scholarly journals MODERN TECHNOLOGIES OF MARKETING INTELLIGENCE

Author(s):  
Oksana Makara ◽  
Alla Lialiuk ◽  
Yurii Panasiuk

The purpose of the article is to explore the use of the latest technologies in marketing intelligence, and to offer a vision of its use without harming the social and physical health of consumers. The methodological basis of the research was foreign and domestic publications and analytical reviews on the problems of marketing intelligence using web analytics. The proposed approaches can be taken into account by the marketing services of domestic enterprises when conducting marketing intelligence. An example of Google Analytics examines the technology of marketing intelligence. It is concluded that the beginning of development of open methods of processing private data of users without their direct identification is positive. which would limit the interference with the privacy of people, leaving marketing intelligence possible, and would prevent its negative impact on people's lives.  

2020 ◽  
Vol 210 ◽  
pp. 09004
Author(s):  
Natalia Ovchinnikova ◽  
Maria Batranyuk ◽  
Ekaterina Zhidkova ◽  
Yulia Lazebnaya ◽  
Victoria Timofeeva

All that man needs for his existence come from the natural environment. Advanced modern technologies often only increase the consumption of natural resources, since the material benefits produced by human labor are made from them. As a natural resource, land is a unique and most valuable source that forms the basis of life and activity for all humankind. All the processes of establishing a human society, which take place in the social, political, economic, communal, industrial and environmental spheres, are directly linked to land resources. This issue is of ongoing global concern. Therefore, the activities of any state must, first and foremost, be aimed at their effective management and protection from the negative impact of natural factors and consequences of human activity.


Author(s):  
Elda Tartari ◽  
Alban Tartari ◽  
Dilina Beshiri

The issue taken in consideration for this study is related to the extensive involvement of children in social media web pages and especially Facebook’s social network. The purpose of this study is to explore the relationship between the level of engagement of pupils in social network sites and their performance of academic achievement. The methods used in the study are secondary data review and quantity methods. The population of this survey is school pupils between 10 to 15 years old. The sample was 1323 pupils surveyed in this study, selected at random from elementary and secondary schools. The data analysis focuses primarily in regressive models of the logistic binary. The study findings revealed a high level of pupils' involvement in social networks and mainly on Facebook's social network. It was also shown that the social network Facebook has a negative impact on the learning objectives of pupils who have opened an address compared to others who don’t have an address in this network. Modern technologies are developing rapidly and the relationship between teachers, parents and pupils must function effectively through continuous communication on the effects of social network sites on their learning process.


Author(s):  
Valencia Gaspard ◽  
Valencia Gaspard

In collaboration with colleagues from around Ontario and OMAFRA, I am pursuing a project reviewing the impacts of precarious employment on the social, emotional and physical health of rural communities in Ontario. This presentation will share what is known about precarious employment as a rural trend through the project's findings to date. This project's outcomes will be useful in crafting rural policy and programs, mitigating the negative impact of precarious employment trends and better understanding holistic community health.


2020 ◽  
Author(s):  
Eric Bonetto ◽  
Sylvain Delouvée ◽  
Yara Mahfud ◽  
Jais Adam-Troian

Social distancing and mass quarantines were implemented worldwide in response to the current COVID-19 pandemic. Prior research on the effects of social isolation has shown that such measures bear negative consequences for population health and well-being. Conversely, a growing body of evidence suggests that feeling positively identified with a group is associated with a range of physical and mental health benefits. This effect is referred to as the social cure and generalizes to various identities. In line with these findings, this study tested whether national identification could promote wellbeing and physical health during the COVID-19 pandemic. To do so, we used survey data conducted among 67 countries (N = 46,450) which included measures of wellbeing, national identification, and subjective physical health. Mixed-model analyses revealed that national identity was indeed associated with wellbeing - despite adjustment on social belonging, COVID-19 perceived risk, exposure, and ideology. This effect did not extend to subjective health. These results suggest that the mere feeling of belonging to a national group may have mental health benefits and could be leveraged by governments. We discuss the implications of our findings within the social cure framework and their relevance for population mental health under COVID-19.


Author(s):  
David Mares

This chapter discusses the role of energy in economic development, the transformation of energy markets, trade in energy resources themselves, and the geopolitical dynamics that result. The transformation of energy markets and their expansion via trade can help or hinder development, depending on the processes behind them and how stakeholders interact. The availability of renewable, climate-friendly sources of energy, domestically and internationally, means that there is no inherent trade-off between economic growth and the use of fossil fuels. The existence of economic, political, social, and geopolitical adjustment costs means that the expansion of international energy markets to incorporate alternatives to oil and coal is a complex balance of environmental trade-offs with no solutions completely free of negative impact risk. An understanding of the supply of and demand for energy must incorporate the institutional context within which they occur, as well as the social and political dynamics of their setting.


Author(s):  
Ben Y. F. Fong ◽  
Martin C. S. Wong ◽  
Vincent T. S. Law ◽  
Man Fung Lo ◽  
Tommy K. C. Ng ◽  
...  

In Hong Kong, social distancing has been adopted in order to minimise the spread of COVID-19. This study aims to examine the changes in physical health, mental health, and social well-being experienced by local residents who were homebound during the pandemic. An online questionnaire in both Chinese and English versions was completed by 590 eligible participants from 24 April to 13 May 2020. The questionnaire found that individuals aged 18 to 25 years spent more time resting and relaxing but experienced more physical strain. Working status was associated with social contact, with participants working full-time jobs scoring higher in “maintaining social communication via electronic means” and “avoiding social activities outside the home”. Additionally, approximately one third of the participants (29.7%) had moderate to severe depression, and participants aged 18 to 25 were found to have higher scores in PHQ-9. Changes in physical health and social contact were significantly associated with developing depressive symptoms. From the results, it is clear that the COVID-19 pandemic has the potential to exert a negative impact on the mental health status of individuals.


2021 ◽  
Vol 11 (7) ◽  
pp. 924
Author(s):  
Claudia B. Pratesi ◽  
Alessandra Baeza Garcia ◽  
Riccardo Pratesi ◽  
Lenora Gandolfi ◽  
Mariana Hecht ◽  
...  

Studies have shown that children and adolescents with autism and their relatives present a high level of stress and more family problems, impacting parents’ and caregivers’ quality of life (QoL). Despite studies on this subject, there is no specific questionnaire to evaluate QoL in parents or caregivers of children and adolescents with an autistic spectrum disorder (ASD) in Brazil. Therefore, this study’s primary purpose was to develop and validate a specific questionnaire to evaluate QoL in these individuals. The study was performed using the following steps: development of the ASD Parent/caregiver QoL questionnaire (autistic spectrum disorder parent/caregiver quality of life—ASDPC-QoL), subjective evaluation, validation of the questionnaire by the Delphi method, assessment of internal consistency, responsiveness, and reliability of the ASLPC-QoL, and administration of the questionnaire to 881 Brazilian ASD caregivers or parents. ASDPC-QoL comprises 28 questions divided into four domains (social, concerns, physical and mental health) with good psychometric properties (reproducibility, reliability, internal consistency, responsiveness, and validity). Our data showed that worries and physical health were the domains with the lowest scores in ASDPCA-QoL. ASDPCA-QoL did not differ among gender and age of child considering the total and all domains. Older participants (≥41 y/o) presented the best scores for social and worries domains but did not differ in other domains and the total. Parents or caregivers of ASD children diagnosed for more than three years have better mental and physical health domains than those recently diagnosed (up to 1 year) but did not differ in the total and other domains. Individuals with a partner and with the highest educational level present the best score for the social domain. Employed individuals showed better scores than unemployed ones for all domains and the total, except for worries, which did not differ. It also occurred comparing the individuals that do not use antidepressants and the ones that use them. Assessing and better understanding the QoL of caregivers is highly relevant. By understanding the social, worries, physical, and emotional health domains of caregivers, it is possible to track harmful aspects, prevent and treat pathologies, in addition to assisting in the implementation of effective public policies.


Author(s):  
Xiaoyue Li

Abstract This article examines banditry, embezzlement, and other insider crimes along Egyptian railway lines during a period when British officials exerted centralized control over the Egyptian railway and financial austerity had a negative impact on the rail sector. By exploring the motives and tactics of railway crimes, I posit that criminals, by making claims on and use of the technology outside the purview of state regulations, expressed their heterogeneous desires to redistribute social wealth, repurpose the technological promise of modern railways, and confound intentions of colonial governance. Using new archival materials, this article utilizes a bottom-up approach to examine grassroots activism, everyday knowledge, informal networks, and the social mores and norms that criminals harnessed to discern infrastructural vulnerabilities and elude surveillance from the colonial state. Ultimately, I contend that criminal acts uncovered social crises otherwise hidden under the shadow of the exterior prosperity and stability of late 19th-century Egypt.


Author(s):  
Lyudmyla Bogachova ◽  
◽  
Tetiana Herhulenko ◽  

In the article, within the framework of the general exploration of human rights was made an attempt to substantiate the importance of social rights as a separate category of rights that belongs to the «second generation» of human rights and needs analysis within the state and legal reality. Attention was paid to the historical aspect of the development of social rights. The events, that inevitably influenced the emergence, development and ideological justification of the need for recognition of social rights are analyzed, the causal links involved in their formation are also indicated. In publication the connection of social rights with the concept of the welfare state is revealed, the main purpose of this state is to promote the realization of these rights. The fundamental features of this form of organization of government and society make it possible to evaluate the great dependence of the realization of social rights on socially oriented policy and economy of the country. For a deep understanding of the essence and ideas embedded in the content of social rights, the features and characteristics of this category of rights are studied. Attention is also paid to the different approaches to the concept of social rights expressed by researchers in this issue. The sources in which social human rights are legally fixed are considered (the Universal Declaration of Human Rights, the European Social Charter, the Constitution of Ukraine, the German Social Code). Also there is a comparative analysis of the enshrinement of these rights in courses mentioned above. Particular attention is paid to the characteristics of social rights listed in the German Social Code, as well as to the content of the agreement between Ukraine and Germany about cooperation in the social sphere. Great attention in the publication is paid to the studying of events in Ukraine that hinder the realization of social rights. The coronavirus pandemic and military events in the East of the country have negative impact on the implementation of social rights. The statistical data confirming the violation of the housing rights and medical care at present are given. Conclusion is formulated about the need of analyzing social rights as a specialized group of human rights, which have passed a significant historical path of formation and have unique characteristics and features.


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