scholarly journals Muslim Consumers’ Purchase Behavior Towards Shariah Compliant Hotels in Malaysia

2019 ◽  
Vol 5 (1) ◽  
Author(s):  
A. Haque ◽  
N. A. Chowdhury ◽  
F. Yasmin ◽  
A. K. Tarofder
Keyword(s):  
Social Sciences ◽  
Purchase Intention ◽  
Structural Equation ◽  
Purchase Behavior ◽  
Primary Data ◽  
Equation Modeling ◽  
Kuala Lumpur ◽  
Effective Strategies ◽  
Self Administered Questionnaire ◽  
Analyze Data

As the number of Muslim tourists drastically increased, the concept of Shariah Compliant Hotel (SCH) has become a vital concern particularly in Islamic tourism. Shariah compliance is one of the primary aspects that influence Muslim consumers’ choice of accommodation while travelling. For such reason, the present study has been developed to examine the factors that affect Muslim consumers purchase behavior towards Shariah compliant hotels. Henceforth, a conceptual framework has been constructed based on past literature. The primary data were collected from Muslim travelers specifically in Kuala Lumpur, Malaysia using a self-administered questionnaire. Statistical Package for Social Sciences (SPSS) and Structural Equation Modeling (SEM) were employed to analyze data. Based on the results the aspects of halal image, followed by halal awareness along with religiosity have been found to have profound effects on Muslim consumers purchase intention towards Shariah compliant hotels. Further, purchase intention has a significant effect on purchase behavior towards Shariah compliant hotels. The outcomes derived from this research will be of immense importance for destination marketers as well as hoteliers for crafting effective strategies in terms of meeting the needs of Muslim consumers. At the same time, the study would also facilitate future researchers to undertake more studies in Islamic tourism particularly, Shariah compliant hotels.KeywordsShariah compliant hotels, purchase behavior

scholarly journals Effect of Web atmospherics and satisfaction on purchase behavior: stimulus–organism–response model

2021 ◽  
Vol 7 (1) ◽  
Author(s):  
Abbas N. Albarq
Keyword(s):  
Data Collection ◽  
Purchase Intention ◽  
Structural Equation ◽  
Developing Economies ◽  
Capital City ◽  
Purchase Behavior ◽  
Primary Data ◽  
Equation Modeling ◽  
Survey Method ◽  
The Impact

AbstractThe effect of Web atmospheric clues on the purchase intention of Jordanian shoppers has been evaluated in this study, along with the interventions of Website gratification. The primary data collection for testing the research model via a survey method has been performed from Jordan's capital city, namely Amman. The tenure of data collection from Amman is from July to January 2020. The Structural Equation Modeling method was used to analyze the data with AMOS 22.0 software. Convergent and discriminatory legitimacy of the measurement model has been estimated with the use of confirmatory factor analysis. The satisfaction component effectively negotiates the impact of Website clues on the intent of purchase. Moreover, the purchase intention is a consequent effect of the satisfaction caused by these preliminary factors. The e-retailers and marketers of Jordan are able to interpret the influence of multiple stimulating factors on the satisfaction gained from Web-related services with the help of the outcomes of this study. It is the prerogative of online retailers to ensure the delivery of the strongest atmospheric clues impacting the Website satisfaction to the shoppers. In the context of Jordanians, this study establishes that Web managers should designate a higher number of resources to the clues that enhance the excitement value of the atmospherics of Web portals. This study boosts the knowledge of the researchers having academic interest and practical inclination toward the aspects of developing economies and adds to their current level of knowledge regarding e-retailing and online buying behavior.

scholarly journals The Development of Social Influence and Aesthetic on Purchase Intention

2021 ◽  
Vol 25 (1) ◽  
pp. 1
Author(s):  
Alberta Honylia Novitasari Sambe, Jony Oktavian Haryanto
Keyword(s):  
Social Influence ◽  
Purchase Intention ◽  
Structural Equation ◽  
Purchase Behavior ◽  
Equation Modeling ◽  
Gaming Industry ◽  
Social Games ◽  
Virtual Economy ◽  
New Perspective ◽  
Strong Existence

Due to the development of internet nowadays, people utilize it with games and it results in the development of gaming industries that leads to strong existence of virtual economy. However, the development of the gaming industry in Indonesia was indeed a little late compared to other countries. This study generates a new perspective that describes purchase intention on virtual goods in Massively Multiplayer Online Social Games (MMOSG), Audition, in Indonesia. This research is done through a survey by using questionnaire which acquired 200 Audition players as respondents. The data processing used is structural equation modeling. Results of the study show factors that significantly influence purchase intention on virtual goods are social influence and aesthetic in which purchase intention affects actual purchase behavior, while price utility and satisfaction do not influence purchase intention.

scholarly journals The importance of knowledge and trust for ethical fashion consumption

2020 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
Yongdan Liu ◽  
Matthew Tingchi Liu ◽  
Andrea Pérez ◽  
Wilco Chan ◽  
Jesús Collado ◽  
...  
Keyword(s):  
Purchase Intention ◽  
Structural Equation ◽  
Reference Group ◽  
Subjective Norm ◽  
Ethical Consumption ◽  
Primary Data ◽  
Dominant Factor ◽  
Equation Modeling ◽  
Content Type ◽  
Tpb Model

PurposeThe clothing industry is one of the most polluting industries in the world, although manufacturers and retailers are trying to revert this tendency by applying ethical fashion principles. Drawing on the knowledge–attitude–behavior (KAB) model or practice, this study aims to predict Chinese consumers' purchase intention of ethical fashion by employing and extending the theory of planned behavior (TPB).Design/methodology/approachThe extended TPB model incorporates knowledge of ethical fashion and trust in the fashion industry and two critical variables in ethical fashion literature to explain the purchase intention of ethical fashion. Primary data from 245 Chinese respondents were collected in 2019. The model was tested and analyzed through structural equation modeling (SEM).FindingsResults show that the extended TPB model has higher predictability than the original TPB model. Attitude toward ethical fashion and subjective norm significantly predicts purchase intention while perceived behavioral control (PBC) does not. In addition, trust of ethical fashion is positively related to attitude toward ethical fashion and purchase intention, whereas knowledge of ethical fashion plays a significant role in predicting trust and the three TPB factors. The subjective norm was found to have the most significant impact on consumers' intention to purchase ethical fashion, which shows that social pressure from one individual's reference group is the most dominant factor in forming consumer's purchase intention on ethical fashion.Originality/valueThe findings enrich the past literature on ethical fashion that trusting belief is a salient determinant of consumers' attitude toward ethical fashion and purchase intention of ethical fashion products. The findings also supported the applicability of KAB and TPB in the domain of ethical consumption in the context of a developing country.

Factors influencing green purchase behavior of millennials in India

2018 ◽  
Vol 29 (5) ◽  
pp. 798-812 ◽  
Author(s):  
Richa Chaudhary ◽  
Samrat Bisai
Keyword(s):  
Willingness To Pay ◽  
Cultural Context ◽  
Purchase Intention ◽  
Structural Equation ◽  
Purchase Behavior ◽  
Equation Modeling ◽  
Perceived Behavioral Control ◽  
Buying Behavior ◽  
Content Type ◽  
The Relationship

Purpose Building on the theory of planned behavior (TPB), the purpose of this paper is to understand the green buying behavior of educated millennials in India. The study also attempts to extend the TPB by including two additional variables, environmental concern (EC) and willingness to pay premium, in the framework. Design/methodology/approach Data were collected from 202 students from various departments of an institute of higher education in India. The proposed model was tested with the help of structural equation modeling using bootstrapping procedures in SPSS AMOS 24. Findings Except for the direct association between subjective norm (SN) and purchase intention (PI), the study provided support for the TPB framework. EC was found to exert an indirect influence on green PI through its effect on attitude, SN and perceived behavioral control. Willingness to pay premium moderated the relationship of PI with green buying behavior. PIs were found to successfully translate into purchase behavior (PB). Practical implications This research by promoting an understanding on the factors affecting the green buying behavior of educated millennials in India will assist green marketers to tap the tremendous potential inherent in this market segment by formulating customized market plans and strategies. Originality/value The study extends the existing literature by validating and extending the TPB framework in a unique cultural context and advancing the understanding of underlying psychological mechanisms and boundary conditions of the relationship between PIs and PBs.

scholarly journals An investigation into the relationship between materialism and green purchase behavior in Vietnam and Taiwan

2019 ◽  
Vol 21 (2) ◽  
pp. 247-258
Author(s):  
Nguyen Thi Tuyet Mai
Keyword(s):  
Purchase Intention ◽  
Structural Equation ◽  
Research Effort ◽  
Purchase Behavior ◽  
Equation Modeling ◽  
Green Products ◽  
Content Type ◽  
Important Relationship ◽  
Materialistic Values ◽  
The Impact

Purpose The purpose of this paper is to investigate the impact of materialistic values on purchase intention (PI) toward green products among consumers in Vietnam and Taiwan, two Asian countries with different levels of economic development. Design/methodology/approach This research employs the extended theory of planned behavior (TPB) with an integration of materialism. To serve the purpose of this study, two consumer surveys were conducted in Hanoi (Vietnam) and Taipei (Taiwan). The structural equation modeling was employed to test the proposed model and hypotheses. Findings This study examined the impact of some antecedents of green PI among consumers in Vietnam and Taiwan, focusing on the indirect impact of materialistic values (through attitude). All five hypotheses received support from the Vietnam data, confirming the significant impacts of materialistic values (i.e. success and happiness) on attitude, and all three antecedents from the TPB model (i.e. attitude, subjective norms and perceived behavioral control) as positive predictors of green PI. For the Taiwan data, the findings were similar to those from the Vietnam data, except insignificant impact of success value on attitude toward buying green products. Originality/value This research is expected to contribute to the extant literature by enriching the knowledge of the interesting and important relationship between materialistic values and green purchase behavior among consumers in two Asian markets where, to the author’s best understanding, only modest research effort has been given to explore this topic.

Estimating green purchase behavior: an empirical study using integrated behavior model in Bangladesh

2020 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
Md. Zillur Rahman Siddique ◽  
Goutam Saha ◽  
Aminur Rahman Kasem
Keyword(s):  
Perceived Control ◽  
Purchase Intention ◽  
Structural Equation ◽  
Purchase Behavior ◽  
Equation Modeling ◽  
Behavior Model ◽  
Research Model ◽  
Content Type ◽  
Green Behavior ◽  
Practical Implications

Purpose This paper aims to examine the exogenous effects of experiential attitude toward green (EAG), instrumental attitude toward green (IAG), injunctive norms on green (ING), descriptive norms about green (DNG), green perceived control (GPC) and green self-efficacy (GSE) on green purchase intention (GPI). Moreover, this paper also investigates the causal factors of green purchase behavior (GPB) considering green knowledge (GK), the salience of green behavior (SGB), environmental constraints (ECPG) and green habit (GH). Design/methodology/approach The research model was adopted to measure the green behavior of Bangladeshi consumers using an integrated behavior model (IBM). The data were randomly collected from 372 respondents and partial least squares structural equation modeling (PLS-SEM) approach was used to test the hypotheses. Findings PLS results imply that all independent variables (EAG; IAG; ING; DNG; GPC and GSE) impact GPI; and SGB, GH and GPI influence GPB. On the other hand, GK and ECPG have no significant effect on GPB. Research limitations/implications There may present a gap in the outcomes of the study to signify the generalizability because the survey was conducted in some cities of Bangladesh which may not represent the country as a whole. Practical implications This study anticipates the cause-effect relationship between GPI, GPB and their determinants. The results of the study can help marketers understand green consumer behavior and design appropriate strategies and tactics for new marketing challenges. Originality/value This research investigates green purchase behavior in a developing country. It empirically confirms the validity of IBM in assessing green behavior, especially for Bangladesh, a booming economy and suitable for investment. Although ample research explored green purchase behavior, green habit and saliency have not been considered in measuring green purchase behavior.

scholarly journals Factors Influencing the Willingness to Pay for Aquaponic Products in a Developed Food Market: A Structural Equation Modeling Approach

2020 ◽  
Vol 12 (8) ◽  
pp. 3475
Author(s):  
Theresa Eichhorn ◽  
Oliver Meixner
Keyword(s):  
Structural Equation Modeling ◽  
Willingness To Pay ◽  
Production System ◽  
Purchase Intention ◽  
Food Production ◽  
Structural Equation ◽  
Primary Data ◽  
Equation Modeling ◽  
Successful Implementation ◽  
Food Production System

Even in highly developed food markets, aquaponic products have not yet been successfully introduced. This is particularly surprising, as aquaponics is an excellent example of a sustainable circulation food production system. The purpose of this empirical study was to determine the factors that influence consumers’ willingness to pay for aquaponic products. The direct and indirect relationships were tested via Structural Equation Modeling (SEM). Primary data of 315 respondents from Austria were collected. The findings revealed that the willingness to pay for aquaponic products was significantly and directly driven by the purchase intention. As a result, the successful implementation of aquaponics in the market requires the provision of information for consumers. We suggest emphasizing the value of aquaponics as a sustainable food production system, since indirect factors that influence the willingness to pay are (besides the assessment of aquaponics) environmental awareness and green consumption.

scholarly journals Determinants of word-of-mouth communication and purchase intention of trade offices in kish Island (Case of Mica Mall)

2016 ◽  
Author(s):  
Arezou Mobasserian ◽  
Afsaneh Jafari
Keyword(s):  
Purchase Intention ◽  
Structural Equation ◽  
Word Of Mouth ◽  
Reference Group ◽  
Field Research ◽  
Purchase Behavior ◽  
Equation Modeling ◽  
Validity And Reliability ◽  
Survey Period ◽  
Seeking Behavior

Word of mouth (WOM) is becoming recognized as an important form of promotion and an important source of information influencing consumer’s purchase behavior. The purpose is to survey the effect of WOM on touristcustomers’ decision for purchasing Trade Offices of Mica Mall in Kish Island. Data was collected through a field research among 145 customers who have invested in Mika Mall offices, and the data were analyzed using correlation and structural equation modeling. The survey period was from Jun 2 to Jun 29, 2015. A questionnaire was provided for theories test by researcher. The validity and reliability of questionnaire was confirmed consequently by experts and Cronbach's Alpha by SPSS software. SEM was used for hypotheses testing. Two findings have been concluded in this survey. First, tie strength, source expertise, and reference group are the main antecedents of WOM seeking behavior. Second, WOM seeking behavior is the main determinant of purchase intention of Mika Mall trade offices. Managers should develop the completely understanding of WOM and try to stimulate WOM about trade offices among potential customers, because most customers are influenced by information which achieved from informal resources.Keywords: word-of-mouth, expertise, reference group, tie stnegth, purchase intention, mica mall

scholarly journals Factors Affecting the Consumption of Energy-Efficient Lighting Products: Exploring Purchase Behaviors of Thai Consumers

2020 ◽  
Vol 12 (12) ◽  
pp. 4887
Author(s):  
Nuttakrij Apipuchayakul ◽  
Sujitra Vassanadumrongdee
Keyword(s):  
Direct Effect ◽  
Energy Efficient ◽  
Purchase Intention ◽  
Structural Equation ◽  
Light Emitting Diode ◽  
Electricity Consumption ◽  
Purchase Behavior ◽  
Equation Modeling ◽  
Future Research ◽  
Factors Affecting

The continued usage of inefficient lighting products in residential sectors is one of the major causes of the rapid growth in global energy consumption. Their replacement with highly efficient lighting appliances could avoid large amounts of electricity consumption and reduce CO2 emissions worldwide. In this regard, the collective contribution by the residential sector is extremely important and the increase in demand for energy-efficient lighting products can help achieve sustainability goals. This study aims to examine the determinants of household consumers’ behaviors in purchasing energy-saving lighting products by applying the Theory of Planned Behavior (TPB) as the main theoretical framework. Data (n = 288) from a survey in Thailand were analyzed using causal Structural Equation Modeling (SEM). The results suggested that attitude has the largest direct effect, while subjective norm was the weakest predictor of purchase intention towards light-emitting diode (LED) products. In addition, this study expands the TPB by including an investigation of a direct effect of attitude on purchase behavior. The results suggest that attitudes have a strong direct influence on the purchasing behavior for LED products. Additionally, only some socio-demographic variables have significant effects on purchase behavior. The study’s findings highlight several implications for policymakers, the private sector, and green marketers in developing practical strategies. Furthermore, suggestions and future research directions are discussed.

Consumer motives for purchasing organic coffee

2015 ◽  
Vol 27 (6) ◽  
pp. 1157-1180 ◽  
Author(s):  
Kyung Hee Lee ◽  
Mark A. Bonn ◽  
Meehee Cho
Keyword(s):  
Consumer Behavior ◽  
Environmental Protection ◽  
Purchase Intention ◽  
Structural Equation ◽  
Ethical Concern ◽  
Purchase Behavior ◽  
Equation Modeling ◽  
Price Sensitivity ◽  
Content Type ◽  
Organic Coffee

Purpose – This study aims to investigate consumer choice motives for purchasing organic coffee by applying the Theory of Planned Behavior (TPB) approach and how those are influenced by different degrees of ethical concern and price sensitivity to gain a better understanding about consumer behavior related to the rapidly growing demand for this unique product. Design/methodology/approach – Data were collected from consumers at cafés (n = 482) located in seven metropolitan cities in South Korea using a self-administered questionnaire. Data were analyzed using descriptive statistics, confirmatory factor analysis and structural equation modeling. Findings – Results documented that health and environmental protection were predictors of purchase attitude and subjective norm. Environmental protection was found to be a predictor of perceived behavioral control. TPB antecedents were significantly related to purchase intention. Ethical concern and price sensitivity documented the significant moderating roles upon organic coffee purchasing behavior. Research limitations/implications – Findings further contribute to a better understanding about influential choice motives regarding organic coffee and their effect upon consumer purchase behavior. Practical implications – Findings assist in understanding the roles ethical concerns and price sensitivity play upon consumer behavior issues specific to purchasing organic coffee. New research findings assist with marketing and promoting the social benefits associated with organic coffee while also offering pricing strategies for café and restaurant businesses to optimize their organic coffee sales revenue potential. Originality/value – This study is one of the first to clarify consumer motives for purchasing organic coffee, and to ascertain whether consumer purchase attitudes and intentions regarding organic coffee are influenced by different degrees of ethical concern and price sensitivity.

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