تقييم واختيار البدائل الاستثمارية في المؤسسة الاقتصادية باستعمال البرمجة الخطية بالأهداف الليكسيكوغرافية : دراسة حالة على إحدى الشركات لصناعة مادة الإسمنت بالجزائر = Evaluation and Selection of Investment Alternatives in the Economic Institution Using Linear Programming with Lyxicographic Objectives : A Case Study on a Company for the Manufacture of Cement in Algeria

2017 ◽  
pp. 289-305
Author(s):  
قازي أول محمد شكري
2017 ◽  
Vol 3 (07) ◽  
pp. 185
Author(s):  
Amanda Lima ◽  
Barbara Genari ◽  
Mônica Éboli De Nigris

Internationalization of companies is a subject in progressive evidence in our current scenario. Seeking balance in this race, Brazilian companies have outlined ways that can make our country a world authority in the cosmetic sector. We will approach, as a case study, the company Natura that has this process in progress, contrasting with other companies of the segment in the domestic market. This opening meant that Natura diluted risks, allocated real resources abroad and consequently added value to the company that already has a solid image in innovation and strategy. We understand that a crucial point in the method of internationalization of a company is the selection of the location, that is, we will approach the Latin American panorama, noting the benefits obtained as a result of the geographical proximity of these countries. Based on this concept, this article aims to reveal the gains in the internationalization method through the evolution of Natura, since almost a third of the net revenue of this company comes from International Operations (OIs), according to the annual report of 2015 - released by the company showing Improvement in indicators in general. We realize that our challenge is to foster this practice so that it will be effective in Brazilian companies, which will achieve a greater share in the foreign market, as well as strengthen their business gain in times of crisis in Brazil.


2017 ◽  
Vol 8 (16) ◽  
Author(s):  
Edivaldo Fernandes Dos Santos Junior ◽  
Andréa Paula Osório Duque ◽  
Manoel Marcondes Machado Neto

Atualmente, as marcas comerciais surgem como atributos de diferenciação e de vantagem competitiva, criando valor para as empresas de varejo. Neste sentido, elas geralmente têm seus produtos associados a preços mais acessíveis, possibilitando a incorporação de um nicho de mercado ao negócio de supermercados e redes de lojas, além de gerar maior rentabilidade. Este estudo se propôs a examinar os aspectos relacionados à origem e ao fortalecimento de uma marca própria por meio de um estudo de caso. O objetivo geral consiste em investigar o desenvolvimento de uma marca própria em uma empresa de produtos naturais. A metodologia adotada é a da pesquisa descritiva, com dados qualitativos obtidos a partir de um estudo de caso único. A coleta de dados foi efetivada via entrevista com o diretor-executivo e a gerente de desenvolvimento de produtos de uma empresa do ramo de alimentos saudáveis. Os resultados demonstram, principalmente, que o desenvolvimento da marca própria pesquisada requereu análise criteriosa dos hábitos dos consumidores; determinação dos objetivos estratégicos; diferenciação competitiva por meio de escolha precisa de fornecedores; investimento maciço em marketing; além de diversificação dos veículos de comunicação.Palavras-chave: Marca. Marca Própria. Brand. Branding.The private label and its negotiation aspects: a case studyAbstractNowadays, trademarks appear as differentiating attributes and competitive advantage, creating value for retail companies. In this way, private labels usually have their products associated with more affordable prices, enabling the incorporation of market niches to supermarkets and chain stores, in addition to higher profitability. This study aimed to examine the issues related to the origin and strengthening of a private label through a case study. The overall objective is to investigate the development of a private label in a company of natural products. The methodology adopted is this study can be classified as an applied research, descriptive and qualitative data obtained through a case study approach. Data collection for the completion of the case study approach was carried out by an interview with the executive director and the product development manager. The results show mainly that the development of a private label required careful analysis of consumers’ habits; determination of strategic objectives; competitive differentiation through careful selection of suppliers; massive investment in marketing and media diversification.Keywords: Brand. Branding. Private Label.


Author(s):  
Simona Barsan ◽  
Mihaela Sima

The paper presents the optimizing procedure of the product range manufactured by a company which operates in the area of production and sales of the milling and bakery products. The paper authors have taken this company as an example since the products it manufactures and commercializes address to population and are required to meet both qualitative and quantitative market requirements. After a brief overview of the company, one analyses its production capacity, staff structure and distribution as well as the concern of the company for the employees’ training in its activity field, so as to fulfill all the necessary and required conditions for developing a qualitative activity. The analysis continues with: the cost of the product before optimization, software presentation and computerized optimization procedure, the selection of the products to be optimized, data collection, the optimization procedure, results obtaining and analysis, choosing the optimal solution for the analyzed products analysis and for the future competitiveness of the company.


2017 ◽  
Vol 1 (2) ◽  
pp. 107-114
Author(s):  
Sakti Prabowo

Perception Research of Talent to Ideal Workplace Case Study of Final-Year University in Indonesia aims to describe the dominant factors behind the career choice of students and to know the level of student interest for a career in the Ministry of Finance. Respondent surveys are final-year university students, consist of 20 best universities in Indonesia and 5 (five) Universities that manifest affirmative action program as representative from outside East Java / Indonesia. Based on the results, the perception of talent on the selection of the ideal place of work according to the respondent is a company / organization that provides high income, good career opportunities and a comfortable working environment. 80,7% of respondents stated their approval that the Ministry of Finance has a positive image as an ideal workplace according to respondents' choice. Meanwhile, in the competition of the national job market, the Ministry of Finance is ranked second place where the worker is considered ideal and desired by the respondents, under PT Pertamina which is ranked number one.


Buildings ◽  
2020 ◽  
Vol 10 (5) ◽  
pp. 94 ◽  
Author(s):  
Pedro Núñez-Cacho Utrilla ◽  
Jarosław Górecki ◽  
Juan Manuel Maqueira

Society and the business world are paying more and more attention to the Circular Economy (CE) principles. The construction industry is no stranger to this issue, and the companies are transitioning towards sustainable production models. However, it is not easy to predict when and to what extent a company implements the CE. To measure this process, a scorecard, that includes the main Key Performance Indicators (KPIs) of the construction industry, related to the CE, was designed. Thus, the objective of this article is to design and test the CE-dashboard applicable to the construction industry. To do it, firstly, a literature review is performed. The next step is the selection of the KPIs collected in the literature, more suitable for reporting information about CE. Afterwards, a simulation based on the Monte Carlo technique performs. After multiple iterations, this method establishes the most probable KPI values as a result, which will be confronted with the limits used in the scorecard. With all this information, the dashboard emerges in Qlik software. Finally, a test of this dashboard takes place according to the information about KPIs from one of the leading Spanish companies (General Contractor (GC) building company). This step brings the validity of the created measurement instrument.


Author(s):  
Jane Bryson ◽  
Mary Mallon ◽  
Kiri Merritt

This paper is the first step in a much larger project investigating the development of human capability for New Zealand workplaces. The paper reports the findings of a pilot case study conducted in a local manufacturing organisation that had a good reputation for initiatives in human capability development. The study explored the factors that helped and hindered individuals in developing skills and capabilities in the workplace. The findings showed that three key features of organisational infrastructure drove and shaped capability within this manufacturing organisation: self directed teams, a company skills matrix linked to pay, and a production and quality management system. The study is discussed in light of a selection of the literature on workplaces and capability development. The paper explores the interaction of individual and organisational factors in the development of human capability, particularly self-esteem and workplaces as learning environments.


2019 ◽  
Vol 14 (11) ◽  
pp. 139
Author(s):  
Marco Montemari ◽  
Maria Serena Chiucchi ◽  
Marco Gatti

The purpose of this paper is to contribute to the Intellectual Capital Accounting (ICA) literature by investigating the barriers to IC measurement and how they can (re)shape IC measurement projects. The paper presents an interventionist case study of a company which has been measuring its IC for several years. It focuses on some emblematic situations in which barriers arose during the design and implementation of IC indicators followed by a (re)moulding of the IC measurement project within the organization. The case analysis revealed two barriers: the heavy workload that the design and calculation process of IC indicators entails and the perceived limited reliability of those indicators. These barriers did not lead to a complete failure of the project, but acted as a “filter”, resulting in the discontinued use of those indicators that were not perceived as useful or reliable and in the adoption of those that the managers actually considered useful. While this hindered a complete implementation of the ICMS, it promoted a selection of IC indicators and a legitimation of those that subsequently became part of the management control system. While previous studies explore how barriers can hamper the design as well as the implementation of an ICMS, this paper sheds light on what happens to IC measurement projects when the magnitude of barriers is not so significant as to lead to the complete failure of the project. This offers a new and different view of the barriers related to the adoption of ICMSs. Rather than considering them as factors which can interrupt IC measurement, they could be seen as factors which can challenge the implementation of the ICMS, strengthening those IC indicators that are perceived as reliable and useful and eliminating or disregarding those that did not meet expectations.


Sains Insani ◽  
2018 ◽  
Vol 3 (2) ◽  
pp. 15-21
Author(s):  
Zulkefli Aini ◽  
Abdul Ghafar Don ◽  
Ahmad Irdha Mokhtar ◽  
Nur Uswah Ahmad Fauzi

One of the factors that can affect a person's behavior is a communication message. In the context of the da`wah, preachers who involved actively in da`wah communication with the Orang Asli should be able to ensure that the message conveyed can be understood by the target group. In addition, the selection of the correct messages of da`wah based on the foremost priority simplify the process of sharing information between the preachers and the Orang Asli. Accordingly, this article aims to identify specific topics of Islamic faith (akidah) submitted by the Orang Asli in the process of da`wah communication and to identify verbal feedback given by the preachers to the Orang Asli of the topics. This qualitative study using case study design and data was collected through semi-structured interviews. Interviews involving nine preachers were active in da`wah activity to the Orang Asli community in Selangor. Data were analyzed thematically according to the specified objectives. The study found that the topics frequently raised by the Orang Asli is concerned about belief in Allah, belief in Malaikat, and belief in Qada' and Qadar. The topics may be found within the framework of worldview in their beliefs and practice of ancient traditions. Therefore, the preachers gave verbal feedback on these topics is based on a clear and precise sample corresponding to the level of their thinking. The emphasis on these topics is very important to strengthen and purify the faith of the community.Keywords: Communication; Message; Preacher; Indigenous community Abstrak: Elemen mesej dalam komunikasi merupakan salah satu faktor yang dapat memberi kesan terhadap perubahan tingkah laku seseorang. Dalam konteks dakwah, pendakwah yang terlibat dalam proses komunikasi dakwah dengan Orang Asli seharusnya berkebolehan memastikan kandungan mesej yang disampaikan boleh difahami oleh sasaran dakwahnya. Di samping itu, pemilihan mesej dakwah yang betul mengikut keutamaan memudahkan proses perkongsian maklumat antara pendakwah dengan Orang Asli. Sehubungan dengan itu, artikel ini bertujuan untuk mengenalpasti topik-topik tertentu dalam mesej akidah yang dikemukakan oleh masyarakat Orang Asli kepada pendakwah dan mengenalpasti maklum balas lisan yang diberikan oleh pendakwah kepada Orang Asli terhadap topik tersebut. Kajian kualitatif ini menggunakan reka bentuk kajian kes dengan pengumpulan data melalui temu bual separa struktur. Temu bual melibatkan sembilan orang pendakwah yang aktif dalam aktiviti dakwah masyarakat Orang Asli di Selangor. Data kajian dianalisis secara tematik mengikut objektif yang ditentukan. Kajian ini mendapati bahawa topik-topik yang sering dikemukan oleh Orang Asli kepada pendakwah dalam penyampaian mesej akidah ialah berkenaan tentang keimanan kepada Allah SWT, keimanan kepada malaikat, dan keimanan kepada qada’ dan qadar. Topik-topik berkenaan didapati berada dalam kerangka worldview kepercayaan dan amalan tradisi mereka. Sehubungan dengan itu, pendakwah memberikan maklum balas lisan terhadap topik-topik tersebut adalah berdasarkan keterangan yang jelas dan contoh yang tepat bersesuaian dengan tahap pemikiran mereka. Penekanan terhadap topik-topik tersebut merupakan perkara yang penting dalam rangka mengukuhkan dan memurnikan akidah masyarakat Orang Asli.Kata kunci: Komunikasi; Mesej; Pendakwah; Komuniti Orang Asli


Author(s):  
Arfan Sansprayada ◽  
Kartika Mariskhana

Abstract—The need for information system development in a company is a basic requirement that must be met by each company in order to run its business processes properly. This is the basic key in a company in order to provide maximum results to find as many profits or profits. Application development or requirements in the application also provide speed for employees to carry out their activities to work properly and optimally. The development of the era requires that companies must be productive and have innovations so that the business wheel of the company can run well. This is based on the development of technology that is so fast that it requires special expertise in its application. This research is expected to be able to help some problems that exist in a company. Where its application can make it easier for employees to carry out their respective duties and roles in order to maximize their potential. For companies, the application of this application can accommodate the company's business wheels so that they can be properly and correctly documented .   Keywords : Systems, Information, Applications


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