Industrial Marketing Research in Britain

1969 ◽  
Vol 6 (1) ◽  
pp. 15-27 ◽  
Author(s):  
Aubrey Wilson

Industrial marketing research in Great Britain is now widely accepted and used. Over recent years the information yield of projects has improved to a considerable extent because of new approaches to management's information needs. In this article the author examines the state of the art of industrial marketing research in Britain at the present time.

1982 ◽  
Vol 13 (2) ◽  
pp. 70-75
Author(s):  
Russell Abratt

Industrial marketing research is generally speaking a low priority item for industrial companies in South Africa. However, marketing research should form the basis of most marketing planning. Marketing research budgets in industrial companies are usually small because management feels that most projects are either too expensive or too time consuming. The objective of this article is to show that industrial marketing research need not be expensive or time consuming. Industrial marketing research has failed to receive much attention in standard marketing books and journals, in spite of the fact that the size of the industrial market is larger than the consumer market in South Africa. The author discusses a simple method which can be followed by people in industrial companies with little or no marketing background. The scope of industrial marketing research and the planning of an industrial research project are discussed; besides a report on a field study undertaken among 20 industrial plastics manufacturers on the Witwatersrand to establish the 'state of the art' as far as their marketing research was concerned.


1988 ◽  
Vol 5 (4) ◽  
pp. 328-338 ◽  
Author(s):  
Lindsey Ford ◽  
Masoud Yazdani

2010 ◽  
Vol 2 (1) ◽  
Author(s):  
Ludwig Zoeller

AbstractThis review paper intends to summarize the state of the art in loess research at the first international “Loess-fest’99” conference and to outline progress in loess research during the past decade. The focus is on loess as a terrestrial archive of climatic and environmental change during the Quaternary. The review highlights remarkable new results from regional investigations into European loess, as well as the emergence of new methods and refinements of established techniques, focussing on stratigraphy, dating and palaeoenvironment. It is concluded that loess research during the past decade not only has developed rapidly to take an outstanding place in Quaternary sciences, but also promises exciting perspectives for the next decade, in particular when combined approaches are applied to benefit from the now comprehensive pool of established and new methods.


1977 ◽  
Vol 191 (1) ◽  
pp. 195-205 ◽  
Author(s):  
A. J. Powell ◽  
A. Cartwright

The paper examines the operational role of the driver and the environmental requirements if he is to fulfil this role successfully. It then looks at the state-of-the-art, with particular reference to Great Britain, in the fields of structure, visibility, environment, controls and instrumentation, and concludes by suggesting the basic characteristics of an optimum cab layout.


1980 ◽  
Vol 24 (1) ◽  
pp. 85-89 ◽  
Author(s):  
H. Rudy Ramsey ◽  
Michael E. Atwood

A major literature survey investigated the state of the art in human factors in computer systems. The survey was concerned both with the status of human factors research in the area of user-computer interaction and with the current state of user-computer interaction technology and practices. The principal goal of the study was to determine the feasibility of human factors guidelines for interactive computer systems, and to investigate their possible form and content. Thus, the study addressed both the state of the art in the field and the information needs and problem-solving behavior of interactive system designers, since these personnel would be the primary users of guidelines. It is concluded that insufficient data exist for the development of a “quantitative reference handbook” in this area, and that that form of presentation may not be appropriate anyway. On the other hand, a “human factors design guide” – which discusses issues, alternatives, and methods in the context of the design process – appears both feasible and needed.


Author(s):  
Lixin Su ◽  
Jiafeng Guo ◽  
Yixing Fan ◽  
Yanyan Lan ◽  
Ruqing Zhang ◽  
...  

In Conversational Question Answering (CoQA), humans propose a series of questions to satisfy their information needs. Based on our preliminary analysis, there are two major types of questions, namely verification questions and knowledgeseeking questions. The first one is to verify some existing facts, while the latter is to obtain new knowledge about some specific object. These two types of questions differ significantly in their answering ways. However, existing methods usually treat them uniformly, which may easily be biased by the dominant type of questions and obtain inferior overall performance. In this work, we propose an adaptive framework to handle these two types of questions in different ways based on their own characteristics. We conduct experiments on the recently released CoQA benchmark dataset, and the results demonstrate that our method outperforms the state-of-the-art baseline methods.


Author(s):  
R. Aravazhi ◽  
M. Chidambaram

Universal health researchers are creating, editing, investigating, incorporating, and storing huge amounts of digital medical statistics daily, through observation, testing, and replication. In the event that we could viably exchange and coordinate information from every single conceivable asset, at that point a more profound comprehension of every one of these informational indexes and better uncovered learning, alongside fitting bits of knowledge and activities, would be allowed. Tragically, as a rule, the information clients are not the information makers, and they in this way confront challenges in tackling information in unanticipated and spontaneous ways. With a specific end goal to get the capacity to incorporate heterogeneous information, and along these lines proficiently alter the customary therapeutic and organic research, new approaches created upon the undeniably inescapable cyberinfrastructure are required to conceptualize conventional medical and biological data, and gain the "profound" knowledge out of unique information from that point. As formal information portrayal models, ontologies can render precious help in such manner. In this paper, we shorten the state-of-the-art research in ontological systems and their creative application in medical and biological areas.


1993 ◽  
Vol 1 (2) ◽  
pp. 5-28 ◽  
Author(s):  
Preet S. Aulakh ◽  
Masaaki Kotabe

This study examines the state of the art in international marketing research published in the 1980–90 period, and probes significant changes in the field, both in terms of the substance of research and methodologies employed. A major conclusion of the previous review articles ( Albaum and Peterson 1984 ; Boddewyn 1981 ; Cavusgil and Nevin 1981) was that international marketing research had been fragmentary and exploratory without a strong theoretical framework. In this study, we find that the field has since made substantial progress both in the development of conceptual frameworks for the studies conducted and in the empirical testing of concepts and theories.


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