Ecological or Economic? Determining the Reasons of Certain Environmentally Friendly Behaviors which are Economically Beneficial

2018 ◽  
Vol 10 (4) ◽  
Author(s):  
Sibel GURBUZOGLU YALMANCI ◽  
Arzu ONEL
Keyword(s):  
Environmentally Friendly ◽  
Environmentally Friendly Behaviors

Closing the Green Gap: The Impact of Environmental Commitment and Advertising Believability

2016 ◽  
Vol 44 (2) ◽  
pp. 339-351 ◽  
Author(s):  
Yeonshin Kim ◽  
Sangdo Oh ◽  
Sukki Yoon ◽  
Hwashin Hyun Shin
Keyword(s):  
Purchase Intention ◽  
Environmentally Friendly ◽  
Brand Names ◽  
Green Products ◽  
Public Places ◽  
Environmental Commitment ◽  
Research Findings ◽  
Environmentally Friendly Behaviors ◽  
Message Acceptance ◽  
The Impact

We investigated how consumer and message characteristics affect the consistency between message acceptance and purchase intention for green products (viz., green gap). Participants were 231 adults who were approached in various public places in South Korea (e.g., shopping malls). We used 2 mock advertisements with fictitious brand names. Our data showed that participants who were committed to environmentally friendly behaviors, as measured by their past proenvironmental behaviors, displayed a tighter relationship between accepting green advertising messages and intending to purchase green products. Furthermore, the acceptance–intention relationship was even stronger among participants who were strongly committed to environmentally friendly behaviors and who also found the advertising message believable. Our research findings add to the literature on the attitude–behavior relationship by demonstrating that both dispositional and message factors strengthen thought–action connections.

scholarly journals Taking Close Others’ Environmental Behavior Into Account When Striking the Moral Balance? Evidence for Vicarious Licensing, Not for Vicarious Cleansing

2018 ◽  
Vol 51 (9-10) ◽  
pp. 1027-1054 ◽  
Author(s):  
Marijn H. C. Meijers ◽  
Marret K. Noordewier ◽  
Peeter W. J. Verlegh ◽  
Simon Zebregs ◽  
Edith G. Smit
Keyword(s):  
Environmental Behavior ◽  
Meta Analysis ◽  
Environmentally Friendly ◽  
Environmental Domain ◽  
Behavior Study ◽  
Environmentally Friendly Behaviors ◽  
People Search ◽  
Licensing Effects

Research shows that people search for balance in their moral (e.g., environmentally friendly) behaviors such that they feel licensed to behave less morally after a previous moral act (licensing) and cleanse previous morally questionable behaviors by subsequently behaving more morally (cleansing). This article investigates whether this balancing may extend to close others, but not to nonclose others, and tests vicarious licensing and cleansing in the environmental domain. Study 1 showed that vicarious licensing effects are more likely when a close other displayed environmentally friendly (vs. neutral) behavior. Study 2 showed that environmental vicarious licensing effects are more likely for close than nonclose others. Studies 3 and 4 suggested that vicarious licensing effects, but not vicarious cleansing effects are more likely for close (vs. nonclose) others. Finally, a meta-analysis showed that overall these studies provide evidence for vicarious licensing effects, but not for vicarious cleansing effects in the environmental domain.

scholarly journals Formation of Environmentally Friendly Tourist Behaviors in Ecotourism Destinations in China

Forests ◽  
2021 ◽  
Vol 12 (4) ◽  
pp. 424
Author(s):  
Jie Ren ◽  
Kaiwen Su ◽  
Yaoyin Chang ◽  
Yali Wen
Keyword(s):  
Structural Equation ◽  
Environmental Attitudes ◽  
Positive Impact ◽  
Rapid Development ◽  
Perceived Value ◽  
Environmentally Friendly ◽  
Environmental Knowledge ◽  
Sample Survey ◽  
Equation Modeling ◽  
Environmentally Friendly Behaviors

The rapid development of ecotourism provides a win–win path for ecological and environmental protection and sustainable economic development. However, environmental problems are increasingly prominent in ecotourism destinations, which seriously hinders their sustainable development. This study explored how environmental knowledge, environmental perceived value, perceived consumption effectiveness, and environmental attitudes stimulate and shape environmentally friendly tourist behaviors. A sample survey of 406 tourists at Taibai Mountain National Nature Reserve in China was conducted, and structural equation modeling (SEM) was used to assess the causal relationships in the formation of environmentally friendly behaviors. The results show that environmental knowledge has a significant positive impact on environmental attitudes, environmental perceived value, and perceived consumption effectiveness. Further, environmental perceived value has a significant positive impact on environmental attitudes and environmentally friendly behavior; environmental attitudes and environmental behavior have a significant positive impact; environmental awareness has a significant positive impact on environmental behaviors; and perceived consumption effectiveness has a significant positive impact on environmentally friendly behaviors and is the most important direct predictor. Overall, the results reveal the formation mechanism of environmental friendly behavior, and provide a scientific basis and theoretical support for the stimulation and shaping of environmentally friendly tourist behaviors in ecotourism destinations.

Summaries

2016 ◽  
Vol 44 (4) ◽  
Keyword(s):  
Decision Making ◽  
Boundary Conditions ◽  
Environmentally Friendly ◽  
Sequential Decision Making ◽  
Sequential Decision ◽  
Communication Practice ◽  
Environmentally Friendly Behaviors ◽  
Internal Justification

Marijn Meijers Justifying eco-unfriendly behaviors. Implications for communication practice This article describes how people may justify their eco-unfriendly behaviors. It is described how people may use their own previous moral and environmentally friendly behaviors as a justification for environmentally unfriendly behaviors (part I: internal justification) and how people may use the behaviors of others and institutions (i.e., science) as a justification for environmentally unfriendly behaviors (part II: external justification). The article shows boundary conditions for justification effects and describes the implications that these effects have for communication practice. Keywords: licensing, justification, environmentally friendly, moral, sequential decision making

Is the Greening of Firms Helping Consumers to Go Green?

2012 ◽  
Vol 18 (1) ◽  
pp. 40-54 ◽  
Author(s):  
David Raska ◽  
Doris Shaw
Keyword(s):  
Social Marketing ◽  
Brand Loyalty ◽  
Environmentally Friendly ◽  
Social Behaviors ◽  
Consumer Attitudes ◽  
Social Attitudes ◽  
Socially Responsible ◽  
Attitudes And Behaviors ◽  
Environmentally Friendly Behaviors ◽  
And Behaviors

Although research supports the notion that consumers look favorably upon firms that implement popular social behaviors like “going green,” little is known about how such practices impact the consumer’s own social attitudes and behaviors. In two experiments, the authors explore this underresearched area in social marketing by examining how a firm’s stated motive for its environmentally friendly behaviors as well as brand loyalty influence consumer attitudes toward, and intentions for, similar behaviors. Implications for social marketers are provided regarding the development of effective social marketing programs. These results suggest that society may best be served when marketers integrate more honesty and transparency into socially responsible claims since consumers are more likely to model their behavior under these circumstances.

The Impact of Eco-Friendly Behaviors on Life Satisfaction

2019 ◽  
Vol 10 (1) ◽  
pp. 220
Author(s):  
Orose LEELAKULTHANIT
Keyword(s):  
Life Satisfaction ◽  
Regression Analysis ◽  
Multiple Regression Analysis ◽  
Multiple Regression ◽  
Energy Savings ◽  
Environmentally Friendly ◽  
Environmentally Responsible ◽  
Environmentally Friendly Behaviors ◽  
The Impact ◽  
Simple Life

In order to protect today’s deteriorating environment, various environmentally-friendly behaviors are necessary. The question is how desirable they are. It is the intention of this study to investigate this relationship by looking at the influences of eco-friendly behaviors on life satisfaction. The identified eco-friendly behaviors in this study are energy savings, avoiding buying unnecessary things, reusing, recycling, buying longer-life products even if they are more expensive, buying eco-friendly products even if they are more expensive, buying products from social and environmentally-responsible companies, and living a simple life. A total of 560 responses were collected from adult shoppers in Bangkok, Thailand. The results of the multiple regression analysis indicated that energy savings and buying longer-life products even if they are more expensive were positively related to life satisfaction. However, avoiding buying unnecessary things was found to be negatively related to life satisfaction. Further discussion and analysis will be included in the article.

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