatory factor analysis. Results of the exploratory factor analysis showed that three latent constructs were extracted from 23 items of the measure. Next, confirmatory factor analysis confirmed the constructs with the fit indices except the chi-square score. To investigate the second aim, structural equation modeling was used. It showed that two personality traits—openness to experience and extraversion—were strongly associated with international posture. Furthermore, our study indicated a second-order configuration structured in the verified measure in relation to the two personality traits.

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Aggressiveness as a latent personality trait of domestic dogs: testing local independence and measurement invariance

10.1101/117440 ◽

2017 ◽

Cited By ~ 1

Author(s):

Conor Goold ◽

Ruth C. Newberry

Keyword(s):

Personality Traits ◽

Measurement Invariance ◽

Personality Trait ◽

Latent Variable ◽

Structural Equation ◽

Intraclass Correlation ◽

Animal Personality ◽

Latent Variable Models ◽

Equation Model ◽

Local Independence

AbstractStudies of animal personality attempt to uncover underlying or ‘latent’ personality traits that explain broad patterns of behaviour, often by applying latent variable statistical models (e.g. factor analysis) to multivariate data sets. Two integral, but infrequently confirmed, assumptions of latent variable models in animal personality are: i) behavioural variables are independent (i.e. uncorrelated) conditional on the latent personality traits they reflect (local independence), and ii) personality traits are associated with behavioural variables in the same way across individuals or groups of individuals (measurement invariance). We tested these assumptions using observations of aggression in four age classes (4 - 10 months, 10 months - 3 years, 3 - 6 years, over 6 years) of male and female shelter dogs (N = 4,743) in 11 different contexts. A structural equation model supported the hypothesis of two positively correlated personality traits underlying aggression across contexts: aggressiveness towards people and aggressiveness towards dogs (comparative fit index: 0.96; Tucker-Lewis index: 0.95; root mean square error of approximation: 0.03). Aggression across contexts was moderately repeatable (towards people: intraclass correlation coefficient (ICC) = 0.479; towards dogs: ICC = 0.303).However, certain contexts related to aggressiveness towards people (but not dogs) shared significant residual relationships unaccounted for by latent levels of aggressiveness.Furthermore, aggressiveness towards people and dogs in different contexts interacted with sex and age. Thus, sex and age differences in displays of aggression were not simple functions of underlying aggressiveness. Our results illustrate that the robustness of traits in latent variable models must be critically assessed before making conclusions about the effects of, or factors influencing, animal personality. Our findings are of concern because inaccurate ‘aggressive personality’ trait attributions can be costly to dogs, recipients of aggression and society in general.

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Subclinical Sadism and the Dark Triad

Journal of Individual Differences ◽

10.1027/1614-0001/a000284 ◽

2019 ◽

Vol 40 (3) ◽

pp. 127-133 ◽

Cited By ~ 6

Author(s):

Laura K. Johnson ◽

Rachel A. Plouffe ◽

Donald H. Saklofske

Keyword(s):

Factor Analysis ◽

University Students ◽

Personality Traits ◽

Exploratory Factor Analysis ◽

Convergent Validity ◽

Dark Triad ◽

Antisocial Personality ◽

Factor Solution ◽

Online Study ◽

Antisocial Personality Traits

Abstract. The Dark Triad is a constellation of three antisocial personality traits: Machiavellianism, narcissism, and psychopathy. Recently, researchers have introduced a “Dark Tetrad” that includes subclinical sadism, although others suggest considerable overlap between psychopathy and sadism. To clarify the position of sadism within the Dark Triad, an online study was conducted with 615 university students. Exploratory factor analysis revealed that a six-factor solution fit the data best, representing Machiavellianism, psychopathy, physical sadism, verbal sadism, narcissism, and vicarious sadism. Furthermore, convergent validity was supported through sadism’s correlations with the HEXACO personality traits. The results support sadism’s inclusion within the Dark Tetrad as a unique construct but with some conceptual overlap with psychopathy.

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A Cautionary Note on Incremental Fit Indices Reported by LISREL

Methodology ◽

10.1027/1614-1881.1.2.81 ◽

2005 ◽

Vol 1 (2) ◽

pp. 81-85 ◽

Cited By ~ 5

Author(s):

Stefan C. Schmukle ◽

Jochen Hardt

Keyword(s):

Factor Analysis ◽

Maximum Likelihood ◽

Structural Equation ◽

Structural Equation Models ◽

Null Model ◽

Likelihood Estimation ◽

Parameter Estimates ◽

Fit Indices ◽

Cautionary Note ◽

Confirmatory Factor

Abstract. Incremental fit indices (IFIs) are regularly used when assessing the fit of structural equation models. IFIs are based on the comparison of the fit of a target model with that of a null model. For maximum-likelihood estimation, IFIs are usually computed by using the χ2 statistics of the maximum-likelihood fitting function (ML-χ2). However, LISREL recently changed the computation of IFIs. Since version 8.52, IFIs reported by LISREL are based on the χ2 statistics of the reweighted least squares fitting function (RLS-χ2). Although both functions lead to the same maximum-likelihood parameter estimates, the two χ2 statistics reach different values. Because these differences are especially large for null models, IFIs are affected in particular. Consequently, RLS-χ2 based IFIs in combination with conventional cut-off values explored for ML-χ2 based IFIs may lead to a wrong acceptance of models. We demonstrate this point by a confirmatory factor analysis in a sample of 2449 subjects.

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E8-LWDS: Factorial Structure and Psychometric Properties of the Lebanese Waterpipe Dependence Scale-11 in 1490 Egyptian Waterpipe Tobacco Smokers—A Critical Approach

International Journal of Environmental Research and Public Health ◽

10.3390/ijerph18136741 ◽

2021 ◽

Vol 18 (13) ◽

pp. 6741

Author(s):

Aya Mostafa ◽

Nashwa Ismail

Keyword(s):

Factor Analysis ◽

Psychometric Properties ◽

Exploratory Factor Analysis ◽

Structural Equation ◽

Mean Squared Error ◽

Physical Dependence ◽

Behavioral Control ◽

Perceived Behavioral Control ◽

Factorial Structure ◽

Dependence Scale

Introduction: There is no universal scale for assessing waterpipe tobacco (WT) dependence. We examined the factorial structure and psychometric properties of the Waterpipe Dependence Scale-11 (LWDS-11) among Egyptian WT smokers. Methods: We administered the LWDS-11 during face-interview questionnaires in two cross-sectional surveys among 1490 current WT smokers recruited via purposive quota sampling. Exploratory factor analysis was performed on half of the sample. Confirmatory factor analysis of the resulting model was done using structural equation modelling on the other half. Scale reliability was examined. We assessed convergent construct validity using regression models to examine the association between the adapted dependence scale and factors conceptually expected to be associated with WT dependence. Results: Exploratory factor analysis of the scale yielded eight items (E8-LWDS) supporting a three-factor structure: physical dependence (three items); psychological dependence (three items); and psychological craving (two items). Cronbach’s α were 0.635 for the total scale and 0.823, 0.654, and 0.785 for the three subscales. E8-LWDS was confirmed to have good model fit (comparative fit index = 0.995; root mean squared error of approximation = 0.027). E8-LWDS was independently associated with daily WT smoking, rural residence, being a skilled worker, non-exclusive WTS, smoking ≥ eight WT hagars/day, and measures of perceived behavioral control (self-reported addiction to WT, perceived ability to quit, and previous quit attempts). Conclusion: E8-LWDS showed adequate psychometric properties among this sample of Egyptian current WT smokers, which makes it appropriate for use by researchers and practitioners. Adding items related to perceived behavioral control might enhance the scale robustness.

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Θεματικά μουσεία της Ελλάδας και τουριστικό μάρκετινγκ

10.12681/eadd/50508 ◽

2021 ◽

Author(s):

Παναγιώτης Ιωακειμίδης

Keyword(s):

Factor Analysis ◽

Structural Equation Modeling ◽

Exploratory Factor Analysis ◽

Structural Equation ◽

Word Of Mouth ◽

Equation Modeling ◽

Cronbach’S Alpha ◽

Cronbach's Alpha

Η παρούσα διδακτορική διατριβή αποσκοπεί στο να καταγράψει την ικανοποίηση των επισκεπτών από τις παρεχόμενες υπηρεσίες στα θεματικά μουσεία της Ελλάδας, την πρόθεση συμπεριφοράς των επισκεπτών και κατά πόσο τεχνικές του τουριστικού μάρκετινγκ λαμβάνουν χώρα στα θεματικά μουσεία. Έγινε μία προσπάθεια να καταγραφούν οι απόψεις των ανθρώπων των θεματικών μουσείων και η αντίληψή τους σχετικά με το τουριστικό μάρκετινγκ, οι αντιλήψεις των επισκεπτών σχετικά με την εμπειρία που βιώνουν σε ένα θεματικό μουσείο, ο βαθμός ικανοποίησης τους, η υφιστάμενη κατάσταση που επικρατεί στα θεματικά μουσεία της χώρας και οι ενδεχόμενες αλλαγές που μπορούν να προκύψουν με απώτερο σκοπό την αύξηση της επισκεψιμότητας. Ένα αξιοσημείωτο της παρούσας έρευνας, είναι ένας σημαντικός αριθμός προσωπικών συνεντεύξεων με κατοίκους περιμετρικά των μουσείων που ερευνήθηκαν και η προσπάθεια καταγραφής των απόψεων και αντιλήψεων τους για τα μουσεία αυτά.Διενεργήθηκε επίσης μία ποσοτική έρευνα σε επισκέπτες θεματικών μουσείων της χώρας μας αλλά και στο ανθρώπινο δυναμικό που εργάζεται σε πολιτιστικούς οργανισμούς, καθώς και εκπαιδευτικούς. Διακρίνοντας τα μουσεία σε δημόσια και ιδιωτικά, σημαντική ήταν η καταγραφή απόψεων ότι στα περισσότερα δημόσια θεματικά μουσεία τα οποία λειτουργούν κάτω από την επίβλεψη του δημόσιου φορέα, δεν υπάρχουν συχνά δυνατότητες για καινοτομία και πρωτοτυπία. Τα πορίσματα της παρούσας διδακτορικής διατριβής είναι αρκετά σημαντικά λόγω της έλλειψης προηγούμενης έρευνας επάνω στα θεματικά μουσεία της Ελλάδας, από την οπτική του μάρκετινγκ και την αναγκαιότητα αυτού. Η πλειονότητα των ανθρώπων των θεματικών μουσείων με τους οποίους ήρθα σε επαφή, εντοπίζουν την ανάγκη για τεχνικές τουριστικού μάρκετινγκ στα μουσεία καθώς όλοι αντιλαμβάνονται ότι οι επισκέπτες αναζητούν ποιοτικότερες ψυχαγωγικές επιλογές, έχουν περισσότερες απαιτήσεις επισκεπτόμενοι ένα θεματικό μουσείο και ευελπιστούν σε μία βιωματική και διαδραστική εμπειρία που θα τους μείνει αξέχαστη. Σε αυτό το εγχείρημα, συνεργός είναι τα ποικίλα οπτικοακουστικά μέσα των νέων τεχνολογιών που ενισχύουν το βιωματικό χαρακτήρα της επίσκεψης και ερευνώνται στη διατριβή. Η παρούσα διατριβή αποτελεί μία πρώτη προσπάθεια χαρτογράφησης των τεχνικών τουριστικού μάρκετινγκ που χρησιμοποιούν τα θεματικά μουσεία της χώρας , τις σημαντικές ιδιαιτερότητες του τουρισμού που έχουν άμεση επίδραση στην επισκεψιμότητα των θεματικών μουσείων και τέλος προτάσσει ενέργειες και τεχνικές μάρκετινγκ για να δημιουργηθεί ένας ενάρετος κύκλος πολιτισμού - ψυχαγωγίας - οικονομίας. Για την επεξεργασία των δεδομένων της ποσοτικής έρευνας χρησιμοποιήθηκε το στατιστικό εργαλείο SPSS, αναλύθηκαν τα ευρήματα της Διερευνητικής Ανάλυσης Παραγόντων (Exploratory Factor Analysis) και των τεστ αξιοπιστίας με τον δείκτη Cronbach’s Alpha, εφαρμόζοντας και την μέθοδο Μοντελοποίησης Δομικών Εξισώσεων (Structural Equation Modeling, SEM) για τον έλεγχο των ερευνητικών υποθέσεων. Οι ερευνητικές υποθέσεις δημιουργήθηκαν έπειτα από ενδελεχή έρευνα μοντέλων που εφαρμόστηκαν σε προηγμένες μουσειολογικά χώρες, όπως η Ισπανία, η Ιταλία, η Ολλανδία κ.α. και μπορούν να ληφθούν σοβαρά υπόψιν στο κοινωνικό-οικονομικό περιβάλλον της Ελλάδας. Απώτερος στόχος του ερευνητικού μοντέλου είναι εάν ο επισκέπτης θα οδηγηθεί σε μελλοντική επίσκεψη (revisit ) ή θα αποτελέσει ο ίδιος κινητή διαφήμιση word-of-mouth του μουσείου που επισκέφθηκε.Η έρευνα αποτελεί οδηγό για μελλοντικές έρευνες που θα πλαισιώσουν ή θα συμπεριλάβουν τα θεματικά μουσεία για νέες μελέτες, όπως για παράδειγμα πολιτιστικές διαδρομές και είναι ένα χρήσιμο εργαλείο που έρχεται να καλύψει το ερευνητικό κενό που υπάρχει γύρω από το είδος των μουσείων αυτών.

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Conﬁrmatory Factor Analysis and Structural Equation Models

Analysis of Multivariate Social Science Data ◽

10.1201/b15114-13 ◽

2008 ◽

pp. 301-336

Keyword(s):

Factor Analysis ◽

Confirmatory Factor Analysis ◽

Structural Equation ◽

Structural Equation Models ◽

Confirmatory Factor

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Investigating University Characteristics on Personality Traits

GATR Global Journal of Business Social Sciences Review - GATR Global Journal of Business and Social Science Review (GJBSSR) Vol.7(1) Jan-Mar 2019 ◽

10.35609/gjbssr.2021.9.1(7) ◽

2021 ◽

Vol 9 (1) ◽

pp. 58-64

Author(s):

Kullanun Sripongpun ◽

Nattanan Saksamrit ◽

Watcharapong Intarawong ◽

Pattama Suriyakul Na Ayudhya

Keyword(s):

Factor Analysis ◽

Personality Traits ◽

Exploratory Factor Analysis ◽

Undergraduate Students ◽

Brand Personality ◽

Jel Classification ◽

Student Perspective ◽

Personality Factor ◽

The University ◽

Study Participants

Objective - This study aims to extend the brand personality concept by applying this concept to the organization, i.e., the university. Methodology/Technique – A questionnaire was designed based on Aaker (1997)’s 5 dimensions of brand personality scale to collect the data. 400 Thai undergraduate students of Kasetsart University Chalermphrakiat Sakon Nakhon Province Campus participated in this study. Participants were first informed of the study description and instructed to think of a university as if it were a person and to rate on a five-point scale (1 = not at all descriptive, 5 = extremely descriptive). In the data analysis, descriptive statistics (mean and standard deviation) and exploratory factor analysis (EFA) were used. Finding – The results from the exploratory factor analysis (EFA) with a varimax rotation showed 5 factors of university personality. Factor 1 represents competence dimension having 10 items (successful, leader, technical, corporate, cool, hardworking, secure, spirited, confident and reliable). Factor 2 represents sophistication dimension which had 4 items (glamorous, good looking, smooth and upper class). Factor 3 represents ruggedness dimension which had 5 items (western, tough, masculine, rugged and outdoorsy). Factor 4 represents sincerity dimension which had 2 items (honest and sincere). The last factor was excitement dimension which had only 1 item, imaginative. Furthermore, according to student perspective, the majority of university personality dimensions of Kasetsart University Chalermphrakiat Sakon Nakhon Province Campus was ruggedness dimension. Novelty – Research examining the dimensions of organization personality is still scant. To fill the gap, the current study was conducted to demonstrate how the brand personality concept was applicable when the organization was viewed as a brand. Therefore, it is a preliminary step toward such direction to extend and apply the brand personality concept to a new different area. Type of Paper: Empirical. JEL Classification: M10, M19. Keywords: University Personality; University Characteristics; Personality Traits; Brand Personality Concept. Reference to this paper should be made as follows: Sripongpun, K; Saksamrit, N; Intarawong, W; Ayudhya, P.S.N. (2021). Investigating University Characteristics on Personality Traits, GATR Global J. Bus. Soc. Sci. Review, 9(1): 58 – 64. https://doi.org/10.35609/gjbssr.2021.9.1(7)

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