The importance of work innovation in the development of the digital era 4.0

In the third quarter of 2018, growth in the hospitality sector by 4, 31% suffered a decline compared to growth in the third quarter of 2017 by 5, 58%. This is due to the increasingly intense competition in the digital era. Reported by the economics of Warta, economist from the Institute for Economic and Financial development, Bhima Yudhistira argues that the competition of hospitality business is becoming increasingly tight due to the increasing small hotels and Airbnb. Due to the increasingly competitive price, the hospitality business is hard to get too high profit. In the face of fairly tight competition, XYZ Safari Resort performs strategy analysis using the SWOT, TOWS, and Blue Ocean analysis methods, so that the appropriate strategy recommendation is achieved within the next period of time

MODEL OF SOCIAL AND ECONOMIC CHARACTERISTICS OF MSMEs IN UTILIZING ONLINE MEDIA TO INCREASE PEOPLE'SPOWER IN BATANG KUIS DISTRICT

MORFAI JOURNAL ◽

10.54443/morfai.v1i1.50 ◽

2021 ◽

Vol 1 (1) ◽

pp. 81-98

Author(s):

Julita Julita ◽

Nel Arianty ◽

Rahmad Bahagia

Keyword(s):

Social Media ◽

Social Interaction ◽

Social Characteristics ◽

Online Media ◽

Purchasing Power ◽

Digital Era

The purpose of the study was to determine and analyze the effect of Social Characteristics on Purchasing power, to find out and analyze the influence of MSME Economy on the Purchasing power, to find out and analyze the influence of online media on Purchasing power, to determine and analyze the influence, Social Characteristics, Economics of SMEs, and Online Media onPurchasing powerto the community in Batang Kuis District. The results showed that social characteristics had no significant effect on purchasing power. This shows the influence of the digital era that has been widely carried out in buying and selling interactions, so that direct social interaction is very rarely carried out. The MSME economy has a significant effect on purchasing power. This shows the influence of the community's economy that influences the purchase of a product. Online media has a significant effect on purchasing power. This shows the influence of social media which has been widely used by the community in carrying out activities including buying the necessary needs through social media.

SWOT and AHP Analysis in Determining the Strategy of Product Marketing Excellence in Companies

International Journal of Systems Applications, Engineering & Development ◽

10.46300/91015.2020.14.15 ◽

2020 ◽

Vol 14 ◽

Keyword(s):

Price Competition ◽

Swot Analysis ◽

New Product ◽

Raw Material ◽

Strength Parameter ◽

Ahp Method ◽

Digital Era ◽

Sales Systems ◽

Hierarchy Process ◽

Maximal Capacity

The development of companies in the digital era especially product business in Indonesia is now increasingly prominent in complexity, competition, change, and uncertainty so that the company's marketing and sales systems have not reached a maximal capacity due to the lack of superior and appropriate strategy. The researcher considered several alternatives using SWOT analysis and the Analytical Hierarchy Process (AHP) method to overcome these problems. The results showed that using the SWOT-AHP Analysis, it was found that the Strength parameter got the highest score by 53% and Opportunity parameter by 21%. Through the SWOT sub-criteria, it was found that the Strenghts priority were S2 (Registered patent) with a score of 0.53, S1 (New product) with a score of 0.29, S3 (Mechanical technology) with a score of 0.28, respectively. While weaknesses priority were W2 (inoptimal product promotion) with a score of 0.63, W1 (product not widely known) with a score of 0.37. In addition, the Opportunities Priority were the order of O2 (market share's openness) with a score of 0.52, O3 (More efficient products) with a score of 0.29, and O1 (Switching products from manual to automatic) with a score 0.19. And finally, the Threats priority were T1 (raw material) with a score of 0.53, T2 (price competition) with a score of 0.26 and T3 (product fraud) with a score of 0.21. The top priority of leading marketing strategy are by increasing product quality by 39.3%, while the second priority is marketing cooperation by 21.4%, the third is the pricing strategy by 20.5% and the last is promotion by 14.8%.

The Importance of Innovation And Creativity in Digital Technology

10.31219/osf.io/4m8hg ◽

2021 ◽

Author(s):

haqqan amien

Keyword(s):

Economic Policy ◽

Financial Markets ◽

Capital Markets ◽

Digital Technology ◽

Price Competition ◽

Foreign Capital ◽

Economic Stability ◽

Investor Confidence ◽

Business People ◽

Competitive Price

Indonesia is a country that still today has an appeal in the eyes of investors and business people. This is due to portfolio instruments in financial markets and capital markets. And also Indonesia has a fairly large market, competitive price competition, and has a high purchasing power. This is a special feature of indonesia is different from other countries. The flow of foreign capital into the portfolio instumen is a form of Investor confidence for indonesia's economic stability and includes the prospects and projections of Indonesia's economic policy.

Analisis Strategi Pemasaran Pada Usaha Mikro Kecil dan Menengah (UMKM) Pada Era Digital di Kota Bandung

EQUILIBRIUM Jurnal Ilmiah Ekonomi dan Pembelajarannya ◽

10.25273/equilibrium.v7i1.3829 ◽

2019 ◽

Vol 7 (1) ◽

pp. 1

Author(s):

Iston Dwija Utama

Keyword(s):

Marketing Strategy ◽

Technology Implementation ◽

Structured Interview ◽

Strategy Implementation ◽

Added Value ◽

Target Market ◽

Price Strategy ◽

Differentiation Strategy ◽

Digital Era ◽

Competitive Price

<em>The emergence of technology and high business competition makes Small Medium Sized (SMEs) have a strong and clear marketing strategy to compete with their competitors. The aim of this research to analyze the marketing strategy implementation in SMEs to compete in digital era. Research method of this research conduct with qualitative approach by using structured interview with the owners or top level management of SMEs with numbers of sample are 31 respondents. Result of this research showed that culinary, fashion, and tour and travel industries implement the added value and differentiation strategy for their products and services, they also give competitive price strategy. Different for trading industry, they tend to use the pricing strategy to compete in market and select the niche market to develop their target market. Technology implementation also well-used by culinary, fashion, and tour and travel industries through website and social media to engaged and communicate with their customers and audiences</em>

Recording Science in the Digital Era

10.1039/9781788016339 ◽

2019 ◽

Cited By ~ 1

Keyword(s):

Digital Era

Communication Sciences and Disorders PhD Graduates' Perceptions of Their PhD Program

Perspectives of the ASHA Special Interest Groups ◽

10.1044/2020_persp-19-00107 ◽

2020 ◽

Vol 5 (2) ◽

pp. 463-478

Author(s):

Elizabeth Crais ◽

Melody Harrison Savage

Keyword(s):

Detailed Examination ◽

Career Expectations ◽

Doctoral Preparation ◽

Creative Solutions ◽

Phd Education ◽

Doctor Of Philosophy ◽

First Time ◽

Students Success ◽

Phd Program

Purpose The shortage of doctor of philosophy (PhD)–level applicants to fill academic and research positions in communication sciences and disorders (CSD) programs calls for a detailed examination of current CSD PhD educational practices and the generation of creative solutions. The intended purposes of the article are to encourage CSD faculty to examine their own PhD program practices and consider the perspectives of recent CSD PhD graduates in determining the need for possible modifications. Method The article describes the results of a survey of 240 CSD PhD graduates and their perceptions of the challenges and facilitators to completing a PhD degree; the quality of their preparation in research, teaching, and job readiness; and ways to improve PhD education. Results Two primary themes emerged from the data highlighting the need for “matchmaking.” The first time point of needed matchmaking is prior to entry among students, mentors, and expectations as well as between aspects of the program that can lead to students' success and graduation. The second important matchmaking need is between the actual PhD preparation and the realities of the graduates' career expectations, and those placed on graduates by their employers. Conclusions Within both themes, graduate's perspectives and suggestions to help guide future doctoral preparation are highlighted. The graduates' recommendations could be used by CSD PhD program faculty to enhance the quality of their program and the likelihood of student success and completion. Supplemental Material https://doi.org/10.23641/asha.11991480

Academic honesty in the digital era: The case of the missing citation

PsycEXTRA Dataset ◽

10.1037/e510782010-002 ◽

2006 ◽

Author(s):

Patricia Puccio

Keyword(s):

Academic Honesty ◽

Digital Era

Role of TV Program Commitment in the Digital Era

PsycEXTRA Dataset ◽

10.1037/e622092010-001 ◽

2010 ◽

Author(s):

Jhih-Syuan Lin ◽

Yongjun Sung

Keyword(s):

Digital Era ◽

Tv Program

Uk boasts large market growth

Production Engineer ◽

10.1049/tpe.1985.0114 ◽

1985 ◽

Vol 64 (5) ◽

pp. 13

Author(s):

Maureen Browne

Keyword(s):

Market Growth ◽

Large Market