scholarly journals Business Intelligence as a Source of Competitive Advantage in SMEs: A Systematic Review

2018 ◽  
Vol 2 ◽  
Author(s):  
Vincent English ◽  
Markus Hoffmann
Keyword(s):  
Competitive Advantage ◽  
Multinational Corporations ◽  
Business Intelligence ◽  
Big Data Analytics ◽  
Resource Based View ◽  
Sustained Competitive Advantage ◽  
Resources And Capabilities ◽  
Medium Enterprises ◽  
Cloud Applications ◽  
A Company

Competitive advantage is the ‘Holy Grail’ in strategic management theory. What makes a company more successful than its rivals has dominated scholarship in this area for more than 20 years. There have been two main theories proposed to attempt to identify the important resources and capabilities that configure to build competitive advantage; the Resource-based View and Dynamic Capability View. There is a growing literature stream in the area of Business Intelligence (BI) and Big Data Analytics with regard to both the computer technology and business management constructs. However, the literature is silent of the affordances of BI for Small to Medium Enterprises (SMEs), and so a significant gap in the literature remains. This discussion aims to signal the need to fill that gap and to build awareness of BI as a potentially significant contributor to sustained competitive advantage in SMEs underpinned by the iniquitousness of cloud applications previously the domain of Multinational Corporations.

scholarly journals The Theoretical Embedding Of Born Globals: Challenging Existing Internationalization Theories

2014 ◽  
Vol 14 (1) ◽  
pp. 39
Author(s):  
Ricarda B. Bouncken ◽  
Felix Schuessler ◽  
Sascha Kraus
Keyword(s):  
Competitive Advantage ◽  
Underlying Mechanism ◽  
Learning Processes ◽  
Sustainable Competitive Advantage ◽  
Born Globals ◽  
Resource Based View ◽  
Knowledge Based ◽  
A Company

This article examines the embedding of the phenomenon of Born Globals into three existing theories of the firm. The model of Born Globals deals with young companies that begin shortly after their foundation to internationalize. The Uppsala Internationalization Model helps to delimit the concept of Born Globals from existing internationalization models and to highlight their special features. The resource-based view takes up the integration of knowledge as the key resource of Born Globals and explains the underlying mechanism with which a company achieves a sustainable competitive advantage from a bundle of resources. The knowledge-based view is concerned with the generation of knowledge and explains the learning processes that are performed by the entrepreneur. A recurring theme could be identified and contains the following elements which interconnect the three theories of the firm with the concept of Born Globals - knowledge as a key resource, learning, and integration of knowledge into organizations.

Explaining the Firm's De-Internationalization Process by Using Resource-Based View

2015 ◽  
pp. 407-419 ◽  
Author(s):  
Zeynep Sadikoglu
Keyword(s):  
Competitive Advantage ◽  
International Marketing ◽  
Superior Performance ◽  
Internationalization Process ◽  
Resource Based View ◽  
International Operation ◽  
Resources And Capabilities ◽  
Time Resource

The main purpose of this chapter is to analyze why some firms fail in their international operation either right after their exposure or after a certain period of time. Resource-Based View (RBV), which deals with firms' competitive advantage and their superior performance, is used to predict the underlying reasons of firms' failure of internationalization process. In international marketing, RBV basically states that the firm internationally expands its territory when it decides to exploit its resources and capabilities in other markets. This chapter extends RBV literature by applying it to de-internationalization process of the firm. It also provides a framework that shows the actions that need to be taken when firms are faced with a failure in their international operation.

A Conceptual Model for Describing the Integration of Decision Aspect into Big Data

2022 ◽  
pp. 294-318
Author(s):  
Fatma Chiheb ◽  
Fatima Boumahdi ◽  
Hafida Bouarfa
Keyword(s):  
Decision Making ◽  
Big Data ◽  
Competitive Advantage ◽  
Conceptual Model ◽  
Big Data Analytics ◽  
Decision Makers ◽  
Modern Business ◽  
Definition Of ◽  
A Company ◽  
Support Decision Making

Big Data is an important topic for discussion and research. It has gained this importance due to the meaningful value that could be extracted from these data. The application of Big Data in the modern business allows enterprises to take faster and smarter decisions, achieving a real competitive advantage. However, a lot of Big Data projects provide disappointing results that don't address the decision-makers' needs due to many reasons. The main reason for this failure can be summarized in neglecting the study of the decision-making aspect of these projects. In light of this challenge, this study proposes the integration of decision aspect into Big Data as a solution. Therefore, this article presents three main contributions: 1) Clarify the definition of Big Data; 2) Presents BD-Da model, a conceptual model describes the levels that should be considered to develop a Big Data project aiming to solve a problem that calls a decision; 3) Describes a particular, logical, requirements-like approach that explains how a company develops a Big Data analytics project to support decision-making.

scholarly journals REVEALING GHOST BUSINESS-TO-BUSINESS CLIENTS THROUGH GOSH’S MODEL. A CHALLENGE FOR EU LEISURE AND ENTERTAINMENT ACTIVITIES

2015 ◽  
Vol 2 ◽  
pp. 315
Author(s):  
Maurizio Droli ◽  
Ting Fa Margherita Chang ◽  
Luca Iseppi
Keyword(s):  
Competitive Advantage ◽  
Direct Relationship ◽  
Input Output ◽  
Resource Based View ◽  
Eu Countries ◽  
Sustained Competitive Advantage ◽  
Sporting Activities ◽  
Integration Strategies ◽  
Territorial Integration ◽  
Business To Business

The concept of intermediate market trade contacts (ITC) have been developed as transactional capital resource measured by business-to-business purchases or sales. In the framework of the resource-based view, only valuable, rare, inimitable and non-substitutable firm's resources might be considered as a source of sustained competitive advantage. Supplydriven Ghosh's model has been applied to Eurostat symmetric input-output tables of 23 EU countries. A strong and direct relationship between market horizontal multiplier for productive use and indirect ITC frequency has been found for recreational, cultural and sporting activities. Consequently, valuable and distinct hidden-client purchases could be used as a resource favoring firm development, innovation and territorial integration strategies.

OpenSocial

2010 ◽  
pp. 285-295
Author(s):  
Matthias Häsel
Keyword(s):  
Social Networks ◽  
Competitive Advantage ◽  
Core Competencies ◽  
Sustainable Competitive Advantage ◽  
Resource Based View ◽  
Social Graph ◽  
Complementary Resources ◽  
Resources And Capabilities ◽  
Social Applications

Building on the OpenSocial API suite, developers can create applications that are interoperable within the context of different social networks. Because social applications have access to a network’s social graph, messaging systems and update feeds, the OpenSocial standard enables Internet-based businesses to create new kinds of value-creating partnerships without extending themselves beyond their own means or competencies. This chapter argues that by entering structured partnerships, e-ventures and social networks can gain sustainable competitive advantage by integrating their highly complementary resources and capabilities. Building on the Resource-based View (RBV) of the firm and the concept of core competencies, it is shown that both partners can significantly benefit from the technology-induced possibilities that arise from the OpenSocial standard.

Could Human Development Be the Key to Environmental Sustainability?

Leonardo ◽  
2018 ◽  
Vol 51 (2) ◽  
pp. 197-198 ◽  
Author(s):  
Ahmed Affan Adil
Keyword(s):  
Competitive Advantage ◽  
Human Development ◽  
Environmental Sustainability ◽  
Developing Economies ◽  
Developed Countries ◽  
Market Conditions ◽  
Resource Based View ◽  
Sustained Competitive Advantage ◽  
Environmental Strategies ◽  
Low Levels

This paper identifies gaps in the theoretical literature on Natural Resource-Based View (NRBV) and compares it with empirical evidence on barriers to environmental strategies. Although NRBV’s components may allow firms to gain a sustained competitive advantage, the determinants of these components may be affected by the market conditions. The barriers to environmental strategies align with the gaps found in the NRBV literature, suggesting that NRBV may need to address these issues in order to be generalizable across various market conditions. The barriers to environmental strategies may intensify in countries with low levels of human development, making it difficult for firms to gain a competitive advantage in developing countries, as compared to developed countries. This implies that the optimal market conditions for environmental strategies may depend on the human development level of both developed and developing economies.

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