Consumer Behaviour Towards Vietnamese Online Shopping Websites in the Covid-19 Pandemic

2020 ◽  
Vol 36 (3) ◽  
Author(s):  
Nguyen Thu Ha ◽  
Hoang Dam Luong Thuy
Keyword(s):  
Purchase Intention ◽  
Theory Of Planned Behaviour ◽  
Consumer Behaviour ◽  
Online Shopping ◽  
Positive Impact ◽  
Subjective Norm ◽  
Behavioural Control ◽  
Planned Behaviour ◽  
Perceived Behavioural Control ◽  
Online Purchase

The theory of planned behaviour (TPB) was applied in this research in order to evaluate the influences of three factors including attitude, subjective norm and perceived behavioural control on online shopping purchase intention and behaviour towards websites in Vietnam. Data were collected from 170 online buyer in Vietnam, who responded willingly and fully to a questionnaire-based survey through Google Drive. The analysis results show that all three factors have positive impact on customer’s online purchase intention and behaviour in the Covid-19 pandemic. Especially, attitude is considered to have the greatest effects, followed by subjective norm and then perceived behavioural control that impacted on consumer shopping intention. In addition, the research also proposed some implications to diversify Covid-19 propagandas, encourage people using online shopping as well as support them in daily life during Covid-19 pandemic.

scholarly journals Evaluasi Penggunaan SAP Menggunakan Theory of Planned Behaviour di PT Industri Telekomunikasi (PT. INTI)

2018 ◽  
Vol 5 (01) ◽  
pp. 47
Author(s):  
Helen Desyani Santoso ◽  
R. Wahjoe Witjaksono ◽  
Anik Hanifatul Aziza
Keyword(s):  
Theory Of Planned Behaviour ◽  
Subjective Norm ◽  
Partial Least Square ◽  
Least Square ◽  
Behavioural Intention ◽  
Behavioural Control ◽  
Planned Behaviour ◽  
Perceived Behavioural Control ◽  
Telecommunication Companies ◽  
Test Use

PT. INTI is one of many telecommunication companies which has SAP application implementation. Now, PT. INTI is become one of the most successful companies to implement SAP application. Failed and succes to implement SAP application can be seen by technical side and non-technical side. For non-technical side, acceptance of the user to using SAP application, make user can accept and use the SAP application very well. So, this research wants to evaluate using acceptance SAP application at PT. INTI. This research model use theory of planned behaviour (TPB). The variables in this research are attitude, subjective norm, perceived behavioural control, behavioural intention, and behaviour. This model explains about individual’s behaviour intention and behaviour to use SAP application. Individual’s behavioural intention for using SAP application affected by attitude, subjective norm, perceived behavioural control variables. Then, individual’s behaviour for using SAP application affected by behavioural intention. Gathering data using quesionner. Then, the respondens are all of user in PT. INTI. After that, data manage used by partial least square (PLS) approach is use smartPLS 2.0 software. Hipotesis test use significant level of 0,05. Outputs of this research are perceived behavioural control, attitude, subjective norm have positive and significant affect behavioural intention by using SAP application. While, behavioural intention have positive and significant affect behaviour by using SAP application.

scholarly journals INTENTION TO CONTRIBUTE IN CORPORATE WAQF: APPLYING THE THEORY OF PLANNED BEHAVIOUR

2016 ◽  
Vol 3 (1) ◽  
Author(s):  
Nurul Adilah Hasbullah ◽  
Khairil Faizal Khairi ◽  
Muhammad Ridhwan Ab. Aziz
Keyword(s):  
Theory Of Planned Behaviour ◽  
Subjective Norm ◽  
Great Change ◽  
Behavioural Control ◽  
Planned Behaviour ◽  
Perceived Behavioural Control ◽  
Factors Influencing ◽  
Action Intention

Corporate waqf has contributed a great change into the waqf system as a whole and been generally accepted as a way of waqf practice. However, the literature that discusses about the factors influencing people to contribute or involve in this practice is very limited. Prior to action, intention is taken place. Therefore, this study aims to examine the factors influencing people’s intention to contribute in corporate waqf, particularly to the employees of Majlis Agama Islam Wilayah Persekutuan (MAIWP), based on the theory of planned behaviour (TPB). A set of a questionnaire was constructed in order to measure the validity of the theory towards people’s intention in contributing for corporate waqf. The result of this study found that attitude, subjective norm and perceived behavioural control were significantly related to intention to contribute in corporate waqf among people.Keywords: Corporate Waqf, Intention to Contribute in Corporate Waqf, Theory of Planned Behaviour

scholarly journals The Theory of Planned Behaviour as a Framework for Whistle-Blowing Intentions

2016 ◽  
Vol 8 (3) ◽  
pp. 221 ◽  
Author(s):  
Maheran Zakaria ◽  
Siti Noor Azmawaty Abd Razak ◽  
Muhammad Saiful Anuar Yusoff
Keyword(s):  
Police Officers ◽  
Structural Equation ◽  
Theory Of Planned Behaviour ◽  
Subjective Norm ◽  
Partial Least Square ◽  
Least Square ◽  
Behavioural Control ◽  
Planned Behaviour ◽  
Whistle Blowing ◽  
Perceived Behavioural Control

<p>This study adopts the Theory of Planned Behaviour as an underlying model to investigate its relevance, by examining the link between attitude, subjective norm and perceived behavioural control to account for whistle-blowing intentions. The data were analysed using a structural equation modelling (SEM) technique with the use of Partial Least Square approach (PLS). Using a sample of 262 Malaysian police officers, the analysis showed that TPB provides a sound framework for predicting both internal and external whistle-blowing intentions. Additionally, both internal and external whistle-blowing intentions are significantly influenced by attitude. Subjective norm is found to positively influence internal whistle-blowing intentions, while perceived behavioural control positively influences external whistle-blowing intentions. Hence, it is hoped that the results of this study will be a useful source of information to law makers, policy makers, institutions, management and the like in supporting whistle-blowing practices and thus enhancing accountability and strengthening good corporate governance in work places.</p>

scholarly journals Analysis of travel behaviour in Petaling Jaya, Malaysia: an application of the theory of planned behaviour

2016 ◽  
Vol 38 (2) ◽  
pp. 29-38 ◽  
Author(s):  
Ahmed Madha ◽  
Ali Dawod Salman ◽  
Hussein Dhafir Hussain ◽  
Nazri Borhan ◽  
Riza Atiq O.K. Rahmat
Keyword(s):  
Theory Of Planned Behaviour ◽  
Travel Behaviour ◽  
Subjective Norm ◽  
Situational Factors ◽  
Behavioural Control ◽  
External Influence ◽  
Novelty Seeking ◽  
Planned Behaviour ◽  
Perceived Behavioural Control ◽  
Positive Effects

In order to understand travellers’ willingness to use the train in Petaling Jaya, this study adds four predictors - situational factors, trust, novelty seeking and external influence - to the existing model of theory of planned behaviour (TPB). The study collected research data from employees in Petaling Jaya, Malaysia, resulting in valuable data of 400 participants. Results indicate that attitude, perceived behavioural control, and subjective norm are found to have positive effects on the behavioural intention of taking the train. Furthermore, novelty seeking and external influence also have positive influences on attitude. While the three antecedents of trust were found to have an indirect positive effect on commuters’ intention to take the train via attitude, subjective norm and PBC. Situational factors were found to have an indirect negative significant influence on people’s intention to take the train through perceived behavioural control.

Using food choice motives to model Pakistani ethnic food purchase intention among tourists

2019 ◽  
Vol 122 (6) ◽  
pp. 1731-1753
Author(s):  
Muhammad Shakil Ahmad ◽  
Ahmed Jamil ◽  
Khawaja Fawad Latif ◽  
T. Ramayah ◽  
Jasmine Yeap Ai Leen ◽  
...  
Keyword(s):  
Food Choice ◽  
Purchase Intention ◽  
Theory Of Planned Behaviour ◽  
Subjective Norm ◽  
Planned Behaviour ◽  
Content Type ◽  
Perceived Behavioural Control ◽  
Ethnic Food ◽  
The Impact ◽  
Food Choice Motives

Purpose The purpose of this paper is to examine the impact of different food choice motives on attitude and, subsequently, the impact of attitude, subjective norm and perceived behavioural control on the purchase intention of Pakistani ethnic food, based on the food choice motives theory and the theory of planned behaviour. Design/methodology/approach Using an intercept survey, data were collected from 559 local tourists coming from different areas of the country, who visited Swat, Gilgit and Muree regions of Pakistan, and the data were analysed using SmartPLS software. Findings In terms of direct effects, mood, familiarity, natural content and price were found to be significant predictors for attitude, whereas attitude, subjective norm and perceived behavioural control were found to positively affect intention to purchase Pakistani ethnic food. In addition, attitude was found to serve as a mediator for the relationships between mood, familiarity, sensory appeal and price on purchase intention. Originality/value This study has shed some light on the food choice behaviour of domestic tourists opting for their own local cuisine in Pakistan, which is under-represented in the tourism and food research literature. We also tested an integrated model of food choice motives and the theory of planned behaviour in modelling purchase intention in the tourism perspective. The present study also adds to the existing literature on mediation by modelling attitude as a mediator between food choice motives and purchase intention in the context of a developing country.

scholarly journals Compliance Intention to Pay Zakat on Salary

2020 ◽  
Vol 5 (2) ◽  
pp. 37-50
Author(s):  
Najwa Mohd Khalil ◽  
Hanudin Amin ◽  
Nur Shahirah Azman
Keyword(s):  
Theory Of Planned Behaviour ◽  
Subjective Norm ◽  
Behavioural Control ◽  
Public Servants ◽  
Planned Behaviour ◽  
Perceived Behavioural Control ◽  
Post Hoc Analysis ◽  
East Malaysia ◽  
Post Hoc ◽  
The Relationship

ABSTRACT This study examines the effects of attitude, subjective norm, perceived behavioural control and taqwa on compliance intention to pay zakat on salary in East Malaysia. A deductive approach is employed to examine young public servants' compliance intention to contribute to zakat payment on their salary. The model is tested using survey data from 202 respondents in Kota Kinabalu, Sabah, East Malaysia. The results obtained indicate that attitude, subjective norm and perceived behavioural control are significantly related to the compliance intention. Besides these factors, taqwa is also significant. Besides, the post hoc analysis indicates that attitude can play a role as a mediating variable for the relationship between taqwa and compliance intention.  This study improves the generalisation of the theory of planned behaviour (TPB) to include zakat payment, where Islamic altruism is brought into play. Our findings are of the essence to provide valuable insights for zakat authority to manage zakat payers effectively by considering new millenials as new zakat payers' base and patronage factors as captured in this study

scholarly journals Who wants to be a franchisee? Explaining individual intentions to become franchisees

2021 ◽  
pp. 026624262110136
Author(s):  
Evelien Croonen ◽  
Hans van der Bij ◽  
Rozenn Perrigot ◽  
Assâad El Akremi ◽  
Olivier Herrbach
Keyword(s):  
Achievement Motivation ◽  
Risk Taking ◽  
Theory Of Planned Behaviour ◽  
Entrepreneurial Intention ◽  
Behavioural Control ◽  
Need For Achievement ◽  
Cognitive Assessments ◽  
Planned Behaviour ◽  
Perceived Behavioural Control ◽  
Important Challenge

An important challenge for franchisors is to find individuals with strong intentions to become franchisees that they can actively support in this ambition. We contribute to franchising research by developing and testing a model to explain individual intentions to become franchisees as a specific type of entrepreneurial intention (EI). We combine Achievement Motivation Theory (AMT) with the Theory of Planned Behaviour (TPB) to propose inverted U-shaped associations between individual motivations (i.e. need for achievement and risk-taking propensity), their cognitive assessments of franchising (i.e. attitude towards franchising and perceived behavioural control), and their EI regarding franchising. Our survey of 666 individuals demonstrates that need for achievement impacts attitude towards franchising and perceived behavioural control regarding franchising following respectively inverted U-shaped and declining positive relationships, and they partly mediate the relationships between need for achievement and EI regarding franchising. We find a negative linear association with attitude towards franchising.

Examining the Theoretical Factors that Influence University Students to Adopt Web 2.0 Technologies

2015 ◽  
Vol 11 (1) ◽  
pp. 1-26 ◽  
Author(s):  
Yasser D. Al-Otaibi ◽  
Luke Houghton
Keyword(s):  
University Students ◽  
Web 2.0 ◽  
Theory Of Planned Behaviour ◽  
Subjective Norms ◽  
Behavioural Control ◽  
Intention To Use ◽  
Web 2.0 Technologies ◽  
Planned Behaviour ◽  
Perceived Behavioural Control ◽  
Theoretical Foundations

The purpose of this study is (1) to examine Australian university students' awareness of the benefits of Web 2.0 technologies and (2) to investigate the factors that influence students to adopt Web 2.0 technologies to supplement in-class learning, using the theoretical foundations of both Theory of Planned Behaviour (TPB) and Decomposed Theory of Planned Behaviour (DTPB). Findings indicated that most students in this study's sample were aware of the benefits of Web 2.0 technologies to supplement in-class instructions. The findings also indicated that students' attitude, subjective norms, and perceived behavioural control were strong determinants of their intention to use Web 2.0 technologies.

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