scholarly journals Jurnal Manajemen Bisnis Dan Kewirausahaan

2019 ◽  
Vol 3 (2) ◽  
Author(s):  
Magister Manajemen
Keyword(s):  
Perceived Risk ◽  
Purchase Intention ◽  
Information Quality ◽  
Store Brand ◽  
Image Perception ◽  
Return On Equity ◽  
Perceived Security ◽  
Equity Ratio ◽  
Corporate Social ◽  
Price Image

  JURNAL MANAJEMEN BISNISDAN KEWIRAUSAHAAN   Volume 3/No.2/Maret/2019                                                       e-ISSN 2598-0289  Terbit enam kali dalam setahun. Berisi tulisan yang diangkat dari hasil penelitian di bidang Ilmu Manajemen dan Kewirausahaan.   Ketua Dewan PenyuntingProf. Ir. Carunia Mulya Firdausy, MA, Ph.D – Universitas Tarumanagara  Wakil Ketua Dewan PenyuntingDr. Eko Harry Susanto – Universitas Tarumanagara  Anggota Dewan Penyunting Dr. Ir. Agus Zainul Arifin, MM – Universitas TarumanagaraDr. Eddy Supriyatna MZ, M.HUM – Universitas TarumanagaraDr. Anas Lutfi, MM, MKN – Universitas IndonesiaDr. Hardius Usman, M.Si – Universitas IndonesiaDr. Indra Widjaja, SE, MM – Universitas TarumanagaraDr. Hetty Karunia Tunjung Sari – Universitas Tarumanagara   SekretariatMaria Benedicta, SEStephanie Pane, SE, MM    Alamat Penyunting dan Tata Usaha: Program Studi MM Untar, Kampus 1, Gedung Utama, Lantai 14, Jl. Let. Jen. S. Parman No. 1 Grogol, Jakarta 11440. Telp. (62-21) 5655806 dan Fax. (62-21) 5655808. Email: [email protected]      JURNAL MANAJEMEN BISNIS & KEWIRAUSAHAAN        Maret 2019, Volume  3, No 2                                                               e-ISSN 2598-0289Halaman 1-115  PERENCANAAN BISNIS FASHION HIJABAnita                                                                                                                                                                                      01-06 FAKTOR – FAKTOR YANG MEMPENGARUHI STRUKTUR MODAL PADA PERUSAHAANMANUFAKTUR SEKTOR INDUSTRI DASAR DAN KIMIA YANG TERDAFTAR DIBURSA EFEK INDONESIA PERIODE 2014 – 2016Budhi Gunawan                                                                                                                                                                  07-15 ANALISIS KEUNTUNGAN INVESTASI EMAS DENGAN IHSGIhsan Kurniawan                                                                                                                                                                  16-23 PENGARUH EARNING PER SHARE, DEBT TO EQUITY RATIO, PRICE EARNING RATIO, RETURN ON EQUITY TERHADAP HARGA SAHAM PERUSAHAAN MAKANAN DANMINUMAN DI BEI PERIODE 2015-2017Indrian Trifena Suriadi                                                                                                                                                        24-32 ANALISIS PENGARUH BRAND IMAGE, BRAND AWARENESS, CORPORATE SOCIAL RESPONSIBILITY DAN SEGMENTASI PASAR PT. XYZ TERHADAP KEPUTUSAN PEMBELIANLeonard Marcell                                                                                                                                                                   33-40 PENGARUH MOTIVASI KERJA, KOMPETENSI DAN KOMPENSASI TERHADAP KINERJAKARYAWAN MARKETING SALES PT XYZSuprastini                                                                                                                                                                               41-47 EVALUASI PERTUMBUHAN PASAR REITS DI SINGAPURA, MALAYSIA, THAILAND,& HONGKONG SEBAGAI PEMBANDING PASAR DIRE DI INDONESIACita Vaga                                                                                                                                                                              48-55 PENGARUH STORE IMAGE PERCEPTION, DAN STORE BRAND PRICE IMAGE TERHADAPSTORE BRAND PURCHASE INTENTION DENGAN PERCEIVED RISK SEBAGAI VARIABEL MEDIASIDidy Surjana                                                                                                                                                                         56-62PENGARUH USER INTERFACE QUALITY, INFORMATION QUALITY, PERCEIVED SECURITY, PERCEIVED PRIVACY, BELIEF, DAN KNOWLEDGE TERHADAP NIAT BELI BARANG DIWEBSITE E-COMMERCE DI INDONESIAHerison Halim                                                                                                                                                                       63-69 PENGARUH USAHA KOORDINASI, INTEGRASI STRATEGIS, ORIENTASI PASAR, DANINOVASI PRODUK TERHADAP KINERJA PEMASARAN PADA TOKO BOMBAY TEXTILE INDONESIAPatrick Wangsa                                                                                                                                                                    70-77 PENGARUH SERVICE ENVIRONMENT, CUSTOMER KNOWLEDGE, DAN CUSTOMER RELATION MANAGEMENT TERHADAP SERVICE QUALITY DAN DAMPAKNYA TERHADAP BRAND EQUITYVerry Wijaya Dan Chairy                                                                                                                                                    78-89 PENGARUH STRATEGI KOMPETITIF TERHADAP INOVASI PERUSAHAAN YANG BERGERAKDI INDUSTRI KERTASWinardi Suhardja                                                                                                                                                 90-96 ANALISIS KELAYAKAN PENGEMBANGAN PROYEK CITRA GARDEN PURI SEMANACITRA GARDEN CITYAnugrahenny Sekreningtyas                                                                                                                                              97-102 ANALISIS PENGUKURAN KINERJA DIVISI IT MENGGUNAKAN IT BALANCED SCORECARDPADA PT. XYZEdi Gunawan                                                                                                                                                                       103-109 PENGARUH GREEN BRAND POSITIONING, GREEN BRAND ATTITUDE, GREEN BRAND KNOWLEDGE TERHADAP GREEN PURCHASE INTENTION Evan Himawan                                                                                                                                                                      110-115

scholarly journals Pengaruh Store Image Perception, Dan Store Brand Price Image Terhadap Store Brand Purchase Intention Dengan Perceived Risk Sebagai Variabel Mediasi

2019 ◽  
Vol 3 (2) ◽  
Author(s):  
Didy Surjana
Keyword(s):  
Direct Effect ◽  
Significant Influence ◽  
Perceived Risk ◽  
Purchase Intention ◽  
Store Image ◽  
Store Brand ◽  
Image Perception ◽  
Price Image

The store brand is one of strategy that retailers used for competing in the market which is getting tighter every single day. Based on previous research, there were several factor that influence purchase intention.this study aims to determine the effect of, strore image, perceived risk, and price image on purchase intention at modern market in Jakarta. The researh method  used in this study is PLS-SEM, and the data collected by structured quistionaires. Sample that used in this study is 204 respondents. And as the result, the direct effect of store image is the only variabel that wasn’t had a significant influence on purchase intention.

scholarly journals Empirical Research Towards the Factors Influencing Corporate Financial Performance on the Bucharest Stock Exchange

2014 ◽  
Vol 61 (2) ◽  
pp. 219-233 ◽  
Author(s):  
Georgeta Vintilă ◽  
Elena Alexandra Nenu ◽  
Ştefan Cristian Gherghina
Keyword(s):  
Financial Performance ◽  
Stock Exchange ◽  
Social Performance ◽  
Negative Relationship ◽  
Positive Influence ◽  
Corporate Financial Performance ◽  
Return On Equity ◽  
Equity Ratio ◽  
Potential Factors ◽  
Corporate Social

Abstract This study aims to investigate the potential factors of influence on corporate financial performance, by using the panel data regression analysis. The research was employed for a sample consisting of 40 companies listed on the Bucharest Stock Exchange, over the period 2010-2012. Corporate financial performance considered as the dependent variable was proxied through return on assets, return on equity, and Tobin’s Q ratio. There were selected the following factors that could influence corporate financial performance: capital structure, firm size, and corporate social responsibility involvement. Likewise, several control variables have been introduced: structure of the ownership and institutional investors. The results show a strong negative relationship between corporate financial performance and debt to equity ratio. Also, there has been revealed a positive influence of the company size on performance, although weak. Furthermore, the relationship between financial performance and social performance has been statistically validated, both using accounting and market ratios.

scholarly journals PENGARUH PERCEIVED SECURITY DAN INFORMATION QUALITY TERHADAP ONLINE PURCHASE INTENTION MELALUI TRUST (Study Kasus Pada Konsumen Sorabel di Yogyakarta)

2018 ◽  
Vol 2 (1) ◽  
pp. 53-68
Author(s):  
IBN Udayana ◽  
Putri Dwi Cahyani ◽  
Desti Nur Chotimah
Keyword(s):  
Purchase Intention ◽  
Information Quality ◽  
Sampling Technique ◽  
Positive Influence ◽  
Primary Data ◽  
Significant Positive Effect ◽  
Online Purchase ◽  
Normality Test ◽  
Perceived Security ◽  
Positive Effect

The purpose of this study is to test and find out and determine the effect of perceived security and information quality on online purchase intention through trust in a reliable online store. The effect of perceived security on trust in Sorabel, the effect of information quality on trust in sorabel, the effect of perceived security on online purchase intention, the effect of information quality on online purchase intention and the influence of trust on online purchase intention. This research is quantitative. The population is Sorabel consumers in Yogyakartas. Samples were taken using a probality sampling technique with a total questionnaire of 100 respondents. Primary data collection techniques using questionnaires. The method of data analysis using multiple linear regression previously conducted a classic assumption test consisting of normality test, heteroxidation test and multicolonierity test. The results showed that there was a positive effect on perceived security, a positive influence on information quality, a positive influence on trust and online purchase intention. Significant positive effect of perceived security on trust; significant positive effect of information quality on trust; significant positive effect of perceived security on online purchase intention; significant positive effect of trust on online purchase intention.

scholarly journals Membangun Kepercayaan Pelanggan Untuk Meningkatkan Niat Beli (Studi Kasus Pembelian Kosmetik Secara Online Di Yogyakarta)

2020 ◽  
Vol 10 (1) ◽  
pp. 45
Author(s):  
Angga Putra Dinata
Keyword(s):  
Brand Equity ◽  
Purchase Intention ◽  
Information Quality ◽  
Descriptive Analysis ◽  
Analysis Data ◽  
Purchase Intentions ◽  
Online Purchase ◽  
Analysis Technique ◽  
Perceived Security ◽  
Security Information

This study aims to discuss the effect of perceived security, information quality on trust on online purchase intentions and the effect of brand equity on purchase intention. This type of research is quantitative, data collection is done by distributing questionnaires to 100 respondents aged 18-25 years. The analysis technique used in this study uses descriptive analysis. Data processing using SPSS 18 IMB, with the results of the study perceived security has no effect on trust, while the other variables affect each other.

scholarly journals Analisis Determinan Nilai Perusahaan Pada Sektor Pertanian di Bursa Efek Indonesia

2021 ◽  
Vol 4 (2) ◽  
pp. 205-220
Author(s):  
Rizky Shafira Hazaroh ◽  
Yoko Tristiarto ◽  
Ardhiani Fadila
Keyword(s):  
Microsoft Excel ◽  
Return On Equity ◽  
Equity Ratio ◽  
Corporate Social

Penelitian kuantitatif ini bertujuan untuk mengidentifikasi determinan nilai perusahaan, variabel yang digunakan yaitu profitabilitas diukur menggunakan Return On Equity (ROE), Kebijakan Hutang diukur dengan Debt Equity Ratio (DER), Keputusan Investasi diukur dengan Price Earning Ratio (PER), dan CSR diukur dengan Corporate Social Responsibiiity Disclosure index (CSRDI). Populasi pada penelitian ini yaitu perusahaan sektor pertanian di Bursa Efek Indonesia tahun 20l6-20l9. Diperoleh sampel 8 perusahaan pertanian selama 4 tahun periode penelitian. Analisis data dilakukan dengan Microsoft Excel 20l9 dan uji hipotesis dengan Analisis Regresi Data Panel menggunakan program E-Views 10.0, dengan tingkat signifikansi yaitu 5%. Penelitian ini menunjukkan hasil bahwa profitabiiitas, kebijakan hutang, dan keputusan investasi tidak mempengaruhi nilai perusahaan, sedangkan Corporate Social Responsibiiity mempengaruhi nilai perusahaan secara signifikan negatif.

Influence of perceived risk on store brand proneness

2006 ◽  
Vol 34 (10) ◽  
pp. 761-772 ◽  
Author(s):  
Celina González Mieres ◽  
Ana María Díaz Martín ◽  
Juan Antonio Trespalacios Gutiérrez
Keyword(s):  
Perceived Risk ◽  
Purchase Intention ◽  
Risk Difference ◽  
The Other ◽  
Store Brand ◽  
Store Brands ◽  
Content Type ◽  
National Brands ◽  
Other Hand ◽  
Mediterranean Countries

PurposeThe purpose of the present study is to test that perceived risk is a multidimensional concept both when it is associated to the purchase of store brands and national brands and analyzes the effect of perceived risk on store brands proneness.Design/methodology/approachIn order to achieve its objective the paper used a confirmatory factor analysis to validate the proposed perceived risk scale and three regression analysis were carried out to evaluate the effect of perceived risk on store brands proneness.FindingsThe results of the study show significant differences between store and national brands and, on the other hand, it has been confirmed that these differences contribute to decrease store brand proneness, the latter being measured through three variables: actual store brands purchase, consumption intensity and future purchase intention.Originality/valuePrevious empirical research has focused primarily on the perceived risk associated with store brands individually. On the contrary, this paper considers the perceived risk difference between store and national brands, believing that the difference between brands is what will really make the consumer choose a store brand or a national brand. On the other hand, the present study will permit the evaluation of the effects of the evolution of store brands in Spain, effects that can be replicated in other Mediterranean countries.

Factors affecting purchase intention of foreign food products

2020 ◽  
Vol 122 (5) ◽  
pp. 1485-1504 ◽  
Author(s):  
Maryam Zarif Sagheb ◽  
Behzad Ghasemi ◽  
Seyed Kamran Nourbakhsh
Keyword(s):  
Factor Analysis ◽  
Perceived Risk ◽  
Purchase Intention ◽  
Behavioral Control ◽  
Food Products ◽  
Perceived Behavioral Control ◽  
Content Type ◽  
Factors Affecting ◽  
Iranian Context ◽  
Corporate Social

Purpose The purpose of this paper is to present the factors affecting purchase intention of foreign food products in the Iranian context. Design/methodology/approach The present study is a survey research and has a quantitative approach. According to Morgan’s table, 384 people were selected as sample size. Based on an in-depth review of previous literature, a comprehensive set of sub-factors related to customer’s purchase intention was extracted to design questionnaire. Then, exploratory factor analysis and confirmatory factor analysis were applied to identify and confirm the factors affecting purchase intention of foreign food products in Iran. Findings The obtained results illustrate 13 factors as follows: “corporate social responsibility,” “customer knowledge and awareness,” “perceived risk,” “retailer’s commercial image,” “customer’s personality characteristics,” “social identity,” “product features,” “attitude,” “country-of-origin,” “perceived value,” “subjective norm,” “loyalty” and “perceived behavioral control.” Research limitations/implications As the present research was carried out in the Iranian context, the generalization of the findings is limited and caution should be taken in this regard. Practical implications The identified factors could contribute to international food companies and retailers to understand customers’ expectations and to gain more market share in Iran. Originality/value The originality of this paper lies in identifying a comprehensive set of the factors affecting purchase intention of foreign food products and developing the theoretical literature in the field of the present research.

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