scholarly journals Business model as an innovation

2021 ◽  
pp. 11-26
Author(s):  
Robert Romanowski ◽  
Magdalena Wieja
Keyword(s):  
Business Model ◽  
Business Models ◽  
Innovation Process ◽  
Customer Experience ◽  
Product Performance ◽  
Customer Engagement ◽  
Market Environment ◽  
Economic Innovation ◽  
The Way

Business model is the way in which an organization develops relationships with their market environment and converts products into cashflow. The chapter focuses on business model as a type of economic innovation. This chapter provides a case study on CD Projekt Red company, the publisher of the Witcher games series. The case of the game covers three types of innovations, i.e., business model, product performance and customer engagement, and is an example of multidimensional innovation process. The case is related to both innovation types: business models and customer experience ones. The aim of this chapter is to diagnose business model innovations on the basis of The Witcher 3: Wild Hunt game created by CD Projekt Red.

scholarly journals Literature review on business prototypes for digital platform

2020 ◽  
Vol 9 (1) ◽  
Author(s):  
Shrutika Mishra ◽  
A. R. Tripathi
Keyword(s):  
Literature Review ◽  
Business Model ◽  
Business Models ◽  
Digital Technologies ◽  
Digital Platform ◽  
New Business ◽  
Start Ups ◽  
The Way

Abstract In today’s world, many digitally enabled start-ups are budding all over the globe because of the fast enhancement in digital technologies. For the establishment of new business, it is necessary to adopt a proper business model which needs to define the way in which the company will provide values and the ways in which the customers can pay for their services. This paper aims to study the various business models being used in today’s marketplace and to provide a better understanding for these business models by having an insight on the attributes.

scholarly journals Semantic and knowledge based support to business model evaluation to stimulate green behaviour of electric vehicles’ drivers and energy prosumers

2021 ◽  
Author(s):  
Beniamino Di Martino ◽  
Dario Branco ◽  
Luigi Colucci Cante ◽  
Salvatore Venticinque ◽  
Reinhard Scholten ◽  
...  
Keyword(s):  
Business Model ◽  
Model Evaluation ◽  
Business Models ◽  
Real Case ◽  
Sustainable Mobility ◽  
Semantic Framework ◽  
Knowledge Based ◽  
Survey Results ◽  
Energy Prosumers

AbstractThis paper proposes a semantic framework for Business Model evaluation and its application to a real case study in the context of smart energy and sustainable mobility. It presents an ontology based representation of an original business model and examples of inferential rules for knowledge extraction and automatic population of the ontology. The real case study belongs to the GreenCharge European Project, that in these last years is proposing some original business models to promote sustainable e-mobility plans. An original OWL Ontology contains all relevant Business Model concepts referring to GreenCharge’s domain, including a semantic description of TestCards, survey results and inferential rules.

Understanding the influence of technological capability and exogenous pressure on business model dynamics: insights from a longitudinal case study

2021 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
Jingqin Su ◽  
Shuai Zhang ◽  
Huanhuan Ma
Keyword(s):  
Business Model ◽  
New Technology ◽  
Innovation Process ◽  
Technological Capability ◽  
Future Research ◽  
Longitudinal Case Study ◽  
Content Type ◽  
Research Stream ◽  
Over Time

PurposeThe purpose of the study is to explore how technological capability and exogenous pressure interactively influence business model (BM) dynamics over time in new technology-based ventures.Design/methodology/approachThe study adopts a longitudinal case study of the BM innovations of a Chinese financial technology venture. The structural approach and temporal bracket are used to analyze and theorize the data.FindingsThe findings indicate that distinct contextual changes impel a firm to refine or abandon existing BMs over time. In different stages, the antecedents interactively influence BM dynamics with three successive patterns, namely pressure dominance, parallel influence and hybrid influence. While both antecedents trigger changes during the initiation and implementation of new BMs, they also serve as the filter and the enabler, respectively, during the ideation and integration of BMs.Research limitations/implicationsThe study inductively develops three propositions regarding the relationship between BM dynamics and its antecedents, which is based on the data collected from one single firm. Future research should test the propositions in other domains and take more cross-level antecedents into consideration.Originality/valueThe study contributes to the nascent research stream of BM dynamics by offering in-depth insights into the interaction of internal and external antecedents and by linking the differentiated roles of antecedents to the BM innovation process. The research offers some practical implications for new technology-based ventures seeking to develop BMs in a fast-changing environment.

A University of Greenwich Case Study of Cloud Computing

2015 ◽  
pp. 1140-1161 ◽  
Author(s):  
Victor Chang ◽  
Gary Wills
Keyword(s):  
Cloud Computing ◽  
Supply Chain ◽  
Business Model ◽  
Business Models ◽  
The Other ◽  
Added Value ◽  
It Services ◽  
Success Criteria ◽  
The University

This chapter proposes a new Supply Chain Business Model in the Education domain and demonstrates how Education as a Service (EaaS) can be delivered. The implementation at the University of Greenwich (UoG) is used as a case study. Cloud computing business models are classified into eight Business Models; this classification is essential to the development of EaaS. A pair of the Hexagon Models are used to review Cloud projects against success criteria; one Hexagon Model focuses on Business Model and the other on IT Services. The UoG case study demonstrates the added value offered by Supply Chain software deployed by private Cloud, where an Oracle suite and SAP supply chain can demonstrate supply chain distribution and is useful for teaching. The evaluation shows that students feel more motivated and can understand their coursework better.

Digital Retail and How Customer-Centric Technology is Reshaping the Industry

2018 ◽  
pp. 1560-1580 ◽  
Author(s):  
Pablo Penas Franco
Keyword(s):  
Internet Of Things ◽  
Business Model ◽  
Business Models ◽  
Customer Experience ◽  
Retail Industry ◽  
Brick And Mortar ◽  
Digital Disruption ◽  
Cloud Technologies ◽  
The Impact

This chapter explains the digital disruption that has occurred and is still happening in the retail industry. It explains the relative positions of the world's leading retailers Wal-Mart, Amazon and Alibaba and the business models of the two top online competitors. It focuses on the impact of SMAC (Social, Mobile, Analytics and Cloud) technologies and new retail trends enabled or boosted by technology such as omni-channel, customer experience, internet of things (IoT) and analytics, fulfillment and delivery. It deepens into IT and business model customer-centric design, the role of the customer and the store in the new digital retail and finishes with an assessment of ROI in retail digitization. The chapter concludes the fundamental IT-enabled changes of digital disruption are critical for all players, traditional brick-and-mortar retailers, pure online players and those with both an online and an offline presence.

Implementing E-Business Models in the Public Services

2011 ◽  
pp. 22-53
Author(s):  
Francesca Andreescu
Keyword(s):  
Public Sector ◽  
Business Model ◽  
Business Models ◽  
Case Study Research ◽  
Longitudinal Case Study ◽  
The Public ◽  
Sector Model ◽  
Organisational Form ◽  
Traditional Approaches

Despite the significant progress made by research into e-business models, the issue of how public sector organisations can successfully make the transition from traditional approaches to e-business by taking advantage of e-technologies has received little attention. This chapter draws on qualitative, longitudinal case-study research carried out between 2001 and 2005 in Britain’s national mapping agency to reveal the processes of strategic and organisational transformation engendered by E-business in an organisation evolving from the classical, bureaucratic and centralised ‘public sector model’ towards a new organisational form through embracing e-business as a corporate philosophy. The study also explores the key components of the new e-business model implemented by the organisation and the contextual factors that impacted on the effectiveness of E-strategy implementation in order to draw a list of best practices for the implementation of E-business in a public sector context.

scholarly journals Driving internationalization through business model innovation

2019 ◽  
Vol 28 (2) ◽  
pp. 201-220 ◽  
Author(s):  
Angelo Cavallo ◽  
Antonio Ghezzi ◽  
Bertha Viviana Ruales Guzmán
Keyword(s):  
Business Model ◽  
Design Methodology ◽  
Business Models ◽  
International Entrepreneurship ◽  
Single Case ◽  
Business Model Innovation ◽  
Content Type ◽  
A Company ◽  
North Western

Purpose This paper aims to investigate how a firm may innovate its business model to internationalize. Design/methodology/approach Owing to its novelty and to the depth of the investigation required to grasp the mechanisms and logics of business model innovation aiming at internationalization, a single case study has been performed related to a company located in North-Western Colombia. Findings The study provides detailed empirical evidences over the mutual connection and complementarities among value mechanisms of business models. Moreover, this study suggests that BMI fosters internationalization to scale, which, in turn, will require additional changes to match new customer needs as they emerge. Also, the study shows an extension of the action–space of lean startup approaches, intended as scientific approaches to international entrepreneurship. Originality/value This study connects business model innovation and internationalization as few studies have done before.

Business models for the now economy

2020 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
Art T. Weinstein
Keyword(s):  
Online Learning ◽  
Business Model ◽  
Customer Value ◽  
Business Models ◽  
Content Type ◽  
Digital Business Models ◽  
Business Practitioners ◽  
The Impact ◽  
Remote Learning

Purpose Business models are a key to success. This paper aims to identify the characteristics of the Now Economy, discuss the components of an effective business model, examine numerous e-commerce business models and provide an application of online learning. Design/methodology/approach The literature on business models is reviewed. E-commerce models are explored as a means for building competitive advantage in the Now Economy. An in-depth case study of remote learning in universities illustrates the development of a sound digital business model. Findings Business models explain where and how an organization competes and the financial feasibility of its strategy. Digital business models create market differentiation or disruption. This paper explains 20 e-commerce business models and offers an in-depth view of the opportunities and challenges in the online learning sector. Research limitations/implications Building on the literature, this work is conceptual and presents a case study. It is not an empirical study. A three-point agenda for scholars includes research on speed and service in business models, assessing the impact of customer value and examining the market power of Big Tech. Practical implications The digital component of the economy is growing annually. Business practitioners must respond by developing winning business models. The remote learning application is particularly relevant given today’s changing educational market. Originality/value While there has been considerable research on business models, there has been limited work on digital business models, which is the focus of this article.

scholarly journals Sustainable Business Model Based on Digital Twin Platform Network: The Inspiration from Haier’s Case Study in China

2020 ◽  
Vol 12 (3) ◽  
pp. 936 ◽  
Author(s):  
Xiao Li ◽  
Jiarou Cao ◽  
Zhenggang Liu ◽  
Xinggang Luo
Keyword(s):  
Business Model ◽  
Product Life Cycle ◽  
Business Models ◽  
Environmental Benefits ◽  
Sustainable Business ◽  
Digital Twin ◽  
Home Appliance ◽  
Sustainable Business Models ◽  
Generic Strategies

Sustainability and digitalization have become the main direction of transformation of enterprises. Building a digital twin platform network can provide enterprises with a comprehensive view of products, manufacture, supply chain, customer experience, and profitability, which is conducive to the construction of a sustainable business model. The purpose of this paper is to study how enterprises use digital twin platform networks to generate economic, social and environmental benefits in various dimensions and their coupling relationships. Based on the literature review, this paper constructs a five-dimensional framework of a sustainable business model, and analyses the coupling relationship between dimensions. Using Haier as a way to verify the five-dimensional framework, it explores the dynamic mechanism of the Haier digital twin platform network, constructs an integrated framework based on coupling perspective and compares it with other two home appliance enterprises. The study shows that, through the digital twin platform network, enterprises can remove the disadvantage of focusing on a single product life cycle, and form a comprehensive network, so as to promote overall sustainable upgrades. This paper draws generic strategies and digital transformation suggestions for enterprises to innovate the sustainable business model. The conclusion enriches the research on sustainable business models both theoretically and practically and provides a feasible reference for the transformation of enterprises in digital economy environment.

Innovation at the Bottom of the Pyramid: Empowering Rickshaw Pullers

2020 ◽  
Vol 9 (2) ◽  
pp. 168-177
Author(s):  
Shalaghya Sharma ◽  
Anjani K. Singh ◽  
Amarendra Pratap Singh
Keyword(s):  
Business Model ◽  
Social Impact ◽  
Business Models ◽  
Critical Mass ◽  
Product Launch ◽  
Social Entrepreneur ◽  
Easy Access ◽  
Bottom Of The Pyramid ◽  
The Social

This case presents the innovative approach adopted by a for-profit social enterprise through utilization of technology, changed processes and improved business models to deliver the desired social impact. It also highlights the various challenges that the social entrepreneur faced and how the bottom of the pyramid was uplifted through success of this new social entrepreneurial venture. The case study is based on an interview conducted with the founder and managing director of SMV Wheels Pvt. Ltd. An exploratory schedule was prepared, and the researchers tried to develop an understanding of the business model deployed, challenges faced, competencies needed and strategic decisions made by the social entrepreneur that helped it in becoming sustainable. The challenges highlighted in the case study were lack of trust of beneficiaries, stakeholder scepticism, funding the business, testing the business model, need to retain self-motivation, handling family opposition and building a team. Moreover, with the use of technology, the traditional rickshaw was converted into a lightweight, technologically superior and cost-effective model; the health hazards were minimized; and the product became accessible with small weekly payments. Dilemma How to alleviate the daily struggle of the rickshaw pullers who perform labour-intensive work with meagre income? Their children lacked access to schools, no nutritious food was available, many rickshaw pullers consumed alcohol on a regular basis, domestic violence was prevalent, they were unable to afford good healthcare and suffered from diseases such as tuberculosis. What could be done for them? Theory: New product launch. Product and process innovations. Type of the Case: Problem solving and applied. Protagonist: Present. Options Redesign the rickshaw as a lightweight vehicle requiring less effort to pull. Strengthen supply side and easy access to bank financing, revenue sharing from advertisements. Discussions and Case Questions How to further optimize economic and social value creation? What steps can reduce the cost of a rickshaw while making it robust but lightweight? Perhaps a community of networks of rickshaw pullers in different towns can give critical mass to better negotiate with the vendors. What can be done for the welfare of the dependents of the rickshaw pullers?

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