The Art of Representation in a Globalized World

2015 ◽  
Vol 11 (4) ◽  
Author(s):  
Félix J. Ríos

AbstractGlobalization is fast expanding the ways in which the performing arts and entertainment are received around the world. This situation should be analyzed from several perspectives, including technological, economic, artistic, philosophical, historical and social. Given that scientific development does not justify the use and value that has been attributed to the social media that convey artistic information in post-modern societies, the various systems of representation should be described in detail, followed by a critical analysis of social interaction that leads to the performing process. The Olympic Games are among the most viewed sporting events on the planet. Over the years, opening and closing ceremonies have become a complex model of a spectacular show. The opening ceremony of the London 2012 Olympic Games is a paradigmatic example.

Author(s):  
Laura Di Michele

The relationship between spectators, performers and spaces is investigated in a critical perspective which aims at further developing the concept of the city as a performance place where precarious urban identities are dynamically and temporarily shaped and reshaped. Even if this essay takes into due account the seminal studies of Barthes (1971), H. Lefebvre (1974), and urban theorists such as Reyner Banham and Kevin Lynch who conceived of the city as a ‘legible’ text, at the same time it argues that textuality and performativity must be perceived as intertwined cultural practices that work together to shape the body of phenomenal, intellectual, psychic, and social encounters that frame a subject’s experience of the city. London 2012 Olympic Games, and in particular the stunning Opening Ceremony directed by Danny Boyle, for which visitors and overseas spectators were invited to transform themselves into a global theatrical audience, can be used as a privileged viewpoint from which to analyse the different ways of perceiving, but also being looked at and performing oneself, in and through spaces which tend at modifying, or at interrogating or destabilizing one’s traditional identity.


2016 ◽  
Vol 40 (6) ◽  
pp. 746-760 ◽  
Author(s):  
Jenna Jacobson

Purpose The purpose of this paper is to analyse the 2012 Olympic opening ceremony with the goal of making a nuanced contribution to the discussion of online participation and engagement afforded by social media. Design/methodology/approach This paper applies a qualitative approach of sequential video analysis to the 2012 Olympic opening ceremony interpretive segment. Findings Despite the Olympics being a “networked media sport” where countries compete against each another in various sporting events, the paper argues that the overarching narrative of the London 2012 opening ceremony is one that breaks down traditional barriers, while simultaneously situating the individual at the centre of “networked spectatorship”. Originality/value Beyond merely watching media events, the paper proposes the term, “networked spectators” to identify how people participate in the content creation, social media moderation, and conversation using social media. Networked spectatorship moves away from the binary of active and passive participation, and rather reflects on the multiple ways people can engage in media events, which specifically includes social media monitoring/moderation as a form of participation.


Author(s):  
Nenad Stojiljković ◽  
Nebojša Randjelović ◽  
Danijela Živković ◽  
Danica Piršl ◽  
Irena Stanišić

The main goal of this paper was to find out more about how and to what extent the local media reported on sporting events at the 2012 London Olympics and to determine the difference in reporting on male and female athletes in the local media. The subject of the research are newspaper articles about sports in electronic news editions, which influence the formation of the media image about athletes, and which can contribute to the affirmation or marginalization of women in sports. In this research for collecting data and information about athletes at the Olympic Games, three media sources were used: RTS, KURIR and POLITIKA. The data have been collected since the opening of the Olympic Games until their official closing ceremony and every day was thoroughly processed in all three media sources. The information included information on the gender of the author of the text, the number of photos in the text, the number of words in the text, the gender of the actors who are on the photos, the level of exposure of the actor's bodies in the photos, the emotions in the photos, the angle of the camera, individual and group display of athletes, active or passive on-site and out-of-court conditions. Generally speaking, the findings of this research in the media space of Serbia show that there is still an imbalance in the way men and women athletes are represented, and that in this respect, there is a need for certain changes in this issue.


2015 ◽  
Vol 8 (1) ◽  
pp. 1-17 ◽  
Author(s):  
John Harris ◽  
John Vincent

The spectacular success of Team GB in the London 2012 Olympic Games saw an extension of a popular celebration of Britishness. Drawing on an analysis of Olympic coverage in the Western Mail, self-styled national newspaper of Wales (papur cenedlaethol Cymru), this study explores the ways in which narratives of the nation are (re)presented in a particular locale. After a brief discussion of the opening ceremony, key events from the Games, including the staging of football matches in the capital city of Cardiff, the singing of “God Save the Queen” before football matches, and the medal successes of Welsh athletes, are used as cases to explore the multiple layers of national identities at play. The analysis highlights the complementary, complex, and at times contradictory interplay between Welsh and British identities within these narratives and explores the often fuzzy and sometimes hazy frontiers of identity.


2016 ◽  
Vol 31 (6) ◽  
pp. 628-634 ◽  
Author(s):  
Dan Todkill ◽  
Helen E. Hughes ◽  
Alex J. Elliot ◽  
Roger A. Morbey ◽  
Obaghe Edeghere ◽  
...  

AbstractIntroductionIn preparation for the London 2012 Olympic Games, existing syndromic surveillance systems operating in England were expanded to include daily general practitioner (GP) out-of-hours (OOH) contacts and emergency department (ED) attendances at sentinel sites (the GP OOH and ED syndromic surveillance systems: GPOOHS and EDSSS).Hypothesis/ProblemThe further development of syndromic surveillance systems in time for the London 2012 Olympic Games provided a unique opportunity to investigate the impact of a large mass-gathering event on public health and health services as monitored in near real-time by syndromic surveillance of GP OOH contacts and ED attendances. This can, in turn, aid the planning of future events.MethodsThe EDSSS and GPOOHS data for London and England from July 13 to August 26, 2012, and a similar period in 2013, were divided into three distinct time periods: pre-Olympic period (July 13-26, 2012); Olympic period (July 27 to August 12); and post-Olympic period (August 13-26, 2012). Time series of selected syndromic indicators in 2012 and 2013 were plotted, compared, and risk assessed by members of the Real-time Syndromic Surveillance Team (ReSST) in Public Health England (PHE). Student’s t test was used to test any identified changes in pattern of attendance.ResultsVery few differences were found between years or between the weeks which preceded and followed the Olympics. One significant exception was noted: a statistically significant increase (P value = .0003) in attendances for “chemicals, poisons, and overdoses, including alcohol” and “acute alcohol intoxication” were observed in London EDs coinciding with the timing of the Olympic opening ceremony (9:00 pm July 27, 2012 to 01:00 am July 28, 2012).ConclusionsSyndromic surveillance was able to provide near to real-time monitoring and could identify hourly changes in patterns of presentation during the London 2012 Olympic Games. Reassurance can be provided to planners of future mass-gathering events that there was no discernible impact in overall attendances to sentinel EDs or GP OOH services in the host country. The increase in attendances for alcohol-related causes during the opening ceremony, however, may provide an opportunity for future public health interventions.TodkillD, HughesHE, ElliotAJ, MorbeyRA, EdeghereO, HarcourtS, HughesT, EndericksT, McCloskeyB, CatchpoleM, IbbotsonS, SmithG. An observational study using English syndromic surveillance data collected during the 2012 London Olympics – what did syndromic surveillance show and what can we learn for future mass-gathering events?Prehosp Disaster Med. 2016;31(6):628–634.


2017 ◽  
Vol 35 (4) ◽  
pp. 397-416 ◽  
Author(s):  
Laura Alexandra Brown ◽  
Manuel Cresciani

Purpose The Olympic Games is the largest sporting mega event of its type, with deep cultural and historical roots. The event is short lived compared to the lifespan of the infrastructure required in host cities. The purpose of this paper is to examine models of adaptability in Olympic construction, using case studies in previous Olympic host cities of the Summer Olympic Games (Rome 1960, London 2012), to assess the impact of adaptability on future legacy. Design/methodology/approach A mixed methods approach (archival research, direct observation), was used in two case studies: Rome (Palazzetto dello Sport, Palazzo dello Sport), and London (London Olympic Velodrome, London Aquatics Centre). The case studies examined how adaptability was used in design to secure legacy. Findings In the selected case studies (Rome 1960, London 2012), adaptability has had a positive impact on the post-Games use of venues, all four of which remain in use today. However, there are multiple factors that contribute to post-Games legacy, and further research is necessary. Research limitations/implications Whilst some positive results were observed in this study, more research is necessary across a broader spectrum of sites and venues to make conclusive recommendations for architects designing for Mega Sporting events. Social implications The significance of this study to architectural practice, academia, and society is its potential to benefit future Olympic Games, International Olympic Committee policy, and be extended to other Mega Sporting events. Originality/value The originality of this research lies within its analysis of Olympic infrastructures and sustainability, of which there is a current lack of comparative studies in academic research.


2016 ◽  
Vol 19 (1) ◽  
pp. 40-53
Author(s):  
Maria Konstantaki ◽  
Eugenia Wickens ◽  
Feng Yi Perris

The focus of this paper is the London 2012 Olympic Games Opening Ceremony. More specifically, this article examines the pre-Games views of a sample of 301 British residents (57.8% male, 42.2% female; age range: 18–65 years) on imagined themes and content of the Opening Ceremony. In addition, the paper discusses the perceptions of cultural identity, i.e. ‘Britishness’ of the surveyed population. The link between the imagined and actual representation of cultural elements is analysed to investigate the importance of local residents’ perspectives in the planning of the Opening Ceremony of the London 2012 Olympic Games. The paper also argues residents’ perceptions of contemporary culture in Britain as “an amalgamation of British and ethnic minority cultures” and its impact on shaping the meaning of ‘Britishness’. The findings of this study propose important managerial implications for planning of Olympic Games Opening Ceremonies while they may also be useful in planning of other national events. Cultural performances which highlight the mainstay feature of a country help to develop a realistic and accurate national identity to international audiences which could potentially increase tourism visits.


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