Broadcasting the Stigmatized Self: Positioning Functions of YouTube Vlogs on Bipolar Disorder1

Author(s):  
Darcy Holtgrave

YouTube, the free Internet video-sharing platform, is home to an active community of people who performatively share personal experience narratives about mental illness. Many individuals in this group heed YouTube’s early call to “Broadcast Yourself” in order to publicly “put a face” to mental illness, particularly in the form of vlogs that document and share their experience. In chapter 8, “Broadcasting the Stigmatized Self: Positioning Functions of YouTube Vlogs on Bipolar Disorder,” Darcy Holtgrave engages this phenomenon through a selection of vloggers who discuss bipolar disorder and the folk groups surrounding them. The parameters of YouTube inherently define and influence users’ exchanges, which are mediated by digital devices and take the form of videos, video responses, text responses, the prefabricated categories of likes and views, and/or interaction with other forms of social media. Using narrative theory, Holtgrave analyzes the strategies that speakers use to negotiate their place in relation to their audience as well as their mental illness.

2014 ◽  
Author(s):  
◽  
Darcy Holtgrave

[ACCESS RESTRICTED TO THE UNIVERSITY OF MISSOURI AT AUTHOR'S REQUEST.] With the advent of widespread, user-driven video sharing on Internet sites like YouTube, a recognizable folk genre of the vlog has sprung up, with its own set of identifiable traditions and influences. This dissertation engages in a narrative analysis of YouTube vlogs about a particular mental illness, bipolar disorder. The vlogs in this study serve the purpose of information sharing, community identification and formation, and fighting against stigma of mental illness. Analysis of the use of these vlogs within this group reveals how they demonstrate the health belief systems of the vloggers and their audience. These uses of this form of video communication are made possible because of an underlying belief in narrative as a form of agency and as a tool of healing for mental illness, both for those talking and those listening. This belief is combined with an underlying belief that the Internet in general, and YouTube in particular, is a context that is and should be a democratic venue for free expression. This dissertation presents and analyzes the narratives that are posted by persons who identify themselves as having bipolar disorder, as well as what has evolved in response to these narratives, where users exchange comments, create their own videos, and, ultimately, form a viable online community.


2020 ◽  
Vol 44 (6) ◽  
pp. 227-230
Author(s):  
Rebecca Lawrence

SummaryThere is increasing evidence that doctors have high levels of mental illness, and there are concerns that, for some, this may be exacerbated by their working environment. It can be difficult for doctors to disclose mental illness, either to senior or junior colleagues, and perhaps even harder to know what, if anything, to say to patients. Many doctors may be unsure of their position as regards disclosing to governing bodies; others may disclose widely on social media. I am a psychiatrist who also has a significant mental illness, and refer both to my personal experience and the literature to explore some of these issues.


Author(s):  
Piotr Szamrowski ◽  
Adam Pawlewicz

The main objective of this paper is to identify the platforms and social media tools utilized by the brewing industry in communication with the stakeholders, mainly with potential clients. In addition, the study sought to determine the nature of the published content, identify those responsible for their management, and present the advantages and disadvantages of their conduct in communication and creating the image of the company. The results indicate that only 25% of the surveyed companies do not use social media in PR. This applies only to small enterprises, with regional character. All the major brewing companies in their public relations activities use at least one type of social media, focusing in most cases on social networking (Facebook) and Video Sharing (YouTube). In addition, some of the largest brands included in the individual equity groups have their own social media channels used to communicate with the stakeholders. General promotion of company products and, what is very important, creating a dialogue with social media platform community, were seen as the most important benefits of using social media.


Author(s):  
Janice L. Waldron ◽  
Stephanie Horsley ◽  
Kari K. Veblen

We all feel the implications of the force of social media—for good and for ill—in our lives and in our professional world. At the time of this writing, Facebook continues with its struggle to “clean up its act” as more revelations surrounding breaches of trust and hacked user data surface in the news and various countries attempt to hold Facebook to account. Despite this, social media use continues to grow exponentially, and the potential for responsible, ethical, and transparent social media to transform the ways in which we interact with and learn from each other increase with it. As we wait to see what the future holds for social media in society, we are reminded once again that it is the careful selection of pedagogical tools such as social media, as well the guided awareness of the challenges and benefits of those tools, that remains constant, even as tools may change, disappear, or fall out of fashion.


2021 ◽  
pp. 095792652110232
Author(s):  
Helton Levy ◽  
Dan Mercea

This article explores the use of narrative theory as an analytical framework to investigate the extent to which popular hashtags and the news can develop into intersecting stories. It juxtaposes the case of hashtag-based reports seen during the Arab Spring to understand the coverage of notorious political episodes in Brazil. Namely, the 2016 impeachment of Dilma Rousseff and the 2018 election of Jair Bolsonaro. Here, narrative linearity emerges as a tool to observe the borrowing of Twitter hashtags in several journalistic pieces. It is contended that the linearity of authorship, narration and representation of time appears as a satisfactory pathway to trace the development of hashtags into popular news stories. Results suggested that hashtags can significantly follow narratives and agendas in journalism but differing from their original social media context.


Informatics ◽  
2021 ◽  
Vol 8 (2) ◽  
pp. 28
Author(s):  
Paula M. Procter

Misinformation and disinformation are prevalent across society today, their rise to prominence developed mainly through the expansion of social media. Communication has always been recognised in health and care settings as the most important element between people who are receiving care and those delivering, managing, and evaluating care. This paper, through a discourse approach, will explore communication through the perception of information formed following personal selection of influencers and try to determine how such affects patient care.


2021 ◽  
pp. 232948842199969
Author(s):  
Hayoung Sally Lim ◽  
Natalie Brown-Devlin

Using a two (crisis response strategy: diminish vs. rebuild) × three (source: brand organization vs. brand executive vs. brand fan) experimental design, this study examines how brand fans (i.e., consumers who identify with a brand) can be prompted to protect a brand’s reputation during crises and how the selection of a crisis spokesperson can influence consumers’ evaluations of the crisis communication. Being buffers for their preferred brands, brand fans are more likely to accept their brand’s crisis response and engage in positive electronic word-of-mouth on social media. Brand fans are more likely to evaluate other brand fan’s social media accounts as a credible crisis communication source, whereas those who are not brand fans are more likely to evaluate brand and/or brand executives as credible. Findings provide theoretical applications in paracrisis literature pertaining to social media but also practical implications for brand managers to strategically utilize brand fans in crisis communication.


Sign in / Sign up

Export Citation Format

Share Document