Manufacturing Technology Support (MATES) II Task Order 0006: Air Force Technology and Industrial Base Research and Analysis. Subtask Order 0004: Study on Supply Chains and Social Media

2013 ◽  
Author(s):  
Chris Peters ◽  
Mark Schaefer
Keyword(s):  
Social Media ◽  
Supply Chains ◽  
Air Force ◽  
Manufacturing Technology ◽  
Technology Support ◽  
Industrial Base ◽  
Task Order

Defence Industrial Cooperation

2018 ◽  
Author(s):  
Moritz Weiss ◽  
Felix Biermann
Keyword(s):  
Supply Chains ◽  
Armed Forces ◽  
Policy Option ◽  
Industrial Base ◽  
Major Powers ◽  
Industrial Cooperation ◽  
Promising Strategy ◽  
The Government ◽  
Corporate Level

This chapter examines to what extent Europe’s governments and defence contractors cooperate to provide European Armed Forces with military capabilities. Defence industrial cooperation has evolved as almost the default policy option for European powers to develop large military platforms. Yet, there is no uniform trend, but large variation across countries (for example, France versus Germany), across sectors (land versus air versus sea), and with regards to the sources of cooperation (for example, government induced versus investment driven). The chapter shows that, while the major powers dominate defence industrial cooperation both at the government and at the corporate level, the lesser powers and smaller defence firms follow the trend and participate in the supply chains of large weaponry. Finally, the chapter addresses the question whether cooperation or competition represents the most promising strategy towards a capable European Defence Technological and Industrial Base.

Mastering Fashion Supply Chain Management and New Product Development in the Digital Age

2017 ◽  
pp. 65-91 ◽  
Author(s):  
Kijpokin Kasemsap
Keyword(s):  
Social Media ◽  
Supply Chain ◽  
Supply Chain Management ◽  
Product Development ◽  
Supply Chains ◽  
New Product Development ◽  
New Product ◽  
Chain Management ◽  
Fashion Retail ◽  
Retail Supply Chains

This chapter indicates the perspectives on retailing and Supply Chain Management (SCM); trends and issues with fast fashion industry; the overview of Fashion Supply Chain Management (FSCM); fashion retail supply chains and fashion sales forecasting; fashion retail supply chains and sustainability; the overview of New Product Development (NPD); NPD process, social media, and digital environments; NPD, ecological marketing, and Life Cycle Assessment (LCA); NPD performance and supplier-buyer relationship; and the importance of NPD collaboration. In addition to the traditional functions of logistics management in fashion companies, which include inventory management and transportation management, FSCM places a strong emphasis on both collaboration and partnership among various channel members along with the fashion retail supply chains. With the advance of the Internet and social media, NPD strategy provides a beneficial framework for creating the new products and improving the product performance, product cost, and quality of the existing products.

Justifying the ROI of Social Media Investment in Education

2015 ◽  
pp. 491-503
Author(s):  
Vladlena Benson ◽  
Stephanie Morgan
Keyword(s):  
Higher Education ◽  
Social Media ◽  
Future Research ◽  
Technology Support ◽  
Empirical Testing ◽  
Media Campaigns ◽  
Social Strategy ◽  
External Stakeholders ◽  
Media Applications ◽  
Practical Recommendations

To invest or not to invest? In the context of Higher Education, the decision around social media adoption is ultimately driven by the end users—students—increasingly demanding in their expectations of technology support provided by universities. This presents a new set of challenges to HE institutions of how to effectively adopt social media in a range of modes provided to students, alumni, external stakeholders, etc. This chapter sets the agenda for future research into methods of measuring effectiveness of social media applications in Higher Education. Drawing on a rich account of social media applications throughout the entire student lifecycle, the chapter identifies common objectives to social media campaigns and uses in educational settings. A framework for social strategy adoption by HE institutions is proposed for further empirical testing. The chapter provides an approach to measuring the effectiveness of social media in higher education and offers practical recommendations and identifies areas needing future research.

Justifying the ROI of Social Media Investment in Education

2014 ◽  
pp. 380-393 ◽  
Author(s):  
Vladlena Benson ◽  
Stephanie Morgan
Keyword(s):  
Higher Education ◽  
Social Media ◽  
Future Research ◽  
Technology Support ◽  
Empirical Testing ◽  
Media Campaigns ◽  
Social Strategy ◽  
External Stakeholders ◽  
Media Applications ◽  
Practical Recommendations

To invest or not to invest? In the context of Higher Education, the decision around social media adoption is ultimately driven by the end users—students—increasingly demanding in their expectations of technology support provided by universities. This presents a new set of challenges to HE institutions of how to effectively adopt social media in a range of modes provided to students, alumni, external stakeholders, etc. This chapter sets the agenda for future research into methods of measuring effectiveness of social media applications in Higher Education. Drawing on a rich account of social media applications throughout the entire student lifecycle, the chapter identifies common objectives to social media campaigns and uses in educational settings. A framework for social strategy adoption by HE institutions is proposed for further empirical testing. The chapter provides an approach to measuring the effectiveness of social media in higher education and offers practical recommendations and identifies areas needing future research.

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